π Core Information
πΉ Job Title: Social Media Marketer
πΉ Company: Hedra
πΉ Location: San Francisco, CA & New York, NY
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 7, 2025
πΉ Experience Level: Entry-level to Mid-level (0-3 years)
πΉ Remote Status: On-site (San Francisco, CA & New York, NY)
π Job Overview
Key aspects of this role include:
- Creating engaging social media content for a cutting-edge generative media company
- Managing social media platforms and community interactions
- Collaborating with cross-functional teams to align messaging and content themes
- Tracking and reporting on social media performance metrics
ASSUMPTION: This role requires a strong understanding of social media platforms, video editing tools, and a passion for storytelling. Familiarity with AI and generative media is a plus.
π Key Responsibilities
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Create and edit social media posts, including copy, visuals, and short-form video clips
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Plan and schedule weekly content across platforms (Twitter/X, LinkedIn, Instagram, YouTube, TikTok)
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Manage community interactions, such as active engagement in Discord, responding to comments, and sharing relevant content
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Collaborate with design, product, and marketing teams to align messaging and content themes
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Track performance metrics (reach, engagement, follower growth) and report regularly
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work independently and collaboratively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 0-3 years of experience in generative media, social media, content creation, and/or video production
Required Skills:
- Proficient in video editing tools (e.g., CapCut, Premiere, Final Cut, or similar)
- Strong familiarity with social media platforms and trends
- Excellent communication and storytelling skills
- Strong analytical skills and data-driven mindset
- Self-starter with a passion for AI, creative tools, and generative media
Preferred Skills:
- Experience with generative media platforms
- Fluency in multiple languages
ASSUMPTION: Candidates with relevant internship experience or personal projects showcasing their skills are encouraged to apply.
π° Compensation & Benefits
Salary Range: $60,000 - $90,000 per year (based on experience and location)
Benefits:
- Competitive compensation and equity
- 401k
- Healthcare (Silver PPO Medical, Vision, Dental)
- Lunch and snacks at the office
Working Hours: Full-time (40 hours/week), with flexible hours and a focus on results
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in San Francisco, CA, and New York, NY.
π Applicant Insights
π Company Context
Industry: Hedra is a pioneering generative media company, focusing on multimodal content creation and AI-driven video generation.
Company Size: Hedra is a small, fast-growing startup with 11-50 employees, offering a dynamic and collaborative work environment.
Founded: Hedra was founded in 2023, with a mission to build a multimodal creation platform capable of control, emotion, and creative intelligence.
Company Description:
- Hedra is backed by top investors, including Index, A16Z, and Abstract Ventures
- The company is building Hedra Studio, a multimodal creation platform powered by Character-3, an omnimodal foundation model
- Hedra fosters a team of hard-working, passionate individuals seeking to fundamentally change content and build a generational company together
Company Specialties:
- Generative media
- AI-driven video generation
- Multimodal content creation
Company Website: www.hedra.com
ASSUMPTION: Hedra's small size and focus on innovation make it an attractive opportunity for candidates seeking a fast-paced, collaborative work environment.
π Role Analysis
Career Level: Entry-level to Mid-level (0-3 years of experience)
Reporting Structure: This role reports directly to the Marketing Manager or a similar position
Work Arrangement: This role is on-site in San Francisco, CA, or New York, NY, with a shared love of solving hard problems using whiteboards
Growth Opportunities:
- As Hedra grows, there will be opportunities for career advancement within the marketing department or other areas of the company
- Working closely with cross-functional teams provides exposure to various aspects of the business
ASSUMPTION: Hedra's focus on innovation and growth creates opportunities for employees to learn, develop new skills, and take on additional responsibilities.
