π Core Information
πΉ Job Title: Social Media Manager (Contract or Full Time)
πΉ Company: Bolt
πΉ Location: Remote - Global
πΉ Job Type: Full-Time, Contract
πΉ Category: Marketing
πΉ Date Posted: 2025-04-22
πΉ Experience Level: 5-8 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing and executing platform-specific content strategies for Boltβs core social channels
- Managing the end-to-end content lifecycle, from ideation to community engagement
- Creating original content and collaborating with cross-functional teams to amplify key launches and campaigns
- Monitoring social conversations and trends to engage with the audience in real-time
- Analyzing performance metrics to inform and optimize strategy
ASSUMPTION: This role requires a high level of creativity, adaptability, and strong communication skills to thrive in the fast-paced world of social media management. A deep understanding of content best practices and audience behaviors across various platforms is essential.
π Key Responsibilities
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Develop and execute a platform-specific content strategy for each of Boltβs core social channels to drive engagement, awareness, and thought leadership
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Own the end-to-end content lifecycleβfrom ideation and copywriting to scheduling, posting, and community engagement
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Create or direct the creation of original content including graphics, short-form video, motion assets, and platform-native creative
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Collaborate closely with PR, Product Marketing, Creative, and GTM teams to amplify key launches, campaigns, events, and partnerships
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Monitor conversations and trends across social platforms to engage with our audience in real time and jump into relevant conversations
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Manage all social listening and analytics tools, tracking KPIs like follower growth, reach, impressions, engagement, and CTR to inform and optimize strategy
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Maintain a consistent brand voice across channels while tailoring tone and content to each platformβs unique audience and norms
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Stay ahead of platform trends, algorithm changes, and emerging channels to ensure Bolt is always pushing the boundaries of social innovation
ASSUMPTION: The role involves a high degree of multitasking, requiring the ability to balance long-term brand strategy with real-time content creation and cultural responsiveness.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 5-8 years of experience managing social media for a brand, ideally in tech, fintech, or ecommerce
Required Skills:
- Deep understanding of content best practices and audience behaviors across platforms like X/Twitter, LinkedIn, TikTok, Instagram, and Facebook
- Proven ability to concept and create original, engaging, and high-performing contentβespecially short-form video and meme-style creative
- Experience using social media tools and analytics platforms to guide strategy
- Excellent copywriting skills and an intuitive grasp of tone, voice, and timing
- Ability to balance long-term brand strategy with real-time content creation and cultural responsiveness
- Comfortable working cross-functionally and juggling multiple stakeholders while keeping the brand consistent and creative
Preferred Skills:
- Strong personal social presence or portfolio of past brand work
ASSUMPTION: While a degree in a related field is preferred, equivalent experience and a strong portfolio will also be considered.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Social Media Manager with 5-8 years of experience)
Benefits:
- Comprehensive health coverage: Medical, dental, and vision
- Remote-first workplace
- Time away: Flexible PTO, paid holidays, floating holidays, and your birthday off
- Paid parental leave
- Competitive pay
- Retirement plans
- Virtual and in-person team and company events
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Social Media Manager with the required experience level. Actual compensation may vary based on factors such as location and individual qualifications.
π Applicant Insights
π Company Context
Industry: Bolt operates in the software development industry, focusing on mobility, ride-hailing, micro-mobility, and food tech. The company is a leader in its market, helping over 200 million customers move around in more than 600 cities globally while supporting more than 4.5 million drivers and couriers.
Company Size: Bolt is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment where individuals can make a significant impact.
Founded: Bolt was founded in 2013, with its headquarters in Tallinn, Estonia.
Company Description:
- Bolt is on a mission to democratize commerce, putting retailers front and center while enabling frictionless shopping at any touchpoint in the customer journey
- The company has created a work environment where people learn to drive impact, take risks, and grow from feedback while feeling welcomed and accepted for who they are
- Bolt offers a universal shopper network, connecting tens of millions of shoppers with merchants such as Revolve, Lily Pulitzer, Kendra Scott, Lucky Brand Jeans, and Jonny Was
Company Specialties:
- Technology
- Software development
- Mobility
- Ride-hailing
- Micro-mobility
- Food tech
Company Website: bolt.eu
ASSUMPTION: Bolt's focus on innovation and customer-centric approach makes it an attractive employer for creative and forward-thinking professionals.
π Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking and tactical execution.
Reporting Structure: The Social Media Manager will report directly to the Head of Marketing or a similar role and may oversee junior team members or freelancers.
Work Arrangement: This is a remote-first role, with the flexibility to work from anywhere globally. Occasional travel may be required for team meetings or industry events.
Growth Opportunities:
- As Bolt continues to expand, there may be opportunities for the Social Media Manager to grow into a leadership role or take on additional responsibilities
- The company encourages internal mobility, allowing employees to explore different areas of the business
- Bolt's focus on learning and development provides opportunities for professional growth and skill-building
ASSUMPTION: The Social Media Manager role offers a unique opportunity to make a significant impact on Bolt's brand presence and growth, with ample room for professional development.
