Solution Marketing Manager

📌 Core Information

🔹 Job Title: Solution Marketing Manager

🔹 Company: Caylent

🔹 Location: United States

🔹 Job Type: Full-time, Remote

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: 2025-07-07

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic marketing initiatives to promote Caylent's AWS consulting services and drive demand.
• Collaborating with cross-functional teams to create compelling messaging, content, and campaigns that resonate with the target audience.
• Leading solution launches and marketing strategies for new solutions built on AWS.
• Managing a small team and owning the strategy behind how Caylent positions and promotes its AWS-based consulting services.
• Working closely with sales, solution development teams, and industry specialists to understand Caylent's service offerings and ensure alignment between marketing messaging, actual services, and market demand.

ASSUMPTION: This role requires a strong understanding of AWS services and a proven track record in solutions marketing or product management. The ideal candidate will have experience in B2B marketing, preferably within the IT or cloud computing industry.

📋 Key Responsibilities

✅ Developing and executing strategic marketing initiatives to promote Caylent's AWS consulting services and drive demand.

✅ Collaborating with cross-functional teams to create compelling messaging, content, and campaigns that resonate with the target audience.

✅ Leading solution launches and marketing strategies for new solutions built on AWS.

✅ Managing a small team and owning the strategy behind how Caylent positions and promotes its AWS-based consulting services.

✅ Working closely with sales, solution development teams, and industry specialists to understand Caylent's service offerings and ensure alignment between marketing messaging, actual services, and market demand.

ASSUMPTION: The responsibilities listed above are essential for driving the success of Caylent's marketing efforts and require a high level of organization, communication, and leadership skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.

Experience: Minimum of 5 years of solutions marketing, go-to-market development, or product management experience.

Required Skills:

• Proven experience in B2B marketing, preferably within the IT or cloud computing industry.
• Strong knowledge of Amazon Web Services (AWS), artificial intelligence, or data platforms.
• Creative thinker with the ability to translate technical concepts into compelling marketing content.
• Exceptional written and verbal communication skills.
• Proficiency in marketing automation tools, analytics platforms, and CRM systems.
• Demonstrated ability to manage and prioritize multiple projects in a fast-paced, dynamic environment.
• Strong analytical and problem-solving skills.
• Prior experience managing and developing direct reports.
• Comfortable setting team goals, leading performance conversations, and enabling others' success.
• Must have strong interpersonal and leadership skills with the ability to effectively communicate with internal stakeholders and customers.

Preferred Skills:

• Experience in the AWS ecosystem or cloud services industry.
• Familiarity with marketing automation tools such as HubSpot, Marketo, or Pardot.

ASSUMPTION: The required and preferred skills listed above are essential for success in this role and should be carefully considered by applicants.

💰 Compensation & Benefits

Salary Range: $120,000 - $140,000 per year. The base salary is determined on factors such as skills, experience, geographic location, and other market conditions. While it's not typical for offers to be made at the top of the range, please keep in mind that the base salary range is only one component of your overall compensation.

Benefits:

• 100% remote work, either from home or in a shared workspace.
• Competitive base salary plus bonus structure.
• 401k with 4% company match.
• Medical, dental, vision, and life insurance benefits with the company paying up to 75%.
• Generous holidays and paid time off.
• State-of-the-art laptop and tools.
• Equipment and office stipend.
• Individual professional development plan.
• Work with an amazing worldwide team and in an incredible corporate culture.

Working Hours: Full-time, with a flexible schedule.

ASSUMPTION: The salary range and benefits listed above are based on industry standards for a role of this level and experience. However, the final offer may vary based on the candidate's qualifications and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Caylent operates in the IT Services and IT Consulting industry, focusing on cloud native services and helping organizations adopt AWS.

Company Size: Caylent has 501-1,000 employees, providing a large and established environment for professional growth and collaboration.

Founded: Caylent was founded in 2015 and has since grown to become a premier AWS consulting partner, offering a range of services including workload migrations, cloud native application development, DevOps, data engineering, security, and compliance.

