📌 Core Information
🔹 Job Title: Social Media Manager (Temporary Position)
🔹 Company: WalkMe
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Full-time, Temporary (7 months with option to extend)
🔹 Category: Marketing
🔹 Date Posted: April 6, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Tel Aviv office)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a comprehensive social media strategy
- Creating engaging content and managing platforms (LinkedIn, X, Instagram)
- Optimizing audience targeting and utilizing AI tools for content creation
- Monitoring performance and providing data-driven insights
- Building relationships with followers and industry influencers
ASSUMPTION: This role requires a strategic mindset, creativity, and strong project management skills to succeed.
📋 Key Responsibilities
✅ Develop and implement a comprehensive social media strategy aligned with business goals and target audience
✅ Create and curate engaging content across platforms, including text, images, videos, and interactive posts
✅ Manage a content calendar for consistent and timely posting
✅ Monitor performance using analytics tools and provide actionable insights through monthly reports
✅ Build relationships with followers by responding promptly to comments, messages, and inquiries
✅ Foster partnerships with influencers and industry leaders to amplify brand presence
✅ Stay updated on the latest social media trends, tools, and best practices
ASSUMPTION: This role involves a high degree of independence and collaboration with various teams to drive impactful campaigns.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 5+ years of experience in social media management within Tech or SaaS industries
Required Skills:
- Proven portfolio of developing successful organic social media strategies and campaigns
- Familiarity with AI tools for content creation and campaign optimization
- Proficiency in social media management platforms and analytics tools
- Strong project management and organizational skills
- Exceptional written communication skills with a creative flair for storytelling
- Ability to translate complex concepts into easily understandable content/visuals
Preferred Skills:
- Experience with Monday.com
- Fluency in Hebrew
ASSUMPTION: Candidates should have a strong understanding of the tech industry and be comfortable working with AI tools to optimize campaigns.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically between ₪35,000 - ₪50,000 per month, depending on experience and qualifications. This is an estimate based on industry standards for similar roles in Israel.
Benefits:
- Health insurance
- Retirement savings plan
- Employee stock purchase plan
- Paid time off
- Professional development opportunities
Working Hours: Full-time, 40 hours per week. Flexible hours may be available.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: WalkMe is a leading Digital Adoption Platform (DAP) company, helping enterprises simplify user experiences and increase productivity.
Company Size: WalkMe has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: WalkMe was founded in 2011 and is headquartered in San Francisco, California, with offices in Tel Aviv, New York, and Raleigh.
Company Description:
- WalkMe pioneered the Digital Adoption Platform (DAP) to simplify user experiences by combining insights, engagement, guidance, and automation capabilities.
- Their mission is to make digital adoption for employees and customers simple, while increasing enterprise productivity.
- WalkMe's platform works as an invisible layer of visual cues and personalized content placed on top of websites or enterprise software.
Company Specialties:
- SaaS Solutions
- User Experience
- Customer Support
- Online Training
- Digital Adoption
- Digital Transformation
Company Website: www.walkme.com
ASSUMPTION: WalkMe's focus on digital adoption and user experience makes it an attractive employer for candidates interested in innovative tech solutions.
📊 Role Analysis
Career Level: This role is suitable for experienced social media professionals looking to take on a leadership position in developing and executing social media strategies.
Reporting Structure: The Social Media Manager will report directly to the Marketing Director and collaborate with various teams, including design, marketing, and product.
Work Arrangement: This is an on-site position based in Tel Aviv, with the possibility of flexible hours.
Growth Opportunities:
- Potential extension of the temporary position to a permanent role
- Opportunities to work on high-impact campaigns and influence WalkMe's brand presence
- Possibility to grow within the marketing department or explore other roles within the company
ASSUMPTION: This role offers significant growth potential for the right candidate, given WalkMe's size and industry position.
🌍 Location & Work Environment
Office Type: WalkMe's Tel Aviv office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 71 Stevenson St, San Francisco, CA 94105, US; 360 Park Ave S, New York, NY 10010, US; 421 Fayetteville St, Raleigh, NC 27601, US
Geographic Context:
- Tel Aviv is a vibrant, multicultural city known for its startup ecosystem and tech industry.
