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Specjalista ds. PR i Komunikacji

METRO/MAKRO
Full-time
On-site
Warsaw, Mazowieckie, Poland
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Specjalista ds. PR i Komunikacji

πŸ”Ή Company: METRO/MAKRO

πŸ”Ή Location: Warsaw, Mazowieckie, Poland

πŸ”Ή Job Type: PeΕ‚ny etat

πŸ”Ή Category: Wholesale

πŸ”Ή Date Posted: 2025-04-14

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Producing communication materials for the company's operations
  • Ensuring relevance and attractiveness of company information in external channels
  • Managing media relations
  • Collaborating with the team to enhance communication effectiveness

ASSUMPTION: This role requires a balance of creativity and organizational skills to effectively manage communication tasks and maintain strong media relations.

πŸ“‹ Key Responsibilities

βœ… Produce communication materials such as texts, videos, animations, and images related to the company's operations

βœ… Ensure the relevance and attractiveness of company information in external channels

βœ… Manage media relations, including contact with media representatives and monitoring media coverage

βœ… Collaborate with the team to enhance communication effectiveness and implement global communication strategies

βœ… Organize internal and external events

ASSUMPTION: The role may require occasional weekend or evening work to attend events or manage media crises.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in external communication or a related field

Required Skills:

  • Proven experience in external communication or a related field
  • Strong content creation skills
  • Familiarity with media monitoring tools
  • Excellent interpersonal and organizational skills
  • Creativity and teamwork abilities

Preferred Skills:

  • Experience in the wholesale industry
  • Fluency in Polish and English

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and familiarity with communication software tools are likely required for this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Warsaw, Poland, is typically between 8,000 PLN and 12,000 PLN gross per month, based on experience and qualifications.

Benefits:

  • Private Medical Care
  • Funding for Sports and Recreation Cards
  • Meal Subsidies
  • Discounts on Purchases at MAKRO
  • Free Parking

Working Hours: Full-time, with a hybrid work arrangement (on-site and remote work)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: METRO/MAKRO operates in the wholesale industry, focusing on providing high-quality products and services to professional clients, including independent restaurant owners and retailers.

Company Size: METRO/MAKRO is a large company with over 5,000 employees in Poland alone, offering a dynamic and international work environment.

Founded: METRO/MAKRO was founded in 1971 and has since grown into a global wholesale and foodservice company.

Company Description:

  • METRO/MAKRO is the number 1 choice for independent restaurant owners and retailers in France
  • The company focuses on providing access to authentic, healthy, tasty, and creative food and catering options
  • METRO/MAKRO cares about the quality of its products and maintains a relationship based on trust with producers

Company Specialties:

  • Commerce de gros and Distribution B to B

Company Website: recrutement.metro.fr

ASSUMPTION: METRO/MAKRO's focus on local products, cuisine, and gastronomy may influence the types of communication materials required for this role.

πŸ“Š Role Analysis

Career Level: This role is suitable for professionals with 2-5 years of experience in external communication or a related field, seeking to develop their skills and advance their career in a dynamic and international company.

Reporting Structure: The Specjalista ds. PR i Komunikacji will report directly to the Communication Manager and collaborate with various departments to ensure effective communication strategies.

Work Arrangement: The role offers a hybrid work arrangement, combining on-site work at the Warsaw office with remote work options.

Growth Opportunities:

  • Developing expertise in communication strategies and tactics
  • Expanding knowledge of the wholesale industry and its trends
  • Potential career progression to more senior communication roles within the company

ASSUMPTION: Given the company's size and global presence, there may be opportunities for international assignments or transfers in the future.

🌍 Location & Work Environment

Office Type: The Warsaw office is a modern and collaborative workspace, fostering teamwork and innovation.

Office Location(s): Aleje Jerozolimskie 186, 02-486 Warszawa, Poland

Geographic Context:

  • Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene and numerous historical sites
  • The city is well-connected by public transportation, making it easy to commute to the office
  • Warsaw is known for its diverse food scene, reflecting the city's multicultural influences

Work Schedule: The role follows a standard full-time work schedule, with the option for remote work on certain days.

ASSUMPTION: The hybrid work arrangement may require occasional on-site presence for team meetings, events, or media crises.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the provided link
  • Phone or video screening to assess communication skills and cultural fit
  • In-person or virtual interview with the Communication Manager and a team member to discuss the role and company in more detail
  • Background check and reference verification

Key Assessment Areas:

  • Communication skills and ability to create engaging content
  • Media relations experience and understanding of media monitoring tools
  • Interpersonal and organizational skills, as well as teamwork abilities

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of communication materials you've created in previous roles to showcase your skills
  • Research METRO/MAKRO's company culture and values to demonstrate your cultural fit

ATS Keywords: External Communication, Content Creation, Media Monitoring, Interpersonal Skills, Organizational Skills, Creativity, Teamwork, Wholesale Industry, Media Relations

ASSUMPTION: The application process may vary depending on the volume of applicants and the company's hiring needs.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Communication software tools (e.g., Hootsuite, Buffer, or similar platforms)
  • Media monitoring tools (e.g., Mention, Brand24, or similar services)

ASSUMPTION: Familiarity with industry-specific communication tools and software may be required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for local products, cuisine, and gastronomy
  • Commitment to quality and trust with producers
  • Focus on providing access to authentic, healthy, tasty, and creative food and catering options

Work Style:

  • Collaborative and team-oriented
  • Dynamic and international work environment
  • Focus on continuous learning and development

Self-Assessment Questions:

  • How do you demonstrate your passion for local products, cuisine, and gastronomy in your daily life?
  • Can you provide an example of a time when you successfully managed a media crisis or challenging communication situation?
  • How do you balance creativity and organization in your approach to communication tasks?

ASSUMPTION: Candidates who share METRO/MAKRO's passion for local products, cuisine, and gastronomy and can demonstrate strong communication skills and cultural fit will be most successful in this role.

⚠️ Potential Challenges

  • Managing media relations and crises in a fast-paced and dynamic environment
  • Balancing the creative and organizational aspects of the role
  • Adapting to a hybrid work arrangement and maintaining effective communication with remote team members
  • Keeping up with industry trends and best practices in external communication

ASSUMPTION: Successful candidates will be able to navigate these challenges and contribute to the company's ongoing success in the wholesale and foodservice industry.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other communication roles in its focus on the wholesale industry and its unique requirements
  • METRO/MAKRO's global presence and international work environment may offer more diverse career growth opportunities compared to smaller or more localized companies
  • Career progression in this role may involve developing expertise in communication strategies and tactics, as well as gaining experience in the wholesale industry

ASSUMPTION: Candidates should research similar roles in the wholesale industry and consider how their skills and experience align with the unique requirements of this position.

πŸ“ Sample Projects

  • Developing a communication plan for a new product launch in the wholesale industry
  • Creating engaging content for social media channels to promote the company's commitment to local products and gastronomy
  • Managing media relations for a high-profile event or crisis situation

ASSUMPTION: Successful candidates will be able to provide relevant examples of their communication skills and experience during the interview process.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role and how it might vary depending on the company's needs?
  • How does the Communication Manager support the growth and development of team members in this role?
  • What are the most challenging aspects of managing media relations in the wholesale industry, and how can this role help address them?
  • How does the company's focus on local products, cuisine, and gastronomy influence the types of communication materials required for this role?
  • What opportunities exist for career growth and development within the company, both in the communication department and beyond?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: recrutement.metro.fr
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of communication materials you've created in previous roles to showcase your skills
  • Research METRO/MAKRO's company culture and values to demonstrate your cultural fit
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.