📌 Core Information
🔹 Job Title: Social User Acquisition Team Lead
🔹 Company: Natural Intelligence
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 13, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and mentoring a team of social user acquisition specialists
- Managing large-scale, multi-channel campaigns across various social platforms
- Setting and achieving performance targets through data-informed strategies
- Collaborating cross-functionally to drive growth and alignment
- Staying updated with platform trends and emerging media opportunities
ASSUMPTION: This role requires a balance of leadership, strategic thinking, and hands-on campaign management. The ideal candidate will have a proven track record in social user acquisition and experience managing teams.
📋 Key Responsibilities
✅ Lead, mentor, and support a team of social user acquisition managers
✅ Plan, execute, and optimize high-budget performance marketing campaigns across multiple social platforms
✅ Set KPIs and ensure consistent achievement of performance targets
✅ Analyze campaign performance and translate insights into actionable strategies
✅ Collaborate cross-functionally with business, product, content, and creative teams to ensure alignment and drive growth
✅ Stay up-to-date with platform trends, algorithm changes, and emerging media opportunities
ASSUMPTION: The role requires a strong focus on data analysis and interpretation to drive informed decision-making and continuous improvement.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of hands-on experience managing large-scale paid campaigns on social platforms (Facebook, TikTok, YouTube – mandatory)
Required Skills:
- Strong analytical skills with the ability to interpret data and drive data-informed decisions
- Creative and strategic thinker with strong execution skills
- Excellent communication and organizational abilities
- High proficiency in English – both written and spoken
Preferred Skills:
- 1+ year of experience in team management or mentorship
- Experience with Reddit or native advertising platforms
ASSUMPTION: While not explicitly stated, experience with attribution tools and user journey analysis would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between ₪15,000 - ₪25,000 per month, based on industry standards for a mid-level marketing role in Tel Aviv. This is an estimate and the actual salary may vary based on experience and qualifications.
Benefits:
- Stock Options
- Competitive Pay
- Clear Growth Paths
Working Hours: Full-time position with standard office hours, Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Natural Intelligence operates in the financial services industry, connecting high-intent consumers with top global brands through comparison websites.
Company Size: With 201-500 employees, Natural Intelligence offers a mid-sized company environment with opportunities for growth and collaboration.
Founded: Founded in 2009, Natural Intelligence has grown into an industry leader while remaining bootstrapped.
Company Description:
- Natural Intelligence is a global leader in performance marketing
- The company creates innovative solutions for millions of users with cutting-edge AI tools
- Natural Intelligence fosters an inclusive environment with vibrant communities for diverse groups
Company Specialties:
- Comparison websites
- Data-driven performance marketing
- AI-powered solutions
Company Website: bestmoney.com
ASSUMPTION: Natural Intelligence's focus on AI and data-driven marketing may require candidates to have experience with AI tools and data analysis.
📊 Role Analysis
Career Level: This role is at the mid-level, requiring a balance of leadership, strategic thinking, and hands-on campaign management.
Reporting Structure: The Social User Acquisition Team Lead will manage a team of social user acquisition managers and report directly to the marketing department.
Work Arrangement: This role is on-site, requiring regular presence in the Tel Aviv office.
Growth Opportunities:
- Progression to a senior or management role within the marketing department
- Expansion into new markets or platforms as the company grows
- Potential to work on special projects or initiatives
ASSUMPTION: Natural Intelligence's focus on growth and innovation may present unique opportunities for career advancement.
🌍 Location & Work Environment
Office Type: Natural Intelligence's offices are described as premium workspaces with stunning views, a gym, music studio, and great coffee.
Office Location(s): Totzeret Haaretz 6-8/Derech HaShalom 5, Tel-Aviv
Geographic Context:
- Tel Aviv is a vibrant, multicultural city with a thriving tech industry
- The office is located in the heart of Tel Aviv, offering easy access to public transportation and amenities
- Tel Aviv has a Mediterranean climate with mild winters and hot, dry summers
Work Schedule: Standard office hours, Monday to Friday, with the possibility of flexible hours or remote work for specific roles or projects.
