📌 Core Information
🔹 Job Title: Social Media Manager - Virtual Assistant
🔹 Company: Unlock HBA
🔹 Location: Manila, Philippines
🔹 Job Type: Remote, Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: April 21, 2025
🔹 Experience Level: Entry to Mid-Level (0-2 years)
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Managing the client's online presence across social media, email, and web platforms
- Creating engaging content that connects with the audience and supports business growth
- Collaborating with a dynamic and supportive team to achieve the company's mission
- Working remotely with a flexible schedule and competitive salary
ASSUMPTION: This role requires a strong balance between creativity and organization, with a focus on delivering high-quality content consistently.
📋 Key Responsibilities
✅ Create and schedule social media posts, ensuring they are engaging, on-brand, and optimized for each platform
✅ Manage social media profiles and engagement, responding to comments and messages promptly and professionally
✅ Edit videos for social and email content, ensuring they are high-quality, engaging, and aligned with the company's brand
✅ Repurpose existing content into newsletters, blog posts, and formatted social posts, maximizing the reach and impact of the client's message
✅ Design and implement email marketing infrastructure and campaigns, ensuring they are visually appealing, mobile-responsive, and optimized for deliverability and engagement
✅ Maintain and update website content, ensuring it is accurate, up-to-date, and optimized for search engines
✅ Assist with marketing campaigns and ad management, ensuring they are on-brand, targeted, and optimized for maximum impact
✅ Create visual content and marketing assets, ensuring they are high-quality, on-brand, and optimized for each platform and channel
✅ Provide light tech support as needed, such as uploading videos, updating web pages, and troubleshooting minor technical issues
✅ Organize and manage digital files, folders, and assets, ensuring they are easily accessible, well-organized, and backed up regularly
✅ Analyze marketing campaign performance and suggest improvements, using data-driven insights to inform future campaigns and strategies
✅ Manage calendar and email communications, ensuring they are accurate, up-to-date, and aligned with the company's goals and objectives
ASSUMPTION: This role requires a high level of independence and self-motivation, with the ability to manage multiple projects and deadlines simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 0-2 years of experience in social media management, digital marketing, or a related field
Required Skills:
- Strong written and visual content creation skills, with a proven track record of creating engaging, on-brand content
- Familiarity with social media platforms, email marketing tools, and other relevant technologies
- Proactive, self-motivated, and organized, with the ability to manage multiple projects and deadlines simultaneously
- Able to work independently and remotely, with strong communication and time management skills
- Tech-savvy and resourceful problem-solver, with the ability to troubleshoot minor technical issues and learn new tools quickly
- Passionate about helping others grow and succeed, with a strong commitment to the company's mission and values
Preferred Skills:
- Experience with Microsoft Office Suite, Fantastical Calendar, ToDoist, Loomly, and Loom
- Fluency in English and Filipino
- Experience working remotely with a global team
ASSUMPTION: While specific tool experience is helpful, the ideal candidate will be a quick learner who can adapt to new technologies and platforms easily.
💰 Compensation & Benefits
Salary Range: $7.00 - $8.00 USD per month (Philippine Pesos equivalent)
Benefits:
- Competitive salary commensurate with experience
- Opportunities for professional development and growth
- Work in a dynamic and supportive team environment
- Make a meaningful impact by helping to build and strengthen families in the Philippines
Working Hours: Full-time, remote position with a flexible schedule
ASSUMPTION: The salary range provided is based on industry standards for entry to mid-level social media management roles in the Philippines.
📌 Applicant Insights
🔍 Company Context
Industry: Executive coaching and clinical entrepreneurship support
Company Size: Small to medium-sized (50-250 employees)
Founded: 2015
Company Description:
- Unlock HBA is a fast-growing executive coaching company that empowers clinical entrepreneurs to grow beyond 7 figures
- The company's mission is to help these business owners regain freedom, security, and passion by focusing their time on the most impactful parts of their work
- Unlock HBA is committed to values of Transparency, Growth, Integrity, and Respect, both in how they work and in the way they serve their clients
Company Specialties:
- Executive coaching
- Clinical entrepreneurship support
- Business growth strategies
- Marketing and communications services
Company Website: www.unlockhba.com
ASSUMPTION: Unlock HBA is a growing company with a strong focus on supporting clinical entrepreneurs and helping them achieve their business goals.
📊 Role Analysis
Career Level: Entry to Mid-Level (0-2 years of experience)
Reporting Structure: This role reports directly to the client's marketing team and works closely with other virtual assistants and team members
Work Arrangement: Remote solely, with a flexible schedule and the ability to work independently
Growth Opportunities:
- Advancement to senior social media manager or marketing manager roles
- Expanding responsibilities to include additional marketing channels and strategies
- Professional development opportunities, such as training and workshops
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand responsibilities and advance their career in marketing and communications.
