Social Media Manager - UKI BMC - 12 Month Secondment/FTC - London

📌 Core Information

🔹 Job Title: Social Media Manager - UKI BMC - 12 Month Secondment/FTC - London

🔹 Company: EY

🔹 Location: London, United Kingdom

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: May 26, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Executing content on UK EY channels
• Contributing to social media content design and development
• Collaborating with marketing campaign managers
• Ensuring engaging social media activity that resonates with key audiences
• Working in a globally connected, multi-disciplinary network

ASSUMPTION: This role requires a strong understanding of social media platforms and their algorithms, as well as experience in corporate communications or news.

📋 Key Responsibilities

✅ Execute content on UK EY channels, including LinkedIn, Instagram, and other relevant channels

✅ Contribute to the design, development, planning, and execution of best-in-class social media content

✅ Act as the first point of contact for all social media requests and queries related to the EY UK social media channels

✅ Create, manage, and optimize the social media calendar across multiple platforms

✅ Work collaboratively with teams across BMC and EY more widely to plan, conceptualize, and develop engaging and impactful integrated social media content campaigns

✅ Assist with producing clear creative briefs that allow designers to transform social posts and campaign concepts into high-quality social-first content for each platform

✅ Provide coaching and counsel to stakeholders to adopt best-in-class social media practices

✅ Identify the latest trends in the digital and social media landscape and put forward ideas for how EY should adapt to these changes

✅ Use data to develop social media insights and create greater engagement with the firm's audiences and communities

✅ Share insights and advice to help EY people adopt best-in-class social media practices on their own profiles and create and deliver training

✅ Monitor mentions of EY across all social media platforms to identify opportunities, escalate issues, and support crisis communications where necessary

ASSUMPTION: This role may require working under tight deadlines and managing multiple projects simultaneously.

🎯 Required Qualifications

Education: A degree in a relevant field is welcome but not essential, as experience will be prioritized

Experience: Five years of experience in a communications team or agency, preferably within professional services or large corporates

Required Skills:

• Strong working knowledge and experience of working with social media platforms
• Experience of using, understanding, and managing social media channels in a business/corporate context
• Creative eye and strong copywriting/editorial experience
• Able to judge the tone and appropriateness of social media content across a range of territories
• Prior experience of key social media management tools: Hootsuite, Talkwalker, Core, and Amplify

Preferred Skills:

• Experience of working with social media and creative agencies
• Experience of delivering social media plans or campaigns

ASSUMPTION: Candidates with experience in professional services or matrix organizations are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: £45,000 - £55,000 per annum (Estimated based on industry standards for a role of this level and location)

Benefits:

• Flexible Working
• Career Development
• Health and Well-Being
• Insurance
• Savings
• Discounts
• Offers
• Promotions

Working Hours: Full-time, 35-40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The actual salary may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: EY is a global leader in assurance, tax, transaction, and consulting services, helping clients navigate complex business challenges and build trust in the market.

Company Size: EY is a large organization with over 200,000 employees worldwide, providing a dynamic and collaborative work environment.

Founded: EY was founded in 1998 and has since grown to become one of the largest professional services firms in the world.

Company Description:

• EY is committed to building a better working world by creating new value for clients, people, society, and the planet
• The company helps clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow
• EY teams work across a full spectrum of services, fueled by sector insights, a globally connected, multi-disciplinary network, and diverse ecosystem partners

Company Specialties:

• Assurance
• Consulting
• Tax
• Strategy and Transactions

Company Website: www.ey.com

ASSUMPTION: EY's global presence and diverse client base offer unique opportunities for professional growth and development.

📊 Role Analysis

Career Level: This role is at the Manager level, with opportunities for career progression within EY's marketing and communications function.

Reporting Structure: The Social Media Manager reports directly to the Senior Social Media Manager within the UK Social Media Team.

Work Arrangement: This role is based in London, United Kingdom, with a 12-month secondment or fixed-term contract (FTC) duration.

