📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: Innovative Restorations
🔹 Location: Crossville, Tennessee (Hybrid)
🔹 Job Type: Part-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 26, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: Hybrid (Remote OK)
🚀 Job Overview
Key aspects of this role include:
- Managing social media presence for multiple home services brands
- Creating engaging video content to drive new business
- Visiting job sites for video creation and editing
- Responding to messages and comments on social media platforms
- Collaborating with various teams to create content
ASSUMPTION: This role requires a creative and organized individual who can balance multiple projects and platforms. Familiarity with the home services industry is a plus but not required.
📋 Key Responsibilities
✅ Manage social media presence for Innovative Restorations and its brands (Innovative Baths, Innovative Plumbing, Innovative Flooring, Floorcovering Technologies)
✅ Create engaging video content for Facebook, Instagram, YouTube, and TikTok to drive new business
✅ Visit job sites to capture video content, edit, and post on social media platforms
✅ Respond to messages and comments on social media platforms in a timely and professional manner
✅ Collaborate with various teams to create content and ensure brand consistency
✅ Monitor social media analytics to assess performance and adjust strategies as needed
ASSUMPTION: This role requires a strong understanding of social media platforms, video editing software, and content creation strategies.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: 0-2 years of experience in social media management or a related field
Required Skills:
- Proven social media management experience
- Strong video editing skills (e.g., iMovie, Adobe Premiere Pro, Final Cut Pro)
- Excellent communication and interpersonal skills
- Ability to work independently and manage multiple projects
- Dependable vehicle and valid driver's license
Preferred Skills:
- Experience in the home services industry
- Fluency in Spanish (spoken and written)
- Experience with social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
ASSUMPTION: Candidates with a strong portfolio of social media content and a passion for storytelling will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $250 per week + ½ of the revenue driven from video content platforms profit sharing
Benefits:
- Flexible work schedule
- Opportunity for profit sharing based on performance
Working Hours: 5-10 hours per week (flexible)
ASSUMPTION: The salary range for this role is competitive for the industry and experience level. The profit-sharing component provides an opportunity for the Social Media Manager to increase their earnings based on their performance.
📌 Applicant Insights
🔍 Company Context
Industry: Home Services (Construction)
Company Size: Small (11-50 employees)
Founded: 2008
Company Description:
- Innovative Restorations specializes in water and fire damage restoration, as well as home remodeling services
- The company operates multiple brands, including Innovative Baths, Innovative Plumbing, and Innovative Flooring
- Innovative Restorations is committed to providing quick cleanup and repair services to get customers back to normal as fast as possible
Company Specialties:
- Water Damage Drying
- Fire Restoration
- Home Remodeling
Company Website: InnovativeRestorationsTN.com
ASSUMPTION: Innovative Restorations is a well-established company in the home services industry, with a strong focus on customer satisfaction and quick response times.
📊 Role Analysis
Career Level: Entry-Level
Reporting Structure: This role reports directly to the Hiring Manager
Work Arrangement: Hybrid (remote work with occasional on-site visits for video content creation)
Growth Opportunities:
- Potential for increased profit sharing based on performance
- Opportunity to gain experience in multiple aspects of the home services industry
- Potential for full-time employment or additional responsibilities based on performance
ASSUMPTION: This role offers a unique opportunity for entry-level candidates to gain experience in social media management and the home services industry while working in a flexible, hybrid environment.
🌍 Location & Work Environment
Office Type: Hybrid (remote work with occasional on-site visits)
Office Location(s): Crossville, TN (6775 Hwy 70N) and Cookeville, TN (6775 Hwy 70N)
Geographic Context:
- Crossville and Cookeville are located in central Tennessee, with a population of approximately 12,000 and 30,000, respectively
- The area offers a mix of urban and rural environments, with easy access to outdoor activities and a low cost of living
- The company serves a wide range of customers in the region, from residential homeowners to commercial businesses
Work Schedule: Flexible (5-10 hours per week)
ASSUMPTION: The hybrid work arrangement for this role allows for a flexible schedule, with the opportunity to work remotely while still having the option to visit job sites for video content creation.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the Hiring Manager
- In-person or video interview with the Hiring Manager and other team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Social media management experience and skills
- Video editing skills and creativity
- Communication and interpersonal skills
- Ability to work independently and manage multiple projects
- Alignment with company values and culture
Application Tips:
- Highlight your social media management experience and provide examples of your work
- Showcase your video editing skills and creativity through a portfolio or sample videos
- Tailor your resume and cover letter to emphasize your relevant skills and experience
- Prepare questions to ask the interviewer about the role, company, and team
ATS Keywords: Social Media Management, Video Editing, Content Creation, Customer Engagement, Meme Creation, Social Media Strategy, Facebook, Instagram, YouTube, TikTok, Communication, Dependable Vehicle, Drivers License
ASSUMPTION: The application process for this role is straightforward, with a focus on assessing the candidate's social media management experience, video editing skills, and cultural fit.
🛠️ Tools & Technologies
- Social media platforms: Facebook, Instagram, YouTube, TikTok
- Video editing software: iMovie, Adobe Premiere Pro, Final Cut Pro
- Social media analytics tools: Hootsuite, Sprout Social, Buffer (optional)
ASSUMPTION: The tools and technologies required for this role are industry-standard and widely available. Familiarity with these tools is expected, but training may be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Focus
- Integrity
- Teamwork
- Expertise
- Accountability
Work Style:
- Flexible and adaptable
- Creative and innovative
- Strong communication and interpersonal skills
- Ability to work independently and manage multiple projects
Self-Assessment Questions:
- Do you have a strong portfolio of social media content that demonstrates your creativity and storytelling abilities?
- Are you comfortable working independently and managing multiple projects?
- Do you have a dependable vehicle and valid driver's license?
- Are you comfortable visiting job sites to capture video content?
ASSUMPTION: Candidates who are creative, adaptable, and strong communicators will be well-suited to the work style and company values of Innovative Restorations.
⚠️ Potential Challenges
- Managing multiple social media platforms and brands simultaneously
- Keeping up with the latest trends and best practices in social media management
- Balancing the demands of remote work and on-site video content creation
- Ensuring brand consistency across multiple platforms and brands
ASSUMPTION: The Social Media Manager must be organized, detail-oriented, and able to balance multiple projects and platforms to overcome these challenges.
📈 Similar Roles Comparison
- This role is unique in its focus on video content creation for multiple home services brands
- Similar roles may include Social Media Coordinator, Content Creator, or Marketing Specialist, but this role is more focused on video content and the home services industry
- Career progression may include roles such as Marketing Manager, Digital Marketing Specialist, or Social Media Manager for a larger organization
ASSUMPTION: This role offers a unique opportunity for candidates to gain experience in social media management and the home services industry while working in a flexible, hybrid environment.
📝 Sample Projects
- Create a series of engaging video testimonials from satisfied customers
- Develop a social media campaign to promote a new home remodeling service
- Create a series of humorous memes to engage followers and drive likes and shares
ASSUMPTION: These sample projects are designed to showcase the candidate's creativity, video editing skills, and understanding of social media marketing strategies.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Innovative Restorations and its brands?
- What are the most significant challenges facing the company in the next 1-2 years, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: These interview questions are designed to help the candidate better understand the role, the company, and the team they will be working with.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experience in social media management and video editing
- Prepare a portfolio or sample videos showcasing your creativity and video editing skills
- Prepare questions to ask the interviewer about the role, company, and team
- Follow up with the Hiring Manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
