π Core Information
πΉ Job Title: Social Media Marketing Coordinator
πΉ Company: Anchor Loans
πΉ Location: Thousand Oaks, California (Hybrid)
πΉ Job Type: Hybrid
πΉ Category: Marketing
πΉ Date Posted: April 4, 2025
πΉ Experience Level: Mid-Senior level
πΉ Remote Status: On-site/Hybrid (3 days in-office)
π Job Overview
Key aspects of this role include:
- Developing and executing social media strategies to enhance brand presence
- Creating engaging content for various platforms, including graphics, copy, and multimedia
- Collaborating with internal teams to support marketing campaigns and promotional efforts
- Monitoring and analyzing social media performance to optimize content and distribution strategies
- Working in a fast-paced, collaborative environment with a focus on creativity and data-driven decision-making
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong emphasis on data-driven decision-making and a passion for digital trends.
π Key Responsibilities
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Content Creation & Management: Develop original content for social media platforms, including compelling copy, graphics, images, and other multimedia elements. Maintain and enforce the brandβs tone and voice across multiple platforms, ensuring a cohesive presence. Collaborate with internal teams to support campaigns and promotional efforts with engaging content.
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Social Media Strategy & Execution: Build, grow, and manage daily social communications across multiple platforms. Utilize real-time analytics to oversee and enhance the brandβs voice across different social media channels. Assist in planning and executing marketing campaigns that drive engagement and brand awareness.
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Video & Audio Content Production: Create, edit, and publish videos and audio content for various platforms, including social media, video platforms, and podcasts. Work efficiently in a fast-paced production environment, ensuring high-quality content while adapting to creative direction.
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Analytics & Performance Optimization: Track, measure, and analyze key performance metrics to grow traffic, engagement, and audience reach. Use insights to optimize content and distribution strategies for better performance and alignment with marketing goals.
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and deadlines effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
Experience: Proven experience in social media marketing, content creation, or digital marketing.
Required Skills:
- Strong understanding of major social media platforms (Instagram, Facebook, TikTok, LinkedIn, Twitter, YouTube, etc.) and their unique content requirements
- Proficiency in content creation tools such as Canva, Adobe Creative Suite, or similar
- Experience with video and audio editing software (e.g., Adobe Premiere, Final Cut Pro, Audacity)
- Ability to work in a fast-paced, collaborative environment and take creative direction
- Strong analytical skills with experience using social media analytics tools to track and improve performance
- Excellent communication, time management, and problem-solving skills
Preferred Skills:
- Familiarity with social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Experience with CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
ASSUMPTION: Candidates with experience in the financial services industry or a related field may have an advantage in understanding the nuances of the business and its target audience.
π° Compensation & Benefits
Salary Range: $24.00 to $26.00 per hour, plus annual discretionary bonus based on performance of the individual and company. The estimated salary range is based on industry standards for a Marketing Coordinator role in the financial services sector in Thousand Oaks, California.
Benefits:
- Medical, Dental, Vision, Life, AD&D insurance
- Vacation and sick leave
- 401k plan with employer match
- Onsite gym
- 12 paid holidays annually
Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (in-office 3 days per week).
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and the company's internal equity.
π Applicant Insights
π Company Context
Industry: Financial Services. Anchor Loans is a private direct lender to residential real estate investors and builders, specializing in bridge, fix-and-flip, fix-to-rent, build-to-rent, and new construction financing.
Company Size: Mid-sized (51-200 employees). As a mid-sized company, Anchor Loans offers the benefits of a collaborative work environment with ample opportunities for professional growth and development.
Founded: 1998. Anchor Loans has been providing financing solutions to real estate investors and builders for over two decades, establishing itself as a trusted and reliable lender in the industry.
Company Description:
- Anchor Loans is committed to creating opportunities for success by improving homes and communities through its lending services
- The company values teamwork, innovation, and accountability, fostering a collaborative and inclusive work environment
- Anchor Loans is an equal opportunity employer, committed to diversity, equity, and inclusion in all aspects of its operations
Company Specialties:
- Non-recourse loans
- House Flip Financing
- Bridge Financing
- Bridge Loans for Real Estate
- Fix and Flip Loans
- Construction Loans
- Private Money Lending
- Rental Loans
- Private Lender
- Hard Money Lender
- Construction Financing
- Real Estate Investing
- Residential Real Estate Investing
- Hard Money
- Private Money
- and Direct Lender
Company Website: AnchorLoans.com
ASSUMPTION: Anchor Loans' expertise in the real estate financing sector and commitment to innovation make it an attractive employer for candidates seeking to grow their careers in the financial services industry.
π Role Analysis
Career Level: Mid-Senior level. The Social Media Marketing Coordinator role is well-suited for candidates with 2-5 years of experience in social media marketing, content creation, or a related field.
