π Core Information
πΉ Job Title: Social Media Specialist, Jr.
πΉ Company: Ylopo
πΉ Location: Philippines/Remote
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 5, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: Remote (Philippines)
π Job Overview
Key aspects of this role include:
- Managing Facebook Ads campaigns for multiple clients
- Adjusting and maintaining campaign budgets
- Ensuring ad quality and reviewing assigned campaigns
- Collaborating with multiple departments for smooth campaign flow
- Working remotely with a fast-growing, supportive team
ASSUMPTION: This role requires a strong understanding of Facebook Ads and Business Manager, as well as excellent communication skills. Previous experience in a similar role is preferred but not required.
π Key Responsibilities
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Set up and run campaigns in Facebook Ads Manager for multiple clients
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Adjust and maintain campaign budgets, including pacing and allocation according to client needs
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Ensure ad quality by reviewing assigned campaigns and flagging issues for improvement
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Collaborate with Sales, Support, and Technical teams for smooth campaign flow
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Troubleshoot Facebook issues and escalate when necessary
ASSUMPTION: This role involves a high level of attention to detail and the ability to multitask and prioritize campaigns effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 1+ years of Facebook Ads marketing experience
Required Skills:
- Mid to advanced knowledge of Facebook Business Manager
- Excellent written, verbal, and virtual communication skills
- Proven ability to problem-solve and analyze results
- Strong collaboration skills
- Commitment to ongoing education and training
- Experience with updating Facebook Pages and troubleshooting Facebook issues
Preferred Skills:
- Experience with MS Access
- Familiarity with real estate industry
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: PHP 40,000 per month (Industry standard for entry-level Social Media Specialists in the Philippines)
Benefits:
- Personal development opportunities
- Guidance and support from the Executive Team
- Excellent leadership and mentoring
- Team building events and company-wide events
- Supportive, caring work environment
Working Hours: 9AM - 6PM Pacific Standard Time (Remote work with flexible hours)
ASSUMPTION: The salary range is based on industry standards for entry-level Social Media Specialists in the Philippines. Benefits are subject to change and may vary based on employment status.
π Applicant Insights
π Company Context
Industry: Technology, Information, and Internet
Company Size: Small (11-50 employees) - A small company size offers a close-knit work environment with opportunities for growth and direct interaction with leadership.
Founded: 2013 - Ylopo has been operating for over a decade, providing stability and experience in the industry.
Company Description:
- Ylopo is a rapidly growing marketing and technology company providing internet marketing services and proprietary lead generation and engagement software to successful real estate agents across the country.
- The company offers a next-generation complete digital marketing solution designed to help find more clients and build brand.
- Ylopo is committed to fostering, cultivating, and preserving a culture of diversity, equity, and inclusion.
Company Specialties:
- Lead Generation
- Real Estate
- Marketing Technology
- Search Marketing
- Ad Tech
- Mortgage Lending
- and SaaS
Company Website: http://www.ylopo.com
ASSUMPTION: Ylopo's small size and focus on real estate technology provide a unique opportunity for applicants to make a significant impact in their role and grow within the company.
π Role Analysis
Career Level: Entry-level - This role is ideal for recent graduates or individuals looking to start their career in social media marketing.
Reporting Structure: This role reports directly to the Social Media Manager and works closely with Sales, Support, and Technical teams.
Work Arrangement: Remote (Philippines) - Applicants must be based in the Philippines and have a reliable internet connection.
Growth Opportunities:
- Learning and growing within the role as the company expands
- Potential career progression to Senior Social Media Specialist or similar roles
- Opportunities to work on diverse campaigns and gain experience in various aspects of social media marketing
ASSUMPTION: As a small company, Ylopo offers ample opportunities for growth and development within the role and the organization.
π Location & Work Environment
Office Type: Remote - Applicants can work from the comfort of their own home or a co-working space.
Office Location(s): Philippines (Remote)
Geographic Context:
- The Philippines offers a lower cost of living compared to other major cities in the region, allowing for a better work-life balance.
- The time zone difference between the Philippines and the US allows for flexible working hours and potential overlap with team members in other locations.
- The country has a strong focus on education and a large English-speaking population, making it an ideal location for remote work.
Work Schedule: 9AM - 6PM Pacific Standard Time (Flexible hours with a focus on results and productivity)
ASSUMPTION: Working remotely in the Philippines offers a unique blend of cultural diversity, cost savings, and time zone advantages for both employees and employers.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study
- Final interview with the Social Media Manager
Key Assessment Areas:
- Facebook Ads knowledge and experience
- Problem-solving skills
- Communication and collaboration abilities
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in Facebook Ads marketing
- Tailor your resume and cover letter to emphasize your skills and fit for this role
- Prepare examples of successful Facebook Ads campaigns you've managed in the past
- Be ready to discuss your understanding of the real estate industry and how it relates to this role
ATS Keywords: Facebook Ads, Facebook Business Manager, Social Media Marketing, Campaign Management, Budget Allocation, Ad Quality Review, Collaboration, Troubleshooting, Real Estate Industry
ASSUMPTION: Ylopo's interview process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role and the team.
π οΈ Tools & Technologies
- Facebook Ads Manager
- Facebook Business Manager
- MS Access (preferred)
- Project management tools (e.g., Asana, Trello)
- Communication platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role. Applicants should be comfortable learning and using new tools as needed.
π Cultural Fit Considerations
Company Values:
- Commitment to personal development
- Guidance and support at a high level
- Excellent leadership and mentoring
- Team building and collaboration
- Supportive, caring environment
Work Style:
- Remote work with flexible hours
- Results-driven and focused on productivity
- Collaborative and supportive team environment
- Opportunities for growth and development
Self-Assessment Questions:
- Do you have a strong commitment to ongoing education and training in Facebook Ads marketing?
- Are you comfortable working remotely and managing your time effectively?
- Do you thrive in a collaborative, supportive work environment and enjoy helping others succeed?
ASSUMPTION: Applicants who align with Ylopo's company values and work style will be the best fit for this role and the team.
β οΈ Potential Challenges
- Managing multiple client campaigns simultaneously may be challenging for entry-level candidates
- Keeping up with Facebook's ever-changing platform and rules may require continuous learning and adaptation
- Working remotely may present distractions and require strong self-motivation and time management skills
- Collaborating with multiple departments may involve coordinating with different time zones and communication styles
ASSUMPTION: These challenges can be overcome with strong communication, organization, and time management skills, as well as a commitment to ongoing learning and development.
π Similar Roles Comparison
- Unlike other social media specialist roles, this position focuses specifically on Facebook Ads marketing and requires a high level of expertise in the platform
- Ylopo's small company size offers a unique opportunity for growth and direct interaction with leadership
- This role may provide a stepping stone to a career in real estate technology or digital marketing
ASSUMPTION: Applicants should consider their career goals and interests when comparing this role to similar positions in the industry.
π Sample Projects
- Managing a successful Facebook Ads campaign for a real estate client, resulting in a 20% increase in leads generated
- Collaborating with the Sales team to create targeted ad content for a specific client demographic
- Troubleshooting a Facebook Ads issue and finding a creative solution to optimize campaign performance
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
β Key Questions to Ask During Interview
- Can you describe a typical day in this role and how my time would be allocated?
- How does this role fit into the overall marketing strategy for Ylopo's clients?
- What opportunities are there for growth and development within this role and the company?
- How does Ylopo support work-life balance for remote employees?
- Can you provide an example of a challenging Facebook Ads campaign and how the team approached it?
ASSUMPTION: Asking thoughtful, relevant questions during the interview process demonstrates your interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful Facebook Ads campaigns you've managed in the past
- Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.