📌 Core Information
🔹 Job Title: Social Media & Production Manager
🔹 Company: Nitra
🔹 Location: NYC or DC
🔹 Job Type: Full Time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (NYC or DC)
🚀 Job Overview
Key aspects of this role include:
- Leading real-time social media coverage at events
- Producing and editing video content for various platforms
- Collaborating with Sales, Marketing, and Partnerships to enhance brand visibility
- Managing end-to-end video production and ensuring brand standards
- Driving audience growth through strategic content distribution
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and the ability to manage multiple content threads simultaneously.
📋 Key Responsibilities
✅ Lead real-time social media coverage at events across Instagram, TikTok, and YouTube Shorts
✅ Produce and edit a mix of short-form and long-form content, including interviews, reels, and polished YouTube episodes
✅ Manage end-to-end video production, including scouting environments, setting up equipment, and capturing multi-camera footage
✅ Prepare and conduct interviews using a pre-developed question bank, ensuring each video includes clinic tags, social handles, and CTAs
✅ Coordinate closely with Sales and Marketing to target and build relationships with key opinion leaders (KOLs) before, during, and after conferences
✅ Support branded event experiences by capturing strategic content that reinforces Nitra’s market position and partnerships
✅ Drive audience growth by distributing branded business cards, managing giveaways, and prompting in-person follow actions on social platforms
✅ Oversee post-event content organization, tagging, editing, publishing, and performance tracking across platforms
ASSUMPTION: This role involves frequent travel to attend events and conferences, as well as working flexible hours to accommodate event schedules.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 4+ years of experience in social media management, content production, or brand marketing, ideally in startup, events, or B2B industries
Required Skills:
- Proven experience producing and editing short-form content for Instagram Reels and TikTok
- Strong presence and communication skills
- Experience running field content at events or conferences
- Strong camera and audio fundamentals (lighting, lav mics, DSLR or mirrorless filming)
- Proficiency with social media tools (Instagram, TikTok, Canva, CapCut, or Adobe Suite)
- Highly organized and proactive
- Comfortable collaborating with Sales, Marketing, and external partners on high-visibility content
Preferred Skills:
- Familiarity with healthcare, aesthetics, medspa, or working with doctors and providers
ASSUMPTION: Candidates with experience in event content creation and a strong portfolio showcasing their video editing skills will be prioritized.
💰 Compensation & Benefits
Salary Range: $85,000 - $110,000 + bonus + equity + benefits
Benefits:
- Equity - Everyone at Nitra is an owner. When the company wins, you win
- Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
- Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
- Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
Working Hours: Full-time position with flexible hours to accommodate event schedules
ASSUMPTION: The salary range provided is inclusive of the base salary only and does not include bonus, equity, or benefits.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically FinTech and Healthcare
Company Size: 11-50 employees - Nitra offers a dynamic and agile work environment where employees have a significant impact on the company's growth and success.
Founded: 2021 - Nitra is a relatively new company with a mission to overhaul the healthcare industry with efficient and transparent solutions.
Company Description:
- Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible.
- The company offers physicians and medical clinics around the country credit and expense management products, as well as a medical supply marketplace, in an all-in-one platform powered by machine learning technologies.
- Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. The team is backed by some of the world’s leading VCs and is supported by an expert group of advisors.
Company Specialties:
Company Website: https://www.nitra.com
ASSUMPTION: Nitra's focus on innovation and technology-driven solutions makes it an attractive employer for candidates seeking to make a significant impact in the healthcare industry.
📊 Role Analysis
Career Level: Mid-level - This role offers an opportunity to lead and execute strategic content initiatives that drive brand visibility and engagement.
Reporting Structure: This role reports directly to the Marketing or Communications department and collaborates closely with Sales, Marketing, and Partnerships teams.
Work Arrangement: Hybrid - This role requires a presence in NYC or DC for events and conferences, with flexible remote work options in between.
Growth Opportunities:
- As Nitra grows, there will be opportunities for the Social Media & Production Manager to take on more responsibilities and potentially lead a team.
- The company's focus on innovation and technology-driven solutions provides ample opportunities for professional development and skill-building.
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, making it an attractive opportunity for candidates seeking to grow their careers in marketing and communications.
🌍 Location & Work Environment
Office Type: Hybrid - Nitra has offices in NYC and DC, with flexible remote work options for employees.
Office Location(s): 285 Fulton St, STE 84A, New York, NY 10007, US and 1201 Pennsylvania Ave NW, STE 6, Washington, District of Columbia 20004, US
Geographic Context:
- NYC and DC are major hubs for healthcare and technology industries, providing ample opportunities for networking and collaboration.
