Social Media Manager (eCommerce)

📌 Core Information

🔹 Job Title: Social Media Manager (eCommerce)

🔹 Company: DreamHire.com

🔹 Location: Remote (Philippines)

🔹 Job Type: Part-time

🔹 Category: Marketing

🔹 Date Posted: April 30, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing a comprehensive social media strategy for an eCommerce brand
• Managing and optimizing paid social campaigns to drive traffic and ROAS
• Creating, curating, and managing high-quality, on-brand content tailored to each platform and customer segment
• Collaborating with teams to align social content with promotions, product launches, and seasonal campaigns
• Monitoring, analyzing, and reporting on performance metrics to drive data-driven decisions

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on performance marketing and understanding the customer buying journey.

📋 Key Responsibilities

✅ Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and sales across platforms

✅ Create, curate, and manage high-quality, on-brand content tailored to each platform and customer segment

✅ Collaborate with the team to align social content with promotions, product launches, and seasonal campaigns

✅ Manage and optimize paid social campaigns to drive traffic and ROAS, working closely with performance marketing teams

✅ Monitor, analyze, and report on performance metrics (e.g. engagement, follower growth, conversion rates, revenue from social channels)

✅ Engage with followers and online communities to build brand loyalty and handle inquiries or feedback in a timely, brand-consistent manner

✅ Identify and manage relationships with influencers, brand ambassadors, and content creators relevant to the eCommerce space

✅ Stay updated on social media trends, tools, best practices, and competitor activity in the eCommerce landscape.

ASSUMPTION: This role involves a high degree of multitasking, requiring the ability to manage multiple projects and deadlines simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years of experience managing social media for an eCommerce brand or digital agency

Required Skills:

• Strong understanding of social commerce, platform algorithms, and the customer buying journey
• Proficiency with tools such as Meta Business Suite (or other eCommerce platforms), Google Analytics, and content creation/editing software (e.g. Canva, Adobe Suite)
• Hands-on experience managing paid social campaigns (Meta Ads, TikTok Ads, etc.)
• Exceptional writing, editing, and communication skills
• Strong analytical mindset with a passion for data-driven decisions
• Creative thinker who thrives in a fast-paced, detail-oriented environment

Preferred Skills:

• Fluency in additional languages
• Experience with social listening tools
• Knowledge of SEO best practices

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the nature of the job and the company's focus on remote work.

💰 Compensation & Benefits

Salary Range: PHP 40,000 - 60,000 per month (based on industry standards for mid-level marketing roles in the Philippines)

Benefits:

• Flexible work hours
• Remote work arrangement
• Opportunities for professional growth and development

Working Hours: Part-time, with flexible hours to accommodate different time zones

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in the Philippines. Actual compensation may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting

Company Size: Small (11-50 employees)

Founded: 2020

Company Description:

• DreamHire.com is a headhunter agency specializing in hiring amazing offshore talent for remote work arrangements
• The company focuses on sourcing top employees for any job that can be done remotely
• DreamHire.com caters to clients looking to build remote teams or hire remote employees

Company Specialties:

• Remote hiring
• Offshore talent sourcing
• Virtual team building

Company Website: DreamHire.com

ASSUMPTION: As a small company, DreamHire.com may offer a more agile and dynamic work environment, with opportunities for growth and decision-making involvement.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role may report directly to the company's founder or a senior marketing manager

Work Arrangement: Remote OK, with flexible hours to accommodate different time zones

Growth Opportunities:

• Potential to take on more responsibilities and advance to a senior role as the company grows
• Opportunities to work with diverse clients and industries, gaining broad marketing experience
• Chance to contribute to the company's growth and shape its marketing strategy

ASSUMPTION: Given the company's focus on remote work, this role may offer opportunities for international collaboration and exposure to diverse markets.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Philippines

Geographic Context:

• The Philippines has a large English-speaking population, making it an attractive location for remote work
• The country offers a lower cost of living compared to many Western countries, potentially increasing disposable income
• Philippine culture is known for its warmth and hospitality, which may translate to a positive work environment

Work Schedule: Part-time, with flexible hours to accommodate different time zones

ASSUMPTION: Working remotely for a company based in the Philippines may require some adjustment to time zones and work hours, but offers the flexibility to work from anywhere.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening interview
• Technical assessment (e.g., content creation task)
• Final interview with the hiring manager or founder

Key Assessment Areas:

• Creativity and content creation skills
• Analytical skills and data-driven decision-making
• Understanding of social commerce and platform algorithms
• Communication and collaboration skills

Application Tips:

• Tailor your resume and cover letter to highlight your social media management experience and relevant skills
• Showcase your understanding of the eCommerce landscape and customer buying journey
• Provide examples of successful social media campaigns you've managed in the past
• Demonstrate your ability to work independently and manage multiple projects simultaneously

ATS Keywords: Social Media Management, Performance Marketing, Content Creation, Paid Social Campaigns, Google Analytics, Meta Business Suite, Analytical Skills, Communication Skills, Creative Thinking, Customer Journey Understanding, Social Commerce, Influencer Management, Engagement Strategies, Trend Analysis, Detail Orientation, Team Collaboration

ASSUMPTION: As a small company, DreamHire.com may have a more streamlined interview process and be open to candidates with diverse backgrounds and experiences.

🛠️ Tools & Technologies

• Meta Business Suite (or other eCommerce platforms)
• Google Analytics
• Content creation/editing software (e.g. Canva, Adobe Suite)
• Paid social campaign management tools (e.g., Meta Ads, TikTok Ads)
• Social listening tools (e.g., Hootsuite, Sprout Social)

ASSUMPTION: The specific tools and technologies used may vary depending on the client's preferences and the projects at hand.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Integrity
• Innovation
• Collaboration

Work Style:

• Flexible and adaptable
• Results-driven
• Proactive and self-motivated
• Strong communication and collaboration skills

Self-Assessment Questions:

• Do you have a proven track record of driving engagement and conversions through social media campaigns?
• Are you comfortable working independently and managing multiple projects simultaneously?
• Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: As a small company focused on remote work, DreamHire.com values candidates who are self-motivated, adaptable, and able to work effectively in a remote setting.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to different time zones and work hours
• Keeping up with the fast-paced nature of social media trends and algorithms
• Balancing creativity and analytical skills to drive results

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in the role.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses specifically on social media management for eCommerce brands
• This role requires a strong understanding of both creative content creation and performance marketing strategies
• Career progression may involve advancing to a senior marketing role or specializing in a specific aspect of social media management

ASSUMPTION: As a specialized role within the marketing field, this position offers unique opportunities for growth and development in the eCommerce landscape.

📝 Sample Projects

• Developing and implementing a social media strategy for an eCommerce fashion brand, resulting in a 30% increase in sales
• Managing a paid social campaign for an eCommerce tech startup, achieving a 25% reduction in cost per acquisition
• Creating and curating content for an eCommerce food and beverage brand, increasing engagement by 40% and followers by 20%

ASSUMPTION: These sample projects demonstrate the candidate's ability to drive results and adapt to the unique needs of different eCommerce brands.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the company's overall marketing strategy?
• What are the most significant challenges facing the company's clients in the eCommerce landscape?
• How does the company support the professional growth and development of its employees?
• What is the company's approach to work-life balance and employee well-being?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your social media management experience and relevant skills
• Prepare examples of successful social media campaigns you've managed in the past
• Follow up with the hiring manager or HR representative within one week of submission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.