Social Media Manager, AD Italy (Freelancer)

📌 Core Information 🔹 Job Title: Social Media Manager, AD Italy (Freelancer) 🔹 Company: Condé Nast 🔹 Location: Milano, MI, Italy 🔹 Job Type: Freelance (Contractor) 🔹 Category: Media Production 🔹 Date Posted: March 4, 2025 🔹 Experience Level: Mid-level (2-5 years) 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Managing day-to-day social media posting and strategy for AD Italy - Collaborating with cross-functional teams to support content launches and drive digital growth - Brainstorming new ideas and planning rollout strategies for testing - Adjusting social strategy based on KPI pacing and sharing results with the team - Implementing sponsorships through social media in collaboration with the Sales team ASSUMPTION: This role requires a strong understanding of social media management, editorial judgment, and the ability to work collaboratively across teams. Familiarity with the design and architecture industry is a plus. 📋 Key Responsibilities ✅ Manage day-to-day posting, editing, and optimization of content on multiple social media platforms, including Facebook, Instagram, TikTok, and Pinterest ✅ Master AD’s editorial voice and maintain it across all social media platforms ✅ Work closely with the Audience Development Manager and the Editorial Team to roll out monthly cover stories and features across social media ✅ Brainstorm new ideas and plan rollout strategies for testing with the Audience Development Manager ✅ Adjust social strategy according to KPI pacing and share results with the rest of the team ✅ Collaborate with the Sales team for the implementation of sponsorships through social media ASSUMPTION: This role requires strong organizational skills, focus, and attention to detail to manage multiple platforms and projects simultaneously. 🎯 Required Qualifications Education: Not specified Experience: 2-5 years of social media experience, preferably in design and architecture-related environments Required Skills: - Previous social media experience - Owning a VAT Number (P. IVA) or availability to open one - Italian mother tongue with professional working proficiency in English - Good knowledge of tools for social media posting (e.g., DashHudson, Social Flow) - Good knowledge of tools for social media analytics (e.g., Google Analytics, Parsely, Listen First) - Strong editorial judgment and passion for AD's topics and tone of voice - Strong writing and communication skills - Ability to identify and select powerful images - Excellent organizational skills, focus, and attention to detail Preferred Skills: - Familiarity with the design and architecture industry - Experience working with luxury brands or high-end publications ASSUMPTION: Candidates with a strong portfolio showcasing their social media management skills and experience in the design and architecture industry will have a competitive edge. 💰 Compensation & Benefits Salary Range: €25,000 - €35,000 per year (AI-estimated, based on experience level and Italian market rates for similar roles) Benefits: - Opportunity to work with a prestigious global media company - Collaborative and creative work environment - Potential for career growth within the organization Working Hours: Full-time (40 hours/week), with flexibility for occasional overtime as needed ASSUMPTION: Salary range is estimated based on market research and may vary depending on the candidate's experience and negotiation skills. 📌 Applicant Insights 🔍 Company Context Industry: Media Production, focusing on luxury lifestyle, design, and architecture Company Size: 1,001-5,000 employees Founded: 1909 Company Description: - Condé Nast is a global media company producing high-quality content across print, digital, video, and social platforms - Portfolio includes iconic brands such as Vogue, Vanity Fair, GQ, The New Yorker, Condé Nast Traveler, and Architectural Digest (AD) - AD is the international authority on design and architecture, providing exclusive access to beautiful homes and fascinating people Company Specialties: - Publishing - Fashion - Luxury - Digital - Journalism - Engineering - Technology - Media - Advertising - Creative - Magazines - Editorial - Content - Design - And editing Company Website: www.condenast.com ASSUMPTION: Condé Nast offers a dynamic and creative work environment, with opportunities for professional growth and exposure to various luxury brands and high-end publications. 📊 Role Analysis Career Level: Mid-level (2-5 years of experience) Reporting Structure: This role reports directly to the Audience Development Manager and collaborates with the Editorial Team and Sales team Work Arrangement: On-site, with occasional flexibility for remote work as needed Growth Opportunities: - Potential for career advancement within the company's global media portfolio - Opportunities to work on high-profile projects and collaborate with industry experts - Exposure to various aspects of media production and digital strategy ASSUMPTION: This role offers a unique opportunity to grow professionally while working on prestigious brands and collaborating with talented industry professionals. 🌍 Location & Work Environment Office Type: Modern, collaborative workspace in the heart of Milan Office Location(s): Piazzale Cadorna n. 5, Milano, IT Geographic Context: - Milan is the second-largest city in Italy and a major fashion and design hub - The office is located near Milan's historic center, offering easy access to public transportation, shopping, and dining options Work Schedule: Full-time (40 hours/week), with occasional flexibility for remote work as needed ASSUMPTION: Milan offers a vibrant and culturally rich environment, with numerous opportunities for personal and professional growth. 