Specialist 3, Marketing

📌 Core Information

🔹 Job Title: Specialist 3, Marketing

🔹 Company: Comcast

🔹 Location: NY - Virtual - E, NJ - Virtual - E

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 15, 2025

🔹 Experience Level: 5-7 years

🔹 Remote Status: On-site (with virtual options)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies to support customer engagement and prospect outreach
• Collaborating cross-functionally with Sales, Care, and Field Operations teams
• Mentoring junior team members and providing leadership on marketing projects
• Conducting competitive analysis and market research to inform strategies
• Creating performance reports to evaluate the effectiveness of marketing programs

ASSUMPTION: This role requires a high degree of independence and strategic thinking, with a focus on driving customer engagement and supporting business growth.

📋 Key Responsibilities

✅ Researches, writes, and develops marketing materials to support campaigns and initiatives

✅ Reviews existing literature and historical marketing content to inform current project strategies

✅ Serves as a key point of contact for inquiries related to departmental communications and marketing collateral

✅ Provides leadership, mentorship, and oversight to junior Marketing Specialists

✅ Conducts competitive analysis by gathering and evaluating marketing materials from industry peers and competitors

✅ Assists in translating business needs into actionable marketing strategies and data-driven insights

✅ Supports the creation of performance reporting to evaluate the effectiveness and ROI of marketing programs

✅ Exercises independent judgment and discretion in managing projects and making decisions of significance

✅ Maintains regular, consistent, and punctual attendance, with availability to work evenings, weekends, and overtime as needed

✅ Performs other duties and responsibilities as assigned

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and mentoring, with a strong focus on driving customer engagement and supporting business growth.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 3-5 years of progressive experience in marketing, communications, or a related discipline

Required Skills:

• Strong writing, editing, and presentation skills with a keen eye for detail
• Experience collaborating with cross-functional teams
• Proficiency in marketing tools and platforms
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies
• Experience mentoring or providing guidance to junior team members
• Familiarity with competitive analysis and market research techniques
• Knowledge of industry trends and best practices in B2B or enterprise marketing

Preferred Skills:

• Experience working in a virtual or hybrid environment
• Bilingual or multilingual skills

ASSUMPTION: While the job listing does not specify preferred skills, given the virtual nature of the role, experience working remotely or in a hybrid environment would be beneficial. Additionally, bilingual or multilingual skills could be an asset in reaching a diverse customer base.

💰 Compensation & Benefits

Salary Range: $80,321.18 - $120,481.78 per year

Benefits:

• Health Insurance
• Retirement Plan
• Paid Time Off
• Flexible Schedule

Working Hours: Full-time, with availability to work evenings, weekends, and overtime as needed

ASSUMPTION: The salary range provided is based on the job listing and is subject to change. Benefits may vary based on individual eligibility and company policies.

📌 Applicant Insights

🔍 Company Context

Industry: Telecommunications. Comcast is a global leader in media, entertainment, and communications, providing a wide range of services to customers, including cable television, high-speed internet, and voice services.

Company Size: 10,001+ employees. As a large organization, Comcast offers numerous opportunities for career growth and development.

Founded: 1963. Comcast was founded by Ralph J. Roberts and is headquartered in Philadelphia, Pennsylvania.

Company Description:

• Comcast brings together the best in media and technology to connect customers to the moments and experiences that matter most
• The company innovates to create the world's best entertainment and online experiences
• Comcast is committed to delivering exceptional customer experiences and driving growth through its diverse portfolio of products and services

Company Specialties:

• Cable Television
• High-Speed Internet
• Voice Services
• Entertainment and Media

Company Website: corporate.comcast.com

ASSUMPTION: Comcast's large size and diverse portfolio of products and services offer numerous opportunities for career growth and development within the marketing function.

📊 Role Analysis

Career Level: Mid-level. This role is suited for experienced marketing professionals looking to take on more responsibility and provide mentorship to junior team members.

Reporting Structure: This role reports directly to the Marketing Manager and may have supervisory responsibilities for junior Marketing Specialists.

Work Arrangement: On-site, with virtual options. This role requires regular attendance at the office, but may also involve working remotely or in a hybrid environment.

Growth Opportunities:

• Potential advancement to a Marketing Manager or similar role
• Expansion of responsibilities within the marketing function
• Opportunities to work on high-impact projects and initiatives

ASSUMPTION: Given Comcast's large size and diverse portfolio of products and services, there are numerous opportunities for career growth and development within the marketing function.

🌍 Location & Work Environment

Office Type: Virtual, with on-site options. This role can be performed remotely, but may also require regular attendance at the office.