Growth Opportunities:

• Progression within EY's marketing and communications function
• Expanding skills and expertise in social media management and digital marketing
• Potential to work on high-profile campaigns and projects

ASSUMPTION: This role offers a unique opportunity to gain experience in a global professional services firm and contribute to its social media strategy.

🌍 Location & Work Environment

Office Type: EY's London office is a modern, collaborative workspace with state-of-the-art facilities and amenities.

Office Location(s): London, United Kingdom

Geographic Context:

• London is a major global city with a vibrant cultural scene, diverse communities, and excellent transportation links
• The city offers a wide range of housing options, from urban apartments to suburban family homes
• London is known for its bustling nightlife, world-class museums, and historic landmarks

Work Schedule: Full-time, 35-40 hours per week, with flexibility for working from home when needed

ASSUMPTION: London's dynamic and multicultural environment provides a stimulating work environment for professionals.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video interview with the hiring manager
• On-site interview with the hiring manager and other team members
• Final round interview with the senior leadership team

Key Assessment Areas:

• Social media expertise and strategic thinking
• Content creation and copywriting skills
• Collaboration and stakeholder management
• Data-driven decision-making and analytics

Application Tips:

• Tailor your resume and cover letter to highlight your relevant social media experience and skills
• Provide specific examples of your social media campaigns and their outcomes
• Demonstrate your understanding of EY's brand and values

ATS Keywords: Social Media Management, Content Creation, Digital Marketing, Data Analysis, Trend Identification, Crisis Communication, Stakeholder Engagement, Training Delivery, Creative Brief Development, Social Media Strategy, Campaign Planning, Collaboration, Problem Solving, Attention to Detail, Agile Mindset

ASSUMPTION: EY's application process is designed to assess candidates' skills and cultural fit for the role and the organization.

🛠️ Tools & Technologies

• Hootsuite
• Talkwalker
• Core
• Amplify
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: Familiarity with these tools is preferred, but training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Building a better working world
• Integrity
• Quality
• One global team

Work Style:

• Collaborative and team-oriented
• Agile and adaptable
• Data-driven and analytical
• Creative and innovative

Self-Assessment Questions:

• How do you align with EY's commitment to building a better working world?
• How comfortable are you working in a dynamic, fast-paced environment with tight deadlines?
• How do you approach continuous learning and professional development?

ASSUMPTION: EY values candidates who are passionate about their mission, committed to delivering high-quality work, and eager to learn and grow within the organization.

⚠️ Potential Challenges

• Managing multiple social media channels and content streams simultaneously
• Working with stakeholders across various teams and time zones
• Adapting to changes in social media trends and algorithms
• Balancing creativity and brand consistency across multiple platforms

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Social Media Manager vs. Digital Marketing Specialist: Both roles focus on content creation and strategy, but the Social Media Manager role has a more specific focus on social media channels and engagement
• Social Media Manager vs. Communications Specialist: Both roles involve content creation and stakeholder management, but the Social Media Manager role requires a deeper understanding of social media platforms and algorithms
• Social Media Manager vs. Content Strategist: Both roles require strong content creation skills, but the Social Media Manager role has a more specific focus on social media content and engagement

ASSUMPTION: Each role has its unique aspects, and the Social Media Manager role offers a specialized focus on social media content and engagement.

📝 Sample Projects

• Developing and executing a social media campaign for EY's annual report launch
• Creating and managing a social media calendar for EY's global events and initiatives
• Collaborating with designers to create visually appealing and on-brand social media content

ASSUMPTION: These projects provide an opportunity to showcase your social media management skills and contribute to EY's overall marketing and communications strategy.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30-60-90 days?
• How does this role fit into the broader marketing and communications strategy for EY UK?
• What opportunities are there for professional development and growth within the social media team and EY more broadly?
• How does EY support work-life balance for its employees?
• What is the team culture like, and how does it contribute to a positive work environment?

ASSUMPTION: Asking these questions demonstrates your interest in the role and EY as an organization, and it helps you better understand the expectations and opportunities for growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant social media experience and skills
• Provide specific examples of your social media campaigns and their outcomes
• Prepare for your interview by researching EY's brand, values, and recent projects
• Follow up with the hiring manager within one week of your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.