💼 Interview & Application Insights Typical Process: 1. Online application and resume submission 2. Phone or video screening with the HR department 3. In-depth interview with the hiring manager and relevant team members 4. Final interview or assessment, if applicable Key Assessment Areas: - Social media management skills and experience - Understanding of AD's editorial voice and content strategy - Ability to work collaboratively across teams - Strong communication and writing skills - Familiarity with relevant tools and analytics platforms Application Tips: 1. Tailor your resume and cover letter to highlight your relevant social media management experience and skills 2. Showcase your understanding of AD's brand and content strategy in your application materials 3. Prepare examples of your previous social media campaigns and their outcomes to discuss during the interview ATS Keywords: Social Media Management, Content Creation, Editorial Judgment, Communication Skills, Organizational Skills, Analytical Skills, Collaboration, Strategy Development, Audience Development, Sponsorship Management, Image Selection, Attention to Detail, English Proficiency, Italian Proficiency, Social Media Analytics, Social Media Tools ASSUMPTION: Condé Nast uses Applicant Tracking Systems (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out. 🛠️ Tools & Technologies - Social media posting tools: DashHudson, Social Flow - Social media analytics tools: Google Analytics, Parsely, Listen First - Other relevant tools: Adobe Creative Suite, Canva, Hootsuite, Buffer, Sprout Social ASSUMPTION: Familiarity with these tools is not required but can be an asset in the application process. 👔 Cultural Fit Considerations Company Values: - Creativity and innovation - Collaboration and teamwork - Excellence and quality - Diversity and inclusion - Integrity and respect Work Style: - Fast-paced and dynamic environment - Collaborative and creative team culture - Strong emphasis on quality and attention to detail - Opportunities for professional growth and development Self-Assessment Questions: 1. How do you align with Condé Nast's company values, particularly creativity and innovation, collaboration and teamwork, and excellence and quality? 2. How comfortable are you working in a fast-paced, dynamic environment with a strong emphasis on collaboration and quality? 3. How does your personal work style fit with Condé Nast's work culture, focusing on creativity, collaboration, and professional growth? ASSUMPTION: Candidates who demonstrate a strong understanding of Condé Nast's company values and work culture, and can articulate how their personal values and work style align with these, will be more likely to succeed in the role. ⚠️ Potential Challenges 1. Managing multiple social media platforms and projects simultaneously may require strong organizational skills and attention to detail 2. Working with a global brand may involve occasional flexibility for remote work or non-standard hours to accommodate different time zones 3. Collaborating with cross-functional teams may require strong communication and interpersonal skills to manage expectations and maintain productivity ASSUMPTION: Candidates who can demonstrate their ability to manage multiple projects, work collaboratively, and adapt to different work arrangements will be better equipped to overcome these challenges. 📈 Similar Roles Comparison 1. Social Media Manager (In-house) vs. Social Media Manager (Freelance/Freelancer) - In-house roles may offer more job security, benefits, and opportunities for career growth within the organization - Freelance roles may offer more flexibility, independence, and the opportunity to work with multiple clients and brands 2. Social Media Manager (Design/Architecture) vs. Social Media Manager (Other Industries) - Social media managers in the design and architecture industry may require a stronger understanding of visual storytelling and industry-specific content - Social media managers in other industries may have more diverse content and audience engagement strategies 3. Social Media Manager (Mid-level) vs. Social Media Manager (Entry-level/Senior-level) - Mid-level social media managers may have more responsibility for strategy development and team collaboration, as well as more autonomy in their role - Entry-level social media managers may have more focus on day-to-day content creation and scheduling, with less responsibility for strategy and team management - Senior-level social media managers may have more oversight of the team's work, as well as more responsibility for budgeting, reporting, and stakeholder management ASSUMPTION: Candidates should consider their personal and professional goals, as well as their preferences for work arrangements and industry focus, when comparing similar roles. 📝 Sample Projects 1. Developing and implementing a social media strategy for a high-profile design event or product launch 2. Creating and managing a social media campaign to promote a special issue or cover story, in collaboration with the Editorial Team 3. Analyzing social media performance metrics and using data-driven insights to inform content strategy and improve engagement 4. Managing a social media crisis or issue, in collaboration with the Communications or PR team, to protect the brand's reputation and maintain audience trust ASSUMPTION: Candidates should be prepared to discuss their previous social media management experience and provide examples of their work, highlighting their ability to develop and execute successful social media strategies. ❓ Key Questions to Ask During Interview 1. How does this role fit into the overall digital strategy for AD Italy? 2. What are the key priorities for the first 90 days in this role? 3. How does the team collaborate to support content launches and drive digital growth for the brand? 4. What opportunities are there for professional growth and development within the company? 5. How does Condé Nast support work-life balance for its employees? ASSUMPTION: Candidates should prepare thoughtful and insightful questions that demonstrate their interest in the role and their understanding of the company's goals and values. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link 2. Tailor your resume and cover letter to highlight your relevant social media management experience and skills 3. Prepare examples of your previous social media campaigns and their outcomes to discuss during the interview 4. Follow up with the hiring manager or HR department within one week of submitting your application, if you have not heard back 5. If invited to an interview, be prepared to discuss your understanding of AD's brand and content strategy, as well as your ability to work collaboratively across teams ⚠️ Disclaimer This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.