📌 Core Information
🔹 Job Title: Solution Marketing Manager, Cloud
🔹 Company: Axis Communications
🔹 Location: Chelmsford, Massachusetts, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-06-25
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving cloud marketing strategy and thought leadership
- Collaborating with cross-functional teams to promote cloud solutions
- Creating compelling content and marketing campaigns
- Measuring and optimizing marketing program results
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Build and maintain a marketing strategy for cloud solutions
✅ Create clear, value-based messaging for cloud offerings
✅ Develop and execute marketing plans to strengthen brand awareness and generate demand
✅ Collaborate with business development, sales, customer advocacy, media, digital, and partner marketing teams
✅ Measure and report on marketing program and campaign results
ASSUMPTION: This role involves a mix of strategic planning, creative content development, and data-driven optimization.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing or related field.
Experience: 5+ years of marketing experience in a B2B environment, preferably in software services.
Required Skills:
- Project management skills
- Thoughtful and creative content development and writing proficiencies
- Strong communication skills
- Innate curiosity and ability to ask thoughtful questions
- Proven ability to develop and execute successful marketing campaigns
- Self-starter attitude with a constant drive for professional development
- Extreme attention to detail with exceptional organizational skills
- Extensive business acumen
- Masterful command of digital marketing strategies
Preferred Skills:
- Experience marketing software services
ASSUMPTION: Candidates should have a strong foundation in marketing with a focus on B2B environments and a proven track record of successful campaign execution.
💰 Compensation & Benefits
Salary Range: $100,000 - $120,000 per year. This estimate is based on industry standards for a marketing manager role with 5-10 years of experience in the software services sector and the location in Chelmsford, MA.
Benefits:
- Training and tuition reimbursement
- Health, dental, vision, and fitness/health and wellness programs
- Paid parental leave and dependent care reimbursement
- Generous vacation benefit and 3-week sabbatical every 5 years
- 401(k) program and employer matching
Working Hours: Full-time, typically 40 hours per week. This role may require up to 20% travel.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Axis Communications operates in the computer networking products industry, focusing on video surveillance, access control, intercom, and audio systems enhanced by intelligent analytics applications.
Company Size: Axis Communications has around 5,000 employees, placing it in the mid-size category. This size allows for ample opportunities for collaboration and growth but maintains a manageable structure for decision-making and innovation.
Founded: 1984, in Lund, Sweden. Axis Communications has since expanded globally, with significant presence in the United States and Europe.
Company Description:
- Innovates for a smarter, safer world by creating solutions for improving security and business performance
- Offers solutions in video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications
- Collaborates with technology and system integration partners worldwide to deliver customer solutions
Company Specialties:
- Network video
- IP Video surveillance
- Security camera
- CCTV
- IP camera
- Network audio
- Access control
- Network video analytics
Company Website: www.axis.com
ASSUMPTION: Axis Communications is an established leader in its industry, with a strong global presence and a commitment to innovation and customer satisfaction.
📊 Role Analysis
Career Level: This role is at the mid-level management stage, requiring strategic thinking, team leadership, and cross-functional collaboration.
Reporting Structure: The Solution Marketing Manager reports directly to the Product Marketing Director and works closely with various teams, including business development, sales, and marketing.
Work Arrangement: This role is on-site, with the primary location in Chelmsford, MA. It may require up to 20% travel for meetings, events, or customer visits.
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on diverse projects and expand skillsets
- Chance to contribute to the company's growth and success in the cloud solutions space
ASSUMPTION: This role offers a mix of strategic, creative, and analytical responsibilities, providing ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: The primary office is located in Chelmsford, MA, with a modern, collaborative work environment.
Office Location(s): Chelmsford, MA, United States
Geographic Context:
- The Greater Boston area offers a mix of urban and suburban living, with easy access to cultural attractions, outdoor activities, and a robust job market
- Chelmsford is located approximately 25 miles northwest of Boston, providing a convenient commute for many residents
- The area is home to numerous technology and innovation companies, fostering a dynamic and competitive business environment
Work Schedule: Full-time, typically 40 hours per week. The role may require occasional overtime or flexible hours to meet project deadlines or attend events.
ASSUMPTION: The Chelmsford office provides a modern, collaborative work environment that supports productivity and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Product Marketing Director
Key Assessment Areas:
- Marketing strategy and planning
- Content creation and storytelling
- Communication and presentation skills
- Cross-functional team collaboration
- Data-driven decision-making and campaign optimization
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the cloud solutions market and Axis Communications' offerings
- Prepare examples of successful marketing campaigns you've led or contributed to
ATS Keywords: Cloud solutions, marketing strategy, content development, campaign optimization, team collaboration, B2B marketing, software services
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on identifying candidates with strong marketing skills, strategic thinking, and relevant industry experience.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
- Content creation and design tools (e.g., Adobe Creative Suite, Canva)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: This role requires proficiency in marketing automation, CRM, and analytics tools, as well as familiarity with content creation and design software.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
- Sustainability
- Responsibility
Work Style:
- Dynamic and fast-paced, with a focus on driving results and continuous improvement
- Collaborative and inclusive, with a strong emphasis on teamwork and open communication
- Data-driven and analytical, with a focus on measuring and optimizing performance
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with diverse teams?
- Do you have a strong data-driven mindset and a commitment to continuous learning and improvement?
ASSUMPTION: Axis Communications values innovation, quality, collaboration, and sustainability, fostering a dynamic and inclusive work environment that prioritizes teamwork and continuous improvement.
⚠️ Potential Challenges
- The role may require occasional overtime or flexible hours to meet project deadlines or attend events
- Candidates may face competition from other marketing professionals with relevant experience
- The role involves a mix of strategic, creative, and analytical responsibilities, which may require adaptability and strong time management skills
- The primary office is located in Chelmsford, MA, which may require relocation for candidates not currently based in the area
ASSUMPTION: While this role offers numerous opportunities for professional growth and development, candidates should be prepared to manage a dynamic workload and adapt to the fast-paced, collaborative work environment.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position places a stronger emphasis on cloud solutions and thought leadership
- In the software services industry, this role requires a deeper understanding of cloud technologies and their applications in business settings
- Career progression in this role may lead to senior marketing positions or management roles within the cloud solutions space
ASSUMPTION: This role offers a unique opportunity to specialize in cloud solutions marketing, with a focus on thought leadership and strategic planning.
📝 Sample Projects
- Developing a comprehensive marketing plan to launch a new cloud-based product or service
- Creating a series of blog posts or whitepapers to educate customers on the benefits of cloud solutions
- Executing a targeted email campaign to generate demand for an existing cloud offering
ASSUMPTION: These sample projects illustrate the strategic, creative, and analytical aspects of the Solution Marketing Manager role, focusing on cloud solutions and customer education.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other teams, such as business development and sales?
- What are the most significant challenges facing the cloud solutions market, and how does this role address them?
- What opportunities are there for professional growth and development within this role and the company?
- How does the company support work-life balance for its employees?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company's culture, priorities, and growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Follow up with the HR department one week after submitting your application to inquire about your application status
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
