📌 Core Information
🔹 Job Title: Specialist, SEO Content Support (6-month - Cantonese Required)
🔹 Company: MoneyHero Group
🔹 Location: Kuala Lumpur, Malaysia
🔹 Job Type: Contract (6 months)
🔹 Category: Marketing
🔹 Date Posted: May 7, 2025
🔹 Experience Level: Entry-level to Mid-level
🔹 Remote Status: Fully Remote (based in Malaysia)
🚀 Job Overview
Key aspects of this role include:
- Supporting the website revamp project
- Assisting in conducting keyword research
- Reviewing content for quality and SEO best practices
- Uploading and editing content on the CMS
ASSUMPTION: This role requires a balance of content creation, SEO, and project support skills. Candidates should be comfortable working in a fast-paced, project-based environment.
📋 Key Responsibilities
✅ Supporting the website revamp project by assisting in content creation and optimization
✅ Conducting keyword research to identify relevant and high-performing keywords for content
✅ Reviewing content for quality, accuracy, and SEO best practices
✅ Uploading and editing content on the CMS to ensure website visibility and user experience
✅ Collaborating with cross-functional teams to ensure content aligns with brand voice and marketing strategies
ASSUMPTION: This role requires strong attention to detail, excellent communication skills, and the ability to work independently and in a team.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Some content writing experience (1-3 years preferred)
Required Skills:
- Proficiency in Cantonese (spoken & written) to support Hong Kong market content
- Effective communication and collaboration abilities
Preferred Skills:
- Understanding of basic SEO Concepts
- Experience on working with Content Management systems
- Excellent analytical and problem-solving skills
- Resourceful, able to multitask and prioritize in a fast-paced environment
ASSUMPTION: While SEO experience is not required, a basic understanding of SEO concepts and a willingness to learn will be beneficial for this role.
💰 Compensation & Benefits
Salary Range: MYR 3,000 - 4,500 per month (6-month contract) - *Assumed based on industry standards for entry-level marketing roles in Kuala Lumpur*
Benefits:
- Flexible working hours
- Opportunity to work with a dynamic, international team
- Potential for full-time employment after contract completion
Working Hours: Full-time (40 hours/week) with flexible hours
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Kuala Lumpur. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Fintech - MoneyHero Group is a market leading financial products platform in Greater Southeast Asia, reaching 9.8m monthly unique users and working with more than 270 commercial partners across four markets including Singapore, Hong Kong S.A.R., Philippines, Taiwan.
Company Size: Medium (201-500 employees) - MoneyHero Group has a team of over 350 talented individuals in 4 markets who are hyper passionate about building innovative financial solutions and making an impact on people’s lives.
Founded: 2014 - MoneyHero Group was launched in 2014 and has since helped over 10 million monthly users make the best financial decisions.
Company Description:
- MoneyHero Group is an equal opportunity employer that values, supports, and respects all individuals and is committed to maintaining an inclusive and diverse working environment.
- The company is backed by world-class organizations and companies and has raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group.
- MoneyHero Group is committed to empowering and connecting people to a better financial future.
Company Specialties:
- Financial products platform
- Digital insurance aggregation and comparison
- Online personal finance
- Fintech solutions
Company Website: www.moneyherogroup.com
ASSUMPTION: MoneyHero Group is a dynamic and growing fintech company with a strong focus on innovation and customer-centric solutions.
📊 Role Analysis
Career Level: Entry-level to Mid-level - This role is suitable for candidates with some content writing experience who are looking to gain experience in SEO and digital marketing.
Reporting Structure: This role reports directly to the Marketing Manager and works closely with the SEO Specialist and Content Team.
Work Arrangement: Fully Remote (based in Malaysia) - This role requires candidates to be based in Malaysia and does not require a work visa sponsorship.
Growth Opportunities:
- Potential for full-time employment after contract completion
- Opportunity to work on high-impact projects and gain exposure to various aspects of digital marketing
- Chance to work with a diverse and international team and gain experience in a fast-paced, dynamic environment
ASSUMPTION: This role offers excellent growth opportunities for the right candidate, including the potential for full-time employment and exposure to various aspects of digital marketing.
🌍 Location & Work Environment
Office Type: Remote (based in Malaysia) - This role does not require candidates to be based in any specific office location, but they must be based in Malaysia.
