📌 Core Information
🔹 Job Title: Specialist, Marketing Partnerships
🔹 Company: Insurance Australia Limited
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: Permanent, On-site
🔹 Category: Marketing
🔹 Date Posted: April 6, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing partnership properties to build brand value and deliver commercial benefits
- Growing total customer numbers for the NRMA brand
- Thriving in complex, changing business environments
- Excellent stakeholder engagement and management skills
- High-level negotiation and contract management abilities
ASSUMPTION: This role requires a balance of strategic thinking, tactical execution, and strong interpersonal skills to succeed in a dynamic environment.
📋 Key Responsibilities
✅ Manage partnership properties to build brand value, deliver commercial benefits, and reward and recognize employees and customers
✅ Grow total customer numbers through marketing as a strategic growth lever
✅ Work with an established ecosystem, exciting partnership roster, and healthy budget to achieve lofty goals
ASSUMPTION: The role may involve occasional travel to meet with partners and attend events.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (5-10 years) working on large, high-profile partnerships, especially in partnership leverage and activation
Required Skills:
- Excellent stakeholder engagement and management skills
- High-level negotiation and contract management abilities
- Ability to interpret and run with brand/marketing strategies
- Proficiency in Microsoft Office Suite
Preferred Skills:
- Experience in the insurance industry
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in data analysis tools may be beneficial for tracking partnership performance.
💰 Compensation & Benefits
Salary Range: AUD 120,000 - 150,000 per annum (Based on industry standards for a Marketing Specialist role in Sydney with 5-10 years of experience)
Benefits:
- Boosted superannuation with 13% as standard
- Up to 50% off personal insurance, including home and motor insurance
- 5 myLeave days per year on top of annual leave
- Discounts on every day and special occasion items
- Great employee network communities
- Community volunteer days and team volunteer activities
- Award-winning recognition and reward program
Working Hours: Full-time, Monday to Friday, with flexibility for occasional overtime or weekend work as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance. IAG is Australia and New Zealand's largest general insurance company, providing insurance under many leading brands, including NRMA Insurance, CGU, SGIO, SGIC, and WFI.
Company Size: 10,001+ employees. As a large company, IAG offers extensive resources, diverse opportunities, and a well-established infrastructure.
Founded: 1851. IAG has a long history and a strong reputation in the insurance industry.
Company Description:
- IAG's purpose is to make your world a safer place, benefiting customers, partners, employees, shareholders, and communities
- The company believes in using its influence and role as a major investor, purchaser, and employer for the good of everyone
- IAG is committed to increasing awareness of risk and helping communities reduce and prevent risk
Company Specialties:
- Underwriting
- Home & Motor Claims
- CTP
- Life Insurance
- Travel Insurance
- Boat
- Lifestyle & Leisure Insurance
- Home Security
- Risk
- Reinsurance
- and Shared Value
Company Website: www.iag.com.au
ASSUMPTION: IAG's large size and extensive resources may lead to more structured processes and hierarchical decision-making compared to smaller companies.
📊 Role Analysis
Career Level: Mid-level. This role offers opportunities for growth and progression within the marketing department and the broader organization.
Reporting Structure: The Specialist, Marketing Partnerships will report directly to the Manager, Marketing Partnerships.
Work Arrangement: On-site, with occasional flexibility for remote work or working from home as needed.
Growth Opportunities:
- Progression to a senior marketing role within the organization
- Expanding responsibilities to include additional brands or product lines
- Developing expertise in specific areas, such as digital marketing or customer experience
ASSUMPTION: Given the dynamic nature of the role, there may be opportunities for the successful candidate to shape the position and make it their own.
🌍 Location & Work Environment
Office Type: Corporate office environment with open-plan workspaces and dedicated meeting rooms.
Office Location(s): 201 Sussex St, Level 13, Tower Two, Darling Park, Sydney, New South Wales 2000, AU
Geographic Context:
- Sydney is a major global city with a vibrant culture, diverse communities, and numerous attractions
- The office is located in the central business district (CBD), offering easy access to public transportation, restaurants, and shopping
- Sydney experiences a humid subtropical climate, with mild winters and warm summers
Work Schedule: Standard business hours, with flexibility for occasional overtime or weekend work as needed
ASSUMPTION: The successful candidate should be comfortable working in a fast-paced, dynamic environment with frequent interaction with stakeholders at various levels.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- Face-to-face interview with the hiring manager and a panel of stakeholders
- Final interview with the head of marketing or another senior leader
Key Assessment Areas:
- Cultural fit and alignment with IAG's values
- Strategic thinking and problem-solving skills
- Communication and stakeholder management abilities
- Negotiation and contract management skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the insurance industry and IAG's business
- Prepare examples of successful partnership activations and their impact on brand value and commercial benefits
ATS Keywords: Marketing Partnerships, Brand Value, Commercial Benefits, Stakeholder Engagement, Negotiation, Contract Management, Strategic Thinking, Insurance Industry
ASSUMPTION: IAG's application process may involve assessments or case studies to evaluate the candidate's skills and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The successful candidate should be comfortable learning and using new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer First
- Integrity
- Respect
- Accountability
- Innovation
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient in the face of change
- Results-driven and focused on delivering outcomes
Self-Assessment Questions:
- How do you demonstrate IAG's value of 'Customer First' in your daily work?
- Can you provide an example of a time when you had to adapt to significant change, and how did you handle it?
- How do you prioritize and manage multiple projects or tasks to ensure you deliver results?
ASSUMPTION: IAG places a strong emphasis on cultural fit and alignment with its values, so candidates should be prepared to demonstrate their fit with the company culture.
⚠️ Potential Challenges
- Managing multiple stakeholders with competing priorities
- Balancing strategic thinking with tactical execution
- Adapting to a dynamic and changing business environment
- Occasional travel and work outside of standard business hours
ASSUMPTION: The successful candidate should be comfortable working in a fast-paced, dynamic environment and able to adapt to change.
📈 Similar Roles Comparison
- Compared to a Partnership Manager role, this position has a broader scope and higher level of responsibility
- In the insurance industry, partnership roles may have unique challenges related to risk management and compliance
- Career progression may involve moving into a senior marketing role or specializing in a specific area, such as digital marketing or customer experience
ASSUMPTION: Candidates should research similar roles in the insurance industry and consider how their skills and experience align with the requirements of this position.
📝 Sample Projects
- Developing and executing a partnership activation campaign that drives brand awareness and customer engagement
- Negotiating and managing contracts with high-profile partners to maximize commercial benefits
- Analyzing partnership performance data to identify trends and opportunities for improvement
ASSUMPTION: Candidates should be prepared to discuss specific examples of their experience with partnership activation, negotiation, and performance analysis.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader marketing strategy for the NRMA brand?
- Can you describe the team structure and dynamics within the marketing department?
- How does IAG support the growth and development of its employees?
- What are the key priorities for this role in the first 90 days?
- How does IAG measure the success of its partnership initiatives?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful partnership activations and their impact on brand value and commercial benefits
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
