Social Media Manager
Cloud9 Esports
Full-time
On-site
Los Angeles, California, United States
📱 Social Media Marketing
**📌 Core Information**
- **Job Title:** Social Media Manager
- **Company:** Cloud9 Esports
- **Location:** Los Angeles, California, United States
- **Job Type:** Full-time, On-site
- **Category:** Marketing & Communications
- **Date Posted:** April 25, 2025
- **Experience Level:** Entry-level to Mid-level (1-2 years of experience)
**🚀 Job Overview**
Key aspects of this role include:
- Developing and implementing social media strategies for Cloud9's League of The Americas (LTA) team.
- Creating engaging content and managing social media accounts to enhance brand visibility and engage the target audience.
- Collaborating with cross-functional teams to integrate social media into overall marketing initiatives.
- Monitoring online conversations and trends to ensure the company remains at the forefront of industry best practices.
**ASSUMPTION:** This role requires a strong understanding of social media platforms, trends, and analytics. Candidates should be comfortable working in a fast-paced environment and have the ability to manage multiple projects simultaneously.
**📋 Key Responsibilities**
- **🎬 Content Creation & Management:**
- Develop and execute comprehensive social media strategies aligned with overall marketing objectives.
- Create engaging and shareable content across various social media platforms.
- Plan and execute social media campaigns, promotions, and collaborations to drive brand awareness and engagement.
- Curate relevant and trending content to maintain an active and relevant online presence.
- **🌐 Community Management:**
- Foster a positive online community by actively engaging with followers, responding to comments, and addressing inquiries or concerns.
- Monitor online conversations for any discussions or rumors involving Cloud9's players or brand, promptly informing the Team Ops department and collaborating with internal teams to shape timely and strategic responses.
- **📈 Analytics & Reporting:**
- Utilize social media analytics tools to track, measure, and report on the performance of social media campaigns.
- Monitor emerging social media trends, tools, and platforms to ensure Cloud9 remains at the forefront of industry best practices.
- **🏢 Team Collaboration:**
- Collaborate with cross-functional teams to integrate social media into overall marketing initiatives.
- Work closely with the General Manager: League of Legends and other teams to ensure alignment with overall organizational goals.
**ASSUMPTION:** This role requires strong project management skills, excellent communication skills, and the ability to work effectively with various stakeholders.
**🎯 Required Qualifications**
- **Education:**
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- **Experience:**
- Minimum of 1-2 years of experience in social media management.
- Must be local to Los Angeles.
- **Required Skills:**
- Proven experience in managing social media platforms (Twitch, Twitter, Instagram, Facebook, YouTube, etc.).
- Proficiency in Adobe Creative Suite, preferably Photoshop, Premiere Pro, and Lightroom.
- Ability to shoot and edit photo content.
- Strong understanding of short-form video content, including TikTok and YouTube Shorts.
- Excellent project management skills, capable of managing multiple projects simultaneously and serving as the point of contact between multiple stakeholders.
- Deep understanding of League of Legends, preferably plays League of Legends.
- Strong attention to detail.
- Excellent written and verbal communication skills.
- High empathy and ability to self-regulate emotions when under increasing stress.
- Ability to apply intelligence to practical, real-world scenarios, where a "book solution" doesn’t necessarily exist.
- Strong active listening skills with an emphasis on understanding. The artful ability to deliver clear and logical thoughts in response.
- High growth-oriented mindset with a strong internal need for achievement.
- The inclination to question the status quo in pursuit of better information or more innovative solutions.
- **Preferred Skills:**
- Experience working in the esports industry.
- Familiarity with social media management software.
- Knowledge of additional languages.
**ASSUMPTION:** Candidates should have a strong passion for social media, esports, and Cloud9's brand. They should be comfortable working in a fast-paced environment and have the ability to manage multiple projects simultaneously.
**💰 Compensation & Benefits**
- **Salary Range:** The estimated salary range for this role is $65,000 - $75,000 per year, based on experience and industry standards for social media managers in the Los Angeles area.
