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Social Media Specialist

Shaker Recruitment Marketing
Full-time
On-site
Oak Park, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Specialist

πŸ”Ή Company: Shaker Recruitment Marketing

πŸ”Ή Location: Oak Park, Illinois

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: July 8, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting community managers in content creation, scheduling, and metrics compilation
  • Researching clients, competitors, and new business prospects to provide insights and recommendations
  • Collaborating with team members to understand client expectations and prepare 'client-ready work'
  • Contributing ideas on ways to reach and engage with audiences through social media
  • Creating social assets or briefing the graphic design team on client needs for asset creation
  • Managing priorities and workload effectively to meet predetermined workflow schedules and deadlines

ASSUMPTION: This role requires a strong understanding of social media platforms and content creation. The ideal candidate will be able to thrive in a fast-paced, high productivity environment and have a high-level of attention to detail.

πŸ“‹ Key Responsibilities

βœ… Support community managers in content creation (copy and design), content scheduling, community management, and metrics retrieval and compilation

βœ… Research clients, competitors, and/or new business prospects to glean insights and form recommendations

βœ… Study team members' interaction with clients to gain an understanding of client expectations and preparing 'client-ready work'

βœ… Share ideas on ways to reach and engage with audiences through social media

βœ… Create social assets or clearly brief the graphic design team on client needs for asset creation

βœ… Manage priorities and workload effectively to meet all predetermined workflow schedules and deadlines

βœ… Work effectively and efficiently in a fast-paced, high productivity environment, with a sense of urgency and a high-level of attention to detail

βœ… Perform other duties as may be assigned

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong communication skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing communication field

Experience: 1 year of experience with social media platforms or creating social content

Required Skills:

  • Ability to thrive under pressure
  • Exceptional attention to detail
  • Strong communication skills - verbal and written
  • Design skills a plus but not required
  • Fiercely organized
  • Strong work ethic
  • Hungry to receive and learn from constructive feedback

Preferred Skills:

  • Experience with social media management tools
  • Knowledge of SEO best practices
  • Fluency in a second language

ASSUMPTION: While design skills are not required, they would be beneficial for creating engaging social media content.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $55,000 per year

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Paid time off
  • Professional development opportunities

Working Hours: 40 hours per week, Monday - Friday, with flexibility for occasional overtime as needed

ASSUMPTION: The salary range is based on industry standards for a Social Media Specialist role with 0-2 years of experience in the Chicago area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Shaker Recruitment Marketing is an advertising services company specializing in employer branding, talent attraction, and recruitment marketing.

Company Size: Shaker has 51-200 employees, providing a mid-sized company environment where applicants can make a significant impact.

Founded: Shaker was founded in 1951 and has since grown to become a leading recruitment marketing agency.

Company Description:

  • Shaker is a full-service agency specializing in highly customized communications and strategies for attracting and retaining the right talent.
  • The company takes a data-driven approach to help clients achieve the right message, the right activation, and the right conversion.
  • Shaker collaborates with its people, clients, partners, and industry to shape the world of talent.

Company Specialties:

  • Employer Branding
  • Web Design/Development
  • Internal Communications
  • Candidate Attraction
  • Strategic Planning
  • Measurement
  • Recruitment Marketing
  • Career sites
  • CRM Consulting
  • DEI
  • Programmatic Advertising
  • Social Media
  • EVP Development
  • Talent Attraction
  • Analytics
  • PPC
  • and HR Tech Consulting

Company Website: http://www.shaker.com

ASSUMPTION: Shaker's focus on data-driven strategies and collaboration makes it an attractive choice for candidates interested in a dynamic and innovative work environment.

πŸ“Š Role Analysis

Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and development within the marketing and advertising industry.

Reporting Structure: The Social Media Specialist will report directly to the Social Media Manager and work closely with the community management team.

Work Arrangement: This role is on-site, with the opportunity for occasional remote work as needed.

Growth Opportunities:

  • Advancement to a Social Media Manager or similar role with increased responsibilities and leadership opportunities
  • Expansion of skills and expertise through professional development opportunities and mentorship
  • Potential to work on diverse clients and projects, gaining valuable experience in various industries

ASSUMPTION: The Social Media Specialist role provides a strong foundation for a career in marketing and advertising, with ample opportunities for growth and development.