Office Location(s): Kuala Lumpur, Malaysia
Geographic Context:
- Kuala Lumpur is a vibrant and multicultural city with a cost of living that is generally lower than other major Southeast Asian cities.
- The city offers a wide range of amenities, including shopping, dining, and entertainment options.
- Kuala Lumpur has a tropical rainforest climate with high temperatures and humidity throughout the year.
Work Schedule: Full-time (40 hours/week) with flexible hours - This role requires candidates to work full-time but offers flexible working hours to accommodate different schedules.
ASSUMPTION: Kuala Lumpur offers a dynamic and multicultural work environment with a lower cost of living compared to other major Southeast Asian cities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Cantonese language proficiency
- Content writing skills
- SEO understanding
- Communication and collaboration abilities
Application Tips:
- Highlight relevant Cantonese language experience in your resume and cover letter
- Include examples of your content writing work, if available
- Demonstrate your understanding of basic SEO concepts in your application materials
- Showcase your ability to work effectively in a team and collaborate with cross-functional teams
ATS Keywords: Cantonese, content writing, SEO, marketing, collaboration, teamwork, project support
ASSUMPTION: MoneyHero Group uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Content Management Systems (e.g., WordPress, Drupal)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with common content management systems, SEO tools, and project management tools will be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Impact - MoneyHero Group is actively empowering and connecting people to a better financial future
- Work - The company has a team of over 350 talented individuals who are hyper passionate about building innovative financial solutions and making an impact on people’s lives
- Culture - MoneyHero Group takes its work seriously but doesn’t hesitate to keep things light and create magic when having a little bit of fun
- Thrive - The company launched in 2014 and has since helped over 10 million monthly users make the best financial decisions
- Reputation - MoneyHero Group is backed by world-class organizations and companies and has raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group
Work Style:
- Dynamic and fast-paced environment
- Collaborative and international team
- Focus on innovation and customer-centric solutions
Self-Assessment Questions:
- Do you have a strong proficiency in Cantonese (spoken & written) and enjoy working with diverse teams?
- Are you comfortable working in a fast-paced, project-based environment?
- Do you have excellent communication and collaboration abilities?
ASSUMPTION: MoneyHero Group values candidates who are comfortable working in a dynamic and collaborative environment and have strong communication and collaboration abilities.
⚠️ Potential Challenges
- Working in a fast-paced, project-based environment may require candidates to multitask and prioritize effectively
- Candidates may need to work irregular hours to meet project deadlines
- This role requires a strong understanding of Cantonese language and culture, which may be challenging for non-native speakers
- Candidates may need to work with a diverse and international team, which may require additional communication and collaboration efforts
ASSUMPTION: While this role offers excellent growth opportunities, candidates should be prepared to work in a fast-paced and dynamic environment and may face challenges related to language proficiency and cultural understanding.
📈 Similar Roles Comparison
- This role is similar to a Content Marketing Specialist or SEO Specialist role, but with a stronger focus on project support and Cantonese language proficiency
- MoneyHero Group is a leading fintech company in Greater Southeast Asia, offering more competitive salaries and benefits compared to smaller or less established companies in the region
- This role offers excellent growth opportunities, including the potential for full-time employment and exposure to various aspects of digital marketing
ASSUMPTION: While this role is similar to other content marketing and SEO roles, it offers unique growth opportunities and a competitive salary and benefits package compared to similar roles in the region.
📝 Sample Projects
- Conducting keyword research and on-page optimization for high-performing content
- Reviewing and editing content for quality, accuracy, and SEO best practices
- Uploading and editing content on the CMS to ensure website visibility and user experience
- Collaborating with cross-functional teams to ensure content aligns with brand voice and marketing strategies
ASSUMPTION: These sample projects are representative of the day-to-day tasks and responsibilities required for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for MoneyHero Group?
- What opportunities are there for growth and development within the company?
- How does MoneyHero Group support work-life balance for its employees?
- What is the team culture like, and how does this role contribute to the team's success?
ASSUMPTION: Asking these questions can help candidates better understand the role, the company, and the team dynamics, allowing them to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant Cantonese language experience and content writing samples in your resume and cover letter
- Demonstrate your understanding of basic SEO concepts in your application materials
- Prepare for your interview by researching MoneyHero Group and practicing common interview questions
- Follow up with the hiring manager within one week of your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
