Social Media - Manager:in

📌 Core Information

🔹 Job Title: Social Media - Manager:in

🔹 Company: SafeDriver Group GmbH

🔹 Location: Berlin, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: May 27, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing creative social media strategies to strengthen the brand and reach new audiences.
• Collaborating with the marketing team to ensure consistent messaging across all communication channels.
• Analyzing campaign performance and optimizing future activities based on KPIs and reporting.
• Building and maintaining relationships with influencers and partners to increase brand reach.

ASSUMPTION: This role requires a strong understanding of social media platforms and trends, as well as excellent communication skills in both German and English.

📋 Key Responsibilities

✅ Developing and implementing creative social media strategies to strengthen the brand and reach new audiences.

✅ Creating and planning engaging content for various social media platforms.

✅ Analyzing campaign performance and optimizing future activities based on KPIs and reporting.

✅ Collaborating with the marketing team to ensure consistent messaging across all communication channels.

✅ Building and maintaining relationships with influencers and partners to increase brand reach.

ASSUMPTION: The role may require occasional weekend work or being on-call for urgent social media matters.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: Proven experience (2-5 years) in managing social media channels, preferably in the mobility sector.

Required Skills:

• Excellent communication skills in German and English.
• Strong creative thinking and content creation abilities.
• Familiarity with social media analytics tools.
• Ability to work in a dynamic and fast-paced environment.

Preferred Skills:

• Experience with social media management tools (e.g., Hootsuite, Buffer).
• Knowledge of the German mobility market and trends.

ASSUMPTION: A valid driver's license may be required for certain events or on-site tasks.

💰 Compensation & Benefits

Salary Range: €15-25 per hour (based on experience and industry standards for mid-level social media managers in Berlin).

Benefits:

• Flexible working hours.
• Innovative and exciting work environment in the future-focused mobility sector.
• Eigenverantwortliche Projekte und Raum für deine Ideen (Independent projects and room for your ideas).
• Attractive compensation and remote work options.

Working Hours: Full-time (40 hours/week), with flexible hours and the possibility of remote work.

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level social media managers in Berlin. Actual compensation may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Transportation, Logistics, Supply Chain, and Storage. SafeDriver Group GmbH specializes in limousine and chauffeur services, event driving services, urban mobility, and event logistics.

Company Size: Medium (501-1,000 employees). This size allows for a structured work environment with opportunities for growth and collaboration.

Founded: 2017. The company has been growing steadily and expanding its services since its founding.

Company Description:

• SafeDriver Group GmbH is a leading provider of mobility services, offering a range of transportation solutions for both private and corporate clients.
• The company prides itself on its high-performance, quality, and compliance standards, applying these values in all its services.
• SafeDriver Group GmbH operates under several brands, including SafeDriver ennoo, SafeDriver NextGen, and SafeDriver MLS, each catering to different mobility needs.

Company Specialties:

• Limousine and chauffeur services.
• Event driving services.
• Urban mobility solutions.
• Event logistics and management.

Company Website: https://www.safedriver.de/

ASSUMPTION: SafeDriver Group GmbH is a well-established company with a strong presence in the German mobility market. Its diverse range of services and commitment to quality make it an attractive employer for social media professionals.

📊 Role Analysis

Career Level: Mid-level. This role requires proven experience in social media management and strong communication skills.

Reporting Structure: The Social Media - Manager:in will report directly to the Marketing Director and collaborate closely with the marketing team.

Work Arrangement: Hybrid. The role combines on-site work at the Berlin office with remote work options, offering flexibility and a balanced work-life arrangement.

Growth Opportunities:

• Expanding the company's social media presence and reaching new audiences.
• Developing and implementing innovative social media campaigns.
• Gaining experience in a dynamic and growing mobility sector company.

ASSUMPTION: This role offers opportunities for professional growth and development within the company's marketing department.

🌍 Location & Work Environment

Office Type: Modern and well-equipped office space in central Berlin.

Office Location(s): Stresemannstraße 74, Berlin, 10963, DE

Geographic Context:

• Berlin is a vibrant and multicultural city, offering a wide range of cultural, culinary, and entertainment options.
• The city is well-connected by public transportation, making it easy to commute to the office.
• Berlin's dynamic startup scene and thriving mobility sector provide ample networking opportunities.

