Social Media Officer

📌 Core Information

🔹 Job Title: Social Media Officer

🔹 Company: Cancer Research UK (CRUK)

🔹 Location: Stratford, London

🔹 Job Type: Full-time, 15-month fixed-term contract

🔹 Category: Marketing & Communications

🔹 Date Posted: 3rd July 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (1-2 days per week in the office)

🚀 Job Overview

Key aspects of this role include:

• Managing daily social media activities and paid campaigns across multiple channels
• Creating engaging content focused on fundraising, marketing, and health information campaigns
• Collaborating with teams to execute campaigns and monitor social media activity
• Building relationships with diverse audiences and stakeholders
• Working in a fast-paced, creative, and autonomous environment

ASSUMPTION: This role requires a proactive and adaptable individual who can manage multiple projects and deliver high-quality content under tight deadlines.

📋 Key Responsibilities

✅ Manage day-to-day activity on various social media channels, including paid social media campaigns

✅ Create engaging content with a focus on fundraising and marketing initiatives, as well as health information campaigns

✅ Provide daily community management and moderation of social media communities across Facebook, X, Instagram, and YouTube

✅ Develop and implement rolling content calendars for various social channels

✅ Create high-quality social media content, including copy, imagery, and video

✅ Collaborate with PR teams to turn press, case study, and celebrity stories into social content

✅ Create reactive content to drive conversation and ensure Cancer Research UK is involved in relevant conversations

✅ Support the Social Media Manager, wider social team, and external agencies to plan and execute campaigns

✅ Research and manage influencer outreach campaigns

✅ Use social media monitoring tools and Google Analytics to regularly monitor and report on social activity and campaign results

ASSUMPTION: The role requires a strong understanding of social media platforms, content creation, and campaign management. The successful candidate will be able to work independently and manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: Proven experience in social media management, with a focus on delivering paid campaigns across multiple channels

Required Skills:

• Strong content creation and copywriting skills
• Experience using Adobe Photoshop and video editing software
• Excellent verbal and written communication skills
• Excellent interpersonal skills and experience building stakeholder relationships
• Proven ability to work independently, manage multiple projects, and deliver to deadlines
• Strong analytical skills and experience using social media monitoring tools and Google Analytics

Preferred Skills:

• Experience working in the charity sector
• Familiarity with the Adobe Creative Suite
• Knowledge of HTML and CSS

ASSUMPTION: The ideal candidate will have experience in social media management, with a strong portfolio of engaging content and a proven track record of delivering successful campaigns.

💰 Compensation & Benefits

Salary Range: £37,131 per annum

Benefits:

• Generous benefits package, including pension, private medical insurance, and life assurance
• Flexible working arrangements
• 25 days' annual leave, plus bank holidays
• On-site gym and subsidized restaurant

Working Hours: Full-time, 35 hours per week

ASSUMPTION: The salary range is based on industry standards for a social media officer role in the UK. The benefits package is competitive and designed to support employee wellbeing and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Cancer Research UK is the world's leading charity dedicated to saving lives through research, influence, and information. They focus on preventing, diagnosing, and treating cancer.

Company Size: Cancer Research UK has 1,001-5,000 employees, making it a large organization with significant resources and influence in the charity sector.

Founded: Cancer Research UK was founded in 2002, following the merger of the Imperial Cancer Research Fund and the Cancer Research Campaign.

Company Description:

• Cancer Research UK is the world's leading charity dedicated to saving lives through research, influence, and information.
• The organization carries out scientific research to help prevent, diagnose, and treat cancer.
• Cancer Research UK is funded almost entirely by the general public and has made significant contributions to cancer research and treatment.

Company Specialties:

• Cancer research
• Fundraising
• Volunteering
• Charity events

Company Website: Cancer Research UK

ASSUMPTION: Cancer Research UK is a well-established charity with a strong reputation in the cancer research field. The organization has a significant impact on cancer research and treatment, making it an attractive employer for individuals interested in making a difference in the cancer community.

📊 Role Analysis

Career Level: This role is at the mid-level of the marketing and communications career path, with opportunities for growth and development within the organization.

Reporting Structure: The Social Media Officer reports directly to the Social Media Manager and works closely with the wider social media team, as well as other departments such as PR and fundraising.

Work Arrangement: This role is a hybrid position, with 1-2 days per week required in the office. The remaining workdays can be completed remotely.

Growth Opportunities:

• Progression to a Senior Social Media Officer or Social Media Manager role
• Expansion into other areas of marketing and communications, such as PR or fundraising
• Development of leadership and management skills through internal training programs

ASSUMPTION: The Social Media Officer role offers opportunities for career growth and development within the organization. The successful candidate will have the chance to work on high-impact campaigns and make a significant contribution to Cancer Research UK's mission.

🌍 Location & Work Environment

Office Type: Cancer Research UK's headquarters is located in Stratford, London, with a modern and collaborative work environment.

