📌 Core Information
🔹 Job Title: Social Media Stage
🔹 Company: Wehkamp Retail Group
🔹 Location: Zwolle, Overijssel, Netherlands
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: April 11, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating engaging social media content for Wehkamp and kleertjes.com
- Analyzing social media trends and translating them into impactful posts and campaigns
- Developing content strategies for different platforms and target audiences
- Collaborating with the team to ensure content goes live and analyzing social media performance
ASSUMPTION: This role requires a strong understanding of social media trends and platforms, as well as creativity and strategic thinking.
📋 Key Responsibilities
✅ Creating and editing engaging content for Wehkamp and kleertjes.com's social media channels
✅ Monitoring and analyzing social media trends
✅ Developing content strategies for different platforms and target audiences
✅ Collaborating with the team to ensure content goes live and analyzing social media performance
ASSUMPTION: This role requires a proactive approach, strong communication skills, and the ability to work independently.
🎯 Required Qualifications
Education: Currently enrolled in an HBO (Higher Professional Education) program
Experience: No relevant experience required, but a strong passion for social media is essential
Required Skills:
- Excellent knowledge of social media platforms (TikTok, Instagram, etc.)
- Strong copywriting skills in Dutch
- Ability to work independently and proactively
- Basic knowledge of video editing (Capcut or similar) is a plus
Preferred Skills:
- Experience with social media analytics tools
- Knowledge of the fashion, home, or beauty industries
ASSUMPTION: This role requires a strong command of the Dutch language and a deep understanding of Dutch social media trends.
💰 Compensation & Benefits
Salary Range: €375 per month (stage allowance)
Benefits:
- Professional development opportunities
- Team activities and a fun work environment
Working Hours: 32 hours per week (flexible)
ASSUMPTION: The salary range is based on industry standards for internships in the Netherlands.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (eCommerce, fashion, home, beauty, and electronics)
Company Size: Medium-sized (1,001-5,000 employees)
Founded: 1952
Company Description:
- Wehkamp Retail Group is a well-known Dutch retailer with over 72 years of experience
- They offer a wide range of products, including fashion, home, beauty, and electronics
- Wehkamp is committed to providing a beautiful, relevant, and carefully curated selection of products to its customers
Company Specialties:
- eCommerce and webshop management
- Digital marketing and online presence
- Retail and customer experience
Company Website: wehkampretailgroup.nl
ASSUMPTION: Wehkamp Retail Group is a well-established company with a strong presence in the Dutch retail market.
📊 Role Analysis
Career Level: Entry-level (internship)
Reporting Structure: This role reports directly to the social media team
Work Arrangement: On-site, with flexible working hours (32 hours per week)
Growth Opportunities:
- Learning from experienced team members and industry professionals
- Developing skills in content creation, strategy, and analytics
- Potential full-time employment after the internship
ASSUMPTION: This role offers a unique opportunity for personal and professional growth within the retail industry.
🌍 Location & Work Environment
Office Type: Modern, state-of-the-art distribution center
Office Location(s): Zwolle, Overijssel, Netherlands
Geographic Context:
- Zwolle is a city in the province of Overijssel, located in the eastern Netherlands
- The city has a population of approximately 125,000 people
- Zwolle is known for its historic city center and vibrant cultural scene
Work Schedule: Flexible, with a focus on core hours between 9:00 AM and 5:00 PM
ASSUMPTION: The work environment at Wehkamp Retail Group is dynamic, collaborative, and focused on employee growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Creativity and content ideas
- Knowledge of social media trends and platforms
- Communication and teamwork skills
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your passion for social media and relevant skills
- Showcase your understanding of the Dutch social media landscape and trends
- Prepare examples of your own social media content or campaigns
ATS Keywords: Social Media, Content Creation, Trend Analysis, Strategy Development, Copywriting, Video Editing, Dutch, HBO, Internship
ASSUMPTION: The application process for this role may take up to 2 weeks, as the hiring team will review your application with multiple departments.
🛠️ Tools & Technologies
- Social media platforms (TikTok, Instagram, etc.)
- Video editing tools (Capcut or similar)
- Social media analytics tools (optional)
ASSUMPTION: Familiarity with these tools is not required, but a willingness to learn and adapt is essential.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Collaboration and teamwork
- Innovation and continuous improvement
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on personal and professional growth
Self-Assessment Questions:
- How do you stay up-to-date with the latest social media trends in the Netherlands?
- Can you describe a time when you created engaging content for a social media platform?
- How do you approach working collaboratively with a team to achieve common goals?
ASSUMPTION: Wehkamp Retail Group values candidates who are passionate, creative, and committed to their personal and professional growth.
⚠️ Potential Challenges
- Keeping up with the fast-paced nature of social media trends and platforms
- Balancing multiple responsibilities and priorities
- Adapting to a dynamic and sometimes unpredictable work environment
- Developing a strong understanding of the Dutch retail market and consumer behavior
ASSUMPTION: These challenges can be overcome with a proactive approach, strong communication skills, and a willingness to learn and adapt.
📈 Similar Roles Comparison
- This role is similar to a Social Media Coordinator or Assistant, but with a focus on content creation and strategy development
- Unlike other roles in the industry, this internship offers a unique opportunity to work with two distinct brands (Wehkamp and kleertjes.com) and their respective target audiences
- This role may lead to career paths in content creation, social media management, or digital marketing
ASSUMPTION: This role offers a unique opportunity to gain experience in multiple aspects of social media management and digital marketing.
📝 Sample Projects
- Developing a social media content calendar for Wehkamp and kleertjes.com
- Creating and editing engaging video content for TikTok and Instagram
- Analyzing social media performance and providing data-driven insights to the team
ASSUMPTION: These projects are designed to help interns develop their skills in content creation, strategy, and analytics, while also contributing to the team's overall success.
❓ Key Questions to Ask During Interview
- How does the social media team collaborate with other departments, such as marketing and sales?
- What are the most significant challenges facing the social media team in the current market landscape?
- How does Wehkamp Retail Group support the professional development of its interns and employees?
- What are the key performance indicators (KPIs) used to measure the success of social media campaigns?
- How does the company approach work-life balance and employee well-being?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your passion for social media and relevant skills
- Prepare examples of your own social media content or campaigns
- Follow up on your application status within 2 weeks of submission
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