- **Benefits:**
- Medical, dental, and vision insurance.
- Health Savings Account (HSA).
- 401K matching.
- Generous paid time off policy, including sick time, vacation time, and parental leave.
- **Working Hours:** This role requires a flexible schedule, including evenings and weekends, to accommodate community events and game coverage. The position is full-time, with an estimated 40-hour workweek.
**ASSUMPTION:** The salary range provided is an estimate and may vary based on the candidate's experience, skills, and the company's internal compensation structure.
**📌 Applicant Insights**
**🔍 Company Context**
- **Industry:** Cloud9 operates in the competitive and rapidly growing esports industry, with a focus on professional gaming and esports athletes.
- **Company Size:** Cloud9 is a mid-sized company with 11-50 employees, providing a unique opportunity for applicants to make a significant impact and grow within the organization.
- **Founded:** Cloud9 was founded in 2013 and has since grown to become one of the most recognizable esports organizations in the world.
- **Company Description:** Cloud9 prides itself on being the best in all categories, with championships industry-wide, unmatched viewership hours, and extensive benefits packages for players and staff. The company fields multiple professional teams spanning across several game titles and has investors including Founders Fund, Valor, WWE, Reddit founder Alexis Ohanian, David Sacks, and NFL legend Joe Montana.
- **Company Specialties:** Cloud9 specializes in video games, esports, livestreaming, broadcasting, apparel sales, lifestyle accessories, professional gaming, and professional esports athletes.
**📊 Role Analysis**
- **Career Level:** This role is an entry-level to mid-level position, offering opportunities for growth and development within the company.
- **Reporting Structure:** The Social Media Manager will report directly to the General Manager: League of Legends and work closely with the Marketing, Content, Partnerships, and Team Ops teams.
- **Work Arrangement:** This role is on-site, with a requirement to be local to Los Angeles and available to work in the team house when the LTA team is in season. The position also requires availability to work flexible hours, including evenings and weekends, to accommodate community events and game coverage. Additionally, the role may require travel domestically and internationally.
- **Growth Opportunities:** As Cloud9 continues to grow and expand, there may be opportunities for the Social Media Manager to take on additional responsibilities, such as managing social media for other teams or taking on a leadership role within the marketing department.
**ASSUMPTION:** Candidates should be comfortable working in a fast-paced environment and have the ability to adapt to changing priorities and workloads.
**🌍 Location & Work Environment**
- **Office Type:** Cloud9's office is a modern, collaborative workspace designed to foster creativity and teamwork.
- **Office Location(s):** The primary office is located in Santa Monica, California, with additional offices and team houses in various locations worldwide.
- **Geographic Context:** Los Angeles is a vibrant and diverse city with a thriving esports scene. The city offers numerous cultural attractions, entertainment options, and networking opportunities for professionals in the industry.
- **Work Schedule:** The work schedule for this role is flexible, with a focus on delivering results rather than maintaining strict office hours. The position may require working evenings and weekends to accommodate community events and game coverage.
**ASSUMPTION:** Candidates should be comfortable working in a fast-paced, dynamic environment and have the ability to manage their time effectively to meet deadlines and deliver high-quality work.
**💼 Interview & Application Insights**
- **Typical Process:** The interview process for this role may include an initial phone or video screen, followed by one or more in-depth interviews with members of the marketing and management teams. Candidates may also be asked to complete a social media strategy test or provide examples of their previous work.
- **Key Assessment Areas:** Candidates should expect to be assessed on their social media management skills, creativity, understanding of the esports industry, and cultural fit with Cloud9's values and work environment.
- **Application Tips:**
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include specific examples of your previous social media management experience and the results you achieved.
- Showcase your understanding of the esports industry and Cloud9's brand by demonstrating your knowledge of the company's history, teams, and recent achievements.
- Prepare questions to ask the interviewers about the company's goals, team dynamics, and growth opportunities for this role.
**ATS Keywords:** Social media management, content creation, community engagement, project management, Adobe Creative Suite, video editing, analytics, League of Legends, communication, trend monitoring, flexibility, travel, active listening, empathy, problem-solving, growth mindset.