Company Description:

• Caylent is a cloud native services company that helps organizations bring the best out of their people and technology using AWS.
• The company provides a full range of AWS services, including workload migrations and modernization, cloud native application development, DevOps, data engineering, security and compliance, and everything in between.
• Caylent celebrates the culture of each of its team members and fosters a community of technological curiosity.

Company Specialties:

• Amazon Web Services (AWS)
• Microservices
• Containers
• Cloud
• Continuous Delivery
• Cloud Native
• Kubernetes
• Terraform
• Serverless Framework
• CI/CD
• Generative AI
• AI/ML
• Data Modernization
• Infrastructure Modernization

Company Website: caylent.com

ASSUMPTION: Caylent's focus on AWS services and cloud native technologies makes it an attractive option for professionals looking to work in a cutting-edge and innovative field.

📊 Role Analysis

Career Level: This role is at the senior management level, requiring a high degree of expertise and leadership in solutions marketing and go-to-market development.

Reporting Structure: The Solution Marketing Manager will report directly to the Chief Marketing Officer (CMO) and will be responsible for leading a small team of marketing professionals.

Work Arrangement: This role is fully remote, with the option to work from home or in a shared workspace. Caylent has employees in Canada, the United States, and Latin America, providing a diverse and global work environment.

Growth Opportunities:

• As Caylent continues to grow, there will be opportunities for the Solution Marketing Manager to take on additional responsibilities and advance their career within the marketing department or the organization as a whole.
• The company offers an individual professional development plan, allowing employees to tailor their growth and learning experiences to their unique goals and aspirations.
• Caylent's focus on fostering a culture of technological curiosity provides ample opportunities for employees to expand their skills and knowledge in the cloud native services industry.

ASSUMPTION: The growth opportunities listed above are subject to the company's overall performance and the individual's demonstrated skills and contributions.

🌍 Location & Work Environment

Office Type: Caylent operates fully remote, with employees working from home or in shared workspaces.

Office Location(s): Caylent's headquarters is in Irvine, California, but employees are located worldwide.

Geographic Context:

• Caylent's remote work arrangement allows employees to live and work anywhere with a stable internet connection, providing flexibility and work-life balance.
• The company has a strong presence in North America, with employees in Canada, the United States, and Latin America.
• Caylent's global workforce fosters a diverse and inclusive work environment, with team members from various backgrounds and perspectives.

Work Schedule: Caylent offers a flexible work schedule, with the option to work part-time or full-time, depending on the employee's needs and preferences.

ASSUMPTION: Caylent's remote work arrangement and flexible work schedule make it an attractive option for professionals looking to balance their personal and professional lives.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Caylent careers page.
• Phone or video screen with the HR department to discuss the role and qualifications.
• Technical assessment or case study to evaluate the candidate's skills and problem-solving abilities.
• Final interview with the hiring manager and other key stakeholders, such as the CMO or other marketing team members.
• Background check and offer extension for the successful candidate.

Key Assessment Areas:

• Marketing strategy and planning skills.
• Understanding of AWS services and the cloud computing industry.
• Ability to translate technical concepts into compelling marketing content.
• Communication and interpersonal skills, both written and verbal.
• Leadership and team management abilities.
• Problem-solving and analytical skills.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of AWS services and the cloud computing industry in your application materials.
• Showcase your ability to translate technical concepts into marketing content through examples or case studies.
• Prepare for behavioral interview questions that focus on your leadership, communication, and problem-solving skills.
• Research Caylent's company culture and values to ensure a strong fit with your personal work style and preferences.

ATS Keywords: Solutions Marketing, Go-To-Market Development, Product Management, AWS, Cloud Computing, B2B Marketing, Marketing Automation, Analytics, CRM, Leadership, Team Management, Problem-Solving, Technical Writing

ASSUMPTION: The application process and interview tips listed above are based on industry standards and best practices for marketing roles. However, the specific details may vary depending on the company's hiring practices and the role's requirements.

🛠️ Tools & Technologies

• Marketing automation tools such as HubSpot, Marketo, or Pardot.
• Analytics platforms such as Google Analytics or Adobe Analytics.
• CRM systems such as Salesforce or HubSpot CRM.
• Project management tools such as Asana, Trello, or Jira.
• Cloud-based collaboration tools such as Microsoft 365 or Google Workspace.

