π Core Information
πΉ Job Title: Social Media Manager
πΉ Company: Scope Markets
πΉ Location: Limassol, Cyprus (Hybrid)
πΉ Job Type: Hybrid
πΉ Category: Marketing
πΉ Date Posted: 2025-05-08
πΉ Experience Level: Mid-Senior level (2-5 years)
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Developing and executing social media strategies to enhance the Scope Prime brand
- Managing social media accounts and creating engaging content
- Analyzing performance metrics to optimize social media presence
- Collaborating with cross-functional teams to create advertising strategies tailored for social channels
- Staying updated with industry trends and best practices to continuously improve brand strategies
ASSUMPTION: This role requires a balance of creativity and strategic thinking, with a strong focus on data-driven decision making.
π Key Responsibilities
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Develop and execute social media strategies across platforms like X, YouTube, LinkedIn, etc.
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Collaborate with Brand and Paid Marketing teams to craft and implement advertising strategies tailored for social channels.
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Create eye-catching visuals and templates for posts, including video, text, and imagery, in collaboration with the Design team.
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Ideate, create, and schedule engaging social content that aligns with weekly marketing objectives and resonates with the audience.
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Analyze and understand the target audience, identifying their needs and preferences to create content that adds value and fosters engagement.
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Track and analyze campaign performance, providing actionable insights to refine strategies and continuously test and optimize content.
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Monitor and analyze brand performance metrics, such as awareness, reputation, and customer loyalty, and adjust strategies as needed.
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Work closely with the Scope Prime team to refine brand strategy and comms to audiences/regions.
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Stay updated with industry trends and best practices to continuously improve brand strategies.
ASSUMPTION: This role requires strong analytical skills to distill data into actionable insights and a passion for trading, investments, and digital communications.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 3+ years of social media marketing experience, ideally within investment or fintech industries
Required Skills:
- Exceptional social copywriting skills with a strong eye for detail
- Proven ability to balance creativity with strategic thinking, using data to inform decisions
- Demonstrated experience in consumer marketing, with a focus on paid social channels and customer acquisition
- Strong analytical skills to distill data into actionable insights
- Hands-on experience with social media management and analytics tools
Preferred Skills:
- Market research experience
- Fluency in additional languages
ASSUMPTION: Candidates with experience in market research and additional language skills may have an advantage in this role.
π° Compensation & Benefits
Salary Range: β¬45,000 - β¬60,000 per year (Estimated, based on industry standards for mid-level marketing roles in Limassol)
Benefits:
- Attractive Remuneration
- Performance-Based Rewards
- Generous Time Off
- Well-being Support
- Retirement Planning
- Exclusive Discounts
- Vibrant Work Environment
- Flexible Work Arrangements
- Career Growth
- Team Bonding Events
Working Hours: Full-time (40 hours per week), with flexible hours and a hybrid work model
ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in Limassol, Cyprus. Actual salary may vary based on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Financial Services
Company Size: Medium (201-500 employees)
Founded: 2014
Company Description:
- Scope Markets is a rapidly expanding group of companies providing online trading services, with regulated entities and operational hubs around the world.
- The company aims to provide the best in class trading infrastructure to cater to the needs of all types of clients, from beginners to ultimate institutional traders.
- Scope Markets offers cutting-edge technology, speedy execution, and low latency solutions to its clients through strategic placement of trading servers and robust software and hardware.
Company Specialties:
- Forex
- CFDs
- Cash equities
- Exchange-traded derivatives
- OTC derivatives
- MT4
- IRESS
- CQG
- TradingView
- Scope Trader
- and 40,000 tradable markets
Company Website: www.scopemarkets.com
ASSUMPTION: Scope Markets is a well-established company in the financial services industry, with a strong focus on providing cutting-edge trading infrastructure to its clients.
π Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing
Work Arrangement: Hybrid (2-3 days per week in the office)
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on high-impact projects and gain exposure to various aspects of the business
- Access to professional development and training opportunities
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in marketing within the financial services industry.
π Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities
Office Location(s): Limassol, Cyprus
Geographic Context:
- Limassol is the second-largest city in Cyprus, with a vibrant business ecosystem and a growing tech industry
- The city offers a high quality of life, with a Mediterranean climate, beautiful beaches, and a rich cultural scene
- Limassol is well-connected by international airports and has a strong infrastructure for both personal and professional growth
Work Schedule: Full-time (40 hours per week), with flexible hours and a hybrid work model
ASSUMPTION: Limassol offers a dynamic and multicultural work environment, with a strong focus on work-life balance and professional development opportunities.
