π Core Information
πΉ Job Title: Social Media Marketer, 10bet SA
πΉ Company: 10bet SA
πΉ Location: Johannesburg, Gauteng, South Africa
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-06-18
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive social media marketing strategies
- Managing and optimizing social media accounts
- Engaging with online communities and fostering customer relationships
- Analyzing performance data and providing actionable insights
- Collaborating with cross-functional teams to ensure alignment and effectiveness
ASSUMPTION: This role requires a strong understanding of social media platforms and best practices, as well as experience with social media analytics and reporting tools.
π Key Responsibilities
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Strategy and Planning: Develop and implement comprehensive social media marketing strategies aligned with overall business objectives.
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Content Creation and Curation: Create and curate engaging, high-quality content across various social media platforms.
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Platform Management: Manage and optimize social media accounts, ensuring consistent branding and messaging.
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Campaign Execution: Plan, execute, and analyze social media campaigns, including paid and organic strategies.
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Community Engagement: Engage with online communities, foster customer relationships, and manage brand reputation.
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Performance Analysis: Monitor social media KPIs, analyze performance data, and provide actionable insights for optimization.
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Collaboration: Collaborate with marketing teams and cross-functional teams to ensure alignment and effectiveness.
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Trend Tracking: Stay current with market trends, industry trends, and emerging social media platforms.
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Reporting and Analysis: Present social media performance data and insights to stakeholders.
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Tools and Technology: Utilize social media management tools, analytics tools, and other relevant technologies.
ASSUMPTION: The role may also involve assisting with paid social media advertising, setting up and launching paid ads, monitoring ad performance, and campaign admin tasks.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field.
Experience: 2-5 years of experience in social media marketing or a related role.
Required Skills:
- Strong understanding of social media platforms and best practices
- Experience with social media analytics and reporting tools
- Excellent communication and interpersonal skills
- Strong analytical and problem-solving skills
- Ability to work independently and as part of a team
- Passion for social media and digital marketing
- Experience with project management tools
- Knowledge of SEO and digital marketing principles
- Experience with customer relationship management (CRM) systems
- Strong understanding of brand management and reputation management
- Experience with influencer marketing
Preferred Skills:
- Experience with paid social media advertising
- Proficiency in content creation and graphic design
ASSUMPTION: The ideal candidate will have experience with setting up and launching paid ads on Meta (Facebook & Instagram), TikTok, and X, as well as monitoring ad performance and assisting with campaign admin tasks.
π° Compensation & Benefits
Salary Range: The salary range for this role is typically between ZAR 35,000 - 50,000 per month, depending on experience and qualifications. This estimate is based on industry standards for mid-level marketing roles in South Africa.
Benefits:
- Health insurance
- Retirement benefits
- Employee assistance programs
- Professional development opportunities
Working Hours: The role requires working standard office hours, Monday to Friday, with some flexibility for meetings and events as needed.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, qualifications, and the company's internal salary structure.
π Applicant Insights
π Company Context
Industry: 10bet SA operates in the online gambling industry, offering a range of betting services to customers in South Africa and other African countries.
Company Size: As a subsidiary of 10 Marketing, a privately-held marketing services company, 10bet SA is a small organization with a single employee listed on LinkedIn. This means the company may offer a close-knit work environment with opportunities for growth and impact.
Founded: 10bet SA was founded in 2020, making it a relatively new company in the online gambling industry.
Company Description:
- 10bet SA is a dynamic and innovative company focused on providing exceptional betting experiences to its customers.
- The company aims to combine cutting-edge technology with a passion for sports to create a unique and engaging betting environment.
- 10bet SA is committed to responsible gambling and offers a range of resources and tools to support customers in maintaining control over their gambling activities.
Company Specialties:
- Online sports betting
- Casino games
- Live betting
- Mobile betting
Company Website: 10marketing.digital
ASSUMPTION: As a small and relatively new company, 10bet SA may offer opportunities for growth and career development as it continues to expand its operations and customer base.
π Role Analysis
Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in social media marketing or a related field.
Reporting Structure: The Social Media Marketer will report directly to the Marketing VP and collaborate with cross-functional teams to ensure alignment and effectiveness.
Work Arrangement: This role requires working on-site at the company's office in Johannesburg, with some flexibility for remote work as needed.
Growth Opportunities:
- As a small and growing company, 10bet SA may offer opportunities for career advancement and professional development as the organization expands its operations.
- The Social Media Marketer may have the opportunity to take on additional responsibilities and grow into a leadership role as the company's marketing team expands.
ASSUMPTION: Given the company's size and growth potential, the Social Media Marketer may have the opportunity to make a significant impact on the organization's marketing efforts and contribute to its overall success.