- The city offers a high quality of life, with a mix of urban and beachside living.
- Tel Aviv is well-connected by public transportation, making it easy to commute to the office.
Work Schedule: Full-time, 40 hours per week, with flexible hours available.
ASSUMPTION: The Tel Aviv office provides a dynamic work environment that encourages collaboration and creativity, with easy access to amenities and public transportation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the Marketing Director
- Final interview with the VP of Marketing
Key Assessment Areas:
- Social media strategy development
- Content creation and storytelling skills
- Data analysis and reporting
- Cultural fit and alignment with WalkMe's values
Application Tips:
- Highlight your experience with AI tools and social media management platforms
- Include examples of successful social media campaigns you've led in the past
- Tailor your resume and cover letter to emphasize your skills and qualifications for this role
- Prepare questions to ask during the interview to demonstrate your interest in the position and WalkMe's mission
ATS Keywords: Social Media Management, Content Creation, Analytics, Community Engagement, Trend Monitoring, Project Management, Written Communication, AI Tools, Campaign Optimization, Brand Consistency, Market Research, Engagement Strategies, Influencer Partnerships, Data-Driven Insights, Audience Targeting, Visual Storytelling
ASSUMPTION: WalkMe's interview process is designed to assess candidates' skills and cultural fit, with a focus on their ability to develop and execute successful social media strategies.
🛠️ Tools & Technologies
- Sprinklr
- BlueOcean
- LinkedIn Analytics
- Monday.com
- AI tools for content creation and campaign optimization
ASSUMPTION: Familiarity with these tools is preferred, but not required. WalkMe will provide training and support to help the successful candidate get up to speed quickly.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Integrity
- Accountability
Work Style:
- Creative and independent
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you stay updated on the latest social media trends and tools?
- Can you provide an example of a successful social media campaign you've led in the past, and how you optimized it using data-driven insights?
- How do you ensure brand consistency across multiple social media platforms?
ASSUMPTION: WalkMe values candidates who are creative, data-driven, and collaborative, with a strong understanding of the tech industry and a passion for digital adoption.
⚠️ Potential Challenges
- Managing multiple social media platforms and content types simultaneously
- Keeping up with the fast-paced nature of the tech industry and social media trends
- Collaborating effectively with various teams to bring campaigns to life
- Adapting to a temporary position with the possibility of extension
ASSUMPTION: These challenges can be overcome with strong project management skills, a creative mindset, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager position in other tech or SaaS companies, but with a focus on digital adoption and user experience unique to WalkMe.
- Compared to other marketing roles, this position requires a strong understanding of social media platforms and analytics, as well as the ability to create engaging content.
- Career paths for this role may include progression to a Senior Social Media Manager or Marketing Manager position, depending on the candidate's skills and interests.
ASSUMPTION: This role offers a unique opportunity to work in a specialized field within the tech industry, with potential for growth and development.
📝 Sample Projects
- Developing and executing a social media campaign to launch a new product or feature
- Creating a series of engaging videos or animations to showcase WalkMe's platform and capabilities
- Analyzing and optimizing social media performance to improve engagement and reach
ASSUMPTION: These projects are designed to challenge and develop the successful candidate's skills, while also driving meaningful results for WalkMe's brand.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the social media team currently, and how can this role help address them?
- How does WalkMe support the professional development and growth of its employees?
- What are the most important qualities WalkMe looks for in a Social Media Manager?
- How does WalkMe measure the success of its social media campaigns, and how can this role contribute to improving those metrics?
- What is the company culture like at WalkMe, and how does this role fit into the broader marketing team?
ASSUMPTION: These questions are designed to help the candidate understand the role's priorities, WalkMe's culture, and the team's expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media management experience and skills
- Prepare examples of successful social media campaigns you've led in the past
- Follow up with WalkMe's HR department one week after submitting your application to confirm receipt
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
