📌 Core Information
🔹 Job Title: Social Media Specialist
🔹 Company: Fliff
🔹 Location: Austin, TX
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 16, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote (US)
🚀 Job Overview
Key aspects of this role include:
- Leading day-to-day content creation and community management across social platforms
- Engaging with customers and fans to foster a positive and engaging community environment
- Collaborating with cross-functional teams to align community engagement efforts with business goals
- Monitoring and analyzing social media and community metrics to provide regular reports
- Planning and executing community events, promotions, and campaigns to drive engagement and loyalty
ASSUMPTION: This role requires a proactive, creative individual with a strong understanding of social media platforms and a passion for engaging with sports and gaming communities.
📋 Key Responsibilities
✅ Lead day-to-day content creation and community management across social platforms (X, Instagram, TikTok, etc.)
✅ Engage with community (customers and fans), responding to comments, DMs, and fostering a positive and engaging community environment
✅ Collaborate with marketing, product, and design teams to ensure community engagement efforts align with business goals and customer needs
✅ Monitor and analyze social media and community metrics, and provide regular reports on community engagement, sentiment, and trends
✅ Plan and execute community events, promotions, and campaigns to drive engagement and customer loyalty
✅ Identify and manage relationships with influencers, creators, and brand ambassadors to boost reach and generate excitement
✅ Stay up-to-date with industry trends, social media best practices, and emerging platforms and technologies, and make recommendations on new approaches to community engagement
ASSUMPTION: This role requires strong communication and interpersonal skills, as well as the ability to create engaging content and analyze data to derive insights.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business Administration, or a related field
Experience: 1-2 years of hands-on experience managing social media and online communities (sports, gaming, or entertainment experience is a major plus)
Required Skills:
- Strong communication and interpersonal skills
- Knowledge of social media and community management tools and best practices
- Familiarity with social media platforms such as Twitter, Facebook, Instagram, TikTok, and YouTube
- Ability to analyze data and derive insights from social media metrics
- Strong writing skills, with the ability to create engaging and effective social media content
- Creative and strategic thinker, with the ability to develop and execute effective community engagement strategies
- Proactive, scrappy, and comfortable experimenting with content and formats to see what works
Preferred Skills:
- Experience with social media analytics tools
- Familiarity with social media management software (e.g., Hootsuite, Buffer, Sprout Social)
- Experience with influencer marketing or brand ambassador programs
ASSUMPTION: Candidates with experience in sports, gaming, or entertainment industries may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $80,000 per year (USD)
Benefits:
- Flexible paid time off
- Health benefits, including medical, dental, vision, and generous parental leave
- Employee-sponsored 401(k)
- $500 work-from-home stipend + Equipment & Accessories
- Opportunity for professional development in a dynamic, global setting
- A supportive, collaborative, and knowledge-driven workplace
Working Hours: Full-time, with the expectation of working nights/weekends during major sporting events
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Austin, TX area. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Fliff operates in the entertainment providers industry, focusing on social sports gaming and free-to-play experiences for sports fans.
Company Size: Fliff is a mid-sized company with 51-200 employees, offering a close-knit, focused team environment.
Founded: Fliff was founded in 2019 and has since grown to have offices in Philadelphia, Austin, New York, Sofia, Bulgaria, and Manila, Philippines.
Company Description:
- Fliff is the home of social sports gaming, offering a new way to have skin-in-the-game that is simpler, interactive, and free to play.
- The company combines the best of social gaming, fantasy sports, and sports betting into a fun and easy-to-use experience.
- Fliff provides sports fans with fun, engaging, and free-to-play alternatives to real money gaming, with sweepstakes promotions and loyalty rewards.
Company Specialties:
- Social sports gaming
- Free-to-play sportsbook experience
- Sweepstakes promotions and loyalty rewards
Company Website: getfliff.com
ASSUMPTION: Fliff's focus on social sports gaming and free-to-play experiences sets it apart in the entertainment industry, offering unique opportunities for growth and innovation.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and development within the marketing and communications field.
Reporting Structure: The Social Media Specialist will report directly to the Marketing Manager and collaborate with cross-functional teams, including product and design.
Work Arrangement: This role is remote, with the expectation of working nights/weekends during major sporting events.
Growth Opportunities:
- Developing expertise in social media management and community engagement
- Expanding knowledge of the sports gaming and entertainment industries
- Potential career progression into senior marketing or communications roles
ASSUMPTION: This role offers a unique opportunity to gain experience in social media management and community engagement within the growing sports gaming industry.
🌍 Location & Work Environment
Office Type: Remote (US)
Office Location(s): Fliff has offices in Philadelphia, Austin, New York, Sofia, Bulgaria, and Manila, Philippines. However, this role is remote and can be performed from anywhere in the United States.