π Location & Work Environment
Office Type: Remote-first, with no physical office requirement
Office Location(s): N/A (remote work)
Geographic Context:
- Bolt operates globally, with customers and employees in over 600 cities across more than 40 countries
- The company's remote-first culture allows for a diverse and global team, fostering a rich exchange of ideas and perspectives
- Bolt's global presence enables the Social Media Manager to work with a wide range of stakeholders and audiences
Work Schedule: Full-time (40 hours per week) with flexible scheduling to accommodate different time zones and work preferences
ASSUMPTION: The remote-first work environment at Bolt offers a high degree of flexibility and autonomy, allowing employees to balance their personal and professional lives more effectively.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Virtual interview with the hiring manager and/or team members
- Assessment or case study presentation (if applicable)
- Final interview with senior leadership
- Job offer and onboarding
Key Assessment Areas:
- Creativity and content strategy
- Copywriting and communication skills
- Platform-specific knowledge and audience understanding
- Analytical skills and data-driven decision-making
- Cultural fit and alignment with Bolt's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include examples of your past social media campaigns and their outcomes
- Demonstrate your understanding of Bolt's brand and mission in your application materials
- Prepare questions to ask during the interview, focusing on Bolt's growth plans, team dynamics, and opportunities for professional development
ATS Keywords: Social Media Management, Content Strategy, Copywriting, Community Engagement, Analytics, Brand Voice, Cross-Functional Collaboration, Trend Monitoring, Video Content Creation, Audience Understanding, Social Media Tools, Cultural Responsiveness, Creative Campaigns, Performance Analysis, Stakeholder Management, Platform-Specific Strategy
ASSUMPTION: Bolt's hiring process is designed to be fair, transparent, and efficient, with a focus on finding the best fit for both the company and the candidate.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Sprout Social, Buffer)
- Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Design and video editing tools (e.g., Canva, Adobe Creative Suite, iMovie, Final Cut Pro)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: The Social Media Manager will be expected to be proficient in using relevant tools and technologies to streamline workflows and maximize productivity.
π Cultural Fit Considerations
Company Values:
- Customer-centric: Bolt prioritizes the needs and preferences of its customers, ensuring that its products and services meet their expectations
- Innovative: The company encourages creativity, experimentation, and continuous learning to stay ahead of industry trends and competitors
- Collaborative: Bolt fosters a culture of teamwork, open communication, and mutual respect
Work Style:
- Remote-first: Bolt's remote work culture enables employees to balance their personal and professional lives more effectively
- Flexible: The company offers flexible scheduling and encourages employees to manage their time and priorities independently
- Dynamic: Bolt operates in a fast-paced and ever-changing environment, requiring employees to be adaptable and resilient
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working remotely and managing your time independently?
- Do you have a strong understanding of Bolt's brand and values, and can you align your personal values with those of the company?
ASSUMPTION: Bolt's remote-first culture and focus on innovation and collaboration make it an attractive employer for creative, adaptable, and self-motivated professionals.
β οΈ Potential Challenges
- The fast-paced nature of social media management may require working outside of standard business hours to respond to real-time trends and events
- Managing multiple stakeholders and balancing long-term brand strategy with real-time content creation can be challenging
- Keeping up with platform trends, algorithm changes, and emerging channels may require continuous learning and adaptation
- The remote work environment may present challenges in terms of communication, collaboration, and work-life balance
ASSUMPTION: The Social Media Manager role at Bolt offers a unique set of challenges and opportunities, requiring a high degree of adaptability, creativity, and strategic thinking.
π Similar Roles Comparison
- Compared to other social media management roles, this position offers a high degree of autonomy and responsibility, with the opportunity to make a significant impact on Bolt's brand presence and growth
- Bolt's focus on innovation and customer-centricity sets it apart from more traditional companies, providing a unique environment for creative and forward-thinking professionals
- As a mid-sized company, Bolt offers a more dynamic and collaborative work environment than larger enterprises, with ample opportunities for professional growth and development
ASSUMPTION: The Social Media Manager role at Bolt offers a unique blend of challenges, opportunities, and benefits, making it an attractive option for professionals seeking to make a significant impact in a dynamic and innovative environment.
π Sample Projects
- Developing and executing a social media campaign to launch a new Bolt product or feature, including creating engaging content, managing platform-specific strategies, and analyzing performance metrics
- Collaborating with cross-functional teams to create and amplify content for key launches, campaigns, events, and partnerships, ensuring consistent brand messaging and maximizing reach and engagement
- Monitoring social conversations and trends to identify opportunities for real-time engagement and capitalizing on relevant moments to drive brand awareness and thought leadership
ASSUMPTION: The Social Media Manager role at Bolt offers a wide range of projects and initiatives, providing ample opportunities for creativity, innovation, and professional growth.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role, and how it fits into the broader marketing organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Bolt support the professional development and growth of its social media team members?
- What are the most challenging aspects of this role, and how has the current Social Media Manager approached them?
- How does Bolt measure the success of its social media efforts, and what KPIs are most important for this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding Bolt's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including examples of your past social media campaigns and their outcomes
- Prepare questions to ask during the interview, focusing on Bolt's growth plans, team dynamics, and opportunities for professional development
- If selected for an interview, be prepared to present a sample social media campaign or content strategy, demonstrating your understanding of Bolt's brand and audience
- Follow up with the hiring manager or HR team within one week of your interview to express your continued interest in the role and address any remaining questions
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.