Social Media Marketer

📌 Core Information

🔹 Job Title: Social Media Marketer

🔹 Company: Hiive

🔹 Location: Vancouver, BC, Canada

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 19, 2025

🔹 Experience Level: Entry-level to Mid-level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing social media strategies
• Building active listening programs
• Creating engaging content for multiple platforms
• Managing Hiive's social media presence
• Collaborating with cross-functional teams

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on data-driven decision making.

📋 Key Responsibilities

✅ Monitor social media channels for relevant conversations and trends

✅ Assist in creating and scheduling engaging content for LinkedIn, X, and Instagram

✅ Engage with the online community by responding to comments and messages

✅ Manage Hiive's reputation on review sites like TrustPilot

✅ Support the development of social media ad campaigns and promotions

✅ Analyze social media data and metrics to identify areas for improvement

✅ Stay up-to-date with social media best practices, trends, and technologies

✅ Collaborate with the marketing team to ensure brand consistency in social media messaging

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and platforms.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent practical experience

Experience: None specified, but this is an entry-level to mid-level role

Required Skills:

• Strong understanding of various social media platforms and their respective best practices
• Excellent written and verbal communication skills
• Creative mindset with an eye for design and engaging content

Preferred Skills:

• Ability to work independently and as part of a team
• Basic knowledge of social media analytics tools
• Intellectually curious and ambitious
• Enthusiastic about efficiency, process, and data

ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a strong understanding of the fintech industry and be comfortable working in a startup environment.

💰 Compensation & Benefits

Salary Range: CAD 65,000 - 85,000 per year (Based on industry standards for entry-level to mid-level marketing roles in Vancouver)

Benefits:

• Highly competitive salary
• Employee stock option plan
• Comprehensive health and dental premiums
• Health and personal spending account
• Dedicated desk in Vancouver HQ
• Commuter benefit
• Engaging social calendar
• Opportunities for growth
• Entrepreneurial culture
• Sponsorship for exceptional candidates

Working Hours: Full-time, 40 hours per week. Flexible hours may be available.

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. Actual compensation may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Fintech

Company Size: 51-200 employees. This means Hiive is a mid-sized company where applicants can expect a more structured environment than a startup but with opportunities for growth and impact.

Founded: 2021. Hiive is a relatively new company, which may present unique challenges and opportunities.

Company Description:

• Hiive is a fintech marketplace startup connecting buyers and sellers of stock in venture-backed pre-IPO companies
• Named #4 startup in Canada for 2024
• Backed by US venture capital investors

Company Specialties:

• Liquidity platform for private companies and their shareholders
• Stock trading in pre-IPO companies
• Financial services technology

Company Website: hiive.com

ASSUMPTION: Hiive's rapid growth and success indicate a strong and stable company with significant potential for employees.

📊 Role Analysis

Career Level: Entry-level to Mid-level. This role is suitable for recent graduates or professionals looking to gain experience in social media marketing.

Reporting Structure: This role reports directly to the Marketing Team.

Work Arrangement: On-site, with a dedicated desk in Hiive's Vancouver HQ. Flexible hours may be available.

Growth Opportunities:

• Significant opportunities for growth into team leadership and management roles
• Entrepreneurial culture with a small and dynamic team

ASSUMPTION: Given Hiive's rapid growth, there may be opportunities for career advancement as the company expands.

🌍 Location & Work Environment

Office Type: Hiive's Vancouver office is located in the heart of downtown, with an on-site gym and a gorgeous rooftop amenity.

Office Location(s): Vancouver, BC, Canada

Geographic Context:

• Vancouver is a multicultural city with a high quality of life
• Vancouver has a mild oceanic climate, with cool, wet winters and warm, dry summers
• The cost of living in Vancouver is relatively high compared to other Canadian cities

Work Schedule: Full-time, with bi-weekly catered lunches, bi-weekly "Friday bar," team workouts, and other social events.

ASSUMPTION: The work environment at Hiive is collaborative and engaging, with a strong focus on team-building and employee well-being.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the hiring manager
• In-person interview at Hiive's Vancouver office
• Final decision and offer

Key Assessment Areas:

• Social media knowledge and skills
• Communication and interpersonal skills
• Creativity and problem-solving abilities
• Alignment with Hiive's company culture and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant social media experience and skills
• Showcase your understanding of Hiive's business and industry
• Prepare examples of your previous social media work to demonstrate your creativity and analytical skills
• Be ready to discuss your approach to social media strategy and content creation

ATS Keywords: Social media strategy, content creation, community engagement, social media analytics, brand consistency, written communication, verbal communication, creative mindset, team collaboration, analytical skills, industry trends, customer reviews, ad campaigns, listening programs, process efficiency, data enthusiasm

ASSUMPTION: Hiive's hiring process is likely to be competitive, with a focus on finding the best fit for the company's culture and values.

🛠️ Tools & Technologies

• Social media platforms: LinkedIn, X, Instagram
• Social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary based on the candidate's skills and preferences.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Integrity
• Excellence
• Customer focus

Work Style:

• Entrepreneurial and dynamic
• Data-driven and analytical
• Collaborative and team-oriented

Self-Assessment Questions:

• Do I thrive in a fast-paced, rapidly changing environment?
• Am I comfortable working independently and as part of a team?
• Do I have a strong attention to detail and a commitment to quality?
• Am I passionate about social media and eager to learn and grow in this field?

ASSUMPTION: Hiive values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and a commitment to excellence.

⚠️ Potential Challenges

• Managing multiple social media platforms and projects simultaneously
• Keeping up with the fast-paced nature of social media and the fintech industry
• Working in a startup environment with a high degree of uncertainty and change
• Balancing creativity and analytical skills in a data-driven role

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to other social media marketing roles, this position may offer more responsibility and autonomy for a candidate with less experience
• Hiive's focus on the fintech industry sets this role apart from similar positions in other industries
• This role may offer more opportunities for career growth and advancement within the company

ASSUMPTION: Given Hiive's rapid growth and success, this role may present unique opportunities for career development and advancement.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new product or service
• Analyzing social media data to identify trends and make data-driven decisions
• Creating engaging content for multiple platforms to increase brand awareness and customer engagement

ASSUMPTION: These projects are representative of the types of tasks and responsibilities the Social Media Marketer may be expected to perform.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does this role fit into the overall marketing strategy for the company?
• What are the biggest challenges facing the social media team currently, and how can this role help address them?
• How does Hiive support the professional development and growth of its employees?
• What is the company's approach to work-life balance?

ASSUMPTION: These questions can help applicants better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Ashby job posting
• Tailor your resume and cover letter to highlight your relevant social media experience and skills
• Prepare examples of your previous social media work to demonstrate your creativity and analytical skills
• Follow up with Hiive one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.