๐ Core Information
๐น Job Title: Social Media Manager
๐น Company: Leidos
๐น Location: Baltimore, MD
๐น Job Type: Full-Time, On-Site
๐น Category: Marketing & Communications
๐น Date Posted: April 21, 2025
๐น Experience Level: 10+ years
๐น Remote Status: On-site (DMV office locations)
๐ Job Overview
Key aspects of this role include:
- Planning, coordinating, and executing outreach activities through various approved social media platforms
- Designing and implementing social media outreach strategies
- Generating and curating engaging, informative, and accurate content
- Tracking social media analytics and engagement metrics to evaluate the success of outreach efforts
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and analytical skills to effectively engage beneficiaries and service providers through social media.
๐ Key Responsibilities
โ
Utilize approved platforms to inform, educate, and communicate outreach activities
โ
Plan and coordinate beneficiary and service provider outreach activities through various approved social media platforms
โ
Provide regular reports on campaign performance, insights, and recommendations for improvements
ASSUMPTION: The successful candidate will have a strong understanding of social media trends, audience engagement data, and campaign performance metrics to inform strategy and improve outreach efforts.
๐ฏ Required Qualifications
Education: Bachelorโs Degree from a currently accredited institution in Business Administration, Marketing, Communications, or a related field
Experience: 12+ years of experience in social media management, content creation, or a related field
Required Skills:
- Ability to craft clear, concise, and compelling social media content tailored to various audiences
- Experience in analyzing social media trends, audience engagement data, and campaign performance metrics to inform strategy
- In-depth understanding of social media platforms, tools, and best practices
Preferred Skills:
- Experience working with government programs or non-profit organizations
- Experience in managing social media advertising campaigns (e.g., Facebook Ads, LinkedIn Ads)
ASSUMPTION: Candidates with a strong portfolio showcasing their social media management skills and experience will be highly competitive for this role.
๐ฐ Compensation & Benefits
Salary Range: $101,400.00 - $183,300.00 per year (based on experience and qualifications)
Benefits:
- Health and Wellness Programs
- Income Protection
- Paid Leave
- Retirement
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Social Media Manager role with 10+ years of experience in the DMV area.
๐ Applicant Insights
๐ Company Context
Industry: Defense and Space Manufacturing. Leidos is a Fortune 500ยฎ innovation company rapidly addressing the worldโs most vexing challenges in national security and health.
Company Size: 10,001+ employees. Leidos offers a flexible work environment, allowing for and encouraging a true work-life balance.
Founded: 1969. Leidos has been named to lists including Forbesโ Best Employers for Diversity, Forbesโ Americaโs Best Employers for Women, Military Times Best for Vets Employers, and Ethisphere Instituteโs World's Most Ethical Companiesยฎ.
Company Description:
- Leidos is an innovation company rapidly addressing the worldโs most vexing challenges in national security and health.
- The company's global workforce of 48,000 collaborates to create smarter technology solutions for customers in heavily regulated industries.
- Leidos was cited for the meaningful work employees perform that is challenging, impactful, and aligned with our customersโ missions as reasons professionals want to work and stay at our company.
Company Specialties:
- Defense
- Intel
- Sensors
- Health Systems
- Enterprise IT
- Cyber
- Systems Integration
- Space
- Healthcare
- Digital Modernization
- Cybersecurity
- AI/ML
- and Aviation
Company Website: www.leidos.com
ASSUMPTION: Leidos' extensive experience in defense and government programs makes it an ideal employer for candidates with relevant experience.
๐ Role Analysis
Career Level: Experienced professional with 10+ years of experience in social media management or a related field.
Reporting Structure: This role will report directly to the Digital Modernization Sector leadership team.
Work Arrangement: On-site at one of Leidos' DMV office locations. The candidate must reside in the Maryland/Virginia region.
Growth Opportunities:
- Potential career progression into senior management or leadership roles within the Digital Modernization Sector.
- Opportunities to work on diverse projects and gain experience in various aspects of social media management and digital transformation.
- Access to professional development and training opportunities to enhance skills and advance career growth.
ASSUMPTION: The successful candidate will have a strong desire to learn and grow within the organization, taking advantage of the numerous opportunities for professional development and career advancement.
๐ Location & Work Environment
Office Type: Leidos' DMV office locations offer a collaborative and innovative work environment, fostering creativity and teamwork.
Office Location(s): 6680 SSA HQ Baltimore MD, 1750 Presidents St, Reston, VA 20190, 11955 Freedom Drive, Reston, VA 20190, and other DMV-area locations.