**ASSUMPTION:** The application process for this role may be competitive, and candidates should be prepared to demonstrate their unique qualifications and passion for social media and esports.
**🛠️ Tools & Technologies**
- Adobe Creative Suite (Photoshop, Premiere Pro, Lightroom)
- Social media management software (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, social media analytics platforms)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
**ASSUMPTION:** Candidates should be comfortable learning and utilizing new tools and technologies as needed to perform their job effectively.
**👔 Cultural Fit Considerations**
- **Company Values:** Cloud9 values excellence, teamwork, innovation, and a passion for esports. The company seeks candidates who are driven, creative, and committed to helping Cloud9 maintain its status as a premier esports organization.
- **Work Style:** Cloud9 fosters a collaborative and dynamic work environment, with a focus on creativity, innovation, and continuous learning. The company values employees who are proactive, adaptable, and able to work effectively in a fast-paced environment.
- **Self-Assessment Questions:**
- How do you align with Cloud9's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, dynamic environment, and how do you manage your time and priorities to meet deadlines?
- How do you approach problem-solving and decision-making in situations where a "book solution" doesn’t exist?
**ASSUMPTION:** Candidates should be prepared to demonstrate their cultural fit with Cloud9's values and work environment during the interview process.
**⚠️ Potential Challenges**
- The fast-paced nature of the esports industry may require candidates to adapt quickly to changing priorities and workloads.
- The role may require working evenings and weekends to accommodate community events and game coverage, which could impact work-life balance.
- Travel may be required for domestic and international events, which could disrupt personal schedules and routines.
- The competitive nature of the esports industry may present challenges in maintaining a strong online presence and engaging with the target audience.
**ASSUMPTION:** Candidates should be prepared to address these potential challenges during the interview process and demonstrate their ability to thrive in a fast-paced, dynamic environment.
**📈 Similar Roles Comparison**
- **Role Differences:** Compared to other social media manager roles, this position offers the unique opportunity to work directly with professional esports athletes and teams, providing a more hands-on and immersive experience in the industry.
- **Industry-Specific Context:** The esports industry is a rapidly growing and highly competitive market, with a strong focus on engaging with fans and building a strong online presence.
- **Career Path Comparison:** This role offers opportunities for growth and development within the company, with potential career paths including management roles within the marketing department or other areas of the organization.
**ASSUMPTION:** Candidates should research the esports industry and Cloud9's competitors to gain a better understanding of the unique opportunities and challenges presented by this role.
**📝 Sample Projects**
- Developing and executing a social media campaign to promote an upcoming Cloud9 event or tournament.
- Creating engaging content for Cloud9's social media platforms, such as graphics, videos, or GIFs, to celebrate team victories or milestones.
- Monitoring online conversations and trends to identify opportunities for Cloud9 to engage with its audience and maintain a strong online presence.
**ASSUMPTION:** Candidates should be prepared to provide specific examples of their previous social media management experience and the results they achieved during the interview process.
**❓ Key Questions to Ask During Interview**
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Cloud9 measure the success of its social media campaigns, and what key performance indicators (KPIs) are most important for this role?
- How does the Social Media Manager collaborate with other departments, such as Content, Partnerships, and Team Ops, to ensure alignment with overall organizational goals?
- What opportunities are there for professional development and growth within the company for this role?
- How does Cloud9 support work-life balance for its employees, particularly in a role that may require working evenings and weekends?
**ASSUMPTION:** Candidates should prepare thoughtful and insightful questions to ask during the interview process to demonstrate their interest in the role and commitment to Cloud9's success.
**📌 Next Steps for Applicants**
To apply for this position:
- Submit your application through this [link](https://jobs.workable.com/cgKKGZTTcZEXs9LVRdC8y5/social-media-manager-in-los-angeles-at-cloud9-esports).
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare questions to ask the interviewers about the company's goals, team dynamics, and growth opportunities for this role.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the position and reiterate your qualifications.