πΌ Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Candidates' understanding of the role and the company's mission and values
- Candidates' social media marketing skills and experience
- Candidates' analytical skills and data-driven decision-making abilities
- Candidates' creativity and strategic thinking
- Candidates' cultural fit and alignment with the company's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant social media marketing experience and skills
- Showcase your understanding of the role and the company's mission and values in your application materials
- Prepare examples of your past social media campaigns and their outcomes to discuss during the interview
- Research the company and its competitors to demonstrate your industry knowledge and enthusiasm for the role
ATS Keywords: Social Media Strategy, Content Development, Performance Measurement, Analytical Skills, Copywriting, Creativity, Paid Social Campaigns, Audience Understanding, Brand Strategy, Trend Analysis, Communication Skills, Influencing Skills
ASSUMPTION: Applicants should tailor their application materials to highlight their relevant social media marketing experience and skills, and prepare for behavioral and situational interview questions that assess their analytical skills and cultural fit.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, Twitter Analytics)
- Design tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello, Monday.com)
- Customer relationship management (CRM) software (e.g., HubSpot, Salesforce, Zoho CRM)
ASSUMPTION: Candidates should have experience with social media management and analytics tools, as well as familiarity with design and project management tools.
π Cultural Fit Considerations
Company Values:
- Inclusion: You actively seek different perspectives and integrate them to make better decisions
- Integrity: You openly acknowledge your errors, learn from them, and use them as opportunities for growth
- Ingenuity: You advocate for simplicity and new approaches that lead to practical and tangible innovations that deliver real business value
- Collaboration: You communicate with cultural sensitivity to engage effectively with international colleagues
- Courage: You voice your opinions with honesty and a positive attitude for the benefit of the company, even if it feels uncomfortable
- Persistence: You are not easily discouraged, approaching challenges with persistence and a positive outlook. You are committed to continuous learning
- Respect: You are confident in your knowledge, but you never assume to know it all
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Creative and innovative
- Adaptable and flexible
- Results-oriented and proactive
Self-Assessment Questions:
- How do you actively seek different perspectives to make better decisions?
- Can you provide an example of a time when you advocated for simplicity and new approaches to deliver real business value?
- How do you communicate with cultural sensitivity to engage effectively with international colleagues?
ASSUMPTION: Candidates should assess their alignment with the company's values and work style preferences before applying, and be prepared to discuss their fit during the interview process.
β οΈ Potential Challenges
- Managing multiple social media accounts and creating engaging content on a daily basis
- Keeping up with industry trends and best practices in a fast-paced environment
- Collaborating effectively with cross-functional teams and stakeholders worldwide
- Working in a hybrid work environment, balancing remote and on-site responsibilities
ASSUMPTION: Candidates should be prepared to manage multiple priorities, work effectively in a team, and adapt to a hybrid work environment.
π Similar Roles Comparison
- This role differs from related positions in its focus on developing and executing social media strategies for a financial services brand, rather than a consumer or B2C brand
- Industry-specific context: The financial services industry is highly competitive and regulated, requiring a strong understanding of compliance and risk management
- Career path comparison: This role offers a clear path to career progression into senior marketing roles or management positions within the financial services industry
ASSUMPTION: Candidates should understand the unique aspects of this role and be prepared to discuss their fit for the financial services industry and their long-term career goals.
π Sample Projects
- Developing and executing a social media campaign to launch a new trading platform, including creating engaging content, managing paid advertising, and analyzing performance metrics
- Conducting market research to understand the target audience and developing a social media strategy to engage and retain customers
- Creating a social media content calendar and scheduling posts across multiple platforms to maintain a consistent brand voice and messaging
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and their approach to managing social media campaigns from start to finish.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing department?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of its social media campaigns, and what KPIs are most important?
- What are the biggest challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company, and their understanding of the industry and its challenges.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant social media marketing experience and skills
- Prepare examples of your past social media campaigns and their outcomes to discuss during the interview
- Research the company and its competitors to demonstrate your industry knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.