📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: Ohio State University Hillel
🔹 Location: Columbus, Ohio, United States
🔹 Job Type: Full-time, On-site
🔹 Category: Non-profit Organizations
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a strategic social media plan
- Creating engaging content for multiple platforms
- Monitoring and engaging with online communities
- Analyzing performance metrics to optimize reach and engagement
- Collaborating with students and staff to promote events and initiatives
ASSUMPTION: This role requires a creative and strategic thinker with a passion for social media and digital engagement, as well as strong communication and collaboration skills.
📋 Key Responsibilities
✅ Conducting a comprehensive evaluation of current social media channels and conversations with students
✅ Developing a strategic social media plan based on evaluation findings
✅ Creating and curating engaging content, including graphics, videos, photography, and written posts
✅ Capturing live event content for digital storytelling
✅ Building an asset library and leveraging those assets across multiple platforms
✅ Monitoring and actively engaging with online communities
✅ Tracking and analyzing social media performance metrics
✅ Collaborating with student leaders and staff to promote events, programs, and initiatives
✅ Training staff and student leaders to effectively capture content and delegate responsibilities
✅ Staying informed about emerging digital trends and best practices
ASSUMPTION: The ideal candidate will have experience in social media management or digital marketing, as well as proficiency with social media platforms and content creation software.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, communications, digital media, or a related field
Experience: 1-3 years of experience in social media management or digital marketing
Required Skills:
- Proficiency with social media platforms, analytics tools, and content creation software
- Strong writing, editing, and storytelling skills
- Ability to work flexible hours, including evenings and occasional weekends
Preferred Skills:
- Experience with photography, video production, and graphic design
- Familiarity with SEO or advertising techniques
- Understanding of the college student demographic and Jewish community engagement
ASSUMPTION: Candidates with experience in the non-profit sector or Jewish community engagement may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $65,000 per year
Benefits:
- Health insurance
- Retirement plan
- Life, AD&D, and Long Term Disability insurances
- Flexible Spending accounts
- Generous vacation/sick time
- Parental leave
Working Hours: Full-time, with flexible hours including evenings and occasional weekends
ASSUMPTION: The salary range provided is in the nonprofit marketplace and is subject to change based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations, specifically focused on Jewish student engagement and community building
Company Size: 11-50 employees, which means a more personal and collaborative work environment
Founded: 1923, with a rich history and a strong commitment to Jewish values and community
Company Description:
- Ohio State University Hillel is the premier pluralistic Jewish organization at The Ohio State University
- OSU Hillel aspires to be the best Hillel in the country, enabling a vibrant, inclusive, and safe Jewish community on campus
- The organization seeks to be a destination for Jewish Buckeyes and strives to evolve and innovate in its programming and services
Company Specialties:
- Jewish student engagement and community building
- Event planning and programming
- Cultural and educational initiatives
- Leadership development and training
Company Website: https://www.brownrisdhillel.org/
ASSUMPTION: Ohio State University Hillel is affiliated with Hillel International, which enriches the lives of Jewish students and envisions a world where every student is inspired to make an enduring commitment to Jewish life, learning, and Israel.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and professional development
Reporting Structure: This role reports directly to the Executive Director of Ohio State University Hillel
Work Arrangement: Full-time, on-site, with flexible hours including evenings and occasional weekends
Growth Opportunities:
- Potential for career advancement within the organization or the broader Hillel network
- Opportunities to develop skills in event planning, programming, and leadership development
- Possibility to gain experience in working with diverse student populations and communities
ASSUMPTION: The ideal candidate will be a self-starter with a passion for Jewish community engagement and a commitment to the organization's mission and values.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative and inclusive work environment
Office Location(s): Columbus, Ohio, United States
Geographic Context:
- Columbus is the capital and largest city of Ohio, with a vibrant and diverse community
- The Ohio State University is a large and prestigious public research university, with a student population of over 60,000
- The city offers a variety of cultural, recreational, and entertainment options, as well as a strong job market
Work Schedule: Full-time, with flexible hours including evenings and occasional weekends
ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced and dynamic environment, with the ability to manage multiple priorities and deadlines.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and fit
- In-person or virtual interview with the Executive Director and other key stakeholders
- Final interview or presentation to discuss the candidate's strategic vision for the role
Key Assessment Areas:
- Candidates' understanding of the role and its responsibilities
- Candidates' strategic thinking and problem-solving skills
- Candidates' communication and collaboration skills
- Candidates' cultural fit and alignment with the organization's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your strategic vision for enhancing OSU Hillel's social media presence
- Demonstrate your understanding of the college student demographic and Jewish community engagement
ATS Keywords: Social Media Management, Content Creation, Data Analysis, Photography, Videography, Graphic Design, Digital Engagement, Storytelling, Collaboration, Communication, SEO, Marketing, Community Building, Trend Awareness, Student Engagement, Brand Management
ASSUMPTION: The ideal candidate will have a strong portfolio of past work and be able to articulate their strategic approach to social media management.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, TikTok)
- Analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)
- Content creation software (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The ideal candidate will have experience with a variety of social media platforms and content creation tools, as well as a willingness to learn new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Inclusivity and pluralism
- Student-centered approach
- Innovation and continuous improvement
- Collaboration and teamwork
- Jewish values and community
Work Style:
- Creative and strategic thinking
- Proactive communication and collaboration
- Adaptability and flexibility
- Attention to detail and strong organizational skills
- Commitment to the organization's mission and values
Self-Assessment Questions:
- How do you align with OSU Hillel's commitment to inclusivity and pluralism?
- How do you approach collaboration and teamwork in a dynamic and fast-paced environment?
- How do you stay informed about emerging digital trends and best practices in social media management?
ASSUMPTION: The ideal candidate will be a strong cultural fit with OSU Hillel's values and work style, with a demonstrated commitment to Jewish community engagement and student-centered programming.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Balancing creativity and strategy with data-driven decision-making
- Engaging with a diverse student population and community
- Adapting to changes in social media trends and best practices
ASSUMPTION: The ideal candidate will be able to thrive in a dynamic and fast-paced environment, with strong organizational skills and the ability to manage multiple priorities and deadlines.
📈 Similar Roles Comparison
- This role is unique in its focus on Jewish student engagement and community building within a university setting
- Similar roles may include Social Media Manager, Digital Marketing Specialist, or Community Manager positions in non-profit organizations or higher education institutions
- Career paths for this role may include advancement to Director of Marketing or Communications, or other leadership positions within the organization or the broader Hillel network
ASSUMPTION: The ideal candidate will have a strong understanding of the unique context and requirements of this role, as well as a clear vision for their career growth and development.
📝 Sample Projects
- Developing and implementing a comprehensive social media strategy for a university-based Jewish community organization
- Creating engaging and on-brand content for multiple social media platforms, including graphics, videos, and written posts
- Monitoring and analyzing social media performance metrics to optimize reach and engagement
- Collaborating with student leaders and staff to promote events, programs, and initiatives
ASSUMPTION: The ideal candidate will have a strong portfolio of past work and be able to articulate their strategic approach to social media management, with a focus on Jewish student engagement and community building.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing OSU Hillel's social media presence, and how can this role address them?
- How does OSU Hillel support the professional development and growth of its staff members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does OSU Hillel engage with and support the broader Jewish community, both on and off campus?
- What are the most important qualities and skills for success in this role, according to the Executive Director and other key stakeholders?
ASSUMPTION: The ideal candidate will be proactive and strategic in their approach to the interview process, with a clear understanding of the role's responsibilities and the organization's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://job-boards.greenhouse.io/hillel/jobs/4556332005
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio of your past work, demonstrating your strategic approach to social media management
- Be prepared to discuss your vision for enhancing OSU Hillel's social media presence during your interview
- Follow up with the Hiring Manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
