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Social Media Manager - Coming Soon!

Doorloop
Full-time
On-site
Manhattan, New York, United States
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager - Coming Soon! πŸ”Ή Company: Doorloop πŸ”Ή Location: Manhattan, New York πŸ”Ή Job Type: Full-time πŸ”Ή Category: Marketing πŸ”Ή Date Posted: April 9, 2025 πŸ”Ή Experience Level: 2-5 years πŸ”Ή Remote Status: Remote OK (Miami, FL; New York, NY; Tel Aviv, IL)

πŸš€ Job Overview

Key aspects of this role include: - Managing and executing a multi-platform social media content calendar - Growing organic engagement and building community - Driving lead and MQL generation through social channels - Monitoring and responding to social comments and reviews - Tracking brand sentiment and analyzing social trends ASSUMPTION: This role requires a strategic mindset, strong communication skills, and a deep understanding of social media platforms and trends.

πŸ“‹ Key Responsibilities

βœ… Manage and Execute the Social Media Content Calendar: - Own and execute a monthly content calendar for LinkedIn, Facebook, Instagram, Twitter, YouTube, TikTok, and more - Collaborate with design, product, and marketing teams to ensure cohesive brand messaging - Maintain a consistent posting cadence across all platforms βœ… Grow Organic Engagement and Build Community: - Create engaging, share-worthy content and campaigns that boost likes, shares, and comments - Drive follower growth and encourage user-generated content - Launch interactive campaigns or events to deepen community connection βœ… Drive Lead and MQL Generation Through Social: - Craft compelling CTAs and campaigns that drive traffic to lead-gen pages - Increase the volume and quality of leads generated from organic social channels - Analyze performance to optimize conversion strategies and content ROI βœ… Monitor and Respond to Social Comments and Reviews: - Respond promptly to social comments, DMs, and reviews - Address user inquiries, resolve issues, and escalate feedback when needed - Maintain Doorloop’s tone of voice in all public-facing interactions βœ… Monitor Brand Sentiment, Competitors, and Trends: - Track brand sentiment and analyze social trends using industry tools - Deliver insights and recommendations to inform social strategy - Monitor competitors and emerging trends to identify new opportunities ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple platforms and campaigns simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience) Experience: 3+ years of experience managing multi-platform social media strategy for B2B, SaaS, or high-growth brands Required Skills: - Proven ability to plan and execute content calendars across multiple platforms - Demonstrated success in growing social channels and increasing organic engagement - Creative thinker with experience designing interactive campaigns - Skilled in driving lead and MQL generation through organic social efforts - Proficient in analytics and social tools (Google Analytics, HubSpot, Brandwatch, Sprout Social) - Excellent written communication skills - Adept at managing customer interactions on social platforms Preferred Skills: - Experience with property management software or real estate industry - Familiarity with Doorloop's products and services - Bilingual or multilingual skills ASSUMPTION: Candidates with experience in the real estate or property management industry may have a competitive advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $65,000 - $85,000 per year (Based on industry standards for a Social Media Manager with 3-5 years of experience in the New York area) Benefits: - Unlimited paid time off - 401(k) plan with 4% matching and instant vesting - Full medical, dental, and vision coverage for employees, with 25% coverage for dependents - $100,000 life insurance policy fully covered by Doorloop - Short- and long-term disability insurance fully covered by Doorloop - Paid maternity and paternity leave for birth and adoption - Monthly stipend for work-related expenses - Best-in-class equipment Working Hours: Full-time (40 hours per week), with flexible hours and remote work options ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Doorloop operates in the PropTech (Property Technology) industry, focusing on all-in-one property management software for property managers and owners. Company Size: Doorloop has 201-500 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration. Founded: Doorloop was founded in 2019, making it a relatively young and fast-growing company. Company Description: - Doorloop helps property managers and owners make more money, get organized, and grow with easy-to-use, secure, and reliable software. - The company prides itself on being People First, with a strong focus on employee satisfaction and company culture. - Doorloop is a Certified Great Place to Work, Forbes America’s Best Startup Employers in 2024 & 2025, and has a 4.9/5 rating on Glassdoor. Company Specialties: - Property Management Software - Real Estate Software - Commercial Real Estate PMS - Residential Property Management Software Company Website: https://www.doorloop.com ASSUMPTION: Doorloop's focus on employee satisfaction and company culture may result in a high level of job satisfaction and engagement among employees.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and advancement within the company. Reporting Structure: The Social Media Manager reports directly to the Marketing Director and works closely with the design, product, and marketing teams. Work Arrangement: This role offers remote work options, with the possibility of working from Doorloop's offices in Miami, New York, or Tel Aviv. Growth Opportunities: - Expanding the social media team and managing junior team members - Taking on additional responsibilities in content creation or marketing strategy - Transitioning into a marketing management or director role as the company grows ASSUMPTION: Doorloop's rapid growth and expansion present numerous opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Doorloop has offices in Miami, New York, and Tel Aviv, with a flexible remote work policy. Office Location(s): Manhattan, New York; Miami, Florida; Tel Aviv, Israel Geographic Context: - Manhattan, New York: A bustling urban environment with a diverse range of industries and cultural attractions - Miami, Florida: A vibrant city with a strong focus on technology, tourism, and international business - Tel Aviv, Israel: A global tech hub with a thriving startup ecosystem and a Mediterranean climate Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options ASSUMPTION: The remote work option allows for a better work-life balance and the ability to work from various locations.

