X

Social Media Manager - Japan

XS
Full-time
On-site
Japan
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager - Japan

πŸ”Ή Company: XS

πŸ”Ή Location: Japan (Remote)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 6, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing a localized social media strategy
  • Managing and growing the company's social media presence
  • Creating and scheduling engaging content in Japanese and English
  • Monitoring social media channels for inquiries
  • Collaborating with designers, video editors, and content creators
  • Tracking key performance indicators (KPIs) and preparing regular reports
  • Staying current with social media trends and competitor activity

ASSUMPTION: This role requires a strong understanding of the Japanese social media landscape and user behavior.

πŸ“‹ Key Responsibilities

βœ… Develop and implement a localized social media strategy aligned with the company’s overall marketing goals.

βœ… Manage and grow the company's social media presence across platforms.

βœ… Create, localize, and schedule engaging, relevant, and informative content in both Japanese and English.

βœ… Monitor social media channels for inquiries and respond promptly.

βœ… Collaborate with designers, video editors, and content creators to deliver high-quality assets.

βœ… Track key performance indicators (KPIs) such as engagement rate, reach, follower growth, and conversions.

βœ… Prepare regular reports on social media performance and suggest optimizations.

βœ… Coordinate with the compliance team to ensure all content adheres to financial regulations and internal standards.

βœ… Stay current with social media trends, competitor activity, and relevant market developments in Japan.

ASSUMPTION: This role may require occasional work outside of regular hours to manage time zones and respond to urgent inquiries.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, Communications, or a related field.

Experience: Minimum 2-4 years of experience in social media management, preferably in the financial services industry.

Required Skills:

  • Native-level Japanese language skills and fluency in English (spoken and written)
  • Strong understanding of local social media platforms and user behavior in Japan
  • Excellent communication, writing, and creative skills
  • Proficiency in social media management tools and analytics platforms

Preferred Skills:

  • Experience with financial services marketing
  • Knowledge of SEO best practices
  • Familiarity with content management systems (CMS)

ASSUMPTION: While not explicitly stated, proficiency in social media management tools and analytics platforms is highly likely to be required for this role.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Social Media Manager role in Japan with 2-5 years of experience, the estimated salary range is Β₯5,000,000 - Β₯7,000,000 per year.

Benefits:

  • Competitive remuneration
  • Work within a global and fast-growing organization
  • Friendly, supportive, positive, and professional team of experts
  • Multicultural and diverse environment
  • Full-time employment
  • Competition allowances
  • Remote work conditions

Working Hours: Full-time (40 hours per week) with flexible hours to manage time zones and respond to urgent inquiries.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 51-200 employees

Founded: 2010

Company Description:

  • XS is a licensed, fast-growing Multi-Asset CFD Broker
  • Received numerous awards, including "Best Multi-Asset Broker - LATAM" and "Most Secure Broker"
  • Dedicated to maintaining a positive, supportive, and friendly work environment

Company Specialties:

  • Financial Services
  • Fintech
  • Brokerage
  • Online Trading

Company Website: www.xs.com

ASSUMPTION: XS is a global company with multiple international offices and licenses in various jurisdictions around the globe, including ASIC, CySEC, and the FSA.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Marketing Manager.

Work Arrangement: Remote work with flexible hours to manage time zones and respond to urgent inquiries.

Growth Opportunities:

  • Potential career progression to Senior Social Media Manager or Marketing Manager roles
  • Opportunities to work on international projects and collaborate with global teams
  • Chance to gain experience in the fast-growing financial services industry

ASSUMPTION: Growth opportunities may vary depending on the company's expansion and the individual's performance.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Japan (Remote)

Geographic Context:

  • Japan has a highly connected and tech-savvy population, with a strong presence of social media platforms
  • The Japanese market is crucial for XS's expansion and growth
  • Japan has a unique social media landscape, with popular platforms such as Line, Mixi, and Rakuten Women

Work Schedule: Full-time (40 hours per week) with flexible hours to manage time zones and respond to urgent inquiries.

ASSUMPTION: The work schedule may require occasional work outside of regular hours to manage time zones and respond to urgent inquiries.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screening
  • In-depth interview with the Marketing Manager
  • Final interview with the Head of Marketing or another senior team member

Key Assessment Areas:

  • Language skills (Japanese and English)
  • Social media strategy and planning
  • Content creation and localization
  • Understanding of the Japanese social media landscape
  • Problem-solving and adaptability

Application Tips:

  • Highlight your experience with Japanese social media platforms and user behavior
  • Include examples of your content creation and localization skills
  • Tailor your resume and cover letter to emphasize your relevant skills and experiences
  • Prepare questions about the company's marketing goals and social media strategy

ATS Keywords: Social Media Management, Content Creation, Bilingual Communication, Performance Tracking, Collaboration, Trend Analysis, Regulatory Compliance, Engagement Strategy

ASSUMPTION: The interview process may vary depending on the candidate's skills and experience.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Analytics tools (e.g., Google Analytics, SocialBlade, Union Metrics)
  • Content creation tools (e.g., Canva, Adobe Creative Suite, Google Workspace)
  • Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: The specific tools and technologies required may vary depending on the company's internal systems and processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Empowerment
  • Innovation
  • Excellence

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on continuous improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you have strong communication skills and the ability to work collaboratively with global teams?

ASSUMPTION: XS values diversity and is committed to creating an inclusive environment for all employees.

⚠️ Potential Challenges

  • Managing time zones and responding to urgent inquiries outside of regular hours
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Balancing the need for localized content with the company's global marketing goals
  • Ensuring compliance with financial regulations and internal standards

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Social Media Manager role in other industries, but with a focus on the financial services sector
  • Compared to other Social Media Manager roles, this position may require more attention to regulatory compliance and industry-specific trends
  • Career progression may involve moving into a Senior Social Media Manager or Marketing Manager role within the company

ASSUMPTION: The specific comparisons may vary depending on the candidate's background and experience.

πŸ“ Sample Projects

  • Developing and implementing a social media strategy for a new product launch in Japan
  • Creating and localizing engaging content for a marketing campaign targeting Japanese-speaking audiences
  • Monitoring and analyzing social media performance to optimize content and improve engagement

ASSUMPTION: These sample projects are based on the responsibilities and requirements listed in the job description.

❓ Key Questions to Ask During Interview

  • What are the company's short-term and long-term marketing goals for Japan?
  • How does this role fit into the company's overall marketing strategy?
  • What are the most significant challenges facing the social media team in Japan, and how can this role address them?
  • What opportunities are there for professional growth and development within the company?
  • How does the company support work-life balance for remote employees?

ASSUMPTION: These questions are designed to help the candidate understand the role's context, expectations, and growth opportunities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of your content creation and localization skills
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.