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Social Media Specialist 2

Ramsey Solutions
Full-time
On-site
Nashville, Tennessee, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Specialist 2

πŸ”Ή Company: Ramsey Solutions

πŸ”Ή Location: Franklin, TN (with relocation assistance)

πŸ”Ή Job Type: Full-Time (Ramsey)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-06-02

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (with flexible schedules)

πŸš€ Job Overview

Key aspects of this role include:

  • Growing and managing EntreLeadership’s social media presence
  • Creating standout content that connects with the audience and drives real results
  • Collaborating with cross-functional teams (Live Events, Video, Marketing)
  • Analyzing and reporting on social media metrics to optimize content performance

ASSUMPTION: This role requires a high level of creativity, data analysis, and team collaboration. It's ideal for someone passionate about social media and EntreLeadership's mission.

πŸ“‹ Key Responsibilities

βœ… Develop and execute a social media strategy to increase engagement and drive business results

βœ… Consistently track, analyze, and report on KPIs using Sprout, GA4, and platform insights

βœ… Collaborate with Live Events, Video, and Marketing teams to maximize content opportunities and audience engagement

βœ… Apply data-driven insights and content funnel strategy to improve brand engagement and conversion

βœ… Stay ahead of social trends and platform updates to recommend fresh, innovative content approaches

ASSUMPTION: This role involves a mix of creative content development, data analysis, and team collaboration. Strong communication and project management skills are essential.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: At least 2-3 years of experience in social media marketing

Required Skills:

  • Proven experience with social media marketing
  • Familiarity with Adobe Premiere Pro
  • Strong data analysis skills
  • Ability to work with cross-functional teams
  • Passion for EntreLeadership’s mission

Preferred Skills:

  • Experience with Sprout Social or similar social media management platforms
  • Familiarity with GA4 or other analytics tools
  • Knowledge of content funnel strategy

ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $65,000/year (plus profit sharing)

Benefits:

  • Health insurance (includes plans eligible for an HSAβ€”with a company match up to $500!)
  • 401(k) retirement plan with 4% match/company contribution
  • Annual wellness, counseling, and grocery membership reimbursement
  • On-campus cafe with subsidized pricing for breakfast, lunch, and coffee bar
  • Dependent care FSA
  • Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!

Working Hours: Full-time (40 hours/week) with flexible schedules

ASSUMPTION: The salary range is based on the company's provided information and industry standards for similar roles. The benefits package is comprehensive and designed to support employee well-being and work-life balance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services. Ramsey Solutions provides biblically based, commonsense education and empowerment that gives HOPE to everyone in every walk of life.

Company Size: 1,001-5,000 employees. This size allows for ample opportunities for growth and collaboration but maintains a strong company culture.

Founded: 1992. Ramsey Solutions was founded by Dave Ramsey and has since grown to more than 1,000 team members.

Company Description:

  • Ramsey Solutions provides financial counseling and education through various platforms, including radio shows, live events, and digital content.
  • The company's mission is to provide biblically based, commonsense education and empowerment that gives HOPE to everyone in every walk of life.
  • Ramsey Solutions measures its success by the number of lives changed through its message.

Company Specialties:

  • Teaching people how to beat debt and build wealth
  • Personal development
  • Entrepreneurship
  • Financial wellness
  • Mental health
  • Marriage and family
  • Business leadership
  • Leadership
  • EntreLeadership
  • Budgeting
  • Financial peace
  • Ramsey Plus
  • Building wealth and financial freedom

Company Website: Ramsey Solutions

ASSUMPTION: Ramsey Solutions is a well-established company with a strong brand and a clear mission. Its size and industry provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level. This role requires 2-3 years of experience and offers opportunities for growth and leadership within the marketing department.

Reporting Structure: This role reports directly to the Marketing Manager and collaborates with various teams, including Live Events, Video, and other marketing departments.

Work Arrangement: On-site with flexible schedules. This arrangement allows for a healthy work-life balance and encourages team collaboration.

Growth Opportunities:

  • Advancement within the marketing department (e.g., Senior Social Media Specialist, Social Media Manager)
  • Expansion into other departments (e.g., Live Events, Video, Content Creation)
  • Leadership and mentoring opportunities within the team

ASSUMPTION: This role offers significant growth potential for the right candidate, both within the marketing department and across the company.

