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Social Media Manager (m/f/d)

Usercentrics GmbH
Full-time
On-site
Remote
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager (m/f/d)

πŸ”Ή Company: Usercentrics GmbH

πŸ”Ή Location: Hybrid in Copenhagen (minimum of 2-3 days a week from the office)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: May 21, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing organic social media strategy across multiple platforms
  • Managing and maintaining a well-planned content calendar
  • Crafting engaging, on-brand copy tailored for each platform and audience
  • Collaborating with internal teams to source content and ensure posts are visually engaging
  • Monitoring social trends, platform updates, and performance analytics to inform optimization
  • Engaging with followers, responding to comments and DMs, and fostering a growing community
  • Reporting on content performance regularly and making data-informed recommendations

ASSUMPTION: This role requires a strong understanding of social media trends and platforms, as well as excellent communication and organizational skills. Familiarity with design tools like Canva or Figma is also beneficial.

πŸ“‹ Key Responsibilities

βœ… Own and execute our organic social media strategy across platforms (e.g., LinkedIn, Instagram, Twitter/X, Facebook, TikTok)

βœ… Manage and maintain a well-planned content calendar aligned with campaigns, launches, and brand priorities

βœ… Write compelling, on-brand copy tailored for each platform and audience

βœ… Collaborate with and support internal teams (content, product, marketing, comms, HR) to surface great stories and relevant content

βœ… Source or create visual assets using Canva/Figma and ensure posts are well-designed and visually engaging

βœ… Monitor social trends, platform updates, and performance analytics to inform optimization and experimentation

βœ… Engage with our followers, respond to comments and DMs, and help foster a growing, connected community

βœ… Report on content performance regularly and make data-informed recommendations

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring both strategic thinking and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 3+ years of hands-on experience in social media management, preferably in a fast-paced or high-growth environment

Required Skills:

  • Fluency in English (written and spoken)
  • Familiarity with Canva and/or Figma
  • Strong organizational skills
  • Naturally curious and proactive, always on the lookout for content ideas and creative inspiration
  • A pulse on social trends and emerging platforms

Preferred Skills:

  • Experience with community building and engagement
  • Experience with scheduling and analytics tools like Buffer, Hootsuite, Sprout Social, or similar

ASSUMPTION: Candidates should have a strong portfolio showcasing their social media management skills and experience.

πŸ’° Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and market research for the role and location)

Benefits:

  • Personal development budget
  • Job-related language courses
  • Flexible working hours and hybrid work arrangement
  • Regular team events and workcations

Working Hours: Full-time (40 hours per week) with flexible hours and the option to work from home 2-3 days a week

ASSUMPTION: The salary range is an estimate based on market research for similar roles in the Copenhagen area. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development (specifically, Consent Management Platforms)

Company Size: Medium (201-500 employees)

Founded: 2017

Company Description:

  • Usercentrics is a global leader in consent management platforms (CMP), helping businesses collect, manage, and document user consents on websites and apps while achieving full compliance with global privacy regulations
  • The company aims to build a world where user privacy enables a thriving digital ecosystem by providing privacy solutions that empower organizations to embrace data privacy while building trust with their users through freedom of choice
  • Usercentrics is committed to fostering a positive, vibrant, and inspiring work environment that enables everyone to thrive both personally and professionally

Company Specialties:

  • GDPR, ePrivacy, LegalTech, Adtech, Usercentrics, SaaS, Compliance, CMP, Consent Management, Data Protection, Privacy, RegTech, CCPA, LGPD, DMA, Google Consent Mode, Google Certified CMP, App Privacy, Game Privacy, Multi-platform privacy compliance, Consent-led marketing, Privacy-led marketing, Cookieless, Server-side tagging, Server-side tracking, and the future of measurement

Company Website: https://usercentrics.com/

ASSUMPTION: Usercentrics is a fast-growing, international company with a strong focus on privacy and user consent. The company values collaboration, innovation, and continuous learning.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing

Work Arrangement: Hybrid (minimum of 2-3 days a week from the office)

Growth Opportunities:

  • Potential to grow into a leadership role as the company expands
  • Opportunities to work on cross-department projects and initiatives
  • Access to personal development budget and job-related language courses

