📌 Core Information
🔹 Job Title: Social Media Manager - Couple Apps
🔹 Company: GreenTomatoMedia LLC
🔹 Location: Paris, Île-de-France, France (Remote)
🔹 Job Type: Remote
🔹 Category: Marketing & Communications
🔹 Date Posted: May 9, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote (100%)
🚀 Job Overview
Key aspects of this role include:
- Managing social media presence for couple & intimacy apps on Instagram and TikTok
- Creating engaging, authentic content and being the face of the brand
- Growing and engaging community through trends, topics, and audience needs
- Optimizing content strategy based on performance analytics
- Collaborating with a diverse, international team
ASSUMPTION: This role requires a high level of creativity, adaptability, and comfort with appearing on camera.
📋 Key Responsibilities
✅ Incarnate the brand by creating authentic, relatable content for TikTok and Instagram
✅ Launch multiple videos each week based on trends, couple topics, and audience needs
✅ Scout trends and quickly adapt formats that resonate with the niche audience
✅ Foster trust and interaction through comments, DMs, polls, live sessions, etc.
✅ Track content performance and iterate fast to improve results
✅ Stay current with platform updates, algorithm changes, and new tools
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-motivation and time management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 2-5 years of experience managing TikTok and Instagram accounts, with a focus on content creation and community engagement
Required Skills:
- Fluency in English and either French, Spanish, or German
- Deep interest in relationship advice, intimacy, sexual wellness, and communication topics
- Strong skills with CapCut (or similar) for video editing and Canva (or similar) for simple designs
- Analytical mindset: comfortable reading basic performance metrics and optimizing accordingly
- Reliable, creative, and proactive: thrives on execution and rapid iteration
Preferred Skills:
- Experience with couple & sex psychology
- Portfolio showcasing relevant social media management experience
ASSUMPTION: Candidates with a strong portfolio and relevant experience may be considered even if they do not meet the exact education requirements.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for mid-level marketing roles in Paris)
Benefits:
- Fully Remote Flexibility
- Generous Holiday Time
- Minimum 2 Months of Parental Leave
- Welcome Dinners, Friday Cheers, and Sports Galore
- Career Path Growth: Salary reassessment based on performance and commitment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: GreenTomatoMedia is a digital media company specializing in mobile apps, games, media, and book publishing. They operate in the technology, information, and internet industry.
Company Size: 51-200 employees
Founded: 2011, with headquarters in Chiang Mai, Thailand
Company Description:
- GreenTomatoMedia builds and grows a portfolio of wonderful digital businesses
- They focus on entertainment, media, and publishing, with a strong presence on major platforms like Google, YouTube, Amazon, and various App Stores
- Their team consists of creative professionals from 20 different countries
Company Specialties:
- Publisher
- Apps
- Games
- Youtube
- SEO
- Video
- CRO
- Data
- Analytics
- and E-Commerce
Company Website: greentomatomedia.com
ASSUMPTION: GreenTomatoMedia's diverse team and international presence may offer unique cultural insights and opportunities for growth.
📊 Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: This role reports directly to the Manager
Work Arrangement: Fully Remote (100%)
Growth Opportunities:
- Career path growth with annual salary reassessment based on performance and commitment
- Potential to expand the role's scope as the company grows
ASSUMPTION: This role offers opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Paris, Île-de-France, France
Geographic Context:
- Paris is the capital and most populous city of France, with a vibrant cultural scene and a large tech industry
- The Île-de-France region is home to many international companies and offers a high quality of life
- France is a member of the European Union and offers a stable political and economic environment
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote work arrangement allows for a high degree of flexibility and work-life balance.
💼 Interview & Application Insights
Typical Process:
- HR initial interview (30 mins - 1 hr) to discuss previous experiences and reasons for wanting to join the company
- Test taking to assess video editing skills and style
- Final interview with the Manager
Key Assessment Areas:
- Creativity and adaptability in content creation
- Comfort with appearing on camera and embodying the brand's voice and energy
- Analytical mindset and ability to optimize content strategy based on performance metrics
- Fluency in English and either French, Spanish, or German
Application Tips:
- Highlight relevant experience and achievements in social media management, content creation, and community engagement
- Include a portfolio showcasing relevant work, with a focus on video editing and design skills
- Tailor your resume and cover letter to emphasize your fit for the role and the company's mission and values
- Prepare for interview questions about your experience with trends, couple psychology, and social media trends
ATS Keywords: Social Media Management, Content Creation, Video Editing, Community Engagement, Trend Scouting, Analytics, Optimization, Bilingual Communication, Relationship Advice, Intimacy Education, Creative Thinking, Proactivity, Reliability, Social Media Trends, Couple Psychology
ASSUMPTION: The interview process is designed to assess the candidate's fit for the role and the company's culture, with a focus on creativity, adaptability, and analytical skills.
🛠️ Tools & Technologies
- CapCut (or similar) for video editing
- Canva (or similar) for simple designs
- TikTok and Instagram for social media management
ASSUMPTION: Familiarity with these tools and technologies is required for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Adaptability and continuous learning
- Integrity and transparency
Work Style:
- Remote and flexible work arrangements
- Focus on execution and rapid iteration
- Data-driven decision making
- Strong team culture with regular team-building activities
Self-Assessment Questions:
- How do you embody the voice and energy of a brand on camera?
- How do you stay current with social media trends and quickly adapt formats that resonate with a niche audience?
- How do you balance creativity and data-driven decision making in your content strategy?
ASSUMPTION: Candidates should assess their fit with the company's values and work style before applying.
⚠️ Potential Challenges
- Managing work-life balance in a remote, flexible work environment
- Staying current with rapidly evolving social media trends and algorithms
- Balancing creativity and data-driven decision making in content strategy
- Adapting to a diverse, international team with varying time zones and cultural backgrounds
ASSUMPTION: These challenges require strong self-motivation, time management skills, and cultural sensitivity.
📈 Similar Roles Comparison
- This role focuses more on content creation and community engagement than traditional social media marketing or advertising
- It requires a higher level of creativity and adaptability than roles focused on paid advertising or influencer marketing
- Career path growth opportunities may vary depending on the company's size and structure
ASSUMPTION: This role offers unique opportunities for creativity and adaptability in content creation and community engagement.
📝 Sample Projects
- Creating a viral TikTok video series on relationship advice and intimacy education
- Developing an Instagram Stories campaign to engage users and promote a new app feature
- Launching a live Q&A session with an expert in couple psychology to build community trust and engagement
ASSUMPTION: These sample projects illustrate the role's focus on creativity, adaptability, and community engagement.
❓ Key Questions to Ask During Interview
- How does the team collaborate and support each other in a remote work environment?
- What are the most successful content strategies and campaigns the team has implemented in the past?
- How does the company support employee growth and development in this role?
- What are the biggest challenges the team faces in managing social media for couple and intimacy apps, and how do you plan to address them?
- How does the company measure the success of social media campaigns, and how do you plan to optimize content strategy based on performance metrics?
ASSUMPTION: These questions help assess the role's fit with the candidate's skills, interests, and career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills, with a focus on video editing and design
- Prepare a portfolio showcasing your relevant work, with a focus on content creation and community engagement
- Prepare for interview questions about your experience with trends, couple psychology, and social media trends
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
