🔹 Job Title: Social Media Specialist - Hybrid position
🔹 Company: Grand Canyon Education
🔹 Location: Phoenix, Arizona, United States
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing & Communications
🔹 Date Posted: May 21, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with remote flexibility
Key aspects of this role include:
ASSUMPTION: This role requires a balance of creativity, strategic thinking, and community management skills. The hybrid nature of the role allows for both collaborative on-site work and remote flexibility.
✅ Manage various university partner-owned social media communities
✅ Assist with developing social media strategies for content and account management
✅ Write, edit, and input messaging and content to various profiles and applications
✅ Mentor student workers contributing to social media sites
✅ Work closely with video and photo teams to develop content specific to social media
✅ Engage with assigned communities to keep the university visible and protect its image
✅ Monitor online conversation about the university partners and report trends
✅ Create and monitor event pages, announcements, messages, reviews, and conversations
✅ Assist with managing reports reflecting meaningful social metrics for decision-making
✅ Track influencers and trending topics from online conversation about the university
✅ Other duties as assigned
ASSUMPTION: The role involves a mix of strategic planning, creative content development, community management, and analytics. It requires strong communication skills and the ability to work collaboratively with various teams.
Education: Bachelor’s degree in marketing, public relations, or communications
Experience: Minimum of 2-3 years of related professional work experience
Required Skills:
Preferred Skills:
ASSUMPTION: The required skills reflect the need for a well-rounded social media specialist with strong technical, creative, and analytical abilities. Preferred skills indicate a desire for candidates with industry-specific experience and language proficiency.
Salary Range: $45,000 - $60,000 per year (Based on industry standards for the role, experience level, and location)
Benefits:
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for evening, weekend, and holiday work as needed)
ASSUMPTION: The salary range is based on industry standards for a social media specialist with 2-5 years of experience in the Phoenix, Arizona area. Benefits are based on the company's standard benefits package for full-time employees.
Industry: Education Administration Programs
Company Size: 1,001-5,000 employees
Founded: 1983
Company Description:
Company Specialties:
Company Website: https://www.gce.com
ASSUMPTION: GCE is a well-established company in the education sector, focusing on providing support services and educational programs to various institutions. Their unique workplace culture emphasizes employee growth and diversity.
Career Level: Mid-level
Reporting Structure: Reports to the Social Media Manager
Work Arrangement: Hybrid - on-site and remote work
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth within the social media team and the broader organization. GCE values employee development and provides opportunities for professional advancement.
Office Type: Hybrid - on-site and remote work
Office Location(s): 2600 W Camelback Rd, Phoenix, Arizona, US
Geographic Context:
Work Schedule: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for evening, weekend, and holiday work as needed)
ASSUMPTION: The hybrid work arrangement allows for both collaborative on-site work and remote flexibility. The Phoenix, Arizona location offers a mix of urban and suburban living, with a variety of cultural attractions and outdoor activities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Social Media Management, Content Development, Brand Management, Social Media Strategies, Analytics, Photoshop, Microsoft Office, Community Engagement, Mentoring, Reporting, Online Monitoring, Event Management, Influencer Tracking
ASSUMPTION: The application process involves several stages, including an online application, phone or video screening, and in-person or virtual interviews. Key assessment areas focus on the candidate's social media skills, strategic thinking, and communication abilities.
ASSUMPTION: The role requires proficiency in social media management platforms, Photoshop, and the Microsoft Office suite. Familiarity with analytics tools is also beneficial.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: GCE values employees who embody their core values and can thrive in a collaborative, hybrid work environment. Candidates should assess their fit with the company's values and work style before applying.
ASSUMPTION: The role presents several challenges, including managing multiple accounts, staying current with social media trends, balancing creativity and data, protecting the university's image, and mentoring student workers.
ASSUMPTION: This role differs from other social media specialist positions in its focus on managing university partner-owned social media communities and GCE's unique industry context. Career progression opportunities are available within the social media team and the broader organization.
ASSUMPTION: Sample projects reflect the role's key responsibilities, including strategy development, content creation, community management, online monitoring, and mentoring student workers.
ASSUMPTION: Interview questions should focus on understanding the role's context within the organization, the team's challenges, professional development opportunities, onboarding expectations, and the hybrid work arrangement.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.