🌍 Location & Work Environment

Office Type: Shaker's office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 1100 Lake Street, Oak Park, IL 60301, USA

Geographic Context:

  • Oak Park is a vibrant suburb of Chicago, offering a mix of urban and suburban living with easy access to the city
  • The area is known for its diverse culture, strong sense of community, and excellent dining and entertainment options
  • Oak Park is also home to several Fortune 500 companies and offers ample opportunities for professional growth and networking

Work Schedule: The work schedule is Monday - Friday, with flexibility for occasional overtime as needed to meet project deadlines.

ASSUMPTION: The office environment at Shaker is designed to be collaborative and supportive, with a strong emphasis on teamwork and open communication.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess communication skills and cultural fit
  • In-person or virtual interview with the Social Media Manager to discuss the role and responsibilities in more detail
  • Final interview with a member of the leadership team to discuss career growth and company culture
  • Background check and reference check

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Creativity and problem-solving abilities
  • Attention to detail and organizational skills
  • Adaptability and ability to thrive under pressure
  • Understanding of social media platforms and content creation

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Include examples of your social media content creation and management experience
  • Demonstrate your understanding of Shaker's company culture and values in your application materials
  • Prepare questions to ask during the interview to show your interest in the role and company

ATS Keywords: Social Media, Content Creation, Community Management, Metrics, Research, Client Interaction, Attention to Detail, Organization, Work Ethic, Feedback

ASSUMPTION: The interview process at Shaker is designed to assess both technical skills and cultural fit, with a strong emphasis on communication and collaboration.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Design tools (e.g., Canva, Adobe Creative Suite)
  • Analytics tools (e.g., Google Analytics, Sprout Social Analytics)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with social media management tools and design software is beneficial for this role, but not always required.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration: We believe in the power of working together to achieve great results
  • Innovation: We embrace change and continuously seek new and better ways to do things
  • Integrity: We act with honesty and transparency in all that we do
  • Excellence: We strive for the highest standards in our work and our interactions with others

Work Style:

  • Collaborative: We work closely together to achieve our goals and support each other's success
  • Adaptable: We embrace change and are open to new ideas and approaches
  • Results-driven: We focus on delivering meaningful outcomes and measuring our success

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working in a fast-paced, dynamic setting with changing priorities?
  • Do you have a strong work ethic and a commitment to delivering high-quality results?

ASSUMPTION: Shaker values candidates who are collaborative, adaptable, and results-driven, with a strong commitment to integrity and excellence.

⚠️ Potential Challenges

  • The role may require working on multiple projects simultaneously, with tight deadlines and competing priorities
  • The fast-paced nature of social media may necessitate quick decision-making and adaptability
  • The role may involve occasional weekend or evening work to support client needs
  • The company's focus on data-driven strategies may require a steep learning curve for candidates new to the industry

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and development in a dynamic and innovative work environment.

πŸ“ˆ Similar Roles Comparison

  • Social Media Coordinator: Typically entry-level, focuses more on day-to-day content creation and scheduling, with less research and strategic responsibilities
  • Social Media Manager: More senior role with additional responsibilities for team management, strategy development, and analytics
  • Content Marketing Specialist: Focuses on creating and distributing valuable content to attract and retain customers, with a broader scope than just social media

ASSUMPTION: The Social Media Specialist role offers a unique blend of creative and analytical responsibilities, with opportunities for growth and development in various directions.

πŸ“ Sample Projects

  • Developing a social media content calendar for a client, including a mix of engaging and informative content tailored to their target audience
  • Researching and analyzing competitors' social media strategies to identify opportunities for differentiation and improvement
  • Creating and implementing a social media campaign to promote a client's employer brand and attract top talent

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Social Media Specialist role, from creative content development to strategic analysis and implementation.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within it?
  • What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
  • How does Shaker support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Shaker measure the success of its social media campaigns, and what metrics are most important to track?

ASSUMPTION: These questions are designed to provide insight into the role's responsibilities, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of your social media content creation and management experience
  • Prepare questions to ask during the interview to demonstrate your interest in the role and company
  • Follow up with a thank-you note after your interview to express your appreciation for the opportunity to discuss the role
  • If selected for the final round, be prepared to present a portfolio of your work or provide examples of your social media content creation and management experience

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.