Reporting Structure: This role reports directly to the Marketing Manager and works closely with various internal teams, including Sales, Product, and Content.
Work Arrangement: Hybrid (in-office 3 days per week). This work arrangement offers a balance between on-site collaboration and remote flexibility.
Growth Opportunities:
- Potential career progression into senior marketing roles, such as Marketing Manager or Director of Marketing
- Opportunities to expand skills and knowledge in the financial services industry and real estate financing sector
- Chance to work on high-impact projects and campaigns, driving meaningful results for the company and its clients
ASSUMPTION: Anchor Loans' commitment to employee growth and development, coupled with its collaborative work environment, provides ample opportunities for career advancement and professional growth.
π Location & Work Environment
Office Type: Hybrid. The Thousand Oaks office is a modern, collaborative workspace designed to foster productivity and creativity.
Office Location(s): One Baxter Way, Suite 220, Thousand Oaks, CA 91362, US
Geographic Context:
- Thousand Oaks is located in Ventura County, California, approximately 40 miles northwest of Los Angeles
- The city offers a mix of urban and suburban living, with a variety of housing options and amenities
- Thousand Oaks is known for its high-quality schools, safe neighborhoods, and abundant recreational opportunities
Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (in-office 3 days per week).
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final round interview with key stakeholders
- Background check and offer
Key Assessment Areas:
- Candidates' understanding of social media platforms and trends
- Candidates' ability to create engaging content and optimize performance
- Candidates' analytical skills and data-driven decision-making
- Candidates' fit with the company culture and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your understanding of social media trends and platforms in your application materials
- Demonstrate your ability to create engaging content and optimize performance through relevant examples or portfolio pieces
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
ATS Keywords: Social Media Marketing, Content Creation, Digital Marketing, Video Editing, Audio Editing, Analytics, Marketing Campaigns, Brand Management, Performance Optimization, Collaboration, Creative Storytelling, Trend Analysis, CRM, Marketing Software
ASSUMPTION: Tailoring application materials to the specific role and company, and preparing thoughtful interview questions, will help candidates stand out and increase their chances of success.
π οΈ Tools & Technologies
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Video and audio editing software (e.g., Adobe Premiere, Final Cut Pro, Audacity)
- Analytics tools (e.g., Google Analytics, Sprout Social Insights, Hootsuite Insights)
- CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. The ideal candidate will be eager to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Teamwork: Anchor Loans values collaboration and fosters a culture of open communication and mutual support
- Innovation: The company encourages creativity and continuous improvement in all aspects of its operations
- Accountability: Anchor Loans holds its employees to high standards of performance and integrity
Work Style:
- Collaborative: The company values teamwork and encourages employees to work together to achieve common goals
- Data-driven: Anchor Loans emphasizes the use of data and analytics to inform decision-making and optimize performance
- Adaptable: The company values flexibility and encourages employees to embrace change and adapt to new challenges
Self-Assessment Questions:
- How do you align with Anchor Loans' values of teamwork, innovation, and accountability?
- How do you approach working in a hybrid environment, balancing on-site collaboration and remote flexibility?
- How do you ensure your work style fits with the company's collaborative and data-driven culture?
ASSUMPTION: Candidates who demonstrate a strong fit with Anchor Loans' values and work style are more likely to succeed in the role and contribute to the company's ongoing success.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with the latest social media trends and algorithm changes
- Balancing creative and analytical responsibilities
- Adapting to a hybrid work arrangement, with a mix of on-site and remote work
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning and adaptation, and a commitment to continuous improvement.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on social media-specific skills and experience
- In the financial services industry, this role requires a strong understanding of the unique needs and preferences of real estate investors and builders
- Career progression in this role may differ from other marketing positions, with opportunities to specialize in real estate financing and related industries
ASSUMPTION: Candidates with experience in the financial services industry or a related field may have an advantage in understanding the nuances of this role and its career progression opportunities.
π Sample Projects
- Developing and executing a social media campaign to promote a new product or service offering
- Creating engaging content for a webinar or event, including graphics, copy, and multimedia elements
- Analyzing and optimizing the performance of a social media ad campaign to improve engagement and reach
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Social Media Marketing Coordinator role at Anchor Loans.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the social media marketing team currently, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What are the key performance indicators (KPIs) used to measure the success of social media marketing campaigns, and how are they tracked and optimized?
- How does the company balance the need for creative content with data-driven decision-making in its social media marketing efforts?
- What opportunities are there for collaboration with other departments, such as Sales or Product, to enhance the company's overall marketing strategy?
ASSUMPTION: Asking thoughtful, relevant questions during the interview demonstrates a candidate's interest in the role and the company, and provides valuable insights into the position and its requirements.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio or examples of your social media marketing work, showcasing your ability to create engaging content and optimize performance
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.