Social Media Manager (f/m/x)

📌 Core Information

🔹 Job Title: Social Media Manager (f/m/x)

🔹 Company: Milano Vice / Gaudy Foods

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing a creative social media strategy
• Managing content production from ideation to publication
• Analyzing performance and building brand presence
• Collaborating with the marketing team and external partners
• Scouting trends and staying updated on social media developments

ASSUMPTION: This role requires a strategic mindset, creativity, and strong project management skills. The ideal candidate will have experience in social media, preferably with a focus on FMCG, lifestyle, or brand.

📋 Key Responsibilities

✅ Developing and implementing a creative social media strategy in collaboration with the marketing team

✅ Planning, creating, and steering content – visually, textually, and conceptually

✅ Managing content production projects from idea to publication

✅ Coordinating and steering external creators, production partners, and freelancers

✅ Building and strengthening brand presence through collaborations with talents and communities

✅ Monitoring and analyzing performance, deriving data-driven learnings

✅ Planning and executing campaigns around product releases, store openings, and brand collaborations

✅ Scouting trends and translating them into brand reality

✅ Acting as a sparring partner for the management and marketing team

ASSUMPTION: The role involves a high degree of ownership and autonomy, requiring strong self-motivation and initiative.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 1-5 years of experience in social media, ideally with a focus on FMCG, lifestyle, or brand

Required Skills:

• Strategic understanding of social media and brand communication
• Proven project management skills and experience in steering external partners
• Excellent text security in German (English is a plus)
• Creative mindset, bold ideas, and proficiency in visual formats
• Experience in building and managing creator relations and community building
• Hands-on mentality, self-starter, and adaptability in a fast-paced environment

Preferred Skills:

• Experience with tools such as Later, Notion, Canva, CapCut, Adobe Suite

ASSUMPTION: The ideal candidate will have a strong portfolio showcasing their creative and strategic abilities in social media management.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and market standards for the role and location)

Benefits:

• Dynamic work environment with direct collaboration with founders
• Regular team events and benefits of your choice
• Discounts on pizza and personal and professional development opportunities

Working Hours: Full-time (40 hours per week) with flexible arrangements as needed

ASSUMPTION: The salary range is an estimate based on market standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Food & Beverage, specifically Food Technology and virtual restaurant concepts

Company Size: Small (11-50 employees), which means a flat hierarchy, close-knit teams, and opportunities for growth and impact

Founded: 2021, with a mission to revolutionize the food delivery industry by creating powerhouse love brands and focusing on exceptional customer experiences

Company Description:

• Milano Vice is a capital-efficient, highly productive restaurant model that specializes in pizza delivery
• The company focuses on creating an exceptional customer experience and collaborating with local partners to deliver the best food to every neighborhood
• Milano Vice is backed by strong investors, including Coefficient Capital, Speedinvest, and prominent angel investors like the Oetker siblings

Company Specialties:

• Virtual food brands
• Pizza delivery
• Customer experience
• Local partnerships

Company Website: www.milano-vice.de

ASSUMPTION: Milano Vice is a fast-growing startup with a strong focus on innovation, technology, and customer experience. The company's small size allows for close collaboration with founders and a high degree of ownership for employees.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: The Social Media Manager will report directly to the marketing team and collaborate closely with the founders

Work Arrangement: On-site, with flexible arrangements as needed. The company believes that the best ideas and strongest collaboration occur when teams work together in person.

Growth Opportunities:

• As the company grows, there will be opportunities for the Social Media Manager to take on more responsibilities and advance their career
• The role offers the chance to work closely with founders and have a significant impact on the company's success
• Milano Vice's focus on personal and professional development ensures that employees have the opportunity to grow and learn

ASSUMPTION: The Social Media Manager role is ideal for candidates who are looking for a fast-paced, dynamic environment where they can have a significant impact on the company's growth and success.