Office Location(s): 2 Redman Place, London, E20 1JQ, GB

Geographic Context:

• Stratford is a vibrant and diverse neighborhood in East London, with easy access to public transportation and nearby amenities.
• The office is located near the Queen Elizabeth Olympic Park, offering opportunities for outdoor activities and events.
• The area is well-connected to other parts of London and the UK, with excellent transportation links.

Work Schedule: The Social Media Officer role follows a standard full-time work schedule, with flexible working arrangements available.

ASSUMPTION: The Stratford office offers a modern and collaborative work environment, with easy access to public transportation and nearby amenities. The flexible work schedule and hybrid work arrangement provide a good work-life balance for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Competency-based interview with an exercise

Key Assessment Areas:

• Content creation and copywriting skills
• Social media management experience
• Campaign planning and execution
• Communication and interpersonal skills
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media campaigns and their outcomes
• Research Cancer Research UK and be prepared to discuss how your skills and experience align with the organization's mission and values

ATS Keywords: Social Media Management, Content Creation, Campaign Planning, Community Management, Influencer Outreach, Google Analytics, Adobe Photoshop, Video Editing, Stakeholder Engagement, Problem Solving, Creativity, Communication, Organisational Skills, Project Management, Engagement Strategies

ASSUMPTION: The application process for the Social Media Officer role at Cancer Research UK is competitive, and candidates should tailor their application materials to highlight their relevant experience and skills. The interview process focuses on assessing the candidate's content creation, social media management, and campaign planning skills, as well as their communication and interpersonal skills.

🛠️ Tools & Technologies

• Social media platforms: Facebook, X, Instagram, YouTube
• Social media monitoring tools: Hootsuite, Sprout Social, or similar
• Google Analytics
• Adobe Photoshop
• Video editing software: Adobe Premiere Pro, Final Cut Pro, or similar
• Microsoft Office Suite

ASSUMPTION: The Social Media Officer role requires proficiency in social media platforms, social media monitoring tools, and Google Analytics. Familiarity with Adobe Photoshop and video editing software is also essential for creating high-quality content.

👔 Cultural Fit Considerations

Company Values:

• Bold: Act with ambition, courage, and determination
• Credible: Act with rigour and professionalism
• Human: Act to have a positive impact on people
• Together: Act inclusively and collaboratively

Work Style:

• Fast-paced and dynamic work environment
• Collaborative and supportive team culture
• Focus on innovation and continuous improvement
• Strong commitment to the organization's mission and values

Self-Assessment Questions:

• Do you have a proven track record of delivering successful social media campaigns?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you share Cancer Research UK's commitment to its mission and values?
• Are you able to build and maintain strong relationships with stakeholders and community members?

ASSUMPTION: Cancer Research UK values a strong cultural fit with its mission and values. Candidates should assess their alignment with the organization's values and work style before applying for the Social Media Officer role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Working with a diverse range of stakeholders, including fundraising teams, PR teams, and external agencies
• Keeping up-to-date with social media trends and algorithm changes
• Balancing the need for creativity and innovation with the organization's brand guidelines and messaging

ASSUMPTION: The Social Media Officer role presents unique challenges, including managing multiple projects and deadlines, working with diverse stakeholders, and staying current with social media trends. Candidates should be prepared to address these challenges and demonstrate their ability to thrive in a fast-paced, dynamic environment.

📈 Similar Roles Comparison

• Compared to other social media officer roles, this position offers a competitive salary and benefits package, as well as the opportunity to work for a high-impact charity
• Unlike other roles, this position requires experience in delivering paid social media campaigns across multiple channels and a strong portfolio of engaging content
• This role offers significant growth and development opportunities within the organization, as well as the chance to make a real impact on Cancer Research UK's mission

ASSUMPTION: The Social Media Officer role at Cancer Research UK offers a competitive salary and benefits package, as well as significant growth and development opportunities. Candidates should consider this role if they are interested in working for a high-impact charity and have the required experience and skills.

📝 Sample Projects

• Managing a successful social media campaign for a major fundraising event, such as Race for Life or Shine
• Creating engaging content for a high-profile health information campaign, such as Stand Up to Cancer or the Bobby Moore Fund
• Developing and executing a reactive social media campaign in response to a breaking news story or trending topic

ASSUMPTION: The Social Media Officer role at Cancer Research UK involves managing high-impact projects and campaigns. Candidates should be prepared to provide examples of their previous social media campaigns and their outcomes.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does the social media team collaborate with other departments, such as fundraising and PR?
• What opportunities are there for professional development and growth within the organization?
• How does Cancer Research UK measure the success of its social media campaigns?
• What is the team's approach to staying current with social media trends and algorithm changes?

ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview process to demonstrate their interest in the role and the organization. These questions should focus on the role's priorities, team dynamics, professional development opportunities, and the organization's approach to social media management.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media campaigns and their outcomes
• Research Cancer Research UK and be prepared to discuss how your skills and experience align with the organization's mission and values
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.