Work Schedule: Full-time (40 hours/week), with flexible hours and the possibility of remote work.

ASSUMPTION: The hybrid work arrangement allows for a good work-life balance, while the central office location provides easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening with the HR department.
• In-depth interview with the Marketing Director and/or other marketing team members.
• Final interview with the CEO or another senior executive.

Key Assessment Areas:

• Social media strategy and planning skills.
• Content creation and storytelling abilities.
• Communication and collaboration skills.
• Analytical and problem-solving skills.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant social media experience and skills.
• Include specific examples of successful social media campaigns you've managed or contributed to.
• Demonstrate your understanding of the German mobility market and SafeDriver Group GmbH's services.

ATS Keywords: Social Media Management, Content Creation, Marketing Strategy, German Language, English Language, Mobility Sector, Berlin, Hybrid Work

ASSUMPTION: The application process may take several weeks, depending on the number of candidates and the company's hiring timeline.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social).
• Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights).
• Design tools (e.g., Canva, Adobe Creative Suite, Sketch).
• Project management tools (e.g., Asana, Trello, Monday.com).

ASSUMPTION: The required tools and technologies may vary depending on the company's preferences and the specific needs of the role.

👔 Cultural Fit Considerations

Company Values:

• High performance.
• Quality.
• Compliance.

Work Style:

• Collaborative and team-oriented.
• Dynamic and fast-paced.
• Results-driven and focused on continuous improvement.

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced work environment?
• Are you comfortable working collaboratively and contributing to a team's success?
• Do you have a strong commitment to high-quality work and continuous improvement?

ASSUMPTION: Successful candidates will demonstrate a strong alignment with SafeDriver Group GmbH's core values and a willingness to embrace the company's work style.

⚠️ Potential Challenges

• The role may require occasional weekend work or being on-call for urgent social media matters.
• Managing multiple social media platforms and campaigns simultaneously can be challenging and time-consuming.
• The German mobility market is competitive, and staying ahead of trends and competitors requires continuous learning and adaptation.
• The hybrid work arrangement may present communication and collaboration challenges, requiring strong communication skills and proactive engagement with team members.

ASSUMPTION: Addressing these challenges proactively and demonstrating resilience will be essential for success in this role.

📈 Similar Roles Comparison

• Compared to other social media manager roles, this position offers a unique opportunity to work in the dynamic and growing mobility sector.
• While the core responsibilities may be similar to other social media manager roles, the specific focus on the mobility market and the company's diverse range of services set this role apart.
• Career progression in this role could lead to senior marketing positions within the company or related industries, as well as potential opportunities in the broader mobility sector.

ASSUMPTION: Applicants should consider their interest in the mobility sector and the unique aspects of this role when comparing it to other social media manager positions.

📝 Sample Projects

• Developing and implementing a social media strategy to increase brand awareness and engagement for SafeDriver ennoo.
• Creating and executing a targeted social media campaign to promote SafeDriver NextGen's event services to corporate clients.
• Analyzing and optimizing the social media performance of SafeDriver MLS to improve customer acquisition and retention.

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Actual projects may vary depending on the company's priorities and the specific needs of its brands.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the company's social media presence, and how can this role address them?
• How does the marketing team collaborate and communicate, particularly in a hybrid work environment?
• What opportunities exist for professional growth and development within the marketing department and the company as a whole?
• How does the company measure the success of its social media campaigns, and what KPIs are most important for this role?
• What is the company's approach to work-life balance, and how does it support employees in achieving it?

ASSUMPTION: Asking thoughtful and well-researched questions during the interview will demonstrate your interest in the role and your commitment to understanding the company's priorities and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://join.com/companies/safedriver/14229649-social-media-manager-in
• Tailor your resume and cover letter to highlight your relevant social media experience and skills, as well as your understanding of the German mobility market.
• Prepare examples of successful social media campaigns you've managed or contributed to, demonstrating your ability to develop and implement creative strategies.
• If applicable, include a portfolio or examples of your content creation and design work.
• Follow up with the company one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.