Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: DataDirect Networks

🔹 Location: Remote

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: March 26, 2025

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and executing social media strategy aligned with DDN's brand and business goals
• Creating engaging content for various platforms, including LinkedIn, Twitter, and YouTube
• Managing community interactions and growing DDN's following
• Planning and executing social media campaigns for product launches, industry events, and thought leadership initiatives
• Analyzing performance metrics and optimizing content for maximum impact
• Collaborating cross-functionally with marketing, PR, and executive teams

ASSUMPTION: This role requires a strategic mindset, strong storytelling skills, and a data-driven approach to social media management. Familiarity with AI, HPC, and enterprise technology trends is a plus.

📋 Key Responsibilities

✅ Develop and execute social media strategy that aligns with DDN’s brand and business goals

✅ Create compelling posts, graphics, and videos showcasing DDN's industry leadership in AI, HPC, and data intelligence

✅ Foster meaningful conversations, manage interactions, and grow DDN’s following across key platforms

✅ Plan and execute social media campaigns for product launches, industry events, and thought leadership initiatives

✅ Track performance metrics, analyze engagement trends, and optimize content for maximum impact

✅ Collaborate with marketing, PR, and executive teams to amplify key messages and support company-wide initiatives

ASSUMPTION: This role requires a strong understanding of social media platforms, content creation, and analytics. Experience in tech or B2B industries is preferred.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years in social media management, preferably in tech, AI, or B2B industries

Required Skills:

• Proven track record of developing and executing successful social media strategies
• Excellent storytelling skills with the ability to turn complex topics into engaging content
• Strong analytical skills and data-driven mindset
• Familiarity with social media management tools like Sprout Social, Hootsuite, or Buffer
• Proficiency in LinkedIn, Twitter, and YouTube

Preferred Skills:

• Familiarity with AI, HPC, and enterprise technology trends
• Experience with social media analytics tools
• Strong project management skills

ASSUMPTION: Candidates with a proven background in social media management and a strong portfolio of successful campaigns will be most competitive for this role.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-level social media managers with 3-5 years of experience in tech or B2B industries)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Flexible work arrangements
• Professional development opportunities

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: DataDirect Networks (DDN) is a global leader in AI and multi-cloud data management at scale, empowering businesses to tackle the most challenging AI and data-intensive workloads with confidence.

Company Size: DDN has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.

Founded: DDN was founded in 1998 and has since established itself as the data intelligence and management solution of choice for over 11,000 enterprises, government, and public-sector customers worldwide.

Company Description:

• DDN is the world’s leading data intelligence platform that reliably accelerates massive data sets across AI and HPC workloads from edge to core to cloud.
• Over the last two decades, DDN has established itself as the data intelligence and management of choice for over 11,000 enterprises, government, and public-sector customers, including many of the world’s leading financial services firms, life science organizations, manufacturing and energy companies, research facilities, and web and cloud service providers.
• Data-intensive, global organizations utilize DDN to solve complex business challenges with 500,000+ GPUs enabled, 100% GPU utilization, and 100X faster AI application acceleration.

Company Specialties:

• Artificial Intelligence
• Data Storage
• Machine Learning
• Analytics
• Enterprise AI
• High-Performance Computing
• Genomics
• Security
• Data Science
• and Generative AI

Company Website: www.ddn.com

ASSUMPTION: DDN's focus on innovation, customer success, and market leadership creates an exciting and rewarding work environment for driven professionals looking to make a lasting impact in the world of AI and data storage.

📊 Role Analysis

Career Level: Mid-Senior level (3-5 years of experience)

Reporting Structure: This role reports directly to the Director of Marketing and works closely with cross-functional teams, including marketing, PR, and executive teams.

Work Arrangement: Remote OK, with flexible hours and the opportunity for remote work.

Growth Opportunities:

• Advancement to a senior or management role within the marketing department
• Expanding responsibilities and influence within the organization
• Gaining experience in a fast-growing, innovative industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand responsibilities and make a meaningful impact on DDN's marketing efforts.

🌍 Location & Work Environment

Office Type: Remote (with the option to work from DDN's offices in Chatsworth, CA, or other global locations)

Office Location(s): DDN has offices in Chatsworth, CA (USA), Brisbane City, Queensland (Australia), Colorado Springs, CO (USA), Wheat Ridge, CO (USA), Columbia, MD (USA), London (UK), Pune (India), Meudon (France), Bangalore (India), Leipzig (Germany), Seoul (South Korea), Dubai (UAE), Shanghai (China), and Tokyo (Japan)

Geographic Context:

• DDN's global presence allows for remote collaboration with team members and customers worldwide.
• Working remotely offers flexibility and the opportunity to balance work and personal life.
• DDN's offices are located in major tech hubs, providing opportunities for networking and professional growth.