🌍 Location & Work Environment

Office Type: On-site, with a focus on collaboration and face-to-face interaction

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech and startup scene
• The city offers a high quality of life, with numerous cultural attractions, parks, and recreational opportunities
• Berlin is well-connected by public transportation, making it easy to commute to the office

Work Schedule: Full-time (40 hours per week) with flexible arrangements as needed

ASSUMPTION: The on-site work arrangement is designed to foster collaboration, creativity, and strong team dynamics. The company believes that face-to-face interaction is essential for generating the best ideas and driving success.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and fit
• On-site interview with the marketing team and founders to discuss the role in more detail and assess cultural fit
• Final decision and job offer

Key Assessment Areas:

• Strategic thinking and creativity in social media management
• Project management skills and experience working with external partners
• Cultural fit and alignment with company values
• Portfolio and case studies demonstrating relevant experience

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include a portfolio or case studies showcasing your social media management experience
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, creativity, and adaptability
• Research the company and industry to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Social Media Strategy, Content Creation, Project Management, Brand Communication, Community Building, Trend Scouting, Data Analysis, Creator Relations, Visual Content, Textual Content, Collaboration, Creativity, Ownership, Flexibility, Hands-on Approach, Edgy Ideas

ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, creativity, and cultural fit. The company values candidates who are proactive, self-motivated, and able to work independently.

🛠️ Tools & Technologies

• Later (social media scheduling and analytics)
• Notion (project management and collaboration)
• Canva (graphic design)
• CapCut (video editing)
• Adobe Suite (graphic design and video editing)

ASSUMPTION: The ideal candidate will have experience with relevant social media management tools and be comfortable learning new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Hospitality: Creating a welcoming environment for everyone
• Focus: Concentrating on the essentials and delivering quality
• Grit: Overcoming challenges and delivering results
• Authenticity: Listening, taking responsibility, and keeping promises
• Adventure: Fostering a sense of togetherness, fun, and bold decision-making
• Excellence: Striving for the best version of one's work

Work Style:

• Collaborative: Working closely with team members and external partners
• Dynamic: Adapting to a fast-paced, ever-changing environment
• Hands-on: Taking ownership and initiative in one's work

Self-Assessment Questions:

• How do you align with Milano Vice's company values, particularly [specific value]?
• How comfortable are you working in a fast-paced, dynamic environment with a high degree of ownership?
• How do you approach collaboration and teamwork, particularly in a startup setting?

ASSUMPTION: Milano Vice values candidates who are a strong cultural fit and align with the company's mission, values, and work style.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Collaborating with external partners and ensuring consistent brand messaging
• Adapting to changes in social media trends and algorithms
• Balancing creativity and data-driven decision-making

ASSUMPTION: The Social Media Manager role presents unique challenges and opportunities for growth and learning. Candidates should be prepared to adapt to a dynamic environment and take ownership of their work.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on social media strategy and management
• In the food & beverage industry, social media plays a crucial role in brand awareness, customer engagement, and driving sales
• This role offers the opportunity to work closely with founders and have a significant impact on the company's growth and success

ASSUMPTION: The Social Media Manager role is unique in its focus on social media strategy and management within the food & beverage industry. Candidates should be prepared to take ownership of their work and drive results in a fast-paced, dynamic environment.

📝 Sample Projects

• Developing and implementing a social media strategy for a new product launch
• Managing content production for a brand campaign, from ideation to publication
• Building and strengthening brand presence through collaborations with talents and communities

ASSUMPTION: The Social Media Manager role involves a wide range of projects and responsibilities, requiring strong project management skills and adaptability.

❓ Key Questions to Ask During Interview

• How does the marketing team collaborate with other departments to ensure consistent brand messaging?
• What are the most significant challenges facing the social media team, and how have they been addressed in the past?
• How does Milano Vice support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they tracked and evaluated?
• How does the company foster a culture of innovation and adaptability in the face of changing social media trends?

ASSUMPTION: The interview process is an opportunity for candidates to assess the company's culture, values, and work environment, as well as to demonstrate their qualifications and fit for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or case studies showcasing your social media management experience
• Research the company and industry to demonstrate your enthusiasm and understanding of the role
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.