- The offices are located in vibrant, urban areas with easy access to public transportation and amenities.
Work Schedule: Full-time with flexible hours to accommodate event schedules
ASSUMPTION: The hybrid work arrangement and flexible hours provide a good work-life balance for employees, allowing them to manage their personal and professional responsibilities effectively.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Hiring Manager
- In-depth interview with the Marketing or Communications team
- Portfolio review and case study presentation
- Final interview with the Founder or a member of the Executive Team
Key Assessment Areas:
- Candidates' understanding of Nitra's mission and values
- Portfolio showcasing video editing and production skills
- Ability to think strategically about content and brand engagement
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a portfolio showcasing your video editing and production skills, with a focus on event content and social media coverage.
- Be ready to discuss your approach to content strategy and brand engagement during the interview.
ATS Keywords: Social Media Management, Content Production, Brand Marketing, Video Editing, Event Coverage, Communication Skills, Field Content, Camera Fundamentals, Audio Fundamentals, Social Media Tools, Organizational Skills, Collaboration, Healthcare Familiarity
ASSUMPTION: Nitra's interview process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, ensuring they are the best fit for the role and the company.
🛠️ Tools & Technologies
- Social media platforms: Instagram, TikTok, YouTube
- Video editing tools: Canva, CapCut, Adobe Suite
- Camera equipment: DSLR or mirrorless cameras, lighting equipment, lav microphones
ASSUMPTION: Candidates should be proficient in using social media platforms and video editing tools, as well as comfortable working with camera and audio equipment.
👔 Cultural Fit Considerations
Company Values:
- Innovation - Nitra values creativity and continuous improvement in all aspects of the business.
- Collaboration - The company fosters a culture of teamwork and open communication.
- Accountability - Nitra expects employees to take ownership of their responsibilities and deliver results.
Work Style:
- Agile - Nitra operates in a fast-paced and dynamic environment, requiring employees to be adaptable and responsive to change.
- Creative - The company values innovative thinking and encourages employees to approach problems from different angles.
- Strategic - Nitra expects employees to think critically about their work and consider the broader implications of their decisions.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable managing multiple content threads simultaneously?
- Are you confident approaching strangers, directing shoots, and encouraging participation at events?
- Do you have a strong presence and excellent communication skills, making you comfortable working with Sales, Marketing, and external partners on high-visibility content?
ASSUMPTION: Nitra's culture values creativity, collaboration, and accountability, making it an attractive employer for candidates seeking a dynamic and innovative work environment.
⚠️ Potential Challenges
- The role requires frequent travel to attend events and conferences, which may impact work-life balance.
- The fast-paced and dynamic nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role involves working flexible hours to accommodate event schedules, which may require candidates to be available outside of standard business hours.
- The role may require candidates to work in various locations, depending on the event schedule and Nitra's expansion plans.
ASSUMPTION: While this role presents unique challenges, it also offers significant opportunities for professional growth and development in a dynamic and innovative work environment.
📈 Similar Roles Comparison
- This role is unique in its blend of creative and strategic responsibilities, requiring candidates to have a strong background in both social media management and video production.
- While similar roles may exist in other industries, Nitra's focus on innovation and technology-driven solutions sets it apart from other employers in the healthcare industry.
- Candidates should consider their career goals and whether this role aligns with their long-term aspirations in marketing and communications.
ASSUMPTION: This role offers a unique opportunity for candidates seeking to grow their careers in marketing and communications, with a focus on event content creation and strategic brand engagement.
📝 Sample Projects
- Producing and editing a highlights reel from a major healthcare conference, showcasing Nitra's presence and partnerships
- Capturing and editing interviews with key opinion leaders (KOLs) at a private event, highlighting their insights on industry trends and Nitra's solutions
- Managing the end-to-end video production process for a branded event experience, including scouting environments, setting up equipment, and capturing multi-camera footage
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges that candidates may face in this role, requiring them to be creative, strategic, and adaptable.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for this role and how it fits into the overall marketing and communications strategy?
- How does Nitra support the professional development and growth of its employees, particularly in this role?
- Can you provide examples of how Nitra has successfully executed event content strategies in the past, and how this role contributed to that success?
- How does Nitra measure the success of its event content strategies, and how will my performance be evaluated in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will my work contribute to the company's overall goals?
ASSUMPTION: Asking these questions demonstrates a candidate's interest in the role and their commitment to understanding the company's culture and long-term vision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a portfolio showcasing your video editing and production skills, with a focus on event content and social media coverage.
- Be ready to discuss your approach to content strategy and brand engagement during the interview.
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
