Solution Marketing Manager

📌 Core Information

🔹 Job Title: Solution Marketing Manager

🔹 Company: Caylent

🔹 Location: Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote Solely

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies for cloud solutions
• Collaborating with cross-functional teams to drive product adoption
• Conducting market research and analyzing data to inform marketing efforts
• Creating and delivering presentations to customers and stakeholders
• Managing marketing budgets and ensuring ROI

ASSUMPTION: This role requires a strong understanding of cloud technologies and a proven track record in marketing. The ideal candidate will have experience in B2B marketing and be comfortable working in a dynamic, fast-paced environment.

📋 Key Responsibilities

✅ Develop and execute marketing strategies for Caylent's cloud solutions

✅ Collaborate with cross-functional teams to drive product adoption and revenue growth

✅ Conduct market research and analyze data to inform marketing efforts and product development

✅ Create and deliver presentations to customers, partners, and internal stakeholders

✅ Manage marketing budgets and ensure ROI on marketing investments

✅ Monitor and report on marketing performance metrics

ASSUMPION: The successful candidate will be comfortable working independently and in a team environment. They will have strong communication skills and be able to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in B2B marketing, with at least 3 years in cloud or technology marketing

Required Skills:

• Proven experience in developing and executing marketing strategies
• Strong understanding of cloud technologies and market trends
• Excellent communication and presentation skills
• Proficient in data analysis and reporting
• Experience with marketing automation tools and CRM systems
• Ability to manage budgets and ensure ROI on marketing investments

Preferred Skills:

• Experience with marketing in the cloud industry
• Familiarity with AWS services and ecosystem
• Knowledge of marketing funnel optimization and lead scoring
• Experience with ABM (Account-Based Marketing) strategies

ASSUMPTION: The ideal candidate will have a strong understanding of the cloud market and be able to leverage this knowledge to drive marketing efforts. They will also have experience working with cross-functional teams and be comfortable in a dynamic, fast-paced environment.

💰 Compensation & Benefits

Salary Range: CAD 117,000 - 148,500 per year

Benefits:

• 100% Remote Work
• Equitable Life - Hybrid Plan
• 100% Premium Coverage for the Employee and Dependents
• Competitive Phantom Equity
• Long-Term Disability
• 4% Pension Match
• Unlimited Vacations
• Sick Leave
• Paid Holidays
• Parental Leave
• Paid for Exams and Certifications
• Peer Bonus Awards
• State of the Art Laptop and Tools
• Equipment & Office Stipend
• Individual Professional Development Plan
• Annual Stipend for Learning and Development

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Solution Marketing Manager role. The actual salary may vary based on the candidate's experience, skills, and other factors.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting

Company Size: 501-1,000 employees

Founded: 2015

Company Description:

• Caylent is a cloud native services company that helps organizations bring the best out of their people and technology using AWS
• The company is a Premier AWS Consulting Partner and specializes in workload migrations, cloud native application development, DevOps, data engineering, security, and infrastructure modernization
• Caylent operates fully remotely with employees in Canada, the United States, and Latin America

Company Specialties:

• Amazon Web Services
• Microservices
• Containers
• Cloud
• Continuous Delivery
• Cloud Native
• Kubernetes
• Terraform
• Serverless Framework
• CI/CD
• Generative AI
• AI/ML
• Data Modernization
• Financial Services
• Healthcare & Life Sciences
• Media & Entertainment
• and Infrastructure Modernization

Company Website: caylent.com

ASSUMPTION: Caylent's focus on cloud technologies and remote work makes it an attractive option for candidates seeking to work in a dynamic, innovative environment.

📊 Role Analysis

Career Level: Mid-level to Senior

Reporting Structure: The Solution Marketing Manager will report directly to the VP of Marketing or a similar role

Work Arrangement: 100% Remote

Growth Opportunities:

• Potential to move into a leadership role as the company grows
• Opportunities to expand skills and knowledge in the cloud industry
• Possibility to work on high-impact projects with significant visibility

ASSUMPTION: The Solution Marketing Manager role offers a unique opportunity to grow both personally and professionally within a dynamic, fast-growing company.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): Canada, United States, Latin America

Geographic Context:

• Canada: Known for its high quality of life, universal healthcare, and diverse landscapes
• United States: Offers a wide range of cultural experiences, job opportunities, and competitive salaries
• Latin America: Provides a mix of vibrant cultures, cost-effective living, and emerging tech hubs

Work Schedule: Flexible, with a focus on results and deliverables

ASSUMPTION: Caylent's fully remote work arrangement allows employees to balance work and personal life more effectively, while still collaborating with a global team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Technical assessment or case study
• Final interview with the hiring manager and/or team members
• Background check and offer

Key Assessment Areas:

• Marketing strategy development
• Data analysis and reporting
• Presentation skills
• Budget management
• Cloud technology knowledge

Application Tips:

• Highlight relevant marketing experience and achievements
• Demonstrate understanding of cloud technologies and market trends
• Showcase strong communication and presentation skills
• Prepare for data analysis and budget management questions
• Research Caylent's company culture and values

ATS Keywords: Marketing Strategy, Cloud Technology, Data Analysis, Budget Management, Presentation Skills, Marketing Automation, CRM, ABM, AWS, Cloud Industry

ASSUMPTION: Caylent's hiring process is designed to assess the candidate's skills and cultural fit. The company values diversity and inclusion, so applicants should be prepared to discuss their unique perspectives and experiences.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, HubSpot)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Data analysis tools (e.g., Excel, Google Analytics)
• Presentation software (e.g., PowerPoint, Google Slides)
• Cloud technologies (e.g., AWS, Azure, Google Cloud)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The successful candidate will be comfortable learning and using new tools as needed to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Inclusive
• Results-driven

Work Style:

• Dynamic and fast-paced
• Results-oriented
• Team-focused
• Adaptable to change
• Comfortable with remote work

Self-Assessment Questions:

• How do you stay up-to-date with cloud technology trends and market developments?
• Can you provide an example of a successful marketing campaign you've led, and how you measured its impact?
• How do you prioritize and manage multiple projects and deadlines in a remote work environment?

ASSUMPTION: Caylent's company culture values diversity, innovation, and collaboration. Candidates should be prepared to demonstrate their alignment with these values and their ability to thrive in a dynamic, remote work environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a remote work environment
• Keeping up with the fast-paced nature of the cloud industry
• Balancing marketing strategy development with day-to-day tactical tasks
• Working with cross-functional teams across different time zones

ASSUMPTION: The successful candidate will be able to manage their time effectively, prioritize tasks, and communicate clearly with remote team members to overcome these challenges.

📈 Similar Roles Comparison

• Solution Marketing Manager vs. Product Marketing Manager: Both roles focus on driving product adoption, but the Solution Marketing Manager role is more focused on cloud-specific solutions and may require more technical knowledge
• Cloud industry context: The cloud industry is dynamic and fast-paced, with constant innovation and competition. Marketing strategies must evolve quickly to stay relevant
• Career path comparison: The Solution Marketing Manager role can lead to senior marketing roles, such as VP of Marketing or Chief Marketing Officer, as the company grows

ASSUMPTION: The Solution Marketing Manager role offers a unique blend of marketing and cloud technology expertise, making it an attractive option for candidates seeking to grow their careers in the cloud industry.

📝 Sample Projects

• Developing a go-to-market strategy for a new cloud solution
• Conducting market research to identify customer pain points and inform product development
• Creating and delivering a webinar or presentation to educate customers on a specific cloud topic
• Managing a marketing campaign to drive product adoption and increase market share

ASSUMPTION: The successful candidate will have experience working on similar projects and be able to apply their knowledge to drive results in this role.

❓ Key Questions to Ask During Interview

• How does the company support the professional development of its marketing team members?
• Can you describe a recent marketing campaign that the company has run, and how it performed?
• How does the company collaborate with its customers to drive product adoption and success?
• What are the biggest challenges facing the marketing team in the next 12 months, and how can this role help address them?
• How does the company measure the success of its marketing efforts, and how can this role contribute to improving those metrics?

ASSUMPTION: The interview process is an opportunity for candidates to learn more about the company's marketing strategy, team dynamics, and growth prospects. Asking thoughtful questions demonstrates the candidate's interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through Caylent's careers page
• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
• Prepare for interview questions related to marketing strategy development, data analysis, and cloud technology knowledge
• Research Caylent's company culture and values to demonstrate your fit with the organization
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.