Social Media Specialis - Nordics

📌 Core Information

🔹 Job Title: Social Media Specialist - Nordics

🔹 Company: WPT Global

🔹 Location: Denmark (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: June 30, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Nordics)

🚀 Job Overview

Key aspects of this role include:

• Crafting engaging social media content tailored to Nordic poker enthusiasts
• Building and nurturing poker-focused communities across various platforms
• Collaborating with global marketing and creative teams to align with product launches and promotions
• Monitoring regional poker trends and integrating insights into global content strategy
• Working independently in a fast-paced, remote environment

ASSUMPTION: This role requires a genuine passion for poker and understanding of the game's dynamics, strategy, and culture.

📋 Key Responsibilities

✅ Create and publish original, on-brand content across social media platforms

✅ Build, nurture, and grow poker-focused communities in Nordic markets

✅ Collaborate with internal teams to produce graphics, reels, memes, and campaigns

✅ Monitor poker trends and conversations in the Nordics

✅ Track and report key metrics to refine content performance

✅ Contribute creative ideas for campaigns and activations

ASSUMPTION: The role may require occasional work during evenings or weekends to engage with live poker events or timely content opportunities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2-5 years of experience in social media management, with a focus on engaging content creation and community growth

Required Skills:

• Fluency in English; fluency in one or more Nordic languages is a strong plus
• Proven experience as a poker player with a deep understanding of the game
• Proficiency in visual design tools (e.g., Canva, Adobe Suite) and short-form video editing apps (e.g., CapCut, InShot)
• Strong digital storytelling and creative campaign skills
• Ability to work independently in a remote, fast-paced environment

Preferred Skills:

• Experience working with global marketing teams
• Familiarity with poker-specific social media trends and influencers
• Knowledge of social media analytics tools (e.g., Hootsuite, Sprout Social)

ASSUMPTION: While not explicitly stated, experience with poker-specific content creation or community management would be highly beneficial for this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (Based on industry standards for a mid-level social media specialist role in the Nordics)

Benefits:

• Competitive salary
• Quarterly performance reviews with potential bonuses
• Uncapped bonuses for top performers
• Fully remote role with flexible hours
• Conference and event attendance
• Company meet-ups
• Tech setup budget
• Monthly learning and development hours
• Empathetic company culture

Working Hours: Full-time (40 hours per week), with flexibility to engage with live poker events or timely content opportunities

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level social media specialist role in the Nordics. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers (specifically, online poker)

Company Size: 51-200 employees (Small to mid-sized company, offering a more intimate work environment with opportunities for growth)

Founded: 2022 (Relatively new company with a fresh approach to online poker)

Company Description:

• WPT Global is the online presence of the renowned World Poker Tour, offering one of the world's largest cash poker networks
• With a focus on security and fairness, WPT Global provides a global platform for poker enthusiasts to compete and engage
• The company is fully remote, with employees working from various locations worldwide

Company Specialties:

• Online poker and cash games
• Global poker network
• Social media engagement and community building

Company Website: wptglobal.com

ASSUMPTION: WPT Global's remote work environment may present unique challenges in terms of communication and collaboration, but it also offers unparalleled flexibility and work-life balance.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Global Marketing Manager and collaborates with various internal teams, including Creative, CRM, and other Marketing departments

Work Arrangement: Fully remote, with flexibility to engage with live poker events or timely content opportunities

Growth Opportunities:

• Expanding the role's responsibilities to include additional regions or platforms as the company grows
• Advancing to a senior or management role within the marketing department
• Exploring opportunities in related fields, such as content creation, influencer marketing, or community management

ASSUMPTION: The fully remote nature of this role may present unique opportunities for career growth and development, as employees can gain exposure to various aspects of the business and collaborate with team members from diverse backgrounds.