- If selected for an interview, be prepared to provide specific examples of your previous social media management experience and the results you achieved.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- **Job Title:** Social Media Manager
- **Company:** Cloud9 Esports
- **Location:** Los Angeles, California, United States
- **Job Type:** Full-time, On-site
- **Category:** Marketing & Communications
- **Date Posted:** April 25, 2025
- **Experience Level:** Entry-level to Mid-level (1-2 years of experience)
**🚀 Job Overview**
Key aspects of this role include:
- Developing and implementing social media strategies for Cloud9's League of The Americas (LTA) team.
- Creating engaging content and managing social media accounts to enhance brand visibility and engage the target audience.
- Collaborating with cross-functional teams to integrate social media into overall marketing initiatives.
- Monitoring online conversations and trends to ensure the company remains at the forefront of industry best practices.
**ASSUMPTION:** This role requires a strong understanding of social media platforms, trends, and analytics. Candidates should be comfortable working in a fast-paced environment and have the ability to manage multiple projects simultaneously.
**📋 Key Responsibilities**
- **🎬 Content Creation & Management:**
- Develop and execute comprehensive social media strategies aligned with overall marketing objectives.
- Create engaging and shareable content across various social media platforms.
- Plan and execute social media campaigns, promotions, and collaborations to drive brand awareness and engagement.
- Curate relevant and trending content to maintain an active and relevant online presence.
- **🌐 Community Management:**
- Foster a positive online community by actively engaging with followers, responding to comments, and addressing inquiries or concerns.
- Monitor online conversations for any discussions or rumors involving Cloud9's players or brand, promptly informing the Team Ops department and collaborating with internal teams to shape timely and strategic responses.
- **📈 Analytics & Reporting:**
- Utilize social media analytics tools to track, measure, and report on the performance of social media campaigns.
- Monitor emerging social media trends, tools, and platforms to ensure Cloud9 remains at the forefront of industry best practices.
- **🏢 Team Collaboration:**
- Collaborate with cross-functional teams to integrate social media into overall marketing initiatives.
- Work closely with the General Manager: League of Legends and other teams to ensure alignment with overall organizational goals.
**ASSUMPTION:** This role requires strong project management skills, excellent communication skills, and the ability to work effectively with various stakeholders.
**🎯 Required Qualifications**
- **Education:**
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- **Experience:**
- Minimum of 1-2 years of experience in social media management.
- Must be local to Los Angeles.
- **Required Skills:**
- Proven experience in managing social media platforms (Twitch, Twitter, Instagram, Facebook, YouTube, etc.).
- Proficiency in Adobe Creative Suite, preferably Photoshop, Premiere Pro, and Lightroom.
- Ability to shoot and edit photo content.
- Strong understanding of short-form video content, including TikTok and YouTube Shorts.
- Excellent project management skills, capable of managing multiple projects simultaneously and serving as the point of contact between multiple stakeholders.
- Deep understanding of League of Legends, preferably plays League of Legends.
- Strong attention to detail.
- Excellent written and verbal communication skills.
- High empathy and ability to self-regulate emotions when under increasing stress.
- Ability to apply intelligence to practical, real-world scenarios, where a "book solution" doesn’t necessarily exist.
- Strong active listening skills with an emphasis on understanding. The artful ability to deliver clear and logical thoughts in response.
- High growth-oriented mindset with a strong internal need for achievement.
- The inclination to question the status quo in pursuit of better information or more innovative solutions.
- **Preferred Skills:**
- Experience working in the esports industry.
- Familiarity with social media management software.
- Knowledge of additional languages.
**ASSUMPTION:** Candidates should have a strong passion for social media, esports, and Cloud9's brand. They should be comfortable working in a fast-paced environment and have the ability to manage multiple projects simultaneously.
**💰 Compensation & Benefits**
- **Salary Range:** The estimated salary range for this role is $65,000 - $75,000 per year, based on experience and industry standards for social media managers in the Los Angeles area.
- **Benefits:**
- Medical, dental, and vision insurance.
- Health Savings Account (HSA).
