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Social Media Specialist (Hybrid, Cluj-Napoca)

Explora Solutions
Full-time
On-site
Cluj-Napoca, Romania
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Specialist (Hybrid, Cluj-Napoca)

πŸ”Ή Company: Explora Solutions

πŸ”Ή Location: Cluj-Napoca, Romania

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 30, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: Hybrid (2 days/week in office)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing social media strategies for international brands
  • Creating and managing engaging content across various platforms
  • Collaborating with cross-functional teams to ensure brand consistency
  • Analyzing and reporting on social media performance

ASSUMPTION: This role requires a strong understanding of social media platforms and a creative mindset to develop engaging content.

πŸ“‹ Key Responsibilities

βœ… Supporting the development and execution of social media strategies for clients

βœ… Creating, curating, and managing engaging content (images, videos, copy) for social media platforms

βœ… Overseeing proof-reading and approval of monthly social media calendars

βœ… Developing social media playbooks and posting calendars to ensure content continuity

βœ… Reviewing and analyzing monthly, quarterly, and annual reports

βœ… Overseeing influencer marketing strategies to expand user base and create excitement

βœ… Collaborating with content and SEO team leads for unified content distribution and link building opportunities

βœ… Monitoring and engaging within social media platforms, with continuous optimization and recommendations

βœ… Conducting competitive intelligence analysis and issuing reports with appropriate strategies and recommendations

βœ… Creating benchmarks and forecasts by campaign

βœ… Troubleshooting issues and seeking solutions for clients

βœ… Acting as the point of brand contact during site outage issues

ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years in a similar capacity with a medium to large-scale marketing organization

Required Skills:

  • Proven experience in social media content creation and management
  • Strong understanding of social media platforms (Facebook, X, Instagram, TikTok, Snapchat, Pinterest, and YouTube)
  • Excellent communication and creative skills
  • Ability to manage resources, including budgets and personnel
  • Proven time management skills and ability to prioritize tasks in a fast-paced environment
  • Motivated individual, comfortable with rapid changes

Preferred Skills:

  • Agency management experience
  • Knowledge of social media analytics tools
  • Experience with project management software

ASSUMPTION: Candidates with experience in sports social media or a strong interest in sports would be highly desirable for this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this position is estimated to be between 15,000 RON and 25,000 RON per month, based on industry standards for a mid-level marketing role in Cluj-Napoca.

Benefits:

  • 25 days of leave
  • Meal tickets of 40 lei/day
  • Pension coverage
  • Full health and dental coverage for you and dependents
  • 7Card subscription
  • Learning and development tailored to your career path
  • Travel and wellness allowance
  • Fun activities throughout the year

Working Hours: Full-time (40 hours/week) with a hybrid work arrangement (2 days/week in office)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Explora Solutions is a fully integrated digital solutions provider catering to international brands looking to create Web3 experiences. They offer flexibility and opportunities for digital and service professionals seeking a challenging and rewarding work environment.

Company Size: Explora Solutions has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: The company's founding date is not specified.

Company Description:

  • Explora Solutions is a fully integrated digital solutions provider catering to international brands looking to create Web3 experiences.
  • The company offers flexibility and opportunities for digital and service professionals seeking a challenging and rewarding work environment.
  • Explora Solutions' trust-based collaborative style provides employees with the freedom to be their best version of themselves.

Company Specialties:

  • Web3 experiences
  • Digital solutions
  • Customer care support

Company Website: https://www.explorasolutions.ro

ASSUMPTION: Explora Solutions is a growing company with a focus on digital solutions and Web3 experiences, providing opportunities for professionals seeking a challenging and rewarding work environment.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The Social Media Specialist will report to the Social Team Leader and collaborate with cross-functional teams, including Demand Generation, Conversion Optimization, SEO, Content Marketing, and Creative Services.

