Social Media Marketing Lead

📌 Core Information

🔹 Job Title: Social Media Marketing Lead

🔹 Company: 33 USA Inc.

🔹 Location: Los Angeles, California, United States (Remote)

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: August 8, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (Telecommute)

🚀 Job Overview

Key aspects of this role include:

• Overseeing social media marketing campaigns for entertainment productions
• Developing and executing client proposals, strategies, and campaign plans
• Creating and publishing content across various social media platforms and production websites
• Analyzing campaign performance and presenting reports to clients
• Leading and coaching a team of social media account managers

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. Familiarity with the entertainment industry and Japanese anime/manga is a plus.

📋 Key Responsibilities

✅ Lead and oversee the development of client proposals for social media campaigns

✅ Collaborate internally and externally to create effective, result-driven social media marketing strategies

✅ Plan and execute social media campaigns, involving all stakeholders to ensure campaigns meet client goals

✅ Develop submission plans for social media campaigns and lead the team in implementing them

✅ Engage with users and provide responses to social media inquiries, messages, and comments

✅ Collect and analyze data related to social media marketing campaigns to track performance and identify areas for improvement

✅ Present social media reports to clients and communicate results in a clear and effective manner

✅ Lead the Social Media Account Management Group, collaborating with team members on day-to-day operations and coaching as necessary

ASSUMPTION: This role involves a high level of client interaction and requires strong project management skills. The ability to work well under pressure and manage multiple projects concurrently is essential.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or related field

Experience: At least 5 years of Social Media related project management experience, in-house or with an agency. 4-5 years of experience supervising a team at a Japanese entertainment related company.

Required Skills:

• Excellent written and verbal communication skills in English
• Familiar with social media trends and current entertainment
• Social Media (Twitter, Instagram, TikTok, Facebook) heavy user (Privately and professionally)
• Likes and is familiar with Japanese Anime/Manga
• Computer Proficiency: Office, PowerPoint, Outlook and Internet

Preferred Skills:

• Strong Supervisory and Management Skills
• Highly organized with strong time- and resource management skills
• Ability to effectively and independently respond to pressure or emergencies in a professional manner, taking initiative to solve issues
• Flexible, creative, and accustomed to working in teams or independently as necessary
• Ability to speak and read Japanese

ASSUMPTION: While not explicitly stated, proficiency in social media management tools and platforms is likely required for this role.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Social Media Marketing Lead with 5-10 years of experience in Los Angeles)

Benefits:

• Health Care Plan (Medical, Dental & Vision)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Hybrid Work Model (Currently offering 2-3 days per week in the office)

Working Hours: Full-time, typically 9:00 AM - 6:00 PM PST, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Social Media Marketing Lead in Los Angeles. The actual salary may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services, specifically focused on entertainment and anime/manga

Company Size: Small (11-50 employees), which may offer a more intimate work environment and opportunities for growth

Founded: 2023, making it a relatively new company with a fresh approach to marketing

Company Description:

• 33 USA Inc. is a brand marketing agency that unites creators' passion with audience expectations, pioneering new possibilities in entertainment.
• The company merges strategy and creativity across diverse communication channels to spark global fandom rooted in excitement and empathy.
• They offer total solutions that combine diverse communication methods to pursue both short-term wins and long-term brand equity.

Company Specialties:

• Advertising
• PR
• SNS
• Entertainment
• Anime
• Movie
• Publicity
• Marketing
• Promotion
• Brand Development
• Media Publicity
• Digital Advertising
• Creative
• Social Media Marketing
• Marketing Produce
• Global Marketing
• and Japanese

Company Website: thirtythree-usa.com

ASSUMPTION: As a relatively new company, 33 USA Inc. may offer opportunities for growth and innovation in the marketing industry.