- 401K matching.
- Generous paid time off policy, including sick time, vacation time, and parental leave.
- **Working Hours:** This role requires a flexible schedule, including evenings and weekends, to accommodate community events and game coverage. The position is full-time, with an estimated 40-hour workweek.
**ASSUMPTION:** The salary range provided is an estimate and may vary based on the candidate's experience, skills, and the company's internal compensation structure.
**📌 Applicant Insights**
**🔍 Company Context**
- **Industry:** Cloud9 operates in the competitive and rapidly growing esports industry, with a focus on professional gaming and esports athletes.
- **Company Size:** Cloud9 is a mid-sized company with 11-50 employees, providing a unique opportunity for applicants to make a significant impact and grow within the organization.
- **Founded:** Cloud9 was founded in 2013 and has since grown to become one of the most recognizable esports organizations in the world.
- **Company Description:** Cloud9 prides itself on being the best in all categories, with championships industry-wide, unmatched viewership hours, and extensive benefits packages for players and staff. The company fields multiple professional teams spanning across several game titles and has investors including Founders Fund, Valor, WWE, Reddit founder Alexis Ohanian, David Sacks, and NFL legend Joe Montana.
- **Company Specialties:** Cloud9 specializes in video games, esports, livestreaming, broadcasting, apparel sales, lifestyle accessories, professional gaming, and professional esports athletes.
**📊 Role Analysis**
- **Career Level:** This role is an entry-level to mid-level position, offering opportunities for growth and development within the company.
- **Reporting Structure:** The Social Media Manager will report directly to the General Manager: League of Legends and work closely with the Marketing, Content, Partnerships, and Team Ops teams.
- **Work Arrangement:** This role is on-site, with a requirement to be local to Los Angeles and available to work in the team house when the LTA team is in season. The position also requires availability to work flexible hours, including evenings and weekends, to accommodate community events and game coverage. Additionally, the role may require travel domestically and internationally.
- **Growth Opportunities:** As Cloud9 continues to grow and expand, there may be opportunities for the Social Media Manager to take on additional responsibilities, such as managing social media for other teams or taking on a leadership role within the marketing department.
**ASSUMPTION:** Candidates should be comfortable working in a fast-paced environment and have the ability to adapt to changing priorities and workloads.
**🌍 Location & Work Environment**
- **Office Type:** Cloud9's office is a modern, collaborative workspace designed to foster creativity and teamwork.
- **Office Location(s):** The primary office is located in Santa Monica, California, with additional offices and team houses in various locations worldwide.
- **Geographic Context:** Los Angeles is a vibrant and diverse city with a thriving esports scene. The city offers numerous cultural attractions, entertainment options, and networking opportunities for professionals in the industry.
- **Work Schedule:** The work schedule for this role is flexible, with a focus on delivering results rather than maintaining strict office hours. The position may require working evenings and weekends to accommodate community events and game coverage.
**ASSUMPTION:** Candidates should be comfortable working in a fast-paced, dynamic environment and have the ability to manage their time effectively to meet deadlines and deliver high-quality work.
**💼 Interview & Application Insights**
- **Typical Process:** The interview process for this role may include an initial phone or video screen, followed by one or more in-depth interviews with members of the marketing and management teams. Candidates may also be asked to complete a social media strategy test or provide examples of their previous work.
- **Key Assessment Areas:** Candidates should expect to be assessed on their social media management skills, creativity, understanding of the esports industry, and cultural fit with Cloud9's values and work environment.
- **Application Tips:**
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include specific examples of your previous social media management experience and the results you achieved.
- Showcase your understanding of the esports industry and Cloud9's brand by demonstrating your knowledge of the company's history, teams, and recent achievements.
- Prepare questions to ask the interviewers about the company's goals, team dynamics, and growth opportunities for this role.
**ATS Keywords:** Social media management, content creation, community engagement, project management, Adobe Creative Suite, video editing, analytics, League of Legends, communication, trend monitoring, flexibility, travel, active listening, empathy, problem-solving, growth mindset.
