Social Media Manager - German speaker

📌 Core Information

🔹 Job Title: Social Media Manager - German speaker

🔹 Company: The Global Talent Co.

🔹 Location: Remote (European time zones)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote Solely

🚀 Job Overview

Key aspects of this role include:

• Developing and managing a comprehensive content calendar
• Creating engaging, platform-native content for various social media platforms
• Building and managing relationships with brand ambassadors and customers
• Monitoring trends and experimenting with new content formats
• Collaborating with cross-functional teams to bring the brand story to life

ASSUMPTION: This role requires a high level of creativity, proactivity, and strong analytical skills to drive organic growth and engagement.

📋 Key Responsibilities

✅ Content Strategy & Creation: Develop and manage a comprehensive content calendar, plan, create, and publish engaging content across various platforms, translate scientific concepts into visually appealing storytelling, and maintain a consistent brand voice.

✅ Community Management: Lead daily engagement across platforms, respond to comments, DMs, and community questions to foster a supportive and loyal community.

✅ UGC & Ambassador Program: Build and manage relationships with micro-influencers, early adopters, customers, and brand advocates, source, curate, and repurpose UGC to amplify authenticity and social proof, and collaborate with the paid marketing team to adapt UGC for ads.

✅ Trendspotting & Experimentation: Monitor cultural trends, social conversations, algorithm updates, and competitor activity, test new content formats, themes, and creative approaches to drive virality and audience growth.

✅ Collaboration & Creative Briefing: Work closely with Designers and Editors to brief assets aligned with campaigns, share performance insights to refine content strategies.

✅ Analytics & Reporting: Define and track KPIs including audience growth, engagement, video views, and UGC volume, provide actionable insights to leadership to inform ongoing strategy.

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 3-5+ years of experience managing social media, content, or community for DTC, wellness, beauty, or health brands

Required Skills:

• Exceptional copywriting, storytelling, and visual content creation skills
• Deep understanding of platform-native content for TikTok, Instagram, YouTube Shorts, LinkedIn, and emerging platforms
• Hands-on experience with UGC pipelines, ambassador/influencer programs, and organic growth strategies
• Proficiency with tools such as Canva, CapCut, Adobe Suite, and scheduling platforms like Later, Planoly, or Hootsuite
• Analytical mindset with the ability to extract actionable insights from platform data
• Highly creative, proactive, and eager to test and iterate

Preferred Skills:

• Passion for beauty, wellness, or science-backed consumer products
• Fluency in German (required for this role)

ASSUMPTION: Given the remote nature of the role, strong communication and time management skills are essential for success.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and market standards for remote marketing roles in European time zones)

Benefits:

• Remote-friendly work environment
• Opportunity to work with leading global tech companies
• Access to a community of 25k+ marketing professionals

Working Hours: Full-time (40 hours per week, flexible schedule within European time zones)

ASSUMPTION: The salary range is estimated based on market research for similar remote marketing roles in European time zones. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 51-200 employees (Small to Medium-sized company, offering a more agile and collaborative work environment)

Founded: 2020 (Relatively new company, with a strong focus on growth and innovation)

Company Description:

• Bridging the gap between leading global tech companies and amazing global talent
• Offering opportunities to work with some of the world’s most innovative tech brands
• Providing career growth, competitive compensation, and access to a vibrant community of 25,000+ marketers

Company Specialties:

• Demand generation
• Content marketing
• Paid media
• Brand storytelling

Company Website: www.GlobalTalent.co

ASSUMPTION: The Global Talent Co. is a growing company that values creativity, initiative, and results, offering an exciting opportunity for the right candidate to make a tangible impact.

📊 Role Analysis

Career Level: Mid-level (3-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Director and collaborates closely with Design, Performance, and Content teams.

Work Arrangement: Remote solely (within European time zones)

Growth Opportunities:

• Potential to grow into a leadership role as the company expands
• Opportunity to work with a diverse range of global tech brands
• Access to a community of 25k+ marketing professionals for networking and skill development

ASSUMPTION: This role offers significant growth potential as the company continues to expand and take on new clients.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): N/A (Remote work environment)

Geographic Context:

• European time zones (flexible schedule within these time zones)
• Opportunity to work with global tech companies from various locations
• Access to a diverse range of cultural perspectives and insights

Work Schedule: Full-time (40 hours per week, flexible schedule within European time zones)

ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, with the expectation of regular communication and progress updates.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Hiring Manager
• Technical assessment (content creation and strategy task)
• Final interview with the Marketing Director and/or other team members

Key Assessment Areas:

• Creativity and storytelling skills
• Platform-specific content creation and strategy
• Understanding of UGC pipelines and ambassador programs
• Analytical mindset and data-driven decision-making
• Communication and collaboration skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Include examples of your previous social media content and campaigns
• Demonstrate your understanding of the company and its mission
• Prepare questions to ask during the interview to showcase your interest and engagement

ATS Keywords: Social Media Management, Content Creation, Community Engagement, Copywriting, Storytelling, Visual Content Creation, User-Generated Content, Influencer Programs, Organic Growth Strategies, Analytics, Trendspotting, Collaboration, Creative Briefing, Data-Driven Decision Making, Proactivity, Creativity

ASSUMPTION: The application process may vary depending on the specific needs and preferences of the hiring manager and the company.

🛠️ Tools & Technologies

• Canva
• CapCut
• Adobe Suite
• Later, Planoly, or Hootsuite
• Social media platforms (Instagram, TikTok, LinkedIn, YouTube, Reddit, etc.)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's preferences and the company's evolving needs.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Initiative
• Results-driven

Work Style:

• Highly collaborative and cross-functional
• Data-driven and results-oriented
• Agile and adaptable to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working remotely and managing your own time?
• Do you have a strong desire to learn and grow in your role?

ASSUMPTION: The Global Talent Co. values candidates who are proactive, creative, and results-driven, with a strong desire to learn and grow in their role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced, evolving work environment
• Working effectively in a remote, distributed team
• Balancing the need for creativity with the need for data-driven decision-making

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive, adaptable mindset.

📈 Similar Roles Comparison

• This role is unique in its focus on social media management for a specific, innovative tech company in the hair loss treatment industry
• Similar roles in marketing agencies may have a broader focus, working with multiple clients across various industries
• Career progression in this role may involve moving into a leadership position as the company expands

ASSUMPTION: This role offers a unique opportunity to specialize in social media management for a specific, innovative tech company, with potential for growth and leadership development.

📝 Sample Projects

• Developing a comprehensive content calendar for a new product launch campaign
• Creating a series of engaging, platform-native videos to educate customers about the science behind the company's hair loss treatment device
• Building and managing an ambassador program to amplify organic reach and drive user-generated content

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of creativity and strategic thinking required for success in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's plans for growth and expansion in the next 1-2 years?
• How does this role fit into the company's overall marketing strategy?
• What are the key priorities for this role in the first 30-60-90 days?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance in a remote work environment?

ASSUMPTION: These questions demonstrate your interest in the company's long-term prospects, your understanding of the role's strategic importance, and your commitment to your own professional development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media content and campaigns
• Prepare questions to ask during the interview to showcase your interest and engagement
• Follow up with the hiring manager one week after your final interview, expressing your enthusiasm for the role and reiterating your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.