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Social Media Specialist

Dungarvin
Full-time
On-site
Mendota Heights, Minnesota, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Specialist

πŸ”Ή Company: Dungarvin

πŸ”Ή Location: Mendota Heights, Minnesota, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: June 30, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (must reside in MN, WI, CT, NC, OK, CO, KY, IN, NJ, NM)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging social media content to showcase Dungarvin's mission and drive engagement
  • Managing social media campaigns across multiple platforms
  • Collaborating with internal teams to align content with key initiatives
  • Analyzing performance metrics to inform content strategy
  • Utilizing Adobe Creative Suite and Microsoft Office to design visuals and content

ASSUMPTION: This role requires a strong understanding of social media platforms, trends, and best practices, as well as excellent communication skills and the ability to manage multiple campaigns simultaneously.

πŸ“‹ Key Responsibilities

βœ… Design compelling visuals and content for social media, recruiting platforms, and digital ads using Adobe Creative Suite and Microsoft Office

βœ… Manage and publish organic and paid posts on Facebook, Instagram, LinkedIn, YouTube, TikTok, and the company website

βœ… Collaborate with internal teams to develop timely social media campaigns aligned with key events and initiatives

βœ… Support the Communications Manager in shaping and executing quarterly and annual social media strategies

βœ… Use tools like Sprout Social and Meta Business Suite to track trends, analyze performance, and guide content strategy

βœ… Plan and schedule content across channels, maintaining a consistent editorial calendar

βœ… Monitor social conversations, engage with audiences, and coordinate appropriate responses

βœ… Define KPIs, analyze monthly metrics, and share actionable insights

βœ… Create impactful internal and external messaging, including testimonials, executive content, and videos

βœ… Partner with leadership to manage communications during acquisitions and major company updates

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to prioritize competing demands in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Graphic Design, Marketing, or Journalism

Experience: 2-3 years of experience in marketing, social media, writing, advertising, or a related field

Required Skills:

  • Experience and solid understanding of the social media universe, including Facebook, Instagram, Twitter, TikTok, YouTube, industry-specific blogs, and other social media optimization strategies

Preferred Skills:

  • Working knowledge of Adobe Creative Suite applications and Photoshop
  • Knowledge of interactive marketing principles
  • Thorough knowledge of best practices within social media storytelling, tools, and analytics
  • Experience with photography and videography, including shooting and editing

ASSUMPTION: Candidates with a strong portfolio showcasing their creative and strategic skills will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $55,100 fixed rate (based on provided information)

Benefits:

  • 401(k) with Match
  • Pet Insurance
  • Paid Time Off
  • Medical, Dental, and Vision Insurance
  • National Discount Programs
  • Supplemental Insurance, FSA, and HSA
  • Referral Bonus Program
  • Life Insurance
  • Long-term Disability Insurance

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is fixed and does not include any additional compensation or benefits.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Dungarvin operates in the Individual and Family Services industry, focusing on providing support services to people with intellectual and developmental disabilities, mental health, behavioral, or complex medical needs.

Company Size: Dungarvin has 5,001-10,000 employees, providing a large and diverse work environment.

Founded: Dungarvin was founded in 1976 and has since expanded to 15 states.

Company Description:

  • Dungarvin is a mission-driven organization dedicated to enhancing the quality of life for people with intellectual and developmental disabilities
  • The company offers a range of services, including supported living, day services, in-home services, case management, vocational services, and more
  • Dungarvin is committed to providing individualized, person-centered care and support

Company Specialties:

  • Supported Sobriety
  • Day Services
  • In-Home Services
  • Case Management Services
  • Vocational Services
  • Hourly Supports
  • Residential Services
  • Foster Care Services
  • Community Based Programming
  • Host Home Services
  • Respite Care
  • Supported Employment
  • Children Services
  • TBI/Traumatic Brain Injury
  • Mental Health
  • Behavioral Challenges
  • Intellectual & Developmental Disabilities
  • Significant Medical Challenges
  • and Family
  • Infant and Toddler (FIT) Program

Company Website: http://www.dungarvin.com

ASSUMPTION: Dungarvin's mission and values are central to its culture and operations, making it an important consideration for applicants.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a balance of strategic thinking and tactical execution

Reporting Structure: The Social Media Specialist reports to the Communications Manager

Work Arrangement: This role is primarily remote, with opportunities for travel to attend conferences and site visits

Growth Opportunities:

  • Potential to take on additional responsibilities and advance within the Communications department
  • Opportunities to collaborate with and learn from various internal teams
  • Chance to make a significant impact on Dungarvin's brand and recruitment efforts

ASSUMPTION: Success in this role may lead to opportunities in other marketing or communications roles within the organization.