π Location & Work Environment
Office Type: 10bet SA's office is located in Johannesburg, South Africa, and offers a modern and collaborative work environment.
Office Location(s): 561 10th Ave, New York, NY 10036, US
Geographic Context:
- Johannesburg is the largest city in South Africa and the economic hub of the country.
- The city offers a vibrant and diverse cultural scene, with numerous attractions, restaurants, and entertainment options.
- Johannesburg has a subtropical highland climate, with mild winters and warm summers.
Work Schedule: The work schedule for this role is Monday to Friday, with standard office hours and some flexibility for meetings and events as needed.
ASSUMPTION: The work environment at 10bet SA may be dynamic and fast-paced, with a strong focus on collaboration and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the Marketing VP
- Final interview with the company's leadership team
Key Assessment Areas:
- Social media marketing expertise
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of social media marketing trends and best practices in your application materials.
- Prepare examples of your past social media marketing campaigns and their results to discuss during the interview.
ATS Keywords: Social Media Marketing, Content Creation, Community Engagement, Performance Analysis, Collaboration, Trend Tracking, Graphic Design, Analytical Skills, Communication Skills, Problem-Solving Skills, Digital Marketing, SEO, Influencer Marketing, Project Management, CRM Systems, Brand Management
ASSUMPTION: The application process for this role may be competitive, and candidates should be prepared to demonstrate their qualifications and fit for the position through their application materials and interviews.
π οΈ Tools & Technologies
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Graphic design tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- CRM systems (e.g., Salesforce, HubSpot, Zoho CRM)
ASSUMPTION: The specific tools and technologies used by 10bet SA may vary, and candidates should be prepared to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Innovation
- Customer focus
- Integrity
- Collaboration
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced and innovative work environment?
- Are you able to work collaboratively with cross-functional teams to achieve shared goals?
- Do you have a strong commitment to delivering high-quality results and continuously improving your skills and knowledge?
ASSUMPTION: Candidates who are a strong cultural fit for 10bet SA will be passionate about social media marketing, committed to delivering exceptional results, and able to thrive in a dynamic and collaborative work environment.
β οΈ Potential Challenges
- The online gambling industry can be competitive and rapidly changing, requiring the Social Media Marketer to stay current with trends and adapt quickly to new opportunities and challenges.
- As a small and growing company, 10bet SA may have limited resources and budget for marketing initiatives, requiring the Social Media Marketer to be creative and strategic in their approach.
- The role may require working non-standard hours to manage social media accounts and engage with online communities, including evenings and weekends as needed.
- The Social Media Marketer may face challenges in maintaining brand consistency and reputation management across multiple social media platforms and regions.
ASSUMPTION: Candidates should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic and fast-paced work environment.
π Similar Roles Comparison
- Compared to similar roles in larger marketing agencies or in-house marketing teams, the Social Media Marketer at 10bet SA may have more autonomy and responsibility for developing and implementing social media marketing strategies.
- In the online gambling industry, the Social Media Marketer may face unique challenges and opportunities related to responsible gambling, customer engagement, and brand reputation management.
- Career progression in this role may involve growing into a leadership position as the company's marketing team expands, or transitioning into a related role within the organization, such as a Marketing Manager or Digital Marketing Specialist.
ASSUMPTION: Candidates should research the online gambling industry and consider how their skills and experience may translate to this unique role and industry context.
π Sample Projects
- Developing and implementing a comprehensive social media marketing strategy for a new product launch
- Creating and curating engaging content for multiple social media platforms, including Facebook, Instagram, Twitter, and LinkedIn
- Managing and optimizing social media accounts to improve brand awareness, engagement, and customer acquisition
- Analyzing social media performance data and providing actionable insights to optimize campaigns and improve overall marketing effectiveness
- Collaborating with cross-functional teams to develop and execute integrated marketing campaigns that leverage social media channels
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and initiatives the Social Media Marketer may be responsible for in this role. The specific projects and priorities may vary based on the company's marketing goals and objectives.
β Key Questions to Ask During Interview
- Can you describe the company's marketing goals and objectives for the next year, and how this role will contribute to their achievement?
- How does the company approach collaboration and communication between marketing teams and other departments?
- What opportunities are there for professional development and career growth within the company?
- How does the company support work-life balance for its employees?
- Can you provide examples of successful social media marketing campaigns the company has executed in the past, and what made them effective?
ASSUMPTION: These key questions are intended to help candidates better understand the role, the company, and the work environment, and to demonstrate their interest and engagement in the interview process.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of your past social media marketing campaigns and their results.
- Prepare for your interview by researching the online gambling industry and considering how your skills and experience may translate to this unique role and industry context.
- Follow up with the company one week after submitting your application to confirm receipt and reiterate your interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.