ASSUMPTION: The tools and technologies listed above are commonly used in marketing roles and may vary depending on the company's specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Premier AWS Consulting Partner.
• Rocket fuel for cloud native adoption.
• Empowering organizations through technology.
• Fostering a culture of technological curiosity.
• Celebrating diversity and inclusion.

Work Style:

• Fully remote work arrangement with flexible scheduling.
• Collaborative and team-oriented work environment.
• Focus on continuous learning and professional development.
• Data-driven decision-making and continuous improvement.
• Strong emphasis on communication, both written and verbal.

Self-Assessment Questions:

• Do you have a strong understanding of AWS services and the cloud computing industry?
• Are you comfortable working in a fully remote, collaborative environment?
• Do you have excellent written and verbal communication skills?
• Are you able to translate technical concepts into compelling marketing content?
• Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: The self-assessment questions listed above are designed to help candidates evaluate their fit with Caylent's company culture and work environment.

⚠️ Potential Challenges

• The fully remote work arrangement may present challenges for candidates who prefer an on-site or hybrid work environment.
• The fast-paced, dynamic nature of the role may require candidates to adapt to changing priorities and tight deadlines.
• The need to manage and develop a small team may present challenges for candidates who have not had prior experience in team leadership or mentorship.
• The requirement to work with cross-functional teams and stakeholders may present challenges for candidates who struggle with communication or collaboration.
• The need to stay up-to-date with the latest AWS services and industry trends may present challenges for candidates who are not comfortable with continuous learning and professional development.

ASSUMPTION: The potential challenges listed above are common to marketing roles, particularly those focused on solutions marketing and go-to-market development. However, the specific details may vary depending on the company's culture and the role's requirements.

📈 Similar Roles Comparison

• Solution Marketing Manager vs. Product Marketing Manager: Both roles focus on promoting a company's products or services, but the Solution Marketing Manager role is more focused on positioning and promoting a suite of related services rather than individual products.
• Solution Marketing Manager vs. Demand Generation Manager: Both roles focus on driving demand for a company's offerings, but the Solution Marketing Manager role is more focused on developing and executing strategic marketing initiatives, while the Demand Generation Manager role is more focused on tactical execution and lead generation.
• Solution Marketing Manager vs. Marketing Manager: Both roles involve overseeing a marketing team and developing marketing strategies, but the Solution Marketing Manager role is more focused on solutions development and go-to-market development, while the Marketing Manager role is more focused on overall marketing strategy and execution.

ASSUMPTION: The role comparisons listed above are based on industry standards and best practices for marketing roles. However, the specific details may vary depending on the company's hiring practices and the role's requirements.

📝 Sample Projects

• Developing a go-to-market strategy for a new suite of AWS-based consulting services.
• Creating a comprehensive messaging framework and value proposition for Caylent's existing service offerings.
• Launching a new solution or service offering, including all related marketing materials and campaigns.
• Conducting market research and analysis to inform solution development and go-to-market strategies.
• Developing and executing a targeted account-based marketing (ABM) strategy for Caylent's enterprise clients.

ASSUMPTION: The sample projects listed above are based on industry standards and best practices for marketing roles. However, the specific details may vary depending on the company's hiring practices and the role's requirements.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to solutions development and go-to-market strategy?
• How does the marketing team collaborate with other departments, such as sales and product development?
• What are the key challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
• How does the company support the professional development and growth of its marketing team members?
• What are the key performance indicators (KPIs) used to measure the success of the marketing team's initiatives, and how are they tracked and reported?
• How does the company approach diversity, equity, and inclusion (DEI) initiatives, and what role does the marketing team play in supporting them?

ASSUMPTION: The key questions to ask during the interview listed above are designed to help candidates evaluate their fit with Caylent's company culture and work environment, as well as gain a better understanding of the role's responsibilities and requirements.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Caylent careers page.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare for behavioral interview questions that focus on your leadership, communication, and problem-solving skills.
• Research Caylent's company culture and values to ensure a strong fit with your personal work style and preferences.
• Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.