📌 Core Information
🔹 Job Title: Social Media Manager - Draper, UT
🔹 Company: ProdataKey
🔹 Location: Draper, UT
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing a comprehensive social media strategy aligned with business objectives.
- Staying informed about trends, tools, applications, and emerging platforms to position ProdataKey as an industry leader.
- Designing, creating, and managing engaging, platform-specific content.
- Actively monitoring and responding to comments, messages, and reviews promptly and professionally.
- Building meaningful relationships with followers to foster a loyal online community.
- Identifying and collaborating with influencers to extend brand reach.
- Measuring and reporting on the performance of all social media campaigns using analytics tools.
- Implementing and managing targeted social media advertisements to generate additional marketing-qualified leads (MQLs).
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and a deep understanding of social media platforms and trends to drive brand awareness and engagement.
📋 Key Responsibilities
✅ Assist in the creation and implementation of a comprehensive social media strategy aligned with business objectives.
✅ Stay informed about trends, tools, applications, and emerging platforms to position ProdataKey as an industry leader.
✅ Design, create, and manage engaging, platform-specific content (Reels, Stories, Posts, Comments).
✅ Schedule and publish posts using social media management tools to maintain a consistent presence.
✅ Actively monitor and respond to comments, messages, and reviews promptly and professionally.
✅ Build meaningful relationships with followers to foster a loyal online community.
✅ Identify and collaborate with influencers to extend brand reach.
✅ Measure and report on the performance of all social media campaigns using analytics tools.
✅ Analyze trends, optimize content, and improve engagement based on data-driven insights.
✅ Implement and manage targeted social media advertisements to generate additional marketing-qualified leads (MQLs).
✅ Ensure all social media content aligns with ProdataKey’s voice, values, and visual identity.
✅ Provide actionable insights to inform future social media strategies.
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple tasks effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field.
Experience: Proven experience in social media management, preferably in the technology or B2B industry.
Required Skills:
- Strong knowledge of social media platforms, tools, and analytics.
- Excellent written and verbal communication skills.
- Creative mindset with an eye for design and storytelling.
- Ability to analyze data and translate it into actionable strategies.
- Familiarity with influencer marketing and targeted advertising.
- Highly organized with strong attention to detail and ability to manage multiple tasks.
- Creative thinking and problem-solving abilities, with a passion for pushing creative boundaries.
- Must be willing to travel around the country to different trade shows and events to showcase and highlight our products and services.
Preferred Skills:
- Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Fluency in graphic design software (e.g., Adobe Creative Suite, Canva).
- Knowledge of the access control industry.
ASSUMPTION: Candidates with experience in B2B social media management and familiarity with the access control industry will have a competitive advantage.
💰 Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Based on experience and industry standards for social media managers in the technology/B2B sector)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexibility for occasional overtime during events or campaigns.
ASSUMPTION: The salary range provided is an estimate based on industry standards for social media managers with 2-5 years of experience in the technology/B2B sector. Actual compensation may vary based on the candidate's qualifications and ProdataKey's internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: ProdataKey operates in the access control industry, focusing on providing cutting-edge, user-centric access control systems.
Company Size: ProdataKey is a mid-sized company with 51-200 employees, offering a collaborative work environment with ample opportunities for growth and impact.
Founded: ProdataKey was founded in 2011 and has since grown to become a leader in the access control industry.
Company Description:
- ProdataKey is revolutionizing access control systems with cutting-edge technology and a focus on user-centric solutions.
- The company offers easy-to-scale systems that provide maximum security, real-time updates, and customizable access control features.
- ProdataKey's products are managed anytime, anywhere, on any device, making them ideal for businesses seeking convenient and secure access control solutions.
Company Specialties:
- Access Control
- Hosted Access Control
- Wireless Access Control
- Networked Access Control
- High Security
- Cloud Access Control
- Mobile Access Control
- Technician
- Mobile Access
- Smart Access
Company Website: http://www.prodatakey.com
ASSUMPTION: ProdataKey's focus on innovation and user-centric solutions creates an exciting work environment for social media professionals looking to make a significant impact.
📊 Role Analysis
Career Level: This role is suitable for social media professionals with 2-5 years of experience seeking to advance their careers in a dynamic, growing company.
Reporting Structure: The Social Media Manager will report directly to the Marketing Director and work closely with cross-functional teams, including Product, Sales, and Customer Success.
Work Arrangement: This role is on-site, with occasional travel required for trade shows and events.
Growth Opportunities:
- ProdataKey's rapid growth and expansion present numerous opportunities for career advancement within the marketing department and the company as a whole.
- As the company continues to innovate and expand its product offerings, there will be ample opportunities for the Social Media Manager to grow and take on additional responsibilities.
- The Social Media Manager will have the chance to work on high-impact campaigns and initiatives, driving brand awareness and engagement for a cutting-edge technology company.
ASSUMPTION: Candidates who demonstrate strong leadership potential, strategic thinking, and a passion for driving results will have the best opportunities for growth and advancement at ProdataKey.
🌍 Location & Work Environment
Office Type: ProdataKey's office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 67 W 13490 S, Draper, Utah 84020, US
Geographic Context:
- Draper, Utah, is a suburb of Salt Lake City, offering a high quality of life with easy access to outdoor recreation, cultural attractions, and a vibrant food scene.
- The area is home to a growing tech industry, with numerous opportunities for professional networking and collaboration.
- Draper's strategic location in the Mountain West region provides convenient access to major markets and trade shows across the United States.