π Location & Work Environment
Office Type: Hedra's offices are collaborative, creative spaces designed to foster innovation and teamwork
Office Location(s): San Francisco, CA & New York, NY
Geographic Context:
- San Francisco, CA: Known for its vibrant tech industry, diverse culture, and beautiful surroundings
- New York, NY: A global hub for finance, media, and entertainment, offering endless opportunities for networking and professional growth
Work Schedule: Hedra operates on a standard business hours schedule, with flexible hours and a focus on results
ASSUMPTION: Hedra's on-site work arrangement allows for better collaboration, creativity, and problem-solving among team members.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-depth interview with the Marketing Manager or a similar position to discuss the role, responsibilities, and qualifications
- Final interview with the founding team to discuss the company's mission, vision, and long-term goals
Key Assessment Areas:
- Communication skills and storytelling abilities
- Familiarity with social media platforms and trends
- Problem-solving skills and ability to work independently
- Alignment with Hedra's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Include a portfolio or examples of your work, if applicable
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: Social Media, Content Creation, Video Production, AI, Creative Tools, Video Editing, Short-form Storytelling, Meme Fluency, Community Management, Performance Metrics, Collaboration, Self-starter, Communication Skills, Problem Solving, Passion, Independence
ASSUMPTION: Hedra's interview process is designed to assess candidates' skills, cultural fit, and alignment with the company's mission and values.
π οΈ Tools & Technologies
- Video editing tools (e.g., CapCut, Premiere, Final Cut, or similar)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with these tools is preferred, but not required. Hedra is willing to provide training and support to help employees develop the necessary skills.
π Cultural Fit Considerations
Company Values:
- Mission-driven: Hedra is building something fundamentally disruptive, and this reflects deeply in the company's DNA
- Low ego, high patience: Hedra values collaboration, teamwork, and a willingness to listen and learn from others
- Strong communication skills: Hedra emphasizes clear, concise, and effective communication to drive results
Work Style:
- Self-motivated and independent: Hedra values employees who can set accurate timelines and deliver on them
- Startup environment: Hedra operates in a fast-paced, dynamic environment that requires adaptability and a willingness to take on new challenges
- Collaborative: Hedra fosters a team-oriented culture that values input and ideas from all team members
Self-Assessment Questions:
- Do you have a strong interest in AI, creative tools, and generative media?
- Are you comfortable working in a fast-paced, startup environment?
- Do you have a low ego and high patience, with strong communication skills?
ASSUMPTION: Hedra's company culture is designed to foster innovation, collaboration, and growth, with a focus on driving results and achieving the company's mission.
β οΈ Potential Challenges
- Working in a fast-paced, startup environment can be demanding and may require long hours and flexibility
- Hedra's focus on innovation and cutting-edge technology may present unique challenges and learning curves
- As a small company, Hedra may have limited resources and support for certain aspects of the role
- Hedra's on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work environments
ASSUMPTION: Hedra's potential challenges are outweighed by the opportunities for growth, innovation, and impact that the role offers.
π Similar Roles Comparison
- Social Media Coordinator: This role focuses more on day-to-day content creation and scheduling, with less emphasis on community management and collaboration with cross-functional teams
- Content Creator: This role may focus more on creating content for a specific platform or medium, rather than managing social media presence across multiple platforms
- Marketing Specialist: This role may involve a broader range of marketing activities, such as event planning, advertising, and public relations, in addition to social media management
ASSUMPTION: The Social Media Marketer role at Hedra offers a unique opportunity to work at the intersection of generative media, AI, and social media, with a focus on driving results and innovation.
π Sample Projects
- Creating a social media campaign to launch a new AI-driven video generation tool
- Managing community interactions during a live event or product launch
- Collaborating with the design team to create visually appealing and on-brand social media content
ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for the Social Media Marketer role at Hedra.
β Key Questions to Ask During Interview
- Can you describe the company's long-term vision and how this role fits into that vision?
- How does the Marketing team collaborate with other departments, such as Product and Design?
- What are the most significant challenges facing the company, and how can this role help address them?
- How does Hedra support the professional growth and development of its employees?
- What is the company's approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: These interview questions are designed to help candidates better understand Hedra's mission, values, and culture, as well as the specific requirements and opportunities for growth in the Social Media Marketer role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio or examples of your work, if applicable
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.