🌍 Location & Work Environment

Office Type: Fully remote (no physical office)

Office Location(s): N/A (Employees work from various locations within the Nordics)

Geographic Context:

• The Nordics region is known for its strong poker culture and enthusiastic player base
• Working remotely from the Nordics allows for a better understanding of regional poker trends and preferences
• The Nordics offer a high quality of life, with strong work-life balance and social welfare systems

Work Schedule: Full-time (40 hours per week), with flexibility to engage with live poker events or timely content opportunities

ASSUMPTION: The remote work environment may require employees to manage their time effectively and maintain strong communication with their team to ensure productivity and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Global Marketing Manager
• Take-home content creation challenge
• Final interview with the Global Marketing Manager and/or other team members

Key Assessment Areas:

• Poker knowledge and understanding of the game's dynamics
• Social media content creation and community management skills
• Cultural fit and alignment with WPT Global's values
• Ability to work independently and manage time effectively in a remote environment

Application Tips:

• Tailor your resume and cover letter to highlight your poker experience, social media management skills, and understanding of the Nordic poker market
• Include examples of your previous social media content or community management work, with a focus on poker-related materials
• Prepare for interview questions that assess your poker knowledge, content creation skills, and cultural fit

ATS Keywords: Poker, Social Media, Content Creation, Community Management, Nordic Markets, Remote Work, Marketing, Collaboration, Global Poker Network

ASSUMPTION: The interview process may include assessments of the candidate's poker skills or understanding of the game, as well as their ability to create engaging content and manage online communities.

🛠️ Tools & Technologies

• Social media platforms: Instagram, Facebook, X (formerly Twitter), TikTok, YouTube
• Visual design tools: Canva, Adobe Suite
• Short-form video editing apps: CapCut, InShot
• Social media analytics tools: Hootsuite, Sprout Social (optional)

ASSUMPTION: The candidate may be expected to learn and utilize new tools or platforms as needed to effectively perform their job functions.

👔 Cultural Fit Considerations

Company Values:

• Passion for poker and the gaming industry
• Global mindset and commitment to diversity and inclusion
• Collaboration and teamwork
• Innovation and continuous learning
• Empathy and understanding for players and colleagues

Work Style:

• Self-motivated and able to work independently
• Strong communication and collaboration skills
• Adaptable and able to thrive in a fast-paced, remote environment
• Creative and strategic thinker

Self-Assessment Questions:

• How do you stay up-to-date with the latest poker trends and strategies?
• Can you provide an example of a successful social media campaign you've created or contributed to in the past?
• How do you balance your work and personal life in a remote work environment?

ASSUMPTION: WPT Global values candidates who are passionate about poker, committed to continuous learning, and able to thrive in a fast-paced, remote work environment.

⚠️ Potential Challenges

• Managing time effectively and maintaining productivity in a fully remote work environment
• Balancing the demands of creating engaging content with the need to monitor and analyze performance metrics
• Adapting to the unique cultural nuances and preferences of poker enthusiasts in the Nordics
• Keeping up with the fast-paced and ever-evolving world of online poker and social media

ASSUMPTION: The fully remote nature of this role may present unique challenges in terms of communication, collaboration, and time management, but it also offers unparalleled flexibility and work-life balance.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Community Manager position, but with a specific focus on the poker industry and Nordic markets
• Unlike traditional social media roles, this position requires a deep understanding of poker dynamics, strategy, and culture
• Career progression may involve expanding the role's responsibilities to include additional regions or platforms, or advancing to a senior or management role within the marketing department

ASSUMPTION: The unique combination of poker knowledge, social media management skills, and regional expertise required for this role may present distinct career growth opportunities within the company.

📝 Sample Projects

• Creating a social media campaign to promote an upcoming poker tournament in the Nordics
• Developing a series of educational videos or blog posts to teach poker strategies and techniques to Nordic players
• Monitoring and analyzing social media trends and conversations in the Nordics to inform global content strategy

ASSUMPTION: The candidate's previous experience with poker-specific content creation or community management will be highly beneficial for these sample projects.

❓ Key Questions to Ask During Interview

• How does WPT Global plan to engage with the Nordic poker community, and how will this role contribute to those efforts?
• What are the most significant challenges facing the Nordic poker market, and how can this role help address them?
• How does WPT Global support the professional development and growth of its employees, particularly in a remote work environment?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does WPT Global foster a culture of collaboration and innovation in a fully remote work environment?

ASSUMPTION: The interview process will provide an opportunity for the candidate to assess the company's commitment to the Nordic poker market, as well as its support for employee growth and development in a remote work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your poker experience, social media management skills, and understanding of the Nordic poker market
• Prepare for interview questions that assess your poker knowledge, content creation skills, and cultural fit
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.