🌍 Location & Work Environment

Office Type: Dungarvin has a physical headquarters in Mendota Heights, Minnesota, but this role is primarily remote

Office Location(s): 1444 Northland Drive, Suite 200, Mendota Heights, MN 55120, US

Geographic Context:

  • Mendota Heights is a suburb of Saint Paul, Minnesota
  • The Twin Cities metropolitan area offers a range of cultural, recreational, and employment opportunities
  • Minnesota has a four-season climate, with cold winters and warm summers

Work Schedule: The work schedule is primarily Monday-Friday, with some flexibility for remote work

ASSUMPTION: While this role is primarily remote, there may be opportunities for in-person collaboration and travel, requiring some flexibility in work arrangements.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen with the Hiring Manager
  • In-depth interview with the Communications Manager and a team member from another department
  • Final interview with the Director of Communications

Key Assessment Areas:

  • Candidates' understanding of Dungarvin's mission and values
  • Candidates' creative and strategic approach to social media content
  • Candidates' ability to analyze and interpret data to inform content strategy
  • Candidates' communication and collaboration skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Include examples of your social media content and campaigns, if available
  • Prepare questions that demonstrate your understanding of Dungarvin's mission and values, as well as your interest in the role and the company

ATS Keywords: Social Media Management, Content Creation, Graphic Design, Video Production, Project Management, Communication, Data Analysis, Storytelling, Adobe Creative Suite, Photography, Videography, Strategic Thinking, Collaboration, Adaptability, Audience Engagement, Digital Marketing

ASSUMPTION: Dungarvin's hiring process is designed to assess candidates' fit with the company's mission, values, and culture, as well as their skills and qualifications for the role.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite
  • Microsoft Office
  • Sprout Social
  • Meta Business Suite
  • Various social media platforms (Facebook, Instagram, LinkedIn, YouTube, TikTok)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Respect: Dungarvin values the unique perspectives and experiences of each individual
  • Inclusion: The company strives to create an environment where everyone feels valued and respected
  • Person-Centered Care: Dungarvin is committed to providing individualized, tailored support to each person served

Work Style:

  • Collaborative: Dungarvin encourages teamwork and cross-functional collaboration
  • Adaptable: The company values employees who can adapt to changing priorities and demands
  • Mission-Driven: Dungarvin's work is guided by a strong commitment to its mission and values

Self-Assessment Questions:

  • How do your personal values align with Dungarvin's mission and values?
  • How do you approach creating engaging content that resonates with diverse audiences?
  • How do you stay organized and manage multiple projects and deadlines in a fast-paced environment?

ASSUMPTION: Success in this role requires a strong cultural fit with Dungarvin's mission, values, and work style.

⚠️ Potential Challenges

  • Managing multiple social media campaigns and content calendars simultaneously
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Balancing the need for creativity and innovation with consistent branding and messaging
  • Working remotely and maintaining productivity and engagement with the team

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a strategic approach to content creation and management.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on social media management for a mission-driven organization in the Individual and Family Services industry
  • Compared to similar roles in other industries, this role requires a strong understanding of and commitment to Dungarvin's mission and values
  • Career paths in this role may lead to opportunities in other marketing or communications roles within the organization, or to roles in related industries

ASSUMPTION: Success in this role requires a strong understanding of and commitment to Dungarvin's mission and values, as well as relevant experience and skills in social media management and content creation.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote Dungarvin's services and mission during National Disability Awareness Month
  • Creating a series of testimonial videos from individuals served by Dungarvin, highlighting the impact of the company's services on their lives
  • Designing and implementing a social media analytics dashboard to track key performance indicators and inform content strategy

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into Dungarvin's overall communications and marketing strategy?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Dungarvin support the professional growth and development of its employees?
  • What are the most rewarding aspects of working at Dungarvin, according to current employees?
  • How does Dungarvin approach acquisitions and major company updates from a communications perspective?

ASSUMPTION: Asking thoughtful, relevant questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare questions that demonstrate your understanding of Dungarvin's mission and values, as well as your interest in the role and the company
  • If applicable, include examples of your social media content and campaigns to showcase your skills and creativity
  • Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.