πŸ’Ό Interview & Application Insights

Typical Process: 1. Online application and resume screening 2. Phone or video call with the HR team 3. In-depth interview with the Marketing Director and/or other marketing team members 4. Final interview with the CEO or another executive team member Key Assessment Areas: - Social media strategy and content creation skills - Ability to analyze and interpret social media data - Communication and interpersonal skills - Cultural fit and alignment with Doorloop's values Application Tips: - Tailor your resume and cover letter to highlight your social media management experience and relevant skills - Showcase your understanding of Doorloop's products and services, and how your skills can contribute to the company's growth - Prepare examples of successful social media campaigns you've managed in the past ATS Keywords: Social media management, content creation, community engagement, lead generation, analytics, brand sentiment, competitor monitoring, written communication, customer interaction management, campaign strategy, creative thinking, project management, detail orientation, proactivity, user-generated content, interactive campaigns ASSUMPTION: Doorloop's interview process is designed to assess both your technical skills and cultural fit, ensuring that you are the right candidate for the role and the company.

πŸ› οΈ Tools & Technologies

- Google Analytics - HubSpot - Brandwatch - Sprout Social - Hootsuite (or similar social media management platforms) - Adobe Creative Suite (or similar design tools) - Microsoft Office Suite (or similar productivity tools) ASSUMPTION: Familiarity with these tools is preferred, but not required. Doorloop is willing to provide training and support to help the right candidate succeed in the role.

πŸ‘” Cultural Fit Considerations

Company Values: - Do great things with great people - Focus on our people first - Lead with innovation - Create raving fans Work Style: - Collaborative and team-oriented - Data-driven and results-focused - Adaptable and open to feedback - Passionate about learning and growth Self-Assessment Questions: 1. How do you align with Doorloop's core values, and how have you demonstrated these values in your previous roles? 2. How comfortable are you working in a fast-paced, dynamic environment, and how do you adapt to change? 3. How do you approach collaboration and teamwork, and how have you contributed to a positive work environment in the past? ASSUMPTION: Doorloop places a strong emphasis on cultural fit and values-driven decision-making, ensuring that new hires align with the company's mission and values.

⚠️ Potential Challenges

- Managing multiple social media platforms and campaigns simultaneously - Keeping up with the fast-paced nature of social media trends and algorithms - Balancing the need for creativity with the requirement to maintain a consistent brand voice and messaging - Monitoring and responding to social media comments and reviews in a timely and effective manner

πŸ“ˆ Similar Roles Comparison

- Social Media Manager (Doorloop) vs. Social Media Manager (Traditional Marketing Agency): - Doorloop: Focus on organic growth and community engagement, with a strong emphasis on brand voice and messaging - Traditional Marketing Agency: May focus more on paid advertising and client management, with less emphasis on organic growth and community engagement - Social Media Manager (Doorloop) vs. Social Media Specialist (In-house Marketing Team): - Doorloop: A dedicated role focused solely on social media management, with the opportunity to work closely with cross-functional teams - In-house Marketing Team: May have broader marketing responsibilities and less focus on social media-specific tasks ASSUMPTION: While these roles share some similarities, the Social Media Manager role at Doorloop is unique in its focus on organic growth, community engagement, and cross-functional collaboration.

πŸ“ Sample Projects

1. Launching a successful user-generated content campaign: - Identify a relevant and engaging campaign idea (e.g., DoorloopSuccessStories) - Create clear and concise campaign guidelines and promotional materials - Monitor and engage with participants, providing timely feedback and encouragement - Analyze campaign performance and report on key metrics (e.g., reach, engagement, user-generated content) 2. Conducting a comprehensive social media audit: - Analyze Doorloop's current social media presence across all platforms - Identify strengths, weaknesses, opportunities, and threats (SWOT analysis) - Develop data-driven recommendations for improving social media performance - Present findings and recommendations to the marketing team and stakeholders 3. Managing a live social media event or Q&A session: - Coordinate with internal and external stakeholders to plan and promote the event - Develop a detailed event schedule and talking points for the host(s) - Monitor and engage with attendees in real-time, addressing questions and providing support as needed - Analyze event performance and report on key metrics (e.g., attendance, engagement, lead generation) ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Social Media Manager role at Doorloop.

❓ Key Questions to Ask During Interview

1. How does Doorloop support the professional growth and development of its social media team members? 2. Can you describe the marketing team's structure and how the Social Media Manager role fits into it? 3. How does Doorloop approach collaboration and communication between marketing and other departments (e.g., product, design, sales)? 4. What are the most significant challenges facing the social media team currently, and how can this role help address them? 5. How does Doorloop measure the success of its social media efforts, and what key performance indicators (KPIs) does the company track? ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in and understanding of the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position: 1. Submit your application through this link: https://www.comeet.com/jobs/doorloop/0A.006/social-media-manager---coming-soon/C2.55D 2. Tailor your resume and cover letter to highlight your social media management experience and relevant skills 3. Prepare examples of successful social media campaigns you've managed in the past 4. Research Doorloop's products and services, and be prepared to discuss how your skills and experience align with the company's mission and values 5. Follow up with the Doorloop HR team one week after submitting your application to confirm receipt and inquire about next steps in the interview process ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.