📊 Role Analysis

Career Level: Mid-level to senior, with the opportunity to grow into a management or leadership role

Reporting Structure: Reports to the Social Media Manager and may occasionally report to the CEO

Work Arrangement: Hybrid, with 2-3 days per week in the office and the remainder of the week working remotely

Growth Opportunities:

• Potential to advance to a management or leadership role within the company
• Opportunity to work on high-profile entertainment productions and campaigns
• Chance to gain experience in a fast-growing, innovative marketing agency

ASSUMPTION: Given the company's size and focus on growth, there may be opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Hybrid, with a physical office in Los Angeles and remote work options

Office Location(s): 750 N San Vicente Blvd, Ste 800 West, Los Angeles, California 90069, US

Geographic Context:

• Los Angeles is a major entertainment hub, offering ample networking opportunities and industry events
• The city is known for its diverse culture and vibrant arts scene
• Los Angeles offers a Mediterranean climate, with mild winters and hot summers

Work Schedule: Full-time, typically 9:00 AM - 6:00 PM PST, with flexibility for remote work

ASSUMPTION: The hybrid work arrangement may offer a good balance between in-office collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the team
• Final interview with the CEO

Key Assessment Areas:

• Communication and presentation skills
• Project management and organizational skills
• Understanding of social media trends and entertainment industry
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of social media campaigns you've managed and their outcomes
• Demonstrate your understanding of the entertainment industry and Japanese anime/manga

ATS Keywords: Social Media Marketing, Team Leadership, Client Proposals, Campaign Planning, Content Development, Data Analysis, Client Reporting, Communication Skills, Japanese Anime/Manga Knowledge, Social Media Advertising, Organizational Skills, Time Management, Creativity, Flexibility, Proactive Attitude

ASSUMPTION: As a smaller company, the interview process may be more personalized and focused on cultural fit.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Project management tools (e.g., Asana, Trello, Monday.com)
• Analytics tools (e.g., Google Analytics, Sprout Social Insights, Hootsuite Insights)
• Design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Proficiency in relevant social media management, project management, and analytics tools is required for this role.

👔 Cultural Fit Considerations

Company Values:

• Brand Marketing with Empathy: Connecting Fans & Brands
• Integrated Marketing Communications: A 360° Brand Experience
• Global Marketing Expertise: Crossing Borders, Connecting Audiences

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on client success
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you have a genuine passion for entertainment and Japanese anime/manga?
• Are you comfortable working in a hybrid environment and managing remote teams?
• Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: As a company focused on connecting fans and brands, a strong cultural fit is essential for this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with diverse teams and stakeholders, including clients and internal teams
• Keeping up with rapidly evolving social media trends and entertainment industry developments
• Adapting to a hybrid work environment and managing remote team members

ASSUMPTION: These challenges may require strong project management skills, adaptability, and the ability to work well under pressure.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager but with a stronger focus on team leadership and client reporting
• Unlike other marketing roles, this position requires a deep understanding of the entertainment industry and Japanese anime/manga
• Compared to other marketing agencies, 33 USA Inc. offers a unique focus on global marketing and connecting fans with brands

ASSUMPTION: This role may be a good fit for candidates looking to advance their careers in social media marketing and gain experience in the entertainment industry.

📝 Sample Projects

• Developing and executing a social media campaign for an upcoming anime film release, including strategy, content creation, and advertising
• Managing a team to create and publish engaging content for multiple entertainment productions' official websites and social media platforms
• Analyzing the performance of a social media marketing campaign and presenting a report to the client, including data-driven recommendations for improvement

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the organization?
• How does the company support the professional growth and development of its employees?
• What are the biggest challenges facing the entertainment industry, and how does this role address them?
• How does the company measure the success of its social media marketing campaigns, and what KPIs are most important?
• What is the company's approach to work-life balance, and how does it support employees' well-being?

ASSUMPTION: These questions demonstrate your interest in the role and the company, and show that you have thought critically about the position and its requirements.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of social media campaigns you've managed and their outcomes
• Demonstrate your understanding of the entertainment industry and Japanese anime/manga
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.