Office Location(s): NY - Virtual - E, NJ - Virtual - E

Geographic Context:

• New York and New Jersey are major markets for Comcast, with a diverse customer base and numerous opportunities for growth
• The virtual nature of this role allows for flexibility in working from home or at a Comcast office
• The East Coast time zone may require some flexibility in working hours to accommodate meetings and collaboration with team members in different time zones

Work Schedule: Full-time, with availability to work evenings, weekends, and overtime as needed. This role may require some flexibility in working hours to accommodate meetings and deadlines.

ASSUMPTION: The virtual nature of this role offers flexibility in working from home or at a Comcast office, but may also require some flexibility in working hours to accommodate meetings and collaboration with team members in different time zones.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with a hiring manager or HR representative
• In-person or virtual interview with the Marketing Manager and other team members
• Background check and reference check
• Job offer

Key Assessment Areas:

• Marketing expertise and strategic thinking
• Writing and communication skills
• Analytical skills and data interpretation
• Collaboration and teamwork
• Leadership and mentoring abilities

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to emphasize your fit for the role and Comcast's mission
• Prepare examples of your marketing work and be ready to discuss your approach to projects and campaigns

ATS Keywords: Marketing, Customer Engagement, Prospect Outreach, Marketing Materials, Competitive Analysis, Market Research, Performance Reporting, Mentoring, Collaboration, B2B Marketing, Content Development

ASSUMPTION: Comcast's application process may involve multiple interviews and assessments to evaluate candidates' marketing expertise, strategic thinking, and cultural fit.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Marketo, Pardot)
• Customer relationship management (CRM) software (e.g., Salesforce)
• Project management tools (e.g., Asana, Trello)
• Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Comcast uses a variety of marketing, project management, and data analysis tools to support its marketing efforts. Familiarity with these tools is not required, but may be an asset in the application process.

👔 Cultural Fit Considerations

Company Values:

• Customer First
• Act with Integrity
• Innovate and Win Together
• Respect and Empower Each Other

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you have a customer-centric mindset and a passion for driving engagement?
• Are you comfortable working in a fast-paced, dynamic environment and adapting to change?
• Do you thrive in a collaborative setting and enjoy mentoring and supporting junior team members?

ASSUMPTION: Comcast values a customer-centric mindset, collaboration, and adaptability in its employees. Applicants should be prepared to demonstrate their fit with these values and work style preferences in the interview process.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, dynamic environment and adapting to change
• Providing mentorship and guidance to junior team members
• Balancing strategic planning with tactical execution

ASSUMPTION: This role may present challenges in managing multiple projects and deadlines, working in a fast-paced environment, and balancing strategic planning with tactical execution. Applicants should be prepared to demonstrate their ability to manage these challenges effectively.

📈 Similar Roles Comparison

• Marketing Manager: This role is a step below a Marketing Manager, with more focus on tactical execution and less on strategic planning and team management
• Marketing Specialist 2: This role requires more experience and independence than a Marketing Specialist 2, with additional responsibilities for mentoring and project leadership
• Product Marketing Manager: This role is more focused on driving product adoption and launch, while this role is more focused on customer engagement and prospect outreach

ASSUMPTION: This role is a step below a Marketing Manager, with more focus on tactical execution and less on strategic planning and team management. It requires more experience and independence than a Marketing Specialist 2, with additional responsibilities for mentoring and project leadership. It is distinct from a Product Marketing Manager, which is more focused on driving product adoption and launch.

📝 Sample Projects

• Developing and executing a customer engagement campaign to drive adoption of a new product or service
• Conducting competitive analysis and market research to inform marketing strategies and tactics
• Creating performance reports to evaluate the effectiveness of marketing programs and identify opportunities for improvement

ASSUMPTION: These sample projects illustrate the strategic, tactical, and analytical aspects of the Marketing Specialist 3 role, and provide examples of the types of projects that may be undertaken in this position.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does this role fit into the broader marketing organization and company strategy?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Comcast support the professional development and growth of its marketing employees?
• What is the typical career path for someone in this role, and what opportunities exist for advancement?

ASSUMPTION: These questions are designed to provide insight into the team structure, role priorities, and career growth opportunities for the Marketing Specialist 3 role at Comcast.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your marketing experience and achievements, with a focus on customer engagement, prospect outreach, and project management
• Write a cover letter that emphasizes your fit for the role and Comcast's mission, and addresses how your skills and experience align with the job description
• Prepare examples of your marketing work and be ready to discuss your approach to projects and campaigns
• Follow up with the hiring manager or HR representative within one week of submitting your application, to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.