🌍 Location & Work Environment
Office Type: Remote, with no physical office location
Office Location(s): Manila, Philippines
Geographic Context:
- The Philippines is a Southeast Asian country with a tropical climate and a rich cultural heritage
- Manila, the capital city, is a bustling metropolis with a mix of modern and historic architecture
- The cost of living in the Philippines is generally lower than in many other countries, with affordable housing, food, and transportation options
Work Schedule: Full-time, remote position with a flexible schedule, allowing for a healthy work-life balance
ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, with the ability to work from anywhere with an internet connection.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- Skills assessment and content creation challenge
- Final interview with the client's marketing team
- Background check and onboarding
Key Assessment Areas:
- Content creation and storytelling skills
- Social media management and strategy
- Email marketing and campaign management
- Technical proficiency and problem-solving skills
- Cultural fit and alignment with the company's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Include examples of your content creation and social media management work
- Demonstrate your understanding of the company's mission and values in your application materials
- Prepare for the content creation challenge by brainstorming engaging and on-brand ideas
ATS Keywords: Social Media Management, Content Creation, Digital Marketing, Email Marketing, Video Editing, Visual Content Creation, Tech Support, Organizational Skills, Analytical Skills, Proactive Attitude, Self-Motivation, Resourcefulness, Problem-Solving, Time Management, Communication Skills, Engagement Strategies
ASSUMPTION: The application process is designed to assess the candidate's skills, experience, and cultural fit, with a focus on content creation and social media management.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Fantastical Calendar
- ToDoist
- Loomly (social media scheduling)
- Loom (video recording/editing)
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Email marketing tools (Mailchimp, Constant Contact, etc.)
- Video editing tools (iMovie, Adobe Premiere Pro, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: The ideal candidate will be comfortable learning and using new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Transparency: Open and honest communication, with a focus on building trust and collaboration
- Growth: A commitment to continuous learning and improvement, both personally and professionally
- Integrity: Acting with honesty and ethical standards, always putting the client's best interests first
- Respect: Valuing and appreciating the diversity of backgrounds, experiences, and perspectives of team members and clients
Work Style:
- Independent and self-motivated, with the ability to work remotely and manage multiple projects simultaneously
- Collaborative and team-oriented, with a strong commitment to supporting the company's mission and goals
- Adaptable and resourceful, with the ability to learn new tools and technologies quickly
Self-Assessment Questions:
- Do you align with the company's values of Transparency, Growth, Integrity, and Respect?
- Are you comfortable working remotely and managing your own schedule and priorities?
- Do you have a proven track record of creating engaging, on-brand content for social media and other marketing channels?
ASSUMPTION: The ideal candidate will be a strong cultural fit, with a deep understanding and alignment with the company's values and work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously, with a high degree of independence and self-motivation
- Adapting to new tools and technologies quickly, with a willingness to learn and grow continuously
- Working remotely with a global team, requiring strong communication and collaboration skills
- Balancing the creative and analytical aspects of the role, with a focus on delivering high-quality content consistently
ASSUMPTION: The ideal candidate will be able to overcome these challenges with a strong work ethic, a proactive attitude, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional in-house social media manager roles, this position offers a high degree of flexibility and autonomy, with the ability to work from anywhere with an internet connection
- Compared to other virtual assistant roles, this position offers a unique opportunity to work with a fast-growing executive coaching company and support clinical entrepreneurs in achieving their business goals
- Career-wise, this role offers significant growth potential, with opportunities to expand responsibilities and advance to senior social media manager or marketing manager roles
ASSUMPTION: This role offers a unique blend of flexibility, autonomy, and growth potential, with a strong focus on supporting clinical entrepreneurs and helping them achieve their business goals.
📝 Sample Projects
- Creating a social media content calendar for the month, with a mix of engaging, on-brand posts that support the company's marketing goals
- Editing and optimizing a client's video for social media, ensuring it is high-quality, engaging, and aligned with the company's brand
- Designing and implementing an email marketing campaign, with a focus on maximizing engagement and deliverability
ASSUMPTION: These sample projects are designed to assess the candidate's content creation, video editing, and email marketing skills, with a focus on delivering high-quality, on-brand results.
❓ Key Questions to Ask During Interview
- Can you describe the company's marketing strategy and how this role fits into it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees?
- What are the most challenging aspects of working remotely with a global team?
- How does the company measure the success of its marketing campaigns, and how will my performance be evaluated?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company's marketing strategy, and the challenges and opportunities of working remotely with a global team.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on content creation and social media management
- Prepare for the content creation challenge by brainstorming engaging and on-brand ideas
- Follow up with the hiring manager one week after submitting your application, expressing your interest in the role and asking about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