Work Schedule: Full-time (40 hours per week) with flexible hours and the opportunity for remote work

ASSUMPTION: DDN's global presence and remote work options provide a flexible and dynamic work environment for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• In-depth interview with the hiring manager and/or team members
• Final interview with the Director of Marketing or another senior leader
• Background check and offer extension

Key Assessment Areas:

• Social media strategy and planning
• Content creation and storytelling skills
• Analytical skills and data-driven mindset
• Collaboration and communication skills
• Cultural fit and alignment with DDN's values

Application Tips:

• Tailor your resume and cover letter to highlight your social media management experience and relevant skills.
• Include examples of successful social media campaigns you've executed and the results they achieved.
• Demonstrate your understanding of DDN's business and industry by researching the company and its competitors.
• Prepare questions to ask the interviewer about DDN's marketing strategy and the team's goals for the role.

ATS Keywords: Social Media Management, Content Creation, Analytics, Campaign Management, Community Growth, Collaboration, Storytelling, Tech-Savvy, Problem Solving, Self-Starter, Achievement Orientation, Innovative

ASSUMPTION: DDN's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

🛠️ Tools & Technologies

• Social media management tools: Sprout Social, Hootsuite, or Buffer
• Analytics tools: Google Analytics, Sprout Social, Hootsuite, or Buffer
• Design tools: Canva, Adobe Creative Suite, or other graphic design software
• Video editing tools: iMovie, Adobe Premiere Pro, or other video editing software

ASSUMPTION: Familiarity with these tools is preferred but not required. Candidates should have a willingness to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation: DDN values creativity, risk-taking, and continuous learning.
• Customer-centricity: DDN prioritizes understanding and meeting the needs of its customers.
• Collaboration: DDN fosters a culture of teamwork and cross-functional collaboration.
• Integrity: DDN values honesty, transparency, and ethical behavior.

Work Style:

• DDN values self-starters who take initiative and drive results.
• DDN encourages a success/achievement orientation, with a focus on delivering quality results consistently.
• DDN values problem-solving skills and the ability to recognize and address issues systematically.
• DDN values innovation and the ability to build and improve key business processes.

Self-Assessment Questions:

• Do I have a proven track record of developing and executing successful social media strategies?
• Am I a strong storyteller with the ability to turn complex topics into engaging content?
• Do I have a data-driven mindset and strong analytical skills?
• Am I comfortable working in a remote or hybrid work environment?
• Do I align with DDN's values and work style?

ASSUMPTION: Candidates who demonstrate a strong fit with DDN's values and work style will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple social media platforms and creating engaging content for each
• Keeping up with industry trends and adjusting social media strategy accordingly
• Analyzing performance metrics and optimizing content for maximum impact
• Collaborating effectively with cross-functional teams in a remote work environment
• Balancing the need for creativity and innovation with DDN's brand guidelines and messaging

ASSUMPTION: These challenges can be overcome with strong project management skills, a data-driven mindset, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• Social Media Manager (DDN) vs. Social Media Specialist (other companies):
• DDN's role requires a broader range of responsibilities, including strategy development, campaign management, and analytics, while other companies may focus more on day-to-day content creation and community management.
• DDN's role may have a higher level of autonomy and require more strategic thinking, while other companies may have more structured processes and guidelines.
• Industry-specific context:
• DDN's focus on AI, HPC, and data intelligence may require a stronger understanding of these technologies and their applications.
• DDN's customer base includes leading enterprises, government, and public-sector organizations, which may require a higher level of discretion and attention to detail.
• Career path comparison:
• DDN's role offers opportunities for growth and advancement within the marketing department and the organization as a whole.
• Other companies may have more structured career paths or offer opportunities for lateral movement within the marketing function.

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions at other companies.

📝 Sample Projects

• Developing and executing a social media strategy for a product launch, including content creation, campaign planning, and analytics
• Creating a social media calendar for a quarter, including a mix of promotional, educational, and thought leadership content
• Analyzing performance metrics and optimizing content for maximum engagement and reach
• Managing a social media crisis or negative feedback, including developing a response plan and executing it in collaboration with relevant stakeholders

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role and provide insight into the types of tasks the Social Media Manager may be expected to perform.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the social media team currently, and how does this role address them?
• How does the social media team collaborate with other departments, such as marketing, PR, and executive teams?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does DDN support the professional development and growth of its social media team members?
• What are the most important qualities and skills for success in this role, according to the hiring manager and team members?

ASSUMPTION: Asking thoughtful questions demonstrates a candidate's interest in the role and provides valuable insights into the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your social media management experience and relevant skills
• Prepare examples of successful social media campaigns you've executed and the results they achieved
• Research DDN's business and industry to demonstrate your understanding and enthusiasm for the role
• Prepare questions to ask the interviewer about DDN's marketing strategy and the team's goals for the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.