📌 Core Information
🔹 Job Title: Social Media Marketing Manager
🔹 Company: Impact.com
🔹 Location: Cape Town, South Africa
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging content to highlight the company's people, values, culture, and product
- Managing social media platforms and engaging with the community
- Collaborating with internal stakeholders to ensure content aligns with brand tone and identity
- Analyzing social media performance and providing insights and recommendations
ASSUMPTION: This role requires a strong background in social media marketing and content creation, with a focus on storytelling and community engagement.
📋 Key Responsibilities
✅ Developing and executing social media strategies to promote the company's culture, values, and product
✅ Creating engaging content, including copywriting, design briefs, and creative direction feedback
✅ Managing social media platforms and engaging with the community
✅ Analyzing social media performance and providing insights and recommendations
✅ Collaborating with internal stakeholders to ensure content aligns with brand tone and identity
✅ Building and streamlining workflows and team communications to support content creation
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with multiple stakeholders.
🎯 Required Qualifications
Education: Relevant degree or diploma in journalism, marketing, social media, or a related field
Experience: 7+ years of social media/marketing experience, ideally within a large marketing department
Required Skills:
- Content production end-to-end, from ideation to 'live'
- Copywriting and editing
- Design briefs and creative direction feedback
- Social media management
- Data analysis and reporting
Preferred Skills:
- Experience using SaaS tools like Hootsuite, Sprout Social, or Asana
- Working in a B2B or tech environment
- Features writing and video production
ASSUMPTION: Candidates with experience in B2B or tech environments may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: R 450,000 - R 600,000 per annum (Based on industry standards for a senior marketing role in Cape Town)
Benefits:
- Casual work environment, including working from home
- Flexible work hours
- Unlimited PTO policy
- 6-month paternity/maternity leave
- Training and development opportunities
- Medical aid and provident fund (group schemes with Discovery & Bonitas, 10X Funds)
- Restricted stock units (3-year vesting schedule)
- Internet allowance
- Fitness club fee reimbursements
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior marketing role in Cape Town. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (Marketing SaaS Technology)
Company Size: 1,001-5,000 employees (Mid-sized)
Founded: 2008 (17 years ago)
Company Description:
- Impact.com is a leading partnership management platform that automates every type of business partnership at scale
- The company's powerful, purpose-built platform enables businesses to create, manage, and scale an ecosystem of partnerships with brands and communities
- Impact.com works with global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L'Oreal, Fanatics, and Levi's to drive revenue growth through partnerships
Company Specialties:
- Marketing SaaS Technology
- Partner Management Software
- Call Tracking
- Multi-Source Attribution
- Multi-Channel Media Tracking
- Media Management
- Buyer Journey Insights
- Algorithmic Attribution
- Ad Fraud Detection
- MarTech
- Partnerships
- Partnership Automation
- SaaS
- Partnership Technology
- Affiliate Marketing
- Mobile Partnerships
- Strategic Partnerships
- Influencer Marketing
- Analytics and Attribution
Company Website: impact.com
ASSUMPTION: Impact.com is a well-established company with a strong focus on innovation and customer success in the partnership management space.
📊 Role Analysis
Career Level: Senior Marketing Role
Reporting Structure: This role reports directly to the Marketing Manager and works closely with internal stakeholders across the marketing organization
Work Arrangement: Hybrid (2-3 days per week in the office, with flexible hours)
Growth Opportunities:
- Potential to grow into a leadership role within the marketing department
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Training and development opportunities to learn advanced partnership automation products
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's marketing efforts.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Century City, Cape Town
Office Location(s): Sable Corner, Bridgeway Road, 2nd Floor, Cape Town, Century City 7441, ZA
Geographic Context:
- Cape Town is the second-most populous city in South Africa, with a diverse and vibrant cultural scene
- The city is known for its natural beauty, with Table Mountain and beautiful beaches nearby
- Cape Town has a Mediterranean climate, with mild winters and warm, dry summers
Work Schedule: Flexible hours, with core working hours between 9:00 AM and 5:00 PM
ASSUMPTION: The work environment at Impact.com is casual and collaborative, with a strong focus on work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- In-depth interview with the Marketing Manager and relevant stakeholders
- Final interview with the Marketing Director
- Background check and offer
Key Assessment Areas:
- Candidates' understanding of the company's products and services
- Candidates' social media marketing and content creation skills
- Candidates' ability to work effectively with multiple stakeholders
- Candidates' cultural fit with the company's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Showcase your understanding of the company's products and services in your application materials
- Prepare examples of your social media marketing and content creation work to discuss in the interview
- Research the company's values and culture, and be prepared to discuss how you align with them
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Social Media Marketing, Content Creation, Community Management, Stakeholder Liaison, Data Analysis, Reporting, Workflow Management, Brand Tone, Creative Direction, Copywriting, Design Briefs, Video Editing, Diversity and Inclusion, Internal Communications
ASSUMPTION: Impact.com uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- Hootsuite or similar social media management platform
- Canva or similar graphic design tool
- Google Workspace (GSuite) or similar productivity suite
- Asana or similar project management tool
- Data analysis and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: Familiarity with these tools is preferred, but not required. The company provides training and development opportunities to learn new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Success
- Innovation
- Integrity
- Collaboration
- Accountability
- Fun
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to feedback
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do you align with Impact.com's core values, and can you provide an example of how you've demonstrated each value in your previous roles?
- How do you approach working in a hybrid work environment, and what strategies do you use to stay productive and connected with your team when working remotely?
- How do you handle feedback and use it to improve your work and grow professionally?
ASSUMPTION: Impact.com values candidates who are a strong cultural fit and align with the company's core values.
⚠️ Potential Challenges
- Managing multiple stakeholders and ensuring content aligns with brand tone and identity can be challenging
- Working in a fast-paced environment with tight deadlines requires strong project management skills and the ability to prioritize effectively
- The role may require occasional travel to attend industry events or conferences
- Cape Town's high cost of living may be a challenge for some candidates
ASSUMPTION: These challenges can be overcome with strong communication skills, effective time management, and a willingness to adapt and learn in a dynamic work environment.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Content Marketing Manager position in a mid-sized or enterprise-level company
- However, the focus on partnerships and the company's unique product offering sets this role apart from similar positions in other industries
- Candidates with experience in B2B or tech environments may find this role particularly appealing, as it offers the opportunity to work on high-impact projects and collaborate with cross-functional teams
ASSUMPTION: This role offers a unique opportunity to work in a dynamic and innovative industry, with the potential for significant growth and impact.
📝 Sample Projects
- Creating a social media campaign to highlight the company's values and culture, with a focus on employee-generated content
- Developing a content strategy to promote the company's products and services to a specific target audience
- Managing a social media crisis and developing a communication plan to mitigate negative sentiment
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does this role fit into the company's long-term marketing strategy, and what opportunities are there for growth and development?
- What is the company's approach to work-life balance, and how does this role support that approach?
- How does the company support employee development and growth, both personally and professionally?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company's culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Impact.com careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your social media marketing and content creation work to discuss in the interview
- Research the company's values and culture, and be prepared to discuss how you align with them
- Follow up with the hiring manager after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
