📌 Core Information
🔹 Job Title: Social Media Manager - DC Area
🔹 Company: The Boutique COO
🔹 Location: Washington, District of Columbia, United States
🔹 Job Type: Contractor (Hybrid)
🔹 Category: Marketing & Communications
🔹 Date Posted: June 21, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (1-2 hours weekly in person, remote editing support)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing social media strategies across various platforms
- Creating tailored content strategies and detailed content calendars
- Designing visually engaging content that aligns with client brand aesthetics
- Managing multiple projects, meeting deadlines, and adapting to changing priorities
- Working directly with clients to craft content and execute marketing strategies
ASSUMPTION: This role requires a strong balance of creativity, strategic thinking, and project management skills. It's ideal for someone who thrives in a dynamic, client-facing environment.
📋 Key Responsibilities
✅ Developing and executing social media strategies for clients
✅ Creating content strategies and detailed content calendars
✅ Designing visually engaging content using graphic design skills
✅ Crafting messages tailored to different audiences and client priorities
✅ Managing multiple projects, meeting deadlines, and adapting to changing priorities
✅ Working directly with clients to elevate their brand presence
ASSUMPTION: This role involves a mix of creative and strategic tasks, requiring the ability to switch between different mindsets.
🎯 Required Qualifications
Education: Minimum of an Associate's Degree
Experience: Proven track record in social media management and content creation
Required Skills:
- Proficiency in Google and Microsoft suites
- Reliable access to a computer and internet
Preferred Skills:
- Experience with web design on platforms like Squarespace or Wix
ASSUMPTION: While an Associate's Degree is the minimum requirement, candidates with a Bachelor's or higher degree may have an advantage in this competitive field.
💰 Compensation & Benefits
Salary Range: Starting at $30/hour, with bonus opportunities of up to $10k annually
Benefits:
- Flexible hours (starting at 20 hours per week with the potential to grow)
- Growth opportunities and performance bonuses
Working Hours: 20 hours per week, with occasional need to work on-site with clients
ASSUMPTION: The salary range provided is competitive for the DC area and the experience level required. Bonuses are performance-based and can significantly increase overall compensation.
📌 Applicant Insights
🔍 Company Context
Industry: Small business support and marketing services
Company Size: Small (less than 50 employees)
Founded: 2015 (based on LinkedIn data)
Company Description:
- Based in the Pacific Northwest, with a diverse range of clients
- Focuses on providing marketing and operational support to small businesses
- Committed to social justice and providing services for a diverse range of individuals
Company Specialties:
- Social media marketing
- Content strategy and creation
- Operational support for small businesses
Company Website: theboutiquecoo.com
ASSUMPTION: The Boutique COO is a small, growing company that values diversity, inclusion, and social justice. Its small size may offer more opportunities for growth and impact than larger organizations.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role works directly with clients and may report to a marketing manager or director
Work Arrangement: Hybrid (1-2 hours weekly in person, remote editing support)
Growth Opportunities:
- Potential to grow hours and take on more responsibilities
- Opportunities to work with a diverse range of clients
- Possibility to advance within the marketing department
ASSUMPTION: This role offers growth opportunities, both in terms of hours and career advancement. However, these opportunities may depend on the company's growth and the individual's performance.
🌍 Location & Work Environment
Office Type: Hybrid (occasional on-site work with clients)
Office Location(s): Washington, DC
Geographic Context:
- The DC area has a vibrant and diverse business community
- Washington, DC is a major hub for politics, non-profits, and professional services
- The DC area has a high cost of living compared to other parts of the US
Work Schedule: Flexible hours (starting at 20 hours per week)
ASSUMPTION: The hybrid work arrangement allows for a good balance between in-person client interaction and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to discuss qualifications and fit
- In-person or virtual interview with the hiring manager or team
- Background check and reference check (if applicable)
Key Assessment Areas:
- Social media marketing and content creation skills
- Graphic design abilities
- Communication and project management skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant social media marketing and content creation experience
- Include a portfolio or examples of your graphic design work
- Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
ATS Keywords: Social media management, content strategy, content creation, graphic design, project management, client-facing, hybrid work
ASSUMPTION: The application process may involve multiple interviews and assessments to ensure the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Google and Microsoft suites (Word, Excel, PowerPoint, etc.)
- Social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.)
- Graphic design tools (Canva, Adobe Creative Suite, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: The specific tools and technologies used may depend on the client's preferences and the company's standard practices.
👔 Cultural Fit Considerations
Company Values:
- Commitment to social justice and diversity
- Client-centered approach
- Creativity and innovation
Work Style:
- Flexible and adaptable
- Client-focused and results-driven
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you share The Boutique COO's commitment to social justice and diversity?
- Are you comfortable working in a hybrid environment, balancing in-person and remote work?
- Do you thrive in a dynamic, client-facing role that requires both creativity and strategic thinking?
ASSUMPTION: Cultural fit is crucial for success in this role, as it involves working directly with clients and collaborating with the marketing team.
⚠️ Potential Challenges
- Managing multiple projects and deadlines
- Adapting to changing client priorities and feedback
- Balancing creative and strategic tasks
- Occasional on-site work with clients
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a client-centered approach.
📈 Similar Roles Comparison
- Unlike traditional in-house marketing roles, this role involves working directly with a diverse range of clients
- Compared to agency roles, this role offers more flexibility and a focus on small business support
- Career paths may include advancing within the marketing department or moving into a client management role
ASSUMPTION: This role offers a unique blend of client-facing work, creative expression, and strategic thinking, making it an attractive option for the right candidate.
📝 Sample Projects
- Developing a comprehensive social media strategy for a small retail business
- Creating visually engaging content for a non-profit organization's social media channels
- Managing a content calendar for a professional services firm, ensuring consistent branding and messaging
ASSUMPTION: These sample projects illustrate the variety of clients and industries this role may involve, as well as the range of tasks required.
❓ Key Questions to Ask During Interview
- Can you describe the typical client for this role?
- How does the company support work-life balance for hybrid employees?
- What opportunities are there for growth and advancement within the marketing department?
- How does the company ensure a diverse and inclusive work environment?
- What is the company's approach to project management and prioritization?
ASSUMPTION: Asking these questions can help you better understand the role, the company culture, and the expectations for this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your social media marketing and content creation experience
- Include a portfolio or examples of your graphic design work
- Write a cover letter that explains your interest in this role and how your skills and experiences make you a strong fit
- Follow up with the hiring manager or HR department one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