**ASSUMPTION:** The application process for this role may be competitive, and candidates should be prepared to demonstrate their unique qualifications and passion for social media and esports.
**🛠️ Tools & Technologies**
- Adobe Creative Suite (Photoshop, Premiere Pro, Lightroom)
- Social media management software (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, social media analytics platforms)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
**ASSUMPTION:** Candidates should be comfortable learning and utilizing new tools and technologies as needed to perform their job effectively.
**👔 Cultural Fit Considerations**
- **Company Values:** Cloud9 values excellence, teamwork, innovation, and a passion for esports. The company seeks candidates who are driven, creative, and committed to helping Cloud9 maintain its status as a premier esports organization.
- **Work Style:** Cloud9 fosters a collaborative and dynamic work environment, with a focus on creativity, innovation, and continuous learning. The company values employees who are proactive, adaptable, and able to work effectively in a fast-paced environment.
- **Self-Assessment Questions:**
- How do you align with Cloud9's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, dynamic environment, and how do you manage your time and priorities to meet deadlines?
- How do you approach problem-solving and decision-making in situations where a "book solution" doesn’t exist?
**ASSUMPTION:** Candidates should be prepared to demonstrate their cultural fit with Cloud9's values and work environment during the interview process.
**⚠️ Potential Challenges**
- The fast-paced nature of the esports industry may require candidates to adapt quickly to changing priorities and workloads.
- The role may require working evenings and weekends to accommodate community events and game coverage, which could impact work-life balance.
- Travel may be required for domestic and international events, which could disrupt personal schedules and routines.
- The competitive nature of the esports industry may present challenges in maintaining a strong online presence and engaging with the target audience.
**ASSUMPTION:** Candidates should be prepared to address these potential challenges during the interview process and demonstrate their ability to thrive in a fast-paced, dynamic environment.
**📈 Similar Roles Comparison**
- **Role Differences:** Compared to other social media manager roles, this position offers the unique opportunity to work directly with professional esports athletes and teams, providing a more hands-on and immersive experience in the industry.
- **Industry-Specific Context:** The esports industry is a rapidly growing and highly competitive market, with a strong focus on engaging with fans and building a strong online presence.
- **Career Path Comparison:** This role offers opportunities for growth and development within the company, with potential career paths including management roles within the marketing department or other areas of the organization.
**ASSUMPTION:** Candidates should research the esports industry and Cloud9's competitors to gain a better understanding of the unique opportunities and challenges presented by this role.
**📝 Sample Projects**
- Developing and executing a social media campaign to promote an upcoming Cloud9 event or tournament.
- Creating engaging content for Cloud9's social media platforms, such as graphics, videos, or GIFs, to celebrate team victories or milestones.
- Monitoring online conversations and trends to identify opportunities for Cloud9 to engage with its audience and maintain a strong online presence.
**ASSUMPTION:** Candidates should be prepared to provide specific examples of their previous social media management experience and the results they achieved during the interview process.
**❓ Key Questions to Ask During Interview**
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Cloud9 measure the success of its social media campaigns, and what key performance indicators (KPIs) are most important for this role?
- How does the Social Media Manager collaborate with other departments, such as Content, Partnerships, and Team Ops, to ensure alignment with overall organizational goals?
- What opportunities are there for professional development and growth within the company for this role?
- How does Cloud9 support work-life balance for its employees, particularly in a role that may require working evenings and weekends?
**ASSUMPTION:** Candidates should prepare thoughtful and insightful questions to ask during the interview process to demonstrate their interest in the role and commitment to Cloud9's success.
**📌 Next Steps for Applicants**
To apply for this position:
- Submit your application through this [link](https://jobs.workable.com/cgKKGZTTcZEXs9LVRdC8y5/social-media-manager-in-los-angeles-at-cloud9-esports).
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare questions to ask the interviewers about the company's goals, team dynamics, and growth opportunities for this role.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the position and reiterate your qualifications.
- If selected for an interview, be prepared to provide specific examples of your previous social media management experience and the results you achieved.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.