🌍 Location & Work Environment

Office Type: On-site. Ramsey Solutions' headquarters is located just outside of Nashville in Franklin, Tennessee.

Office Location(s): 1011 Reams Fleming Blvd., Franklin, TN 37064, US

Geographic Context:

  • Franklin, TN, is a suburb of Nashville with a population of approximately 75,000 people.
  • The area offers a mix of urban and rural living, with easy access to Nashville's amenities.
  • The cost of living in Franklin is generally lower than in major metropolitan areas.

Work Schedule: Full-time (40 hours/week) with flexible schedules. This arrangement allows for a healthy work-life balance and encourages team collaboration.

ASSUMPTION: The on-site work environment at Ramsey Solutions fosters a strong company culture and encourages team collaboration. The flexible work schedules provide a healthy work-life balance for employees.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-depth interview with the Marketing Manager and potential team members
  • Final interview with the Director of Marketing or another senior leader
  • Background check and offer extension

Key Assessment Areas:

  • Creativity and content development skills
  • Data analysis and reporting skills
  • Team collaboration and communication skills
  • Alignment with EntreLeadership's mission and values
  • Problem-solving and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role.
  • Showcase your understanding of social media marketing trends and data analysis.
  • Demonstrate your passion for EntreLeadership's mission and values.
  • Prepare examples of your previous social media campaigns and their results.

ATS Keywords: Social Media Marketing, Adobe Premiere Pro, Data Analysis, Cross-Functional Teams, Content Strategy, Social Media Metrics, Trend Analysis

ASSUMPTION: The application process at Ramsey Solutions is designed to assess candidates' skills, experience, and cultural fit. The company values creativity, data-driven decision-making, and strong communication skills.

πŸ› οΈ Tools & Technologies

  • Sprout Social (or similar social media management platforms)
  • Adobe Premiere Pro
  • GA4 (or other analytics tools)
  • Microsoft Office Suite
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: These tools are industry-standard and widely used in social media marketing. Familiarity with these tools is expected for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Compassion
  • Excellence
  • Teamwork
  • Stewardship
  • Fun

Work Style:

  • Collaborative
  • Data-driven
  • Creative
  • Results-oriented
  • Adaptable

Self-Assessment Questions:

  • How do you stay up-to-date with social media trends and platform updates?
  • Can you provide an example of a successful social media campaign you've managed, and how you measured its success?
  • How do you handle working with cross-functional teams, and can you provide an example of a successful collaboration?

ASSUMPTION: Ramsey Solutions values employees who are passionate about their mission, creative, data-driven, and collaborative. Candidates who align with these values and work styles are more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content calendars simultaneously
  • Keeping up with rapid changes in social media trends and algorithms
  • Balancing creative content development with data analysis and reporting
  • Collaborating effectively with various teams (Live Events, Video, Marketing)
  • Working in a fast-paced, dynamic environment

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to manage multiple projects simultaneously. Successful candidates will be able to balance creativity with data-driven decision-making and thrive in a collaborative, fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on EntreLeadership's mission and collaboration with various teams (Live Events, Video, Marketing).
  • Compared to other social media specialist roles, this position offers more opportunities for cross-functional collaboration and growth within the company.
  • Career paths for this role may include advancement within the marketing department or expansion into other departments (e.g., Live Events, Video, Content Creation).

ASSUMPTION: While this role shares similarities with other social media specialist positions, its focus on EntreLeadership's mission and cross-functional collaboration sets it apart.

πŸ“ Sample Projects

  • Developing and executing a social media strategy to increase engagement and drive business results for a live event
  • Analyzing and reporting on social media metrics to optimize content performance for a product launch
  • Collaborating with the video team to create and promote engaging social media content for a new video series

ASSUMPTION: These sample projects demonstrate the range of responsibilities and collaborative opportunities in this role. Successful candidates will be able to apply their skills and experience to similar projects and drive real results.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does the company support the growth and development of its employees?
  • What are the most significant challenges facing the social media team currently, and how can this role help address them?
  • How does the company measure the success of its social media campaigns, and what KPIs are most important?
  • What opportunities are there for collaboration with other departments (e.g., Live Events, Video, Content Creation)?

ASSUMPTION: These questions are designed to assess the company culture, team dynamics, and growth opportunities for this role. Successful candidates will be able to ask insightful questions and demonstrate their understanding of the company's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role.
  • Prepare examples of your previous social media campaigns and their results.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.