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Hybrid (combination of on-site and remote work)

Office Location(s): Copenhagen, Denmark

Geographic Context:

  • Copenhagen is the capital and most populated city in Denmark, known for its high quality of life, vibrant culture, and beautiful architecture
  • The city is home to a thriving tech industry and offers numerous opportunities for professional growth and development
  • Copenhagen has a humid continental climate, with mild winters and warm summers

Work Schedule: Full-time (40 hours per week) with flexible hours and the option to work from home 2-3 days a week

ASSUMPTION: The hybrid work arrangement allows for a good balance between collaboration and focused work, while the location in Copenhagen offers a high quality of life and numerous opportunities for personal and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR department
  • On-site or virtual interview with the hiring manager and team members
  • Assessment task or case study (if applicable)
  • Final decision and job offer

Key Assessment Areas:

  • Social media management skills and experience
  • Communication and writing skills
  • Creativity and strategic thinking
  • Organizational skills and attention to detail
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your social media management experience and skills
  • Include specific examples of successful social media campaigns or projects you've worked on
  • Demonstrate your understanding of the company and the role by addressing how your skills and experience make you a strong fit
  • Prepare questions to ask the interviewer about the company, team, or role to show your interest and engagement

ATS Keywords: Social Media Management, Content Creation, Copywriting, Community Engagement, Visual Design, Analytics, Trend Monitoring, Collaboration, Organization, Proactivity

ASSUMPTION: The application process for this role is likely to be competitive, so it's important to tailor your application materials and prepare thoroughly for interviews.

πŸ› οΈ Tools & Technologies

  • Canva or Figma (for visual design)
  • Buffer, Hootsuite, Sprout Social, or similar (for scheduling and analytics)
  • Brandwatch (for social listening and trend monitoring)
  • Google Analytics (for performance tracking)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Privacy by design
  • Transparency and trust
  • Innovation and continuous learning
  • Collaboration and teamwork
  • Customer-centricity

Work Style:

  • Creative and strategic thinking
  • Strong communication and writing skills
  • Excellent organizational skills and attention to detail
  • Proactive and curious mindset
  • Ability to work independently and in a team

Self-Assessment Questions:

  • How do you align with Usercentrics' company values, particularly 'privacy by design' and 'transparency and trust'?
  • How comfortable are you working in a hybrid environment, balancing collaboration and focused work?
  • How do your personal work style and preferences fit with the required skills and work style for this role?

ASSUMPTION: Cultural fit is an important consideration for this role, as the ideal candidate will align with Usercentrics' values and work style preferences.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content calendars simultaneously
  • Keeping up with rapidly changing social media trends and algorithms
  • Balancing creative and analytical tasks while maintaining high standards for quality and consistency
  • Collaborating effectively with internal teams and stakeholders
  • Adapting to a hybrid work environment and maintaining productivity

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Social Media Manager or Marketing Coordinator position in other companies, but may have more focus on content creation and less on paid advertising
  • In the tech industry, this role may require a stronger understanding of data analytics and privacy regulations
  • Career progression may involve moving into a leadership role or specializing in a specific aspect of social media management, such as community management or influencer marketing

ASSUMPTION: This role offers a unique blend of creative and analytical tasks, with a strong focus on privacy and user consent within the tech industry.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to launch a new product or feature
  • Creating and optimizing visual content for multiple social media platforms
  • Analyzing social media performance data to inform strategy and optimization
  • Collaborating with internal teams to create and share engaging content that resonates with the target audience

ASSUMPTION: These sample projects illustrate the range of tasks and responsibilities involved in this role, from creative content development to data-driven analysis and optimization.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for Usercentrics?
  • What are the biggest challenges facing the social media team currently, and how can this role help address them?
  • How does Usercentrics support the professional growth and development of its employees?
  • What is the team structure and dynamic like, and how does this role collaborate with other teams and departments?
  • How does Usercentrics approach work-life balance and employee well-being?

ASSUMPTION: These questions demonstrate your interest in the role and the company, while also providing valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your social media management experience and skills
  • Prepare for interviews by researching the company, the role, and the industry, and practicing common interview questions
  • Prepare a portfolio or examples of your social media management work, if applicable
  • Follow up with the hiring manager or HR department one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.