Work Schedule: The Social Media Manager will work a standard full-time schedule (40 hours per week), with occasional overtime required during events or campaigns.
ASSUMPTION: Candidates who thrive in fast-paced, collaborative environments and enjoy working in a dynamic, growing company will find ProdataKey's work environment particularly appealing.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications.
- In-depth interview with the Marketing Director to discuss the role, responsibilities, and career growth opportunities.
- Skills assessment or case study to evaluate the candidate's strategic thinking, creativity, and analytical skills.
- Final interview with key stakeholders to discuss the candidate's fit within the team and company.
Key Assessment Areas:
- Strategic thinking and planning
- Creativity and storytelling
- Data analysis and interpretation
- Communication and presentation skills
- Adaptability and problem-solving
Application Tips:
- Tailor your resume and cover letter to highlight your social media management experience, particularly in the technology or B2B sector.
- Include specific examples of successful social media campaigns you've managed, emphasizing results and ROI.
- Demonstrate your understanding of ProdataKey's products and the access control industry in your application materials.
- Prepare questions that showcase your interest in the role and ProdataKey's mission and values.
ATS Keywords: Social Media Management, Content Creation, Community Engagement, Performance Analysis, Data Analysis, Influencer Marketing, Targeted Advertising, Creative Thinking, Problem Solving, Attention to Detail, Communication Skills, Organizational Skills, Trend Analysis, Brand Awareness, Engagement Strategies, User-Centric Solutions
ASSUMPTION: ProdataKey's hiring process is designed to assess candidates' strategic thinking, creativity, and cultural fit, with a focus on finding the best possible fit for the company and the role.
🛠️ Tools & Technologies
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
- Analytics tools (e.g., Google Analytics, Sprout Social Insights, Hootsuite Insights)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: Candidates with experience using industry-standard social media management, analytics, and project management tools will have a competitive advantage.
👔 Cultural Fit Considerations
Company Values:
- Innovation: ProdataKey values creativity, continuous learning, and a commitment to staying at the forefront of the access control industry.
- Customer-centric: The company prioritizes understanding and meeting the needs of its customers, ensuring that its products and services deliver real value.
- Collaboration: ProdataKey fosters a culture of teamwork, open communication, and mutual respect among its employees.
Work Style:
- Proactive and results-driven: ProdataKey values employees who take initiative, set clear goals, and consistently deliver high-quality work.
- Adaptable and resilient: The company seeks individuals who can thrive in a fast-paced, dynamic environment and adapt to change effectively.
- Creative and strategic: ProdataKey values employees who think critically, problem-solve, and develop innovative solutions to challenges.
Self-Assessment Questions:
- Do you thrive in fast-paced, collaborative environments and enjoy working in a dynamic, growing company?
- Are you passionate about driving brand awareness and engagement through creative, data-driven social media strategies?
- Do you have a proven track record of success in social media management, particularly in the technology or B2B sector?
ASSUMPTION: Candidates who align with ProdataKey's values and work style will be the best fit for the Social Media Manager role and the company's culture.
⚠️ Potential Challenges
- The Social Media Manager may face competition from other brands and industry players for audience attention and engagement.
- Keeping up with the latest trends, tools, and platforms in the rapidly evolving social media landscape can be challenging.
- Occasional travel may be required for trade shows and events, which could disrupt the Social Media Manager's routine.
- The Social Media Manager must be prepared to work occasional overtime during events or campaigns to ensure ProdataKey's social media presence remains consistent and engaging.
ASSUMPTION: Candidates who are adaptable, resilient, and proactive in addressing challenges will be well-suited to the Social Media Manager role at ProdataKey.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, the Social Media Manager position at ProdataKey requires a strong focus on digital and social media strategies to drive brand awareness and engagement.
- The access control industry is a niche market with unique challenges and opportunities, requiring the Social Media Manager to develop a deep understanding of the industry and its target audience.
- As a mid-sized company, ProdataKey offers the Social Media Manager ample opportunities for growth and impact, with the potential to take on additional responsibilities as the company expands.
ASSUMPTION: Candidates who understand the unique aspects of the Social Media Manager role at ProdataKey and the access control industry will be better equipped to succeed in the position.
📝 Sample Projects
- Developing and executing a comprehensive social media strategy to launch a new access control product, including targeted advertising campaigns and influencer partnerships.
- Analyzing social media performance data to identify trends, optimize content, and improve engagement across all platforms.
- Collaborating with cross-functional teams to create engaging, on-brand content that showcases ProdataKey's innovative access control solutions and thought leadership in the industry.
ASSUMPTION: Candidates who can provide specific examples of successful social media projects and campaigns they've managed will have a competitive advantage in the application process.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for social media and how this role fits into that strategy?
- How does ProdataKey support the professional development and growth of its social media team members?
- What are the key performance indicators (KPIs) used to measure the success of the social media strategy, and how are they tracked and reported?
- How does ProdataKey collaborate with influencers and industry partners to extend its brand reach and thought leadership?
- What are the most significant challenges facing the access control industry, and how can social media be used to address them?
ASSUMPTION: Candidates who ask thoughtful, strategic questions during the interview process will demonstrate their interest in the role and ProdataKey's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media management experience, particularly in the technology or B2B sector.
- Prepare questions that showcase your interest in the role and ProdataKey's mission and values.
- If selected for an interview, be prepared to discuss your social media management experience, strategies, and results in detail.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
