P

Social Media Manager

PressOne Africa
Full-time
On-site
Louisiana, United States
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager

πŸ”Ή Company: PressOne Africa

πŸ”Ή Location: Lekki Phase 1, Lagos, Nigeria

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: Remote (fully remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading PressOne Africa's social media efforts across multiple platforms
  • Creating and curating engaging content that aligns with the brand
  • Managing organic and paid social media campaigns
  • Monitoring trends and viral content to capitalize on opportunities
  • Collaborating cross-functionally with various teams to support marketing campaigns

ASSUMPTION: This role requires a strategic mindset, creativity, and a deep understanding of internet culture to succeed.

πŸ“‹ Key Responsibilities

βœ… Own and manage all social media platforms (Instagram, Twitter/X, LinkedIn, TikTok)

βœ… Monitor trends, viral content, and conversations, and tie them back to PressOne Africa’s mission

βœ… Plan, curate, and publish creative content across all platforms to increase engagement and visibility

βœ… Collaborate cross-functionally with Product, Design, Growth, and Customer Success teams to support marketing campaigns

βœ… Strategically manage organic and paid social campaigns from start to finish

βœ… Use tools like Hootsuite to schedule, monitor, and analyze content performance

βœ… Track performance metrics and optimize based on data and user insights

βœ… Develop a consistent tone of voice that builds brand recognition and strengthens community trust

ASSUMPTION: This role requires a balance of creativity and data-driven decision making to succeed.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years of experience managing social media for a brand, preferably in a fast-paced environment

Required Skills:

  • Strong understanding of social media algorithms, culture, and real-time marketing
  • Creative thinker with the ability to execute ideas quickly
  • Proficiency in social media scheduling and analytics tools (e.g., Hootsuite, Buffer, Later)
  • Excellent written communication skills and an eye for compelling visuals
  • Analytical and data-driven, comfortable using insights to guide strategy

Preferred Skills:

  • Familiarity with tools like Canva, CapCut, or Adobe Suite

ASSUMPTION: Candidates with experience in fast-paced environments and a strong understanding of social media trends will excel in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is NGN 5,000,000 - 7,000,000 per annum, based on experience and industry standards for mid-level marketing roles in Nigeria.

Benefits:

  • Flexible hours and remote work
  • Competitive salary
  • Performance-based growth opportunities

Working Hours: Full-time (40 hours per week) with flexible hours

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: PressOne Africa operates in the telecommunications industry, providing businesses with professional phone systems to manage customer calls efficiently.

Company Size: PressOne Africa is a small company with 11-50 employees, offering a dynamic and agile work environment.

Founded: PressOne Africa was founded in 2021, making it a relatively new but rapidly growing startup.

Company Description:

  • PressOne Africa aims to help businesses improve customer interactions and operational efficiency through its professional phone systems.
  • The company provides businesses with a caller greeting, call tracking, and other features to enhance customer experiences.
  • PressOne Africa is committed to helping African businesses grow and succeed.

Company Specialties:

  • Business phone number
  • Central Phone Number
  • Customer Retention
  • Small Business Phone System
  • Employee Closed User Group (CUG)
  • Call Management
  • Voice over IP (VoIP)
  • Business Growth
  • Developer APIs
  • Company Phone Number
  • VoiceOTP
  • In-App Call SDK

Company Website: https://www.pressone.africa

ASSUMPTION: PressOne Africa's focus on helping African businesses grow and succeed makes it an attractive employer for candidates passionate about supporting local businesses.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Manager or a similar position.

Work Arrangement: Remote (fully remote) with flexible hours

Growth Opportunities:

  • As PressOne Africa grows, there may be opportunities for the Social Media Manager to take on additional responsibilities or move into a leadership role.
  • The company's focus on innovation and continuous improvement may present opportunities for professional development.

ASSUMPTION: The Social Media Manager's growth opportunities will depend on PressOne Africa's expansion and the candidate's performance in the role.