Geographic Context:
- Austin, TX is known for its vibrant tech industry, diverse culture, and high quality of life.
- The city offers a variety of neighborhoods and amenities, making it an attractive place to live and work.
- While this role is remote, being based in Austin may provide opportunities for in-person collaboration with local team members and industry professionals.
Work Schedule: Full-time, with the expectation of working nights/weekends during major sporting events
ASSUMPTION: The remote work arrangement offers flexibility and the opportunity to work from anywhere in the United States, while also providing the chance to collaborate with a diverse and global team.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Social media and community management skills
- Communication and interpersonal skills
- Creativity and strategic thinking
- Data analysis and reporting skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Showcase your understanding of social media platforms and trends in your application materials.
- Prepare examples of your previous social media content and community engagement efforts.
- Be ready to discuss your passion for sports and gaming, as well as your familiarity with Fliff's products and services.
ATS Keywords: Social Media Management, Community Engagement, Content Creation, Data Analysis, Communication Skills, Interpersonal Skills, Creative Thinking, Strategic Thinking, Writing Skills, Social Media Analytics, Influencer Management, Event Planning, Trend Monitoring, Customer Engagement, Brand Management, Collaboration
ASSUMPTION: Fliff's hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the company and the individual.
🛠️ Tools & Technologies
- Social media platforms: Twitter, Facebook, Instagram, TikTok, YouTube
- Social media management software (e.g., Hootsuite, Buffer, Sprout Social)
- Social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Project management tools (e.g., Asana, Trello, Monday.com)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. Candidates should be willing to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Welcoming and Friendly: Fliff wants to reflect the diversity of the cities it serves and creates an inclusive culture where everyone can thrive.
- Lively and Creative: Fliff respects and values each other's ideas, experience, and expertise, fostering a lively and creative work environment.
- Stimulating and Rewarding: Fliff understands that bright minds love a challenge and ensures that daily tasks align with career ambitions as the company grows together.
Work Style:
- Collaborative: Fliff encourages cross-functional collaboration and teamwork to achieve common goals.
- Adaptable: Fliff is a growing company that requires employees to be adaptable and willing to take on new challenges as the company evolves.
- Data-driven: Fliff values data-driven decision-making and uses analytics to inform its strategies and tactics.
Self-Assessment Questions:
- Do you align with Fliff's company values, and how do you demonstrate these values in your work?
- Are you comfortable working nights/weekends during major sporting events, and how do you maintain a healthy work-life balance in these situations?
- How do your personal work styles and preferences align with Fliff's work style, and what adjustments might you need to make to ensure a successful fit?
ASSUMPTION: Fliff's company culture is built on a foundation of inclusivity, creativity, and collaboration, with a strong focus on data-driven decision-making and continuous growth.
⚠️ Potential Challenges
- Managing multiple social media platforms and communities simultaneously may require strong organizational skills and time management.
- Working nights/weekends during major sporting events may impact work-life balance for some individuals.
- Keeping up with industry trends and emerging platforms may require continuous learning and adaptation.
- Collaborating with cross-functional teams may present communication and coordination challenges.
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a willingness to learn and adapt in a dynamic work environment.
📈 Similar Roles Comparison
- Unlike traditional social media roles, this position focuses specifically on sports gaming and entertainment, offering unique opportunities for engagement with passionate communities.
- While the role requires experience in social media management, the focus on sports gaming and entertainment may present unique challenges and rewards compared to more general social media roles.
- Career progression in this role may lead to senior marketing or communications positions within the sports gaming and entertainment industry.
ASSUMPTION: This role offers a unique opportunity to gain experience in social media management and community engagement within the growing sports gaming industry, with potential for career growth and development.
📝 Sample Projects
- Developing and executing a social media campaign to promote a major sporting event, including content creation, community engagement, and analytics reporting.
- Collaborating with the design team to create visually appealing and on-brand social media graphics and videos.
- Managing influencer relationships and executing brand ambassador campaigns to boost reach and generate excitement.
ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for the Social Media Specialist role at Fliff.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department, and how this role fits into the broader organization?
- How does Fliff approach community engagement and customer support, and what resources are available to ensure the success of this role?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will my performance be measured during this time?
- How does Fliff support the professional development and growth of its employees, particularly in the marketing and communications fields?
- What are the most rewarding and challenging aspects of working in social media and community management at Fliff, according to current team members?
ASSUMPTION: These interview questions are designed to provide insight into the role, the team, and the company, helping candidates make informed decisions about their application and potential fit with Fliff.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of your social media content and community engagement efforts.
- Prepare for your interviews by researching Fliff's products and services, as well as the sports gaming and entertainment industries.
- Be ready to discuss your passion for sports and gaming, as well as your familiarity with Fliff's offerings.
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