Geographic Context:
- The DMV area offers a diverse and vibrant culture, with numerous attractions, restaurants, and entertainment options.
- The region is home to several major sports teams, museums, and historical sites.
- The DMV area is easily accessible by public transportation, with major airports nearby for travel.
Work Schedule: Full-time, typically 40 hours per week, with the possibility of flexible scheduling and remote work arrangements for certain positions.
ASSUMPTION: The successful candidate will be comfortable working in an on-site environment and be able to commute to one of Leidos' DMV office locations.
๐ผ Interview & Application Insights
Typical Process:
- Online application submission through the Leidos careers portal.
- Phone or video screen with the hiring manager to discuss qualifications and experience.
- In-person or virtual interview with the Digital Modernization Sector leadership team to assess cultural fit and technical skills.
- Background check and reference checks for the final candidate.
Key Assessment Areas:
- Candidates' understanding of social media trends, analytics, and best practices.
- Candidates' ability to craft engaging and informative content for various audiences.
- Candidates' problem-solving skills and ability to think strategically about social media outreach.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include specific examples of your social media management experience and achievements.
- Demonstrate your understanding of Leidos' mission and values in your application materials.
ATS Keywords: Social Media Management, Content Creation, Analytics, Campaign Performance, Media Production, Communication, Outreach Strategies, Audience Engagement, Government Programs, Non-Profit Experience, Advertising Campaigns, Best Practices, Digital Transformation, IT Solutions, Health Technology, Mission Success
ASSUMPTION: Leidos uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and application materials can help your application be more visible to the hiring team.
๐ ๏ธ Tools & Technologies
- Social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram)
- Social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
- Content creation tools (e.g., Canva, Adobe Creative Suite, Microsoft Office)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The successful candidate will have experience with various social media platforms, analytics tools, and content creation tools, as well as a willingness to learn and adapt to new technologies as needed.
๐ Cultural Fit Considerations
Company Values:
- Integrity: Uphold the highest ethical standards
- Expertise: Bring deep knowledge and experience
- Agility: Move and operate with flexibility and speed
- Innovation: Pursue new ideas, collaborate, and create
- Stewardship: Sustain and grow a diverse and inclusive workforce
Work Style:
- Collaborative: Leidos values teamwork and fosters a collaborative work environment.
- Innovative: Leidos encourages creativity and innovation in all aspects of its work.
- Adaptable: Leidos is a dynamic organization that requires employees to be adaptable and responsive to change.
Self-Assessment Questions:
- Do you align with Leidos' core values, particularly integrity and innovation?
- Are you comfortable working in a collaborative and dynamic work environment?
- Do you have experience working with diverse teams and stakeholders to achieve common goals?
ASSUMPTION: Leidos seeks candidates who are a strong cultural fit, demonstrating a commitment to the company's values and a willingness to collaborate and innovate in a dynamic work environment.
โ ๏ธ Potential Challenges
- Managing multiple social media platforms and campaigns simultaneously
- Keeping up with rapidly changing social media trends and best practices
- Analyzing and interpreting social media analytics data to inform strategy
- Working in a fast-paced and dynamic environment, with frequent changes and priorities
ASSUMPTION: The successful candidate will be able to manage multiple priorities, adapt to change, and thrive in a fast-paced and dynamic work environment.
๐ Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on social media management and outreach strategies.
- This role requires a strong understanding of government programs and non-profit organizations, as well as experience working with diverse stakeholders.
- Career progression in this role may lead to senior management or leadership positions within the Digital Modernization Sector.
ASSUMPTION: Candidates with experience in social media management and a strong understanding of government programs and non-profit organizations will be well-suited to this role.
๐ Sample Projects
- Developing and implementing a social media strategy for a government program to increase beneficiary engagement and awareness
- Managing a social media advertising campaign to promote a non-profit organization's services and events
- Creating and curating engaging content for various social media platforms to educate and inform audiences about a health initiative
ASSUMPTION: The successful candidate will have experience working on similar projects and be able to demonstrate their ability to develop and execute effective social media strategies.
โ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Digital Modernization Sector?
- How does Leidos support the professional development and growth of its employees?
- What are the most significant challenges facing the Digital Modernization Sector, and how can this role contribute to addressing them?
- How does Leidos measure the success of its social media outreach efforts, and what are the key performance indicators (KPIs) for this role?
- What opportunities exist for collaboration and innovation within the Digital Modernization Sector?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in and understanding of the role and the organization.
๐ Next Steps for Applicants
To apply for this position:
- Submit your application through the Leidos careers portal
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your social media management experience and achievements to discuss during the interview process
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
โ ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.