W

Social Media Manager

We Are Social
Full-time
Remote
Worldwide
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager

πŸ”Ή Company: We Are Social

πŸ”Ή Location: London, England, United Kingdom

πŸ”Ή Job Type: Full-Time, Remote

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 14, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: Remote (Telecommute)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading day-to-day content management for multiple accounts
  • Managing content calendars and ensuring timely delivery
  • Collaborating with teams to support brand campaigns
  • Optimizing content performance and meeting KPIs

ASSUMPTION: This role requires a strong understanding of social media platforms, trends, and analytics to succeed.

πŸ“‹ Key Responsibilities

βœ… Lead day-to-day content management for multiple accounts, ensuring high creative standards and timely delivery

βœ… Manage the planning and publication of long-term, medium-term, and reactive content calendars across social platforms

βœ… Support the Editorial Director and Associate Editorial Director in developing content strategies, guidelines, and playbooks

βœ… Provide expert cultural insight while overseeing the work and development of content creators and writers

βœ… Manage and mentor a team of 3-5 content creators/writers, ensuring quality, consistency, and creative growth

βœ… Collaborate with creative teams to support larger brand campaigns and activations

βœ… Maintain strategic focus and continuously track, analyse, and optimise content performance to meet KPIs and engagement targets

ASSUMPTION: This role involves working in a fast-paced environment with tight deadlines and requires strong organizational skills and adaptability.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience (2-5 years) in social media management, particularly in banking and financial services

Required Skills:

  • Expertise in social media platforms (TikTok, Instagram, YouTube, etc.)
  • Strong analytical skills and data-driven mindset
  • Excellent communication and presentation skills
  • Proven leadership and mentoring abilities
  • Experience with content creation and editing

Preferred Skills:

  • Fluency in additional languages
  • Experience with project management tools
  • Knowledge of Adobe Creative Suite

ASSUMPTION: Candidates with experience in the banking and financial services industry may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum (based on industry standards for mid-level social media managers in London)

Benefits:

  • 25 Days Holiday
  • Pension Scheme
  • Life Assurance
  • Work From Anywhere scheme

Working Hours: Full-time (40 hours/week), with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: We Are Social is a global, socially-led creative agency specializing in social media and influencer marketing. They work with major brands worldwide, including adidas, Amazon Music, and Activision.

Company Size: We Are Social has over 1,300 employees across 19 offices globally, providing a large network of resources and opportunities for growth.

Founded: We Are Social was founded in 2008 and has since grown to become a multi-award-winning agency, recognized for its innovative campaigns and industry-leading insights.

Company Description:

  • We Are Social is a global, socially-led creative agency with unrivaled social media expertise.
  • Their team of over 1,300 people delivers a global perspective to clients in a time when social media shapes culture.
  • They make ideas worth talking about, understanding social behaviors within online communities, cultures, and subcultures.

Company Specialties:

  • Social Media Marketing
  • Influencer Marketing
  • Advertising
  • Brand-Building Strategy
  • Cultural Insights
  • Production
  • Research & Insight

Company Website: wearesocial.com

ASSUMPTION: We Are Social's global presence and expertise in social media make it an attractive employer for social media professionals seeking international exposure and growth opportunities.

πŸ“Š Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the Editorial Director and works closely with the Associate Editorial Director and content creation teams.

Work Arrangement: This role is remote (telecommute) with flexible hours, allowing for a good work-life balance.

Growth Opportunities:

  • Potential to progress to a Senior Social Media Manager or Editorial Manager role
  • Chance to work on global campaigns and collaborate with international teams
  • Opportunities to develop skills in content creation, strategy, and leadership

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in social media management.

🌍 Location & Work Environment

Office Type: Remote (Telecommute)

Office Location(s): London, England, United Kingdom

Geographic Context:

  • London is a vibrant, multicultural city with a thriving advertising and marketing industry.
  • The city offers numerous networking opportunities and access to industry events.
  • London's time zone (GMT) allows for collaboration with teams across Europe, Africa, and the Middle East.

Work Schedule: Full-time (40 hours/week) with flexible hours and remote work options

ASSUMPTION: The remote work arrangement allows for a better work-life balance and may attract candidates seeking flexibility.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR team
  • In-depth interview with the Editorial Director and Associate Editorial Director
  • Final interview with the Global Head of Content

Key Assessment Areas:

  • Social media expertise and platform knowledge
  • Content creation and strategy skills
  • Leadership and mentoring abilities
  • Analytical skills and data-driven mindset
  • Cultural awareness and understanding of online communities

Application Tips:

  • Highlight relevant social media campaigns and achievements in your resume
  • Prepare examples of content strategies and creative ideas for the interview
  • Demonstrate your understanding of the banking and financial services industry
  • Showcase your ability to work in a fast-paced, collaborative environment

ATS Keywords: Social Media Management, Content Creation, Cultural Insights, Team Leadership, Project Management, Trend Spotting, Data Analysis, Client Presentation, Copywriting, Editing, Collaboration, Creative Strategy, Mentoring, Campaign Development, Performance Optimization, Community Engagement

ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight relevant skills and experiences for this role.

πŸ› οΈ Tools & Technologies

  • Social media platforms (TikTok, Instagram, YouTube, etc.)
  • Project management tools (e.g., Asana, Trello)
  • Analytics tools (e.g., Google Analytics, Sprout Social)
  • Content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity
  • Collaboration
  • Curiosity
  • Courage
  • Cultural awareness

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you passionate about social media trends and cultural insights?
  • Can you balance creative ideas with data-driven decision-making?
  • Do you have strong leadership and mentoring skills?

ASSUMPTION: Candidates who align with We Are Social's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple content calendars and deadlines simultaneously
  • Adapting to the fast-paced, always-on nature of social media
  • Balancing creative freedom with brand guidelines and client expectations
  • Working remotely and maintaining productivity in a distributed team

ASSUMPTION: Successful candidates will be organized, adaptable, and able to thrive in a fast-paced, remote work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike other social media manager roles, this position requires experience in the banking and financial services industry
  • We Are Social's global presence offers more international exposure and collaboration opportunities compared to smaller agencies
  • This role offers strong growth potential, with opportunities to progress to senior management positions

ASSUMPTION: Candidates should consider their industry-specific experience and career growth aspirations when comparing this role to others.

πŸ“ Sample Projects

  • Developing a content strategy for a banking client's social media channels
  • Creating and executing a viral campaign for a financial services brand
  • Managing a team of content creators to produce engaging, on-brand content for multiple clients

ASSUMPTION: Applicants should prepare examples of their work and be ready to discuss their approach to content creation and strategy during the interview.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall content strategy for the agency?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does We Are Social support the professional development of its employees?
  • What are the most challenging aspects of working in a remote, global team?
  • How does the agency measure the success of its social media campaigns?

ASSUMPTION: Asking thoughtful, informed questions demonstrates the candidate's interest in and understanding of the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Workable link
  • Tailor your resume to highlight relevant social media campaigns and achievements
  • Prepare examples of content strategies and creative ideas for the interview
  • Demonstrate your understanding of the banking and financial services industry
  • Follow up with the HR team one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.