ASSUMPTION: While the role is on-site, Natural Intelligence may offer flexible work arrangements for the right candidate.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-depth interview with the hiring manager and/or team members
- Final interview with the company's leadership
Key Assessment Areas:
- Campaign management skills and experience
- Data analysis and interpretation abilities
- Leadership and team management capabilities
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience with social user acquisition campaigns and team management
- Demonstrate strong analytical skills and data-driven decision-making
- Showcase creativity and strategic thinking in your application materials
- Tailor your resume and cover letter to emphasize your fit for this specific role
ATS Keywords: Social User Acquisition, Campaign Management, Data Analysis, Team Leadership, Performance Marketing, Cross-Functional Collaboration, Creative Thinking, Strategic Planning, Communication Skills, Organizational Skills, Mentorship, Paid Campaigns, Trend Analysis, User Acquisition Strategies, Attribution Tools, User Journey Analysis
ASSUMPTION: Natural Intelligence's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.
🛠️ Tools & Technologies
- Social media advertising platforms (Facebook, TikTok, YouTube, etc.)
- Attribution tools (e.g., AppsFlyer, Adjust, etc.)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, etc.)
- Project management tools (e.g., Asana, Trello, etc.)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the team's needs.
👔 Cultural Fit Considerations
Company Values:
- AI-First: Embracing cutting-edge technology to create innovative solutions
- Inclusive Environment: Fostering a diverse and welcoming workplace
- Rewarding Career: Offering competitive pay, stock options, and clear growth paths
- Premium Workspaces: Providing high-quality offices with amenities for employee comfort and productivity
- Work-Life Balance: Encouraging a healthy work-life balance with legendary company parties and team events
Work Style:
- Data-driven: Making informed decisions based on data and analytics
- Collaborative: Working closely with cross-functional teams to drive growth and alignment
- Innovative: Embracing new ideas and approaches to problem-solving
Self-Assessment Questions:
- How do you stay up-to-date with the latest trends and algorithm changes in social media advertising?
- Can you provide an example of a time when you led a team to achieve a significant goal or overcome a challenge?
- How do you balance data-driven decision-making with creative and strategic thinking?
ASSUMPTION: Natural Intelligence places a strong emphasis on cultural fit and may assess candidates' alignment with the company's values and work style during the interview process.
⚠️ Potential Challenges
- Managing a team with varying levels of experience and expertise
- Keeping up with the fast-paced nature of social media advertising and platform changes
- Balancing the need for data-driven decision-making with the need for creative and strategic thinking
- Collaborating effectively with cross-functional teams to ensure alignment and drive growth
ASSUMPTION: Natural Intelligence's focus on growth and innovation may present unique challenges and opportunities for career advancement.
📈 Similar Roles Comparison
- Unlike related roles, this position requires a balance of leadership, strategic thinking, and hands-on campaign management
- In the financial services industry, understanding consumer behavior and preferences is crucial for successful user acquisition campaigns
- Career paths in this role may include progression to senior or management roles within the marketing department or expansion into new markets or platforms
ASSUMPTION: While this role shares similarities with other social user acquisition positions, its unique blend of responsibilities and industry context sets it apart.
📝 Sample Projects
- Developing and executing a multi-channel campaign to drive user acquisition for a new financial product
- Analyzing campaign performance data to identify trends and optimize strategies for improved ROI
- Collaborating with cross-functional teams to create targeted content and messaging for social media advertising campaigns
ASSUMPTION: The specific projects and initiatives undertaken in this role may vary depending on the company's priorities and the candidate's skills and experience.
❓ Key Questions to Ask During Interview
- How does the company support the professional development and growth of its employees?
- Can you describe the team structure and dynamics within the marketing department?
- How does the company foster a culture of innovation and creativity in its approach to social media advertising?
- What are the most significant challenges facing the social user acquisition team currently, and how can this role help address them?
- How does the company approach work-life balance, and what resources are available to support employees in maintaining a healthy work-life equilibrium?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and provide valuable information about the company and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
- Prepare for the interview by researching Natural Intelligence's company values and culture, and practicing your responses to common interview questions
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
