Social Media Manager (w/m/d) in Teil- oder Vollzeit

📌 Core Information

🔹 Job Title: Social Media Manager (w/m/d) in Teil- oder Vollzeit

🔹 Company: Turbogrün, eine Marke der grünraumplanung GmbH

🔹 Location: Pfalzgrafenweiler, Baden-Württemberg, Germany

🔹 Job Type: Full-time or Part-time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating and publishing engaging content for social media platforms
• Developing and refining social media strategy
• Producing and editing video content independently
• Staying updated on trends and implementing them
• Collaborating with a dynamic team to transform the world of gardening

ASSUMPTION: This role requires a high level of creativity, self-motivation, and adaptability to stay ahead in the fast-paced social media landscape.

📋 Key Responsibilities

✅ Regularly create and publish engaging content for social media platforms (TikTok, Facebook, Instagram, YouTube)

✅ Continuously develop and refine our social media strategy

✅ Stay updated on trends and implement them promptly

✅ Produce and edit video content independently using Adobe Creative Cloud

✅ Collaborate with the team to increase organic reach and engage customers

ASSUMPTION: The role may require occasional weekend work or flexible hours to accommodate peak social media engagement times.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in marketing, communications, or a related field

Experience: Proven experience (2-5 years) in social media management and marketing

Required Skills:

• Excellent knowledge of Adobe Creative Cloud (Photoshop, Premiere Pro, After Effects)
• Strong research skills for current trends
• Excellent communication skills in German and English
• Self-motivated and creative mindset
• Ability to work independently and in a team

Preferred Skills:

• Experience in video production and editing
• Knowledge of SEO and content marketing strategies
• Fluency in additional languages

ASSUMPTION: Due to the nature of the role, a valid driver's license and access to a vehicle may be beneficial for occasional on-site events or meetings.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (full-time) or €21,000 - €27,000 per year (part-time), depending on experience and qualifications

Benefits:

• Unlimited contract
• Acknowledgment and appreciation of your work
• Free drinks, snacks, and fresh fruit in the employee lounge
• Fair salary structure
• €50 monthly fuel allowance
• Possibility for company pension scheme after probation period
• Active support for your professional development and lifelong learning
• Regular feedback discussions for personal and professional growth
• Regular team events for exchange and community building
• Discounts on our products

Working Hours: Full-time: 40 hours/week, Part-time: 20-30 hours/week (flexible)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles, experience levels, and locations. Final compensation will be determined through the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: Turbogrün operates in the online and mail-order retail industry, specializing in high-quality lawn care products.

Company Size: Turbogrün is a small company with 11-50 employees, offering a close-knit work environment and the opportunity to make a significant impact.

Founded: Turbogrün was founded in 2019 and has since grown to become a leading provider of lawn care solutions.

Company Description:

• Turbogrün is dedicated to supporting lawn enthusiasts in achieving and maintaining a beautiful, dense, and well-kept lawn.
• The company offers a carefully selected range of high-quality and unique lawn care products.
• Turbogrün is committed to providing exceptional customer service and helping customers transform their lawns.

Company Specialties:

• Lawn care products
• Online and mail-order retail
• Customer support and education

Company Website: turbogruen.de

ASSUMPTION: Turbogrün's mission and values are centered around supporting lawn lovers and providing exceptional products and services.

📊 Role Analysis

Career Level: This role is suitable for an experienced social media manager looking to make a significant impact in a growing company.

Reporting Structure: The social media manager will report directly to the marketing manager and collaborate closely with the product and customer service teams.

Work Arrangement: This role is primarily on-site, with flexible hours to accommodate social media engagement peaks. Part-time options are available.

Growth Opportunities:

• As the company grows, there may be opportunities for the social media manager to take on additional responsibilities or mentor junior team members.
• Turbogrün actively supports professional development and lifelong learning, offering opportunities for training and skill-building.

ASSUMPTION: The social media manager's role may evolve over time as the company's marketing strategies and customer base grow and change.

🌍 Location & Work Environment

Office Type: Turbogrün's office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Pfalzgrafenweiler, Baden-Württemberg, Germany

Geographic Context:

• Pfalzgrafenweiler is a small town in the Black Forest region of Baden-Württemberg, offering a high quality of life and a strong sense of community.
• The region is known for its natural beauty, outdoor activities, and cultural attractions.
• Turbogrün's office is conveniently located near major transportation routes, making it easily accessible from nearby towns and cities.

Work Schedule: Full-time: Monday-Friday, 9:00 AM - 5:00 PM (with flexible hours), Part-time: Flexible hours by arrangement

ASSUMPTION: The work environment may occasionally require working from home or attending off-site events, depending on the company's needs and the social media manager's responsibilities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the marketing manager and a team member
• Final interview with the CEO
• Job offer and onboarding

Key Assessment Areas:

• Creativity and innovation in social media content
• Knowledge of Adobe Creative Cloud and video production
• Communication and collaboration skills
• Adaptability and problem-solving abilities

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your previous social media campaigns and their outcomes.
• Demonstrate your understanding of Turbogrün's mission and values in your application materials.

ATS Keywords: Social Media Management, Marketing, Adobe Creative Cloud, Video Production, Content Creation, Trend Research, German, English

ASSUMPTION: Turbogrün's application process may be subject to change, and specific details should be verified with the company.

🛠️ Tools & Technologies

• Adobe Creative Cloud (Photoshop, Premiere Pro, After Effects)
• Social media management platforms (e.g., Hootsuite, Buffer)
• Analytics tools (e.g., Google Analytics, Sprout Social)
• Video equipment (e.g., cameras, microphones, lighting)

ASSUMPTION: The social media manager may be required to learn and utilize additional tools and technologies as needed to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous improvement
• Collaboration and teamwork
• Accountability and reliability

Work Style:

• Creative and innovative
• Self-motivated and proactive
• Collaborative and team-oriented
• Adaptable and resilient

Self-Assessment Questions:

• Do you share Turbogrün's passion for supporting lawn lovers and providing exceptional products and services?
• Are you comfortable working in a dynamic, fast-paced environment with occasional flexible hours?
• Do you thrive in a collaborative work environment and enjoy contributing to a team's success?

ASSUMPTION: Turbogrün values candidates who are passionate about their mission, creative, and eager to contribute to the company's growth and success.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of social media trends and algorithms
• Balancing multiple responsibilities and priorities
• Occasional weekend or flexible hour work to accommodate peak social media engagement times
• Managing a team or mentoring junior team members as the company grows

ASSUMPTION: The social media manager's role may present unique challenges, but also offers significant opportunities for growth and impact.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on visual content creation and video production.
• Turbogrün's small company size offers a more intimate work environment and the opportunity to make a significant impact on the company's growth and success.
• This role may offer opportunities for career progression as the company grows and expands its marketing team.

ASSUMPTION: The social media manager's role at Turbogrün is unique and offers a blend of creative, strategic, and operational responsibilities.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new lawn care product launch
• Creating engaging video content to educate customers on proper lawn care techniques
• Analyzing social media performance metrics and adjusting strategies to optimize results

ASSUMPTION: The social media manager's projects will vary depending on the company's needs, marketing goals, and customer preferences.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the social media team currently, and how can this role help address them?
• How does Turbogrün support the professional development and growth of its employees?
• What are the most important priorities for this role in the first 90 days?
• How does Turbogrün measure the success of its social media efforts, and what key performance indicators (KPIs) are most important?
• What is the company's long-term vision for its social media presence, and how does this role contribute to that vision?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and commitment to Turbogrün's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media campaigns and their outcomes
• Demonstrate your understanding of Turbogrün's mission and values in your application materials
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.