π Core Information
πΉ Job Title: Social Media Manager (m/f/d)
πΉ Company: Usercentrics GmbH
πΉ Location: Hybrid in Copenhagen (minimum of 2-3 days a week from the office)
πΉ Job Type: Full-time
πΉ Category: Marketing & Communications
πΉ Date Posted: May 21, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Developing and executing organic social media strategy across multiple platforms
- Managing and maintaining a well-planned content calendar
- Crafting engaging, on-brand copy tailored for each platform and audience
- Collaborating with internal teams to source content and ensure posts are visually engaging
- Monitoring social trends, platform updates, and performance analytics to inform optimization
- Engaging with followers, responding to comments and DMs, and fostering a growing community
- Reporting on content performance regularly and making data-informed recommendations
ASSUMPTION: This role requires a strong understanding of social media trends and platforms, as well as excellent communication and organizational skills. Familiarity with design tools like Canva or Figma is also beneficial.
π Key Responsibilities
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Own and execute our organic social media strategy across platforms (e.g., LinkedIn, Instagram, Twitter/X, Facebook, TikTok)
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Manage and maintain a well-planned content calendar aligned with campaigns, launches, and brand priorities
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Write compelling, on-brand copy tailored for each platform and audience
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Collaborate with and support internal teams (content, product, marketing, comms, HR) to surface great stories and relevant content
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Source or create visual assets using Canva/Figma and ensure posts are well-designed and visually engaging
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Monitor social trends, platform updates, and performance analytics to inform optimization and experimentation
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Engage with our followers, respond to comments and DMs, and help foster a growing, connected community
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Report on content performance regularly and make data-informed recommendations
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring both strategic thinking and attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 3+ years of hands-on experience in social media management, preferably in a fast-paced or high-growth environment
Required Skills:
- Fluency in English (written and spoken)
- Familiarity with Canva and/or Figma
- Strong organizational skills
- Naturally curious and proactive, always on the lookout for content ideas and creative inspiration
- A pulse on social trends and emerging platforms
Preferred Skills:
- Experience with community building and engagement
- Experience with scheduling and analytics tools like Buffer, Hootsuite, Sprout Social, or similar
ASSUMPTION: Candidates should have a strong portfolio showcasing their social media management skills and experience.
π° Compensation & Benefits
Salary Range: β¬45,000 - β¬60,000 per year (based on experience and market research for the role and location)
Benefits:
- Personal development budget
- Job-related language courses
- Flexible working hours and hybrid work arrangement
- Regular team events and workcations
Working Hours: Full-time (40 hours per week) with flexible hours and the option to work from home 2-3 days a week
ASSUMPTION: The salary range is an estimate based on market research for similar roles in the Copenhagen area. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Software Development (specifically, Consent Management Platforms)
Company Size: Medium (201-500 employees)
Founded: 2017
Company Description:
- Usercentrics is a global leader in consent management platforms (CMP), helping businesses collect, manage, and document user consents on websites and apps while achieving full compliance with global privacy regulations
- The company aims to build a world where user privacy enables a thriving digital ecosystem by providing privacy solutions that empower organizations to embrace data privacy while building trust with their users through freedom of choice
- Usercentrics is committed to fostering a positive, vibrant, and inspiring work environment that enables everyone to thrive both personally and professionally
Company Specialties:
- GDPR, ePrivacy, LegalTech, Adtech, Usercentrics, SaaS, Compliance, CMP, Consent Management, Data Protection, Privacy, RegTech, CCPA, LGPD, DMA, Google Consent Mode, Google Certified CMP, App Privacy, Game Privacy, Multi-platform privacy compliance, Consent-led marketing, Privacy-led marketing, Cookieless, Server-side tagging, Server-side tracking, and the future of measurement
Company Website: https://usercentrics.com/
ASSUMPTION: Usercentrics is a fast-growing, international company with a strong focus on privacy and user consent. The company values collaboration, innovation, and continuous learning.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing
Work Arrangement: Hybrid (minimum of 2-3 days a week from the office)
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to work on cross-department projects and initiatives
- Access to personal development budget and job-related language courses
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.