Work Arrangement: Hybrid (2 days/week in office)

Growth Opportunities:

  • Potential to grow within the marketing team or explore other areas of the company
  • Opportunities to work on international brands and Web3 projects
  • Learning and development tailored to the candidate's career path

ASSUMPTION: This role offers growth opportunities within the marketing team and the broader organization, as well as the chance to work on international brands and Web3 projects.

🌍 Location & Work Environment

Office Type: Explora Solutions has an office located in Cluj-Napoca, Romania, with a hybrid work arrangement (2 days/week in office).

Office Location(s): Ploiesti St, no 36-38, Ground Floor, Cluj-Napoca, Cluj 400157, RO

Geographic Context:

  • Cluj-Napoca is the second-largest city in Romania, located in the Transylvania region
  • The city offers a mix of historical and modern attractions, as well as a vibrant cultural scene
  • Cluj-Napoca is home to several universities and has a growing tech industry

Work Schedule: Full-time (40 hours/week) with a hybrid work arrangement (2 days/week in office)

ASSUMPTION: The hybrid work arrangement provides flexibility for employees, allowing them to balance their work and personal lives more effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth interview with the hiring manager
  • Final interview with the team

Key Assessment Areas:

  • Social media strategy and content creation skills
  • Communication and creative skills
  • Ability to manage resources and prioritize tasks
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant experience and achievements in social media content creation and management
  • Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
  • Prepare examples of social media campaigns or projects you've worked on to showcase your skills
  • Research the company and its clients to demonstrate your understanding of their brand and industry

ATS Keywords: Social Media Strategy, Digital Marketing, Content Creation, Influencer Marketing, Analytics, Project Management, Collaboration, SEO, Competitive Analysis, Brand Development, Budget Management, Time Management, Creative Skills, Communication Skills, Social Media Platforms, Engagement Strategies

ASSUMPTION: The application process for this role may vary depending on the candidate's qualifications and the company's hiring needs.

πŸ› οΈ Tools & Technologies

  • Social media platforms (Facebook, X, Instagram, TikTok, Snapchat, Pinterest, and YouTube)
  • Social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
  • Project management software (e.g., Asana, Trello, Jira)
  • Content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The tools and technologies required for this role may vary depending on the company's specific needs and preferences.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Innovation
  • Customer-centricity
  • Integrity
  • Accountability

Work Style:

  • Collaborative
  • Creative
  • Results-driven
  • Adaptable
  • Detail-oriented

Self-Assessment Questions:

  • How do you align with Explora Solutions' company values?
  • How comfortable are you working in a hybrid environment?
  • How do your work style and preferences fit with the company's work style?

ASSUMPTION: Cultural fit is an essential aspect of the hiring process, and candidates should be prepared to demonstrate their alignment with the company's values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced and ever-changing work environment
  • Collaborating with cross-functional teams and stakeholders
  • Developing and executing social media strategies for international brands

ASSUMPTION: This role may present challenges related to project management, adaptability, collaboration, and strategic thinking.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other social media specialist positions in its focus on international brands and Web3 experiences
  • Explora Solutions' emphasis on collaboration and innovation sets it apart from other companies in the industry
  • Career growth opportunities may vary depending on the company's size and structure

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry, and candidates should research the company and its clients to better understand the role's context.

πŸ“ Sample Projects

  • Developing and executing a social media campaign for an international sports brand
  • Creating and managing engaging content for a Web3 project launch
  • Analyzing and reporting on the performance of a social media account for a tech company

ASSUMPTION: Sample projects should be tailored to the specific role and company, demonstrating the candidate's skills and experience in social media content creation and management.

❓ Key Questions to Ask During Interview

  • How does this role support the company's overall marketing strategy?
  • What are the key priorities for this role in the first 90 days?
  • How does the company support the professional development of its employees?
  • What is the team structure and dynamic like?
  • How does the company approach work-life balance?

ASSUMPTION: Interview questions should be tailored to the specific role and company, focusing on the candidate's fit with the team and the company's culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare examples of social media campaigns or projects you've worked on to showcase your skills
  • Research the company and its clients to demonstrate your understanding of their brand and industry
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.