🌍 Location & Work Environment

Office Type: Remote (fully remote)

Office Location(s): Lekki Phase 1, Lagos, Nigeria

Geographic Context:

  • Lekki Phase 1 is a residential and commercial district in Lagos, Nigeria.
  • The area is known for its vibrant business environment and proximity to other major commercial hubs in Lagos.
  • Lagos is the economic hub of Nigeria and West Africa, offering numerous opportunities for professional growth and networking.

Work Schedule: Full-time (40 hours per week) with flexible hours

ASSUMPTION: The remote work arrangement may require the Social Media Manager to have strong self-motivation and time management skills.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR team
  • Interview with the Marketing Manager or a similar position
  • Final interview with the CEO or a member of the executive team

Key Assessment Areas:

  • Creativity and strategic thinking
  • Understanding of social media trends and algorithms
  • Communication and presentation skills
  • Analytical skills and data-driven decision making

Application Tips:

  • Tailor your resume and cover letter to highlight your social media management experience and relevant skills.
  • Include examples of successful social media campaigns you've managed in the past.
  • Demonstrate your understanding of PressOne Africa's mission and how your skills align with the company's goals.

ATS Keywords: Social Media Management, Content Creation, Campaign Management, Trend Monitoring, Analytics, Creative Thinking, Written Communication, Visual Design, Real-Time Marketing, Data-Driven Strategy, Collaboration, Brand Recognition, Community Trust, Social Media Algorithms, Scheduling Tools, Marketing Strategy

ASSUMPTION: Applicants should focus on demonstrating their creativity, strategic thinking, and relevant experience in their application materials.

πŸ› οΈ Tools & Technologies

  • Hootsuite
  • Canva (preferred, but not required)
  • CapCut (preferred, but not required)
  • Adobe Suite (preferred, but not required)

ASSUMPTION: Familiarity with these tools is preferred but not required. The Social Media Manager should be willing to learn and adapt to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer-centricity
  • Collaboration
  • Continuous improvement

Work Style:

  • Agile and dynamic
  • Data-driven
  • Collaborative and cross-functional
  • Focused on continuous learning and improvement

Self-Assessment Questions:

  • Do you thrive in fast-paced environments and enjoy staying up-to-date with the latest social media trends?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you have strong communication skills and the ability to develop a consistent brand voice?

ASSUMPTION: Candidates who align with PressOne Africa's values and work style will be more likely to succeed in the role and enjoy their work environment.

⚠️ Potential Challenges

  • Managing multiple social media platforms and campaigns simultaneously
  • Keeping up with the fast-paced nature of social media trends and algorithms
  • Balancing creativity and data-driven decision making
  • Working remotely and managing time effectively

ASSUMPTION: The Social Media Manager should be proactive, organized, and able to manage their time effectively to overcome these challenges.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong understanding of real-time marketing and the ability to capitalize on social media trends quickly.
  • Social Media Managers in the telecommunications industry may face unique challenges and opportunities compared to other industries.
  • This role offers the opportunity to shape the voice of one of Africa's most promising startups and contribute to its growth and success.

ASSUMPTION: Candidates should research similar roles in the telecommunications industry and consider how their skills and experience align with the unique aspects of this position.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new product launch
  • Monitoring social media trends and creating timely, relevant content to capitalize on opportunities
  • Analyzing campaign performance data and optimizing content strategy based on insights

ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks they may encounter in the role. The specific projects and responsibilities may vary depending on the company's needs and the candidate's skills.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for PressOne Africa?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?
  • How does PressOne Africa support the professional development and growth of its employees?
  • What is the company's approach to work-life balance, especially for remote employees?
  • How does the Social Media Manager collaborate with other teams, such as Product and Design?

ASSUMPTION: These questions are intended to help candidates better understand the role, the company culture, and the opportunities for professional growth. Candidates should tailor their questions to the specific company and role they are applying for.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your social media management experience and relevant skills.
  • Prepare examples of successful social media campaigns you've managed in the past.
  • Demonstrate your understanding of PressOne Africa's mission and how your skills align with the company's goals.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.