π Location & Work Environment
Office Type: Hybrid (combination of on-site and remote work)
Office Location(s): Copenhagen, Denmark
Geographic Context:
- Copenhagen is the capital and most populated city in Denmark, known for its high quality of life, vibrant culture, and beautiful architecture
- The city is home to a thriving tech industry and offers numerous opportunities for professional growth and development
- Copenhagen has a humid continental climate, with mild winters and warm summers
Work Schedule: Full-time (40 hours per week) with flexible hours and the option to work from home 2-3 days a week
ASSUMPTION: The hybrid work arrangement allows for a good balance between collaboration and focused work, while the location in Copenhagen offers a high quality of life and numerous opportunities for personal and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and team members
- Assessment task or case study (if applicable)
- Final decision and job offer
Key Assessment Areas:
- Social media management skills and experience
- Communication and writing skills
- Creativity and strategic thinking
- Organizational skills and attention to detail
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your social media management experience and skills
- Include specific examples of successful social media campaigns or projects you've worked on
- Demonstrate your understanding of the company and the role by addressing how your skills and experience make you a strong fit
- Prepare questions to ask the interviewer about the company, team, or role to show your interest and engagement
ATS Keywords: Social Media Management, Content Creation, Copywriting, Community Engagement, Visual Design, Analytics, Trend Monitoring, Collaboration, Organization, Proactivity
ASSUMPTION: The application process for this role is likely to be competitive, so it's important to tailor your application materials and prepare thoroughly for interviews.
π οΈ Tools & Technologies
- Canva or Figma (for visual design)
- Buffer, Hootsuite, Sprout Social, or similar (for scheduling and analytics)
- Brandwatch (for social listening and trend monitoring)
- Google Analytics (for performance tracking)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's experience.
π Cultural Fit Considerations
Company Values:
- Privacy by design
- Transparency and trust
- Innovation and continuous learning
- Collaboration and teamwork
- Customer-centricity
Work Style:
- Creative and strategic thinking
- Strong communication and writing skills
- Excellent organizational skills and attention to detail
- Proactive and curious mindset
- Ability to work independently and in a team
Self-Assessment Questions:
- How do you align with Usercentrics' company values, particularly 'privacy by design' and 'transparency and trust'?
- How comfortable are you working in a hybrid environment, balancing collaboration and focused work?
- How do your personal work style and preferences fit with the required skills and work style for this role?
ASSUMPTION: Cultural fit is an important consideration for this role, as the ideal candidate will align with Usercentrics' values and work style preferences.
β οΈ Potential Challenges
- Managing multiple social media platforms and content calendars simultaneously
- Keeping up with rapidly changing social media trends and algorithms
- Balancing creative and analytical tasks while maintaining high standards for quality and consistency
- Collaborating effectively with internal teams and stakeholders
- Adapting to a hybrid work environment and maintaining productivity
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
π Similar Roles Comparison
- This role is similar to a Social Media Manager or Marketing Coordinator position in other companies, but may have more focus on content creation and less on paid advertising
- In the tech industry, this role may require a stronger understanding of data analytics and privacy regulations
- Career progression may involve moving into a leadership role or specializing in a specific aspect of social media management, such as community management or influencer marketing
ASSUMPTION: This role offers a unique blend of creative and analytical tasks, with a strong focus on privacy and user consent within the tech industry.
π Sample Projects
- Developing and executing a social media campaign to launch a new product or feature
- Creating and optimizing visual content for multiple social media platforms
- Analyzing social media performance data to inform strategy and optimization
- Collaborating with internal teams to create and share engaging content that resonates with the target audience
ASSUMPTION: These sample projects illustrate the range of tasks and responsibilities involved in this role, from creative content development to data-driven analysis and optimization.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Usercentrics?
- What are the biggest challenges facing the social media team currently, and how can this role help address them?
- How does Usercentrics support the professional growth and development of its employees?
- What is the team structure and dynamic like, and how does this role collaborate with other teams and departments?
- How does Usercentrics approach work-life balance and employee well-being?
ASSUMPTION: These questions demonstrate your interest in the role and the company, while also providing valuable insights into the work environment and company culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media management experience and skills
- Prepare for interviews by researching the company, the role, and the industry, and practicing common interview questions
- Prepare a portfolio or examples of your social media management work, if applicable
- Follow up with the hiring manager or HR department one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.