Sponsorships & Partnerships Manager

📌 Core Information

🔹 Job Title: Sponsorships & Partnerships Manager

🔹 Company: TOPOSOPHY

🔹 Location: Athens, Greece

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing & Sales

🔹 Date Posted: June 29, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site with flexible hours and travel

🚀 Job Overview

Key aspects of this role include:

• Developing tailored sponsorship packages per event
• Identifying potential partners and building sector-specific outreach pipelines
• Aligning partnership proposals with brand positioning, audience reach, and city strategy
• Leading partner outreach, pitch meetings, negotiations, and closings
• Managing sponsor onboarding, brand approvals, and deliverables

ASSUMPTION: This role requires a strong sales background with a proven track record in sponsorship sales. The ideal candidate will have experience working with C-level partners, brands, tourism boards, and event-based activations.

📋 Key Responsibilities

✅ Sponsorship Strategy & Planning: Develop tailored sponsorship packages per event, identify potential partners, and align partnership proposals with brand positioning, audience reach, and city strategy.

✅ Business Development: Lead all partner outreach, pitch meetings, negotiations, and closings. Maintain an updated pipeline and deal tracker across all concepts. Collaborate with CEO and Marketing to align sales approach with event timelines.

✅ Contracting & Activation: Draft, negotiate, and close sponsorship agreements (cash and in-kind). Manage sponsor onboarding, brand approvals, and deliverables. Ensure smooth delivery of activation elements (e.g., booths, tastings, content).

✅ Stakeholder Relationship Management: Act as lead contact for all brand sponsors, public partners, and trade organisations. Coordinate multi-partner campaigns and joint press activity. Organise partner briefings, walkthroughs, and wrap-up meetings.

✅ Measurement & Reporting: Collect impact metrics, media value, audience data, and KPIs. Deliver sponsor reports and post-event presentations. Support development of case studies and long-term partnership proposals.

ASSUMPTION: The responsibilities listed above are based on the provided job description. However, the role may evolve over time, and additional or different responsibilities may be assigned.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. Relevant work experience may be considered in lieu of a degree.

Experience: 5+ years in sponsorships, partnerships, brand activation, or sales roles with a proven track record in sponsorship sales across events, culture, F&B, tourism, or media.

Required Skills:

• Strong sales and sponsorship background
• Marketing understanding and ability to translate event assets into brand value
• Proven relationship-building skills with C-level partners, brands, tourism boards, and event-based activations
• Budget oversight and ability to assess cost-to-benefit for each deal
• Familiarity with experiential marketing and event-based activations
• Cross-team collaboration and comfort coordinating across events, content, design, and production
• Attention to detail and ability to track every clause, deliverable, and deadline
• Comfortable with CRM tools, pitch decks, activation schedules, and Monday.com

Preferred Skills:

• Fluency in both English and Greek
• Available for flexible hours, travel, and on-site partner management

ASSUMPTION: The required qualifications listed above are based on the provided job description. However, the qualifications may be subject to change or additional requirements may be added.

💰 Compensation & Benefits

Salary Range: The salary range for this role is €45,000 - €60,000 per year, based on industry standards for a sponsorships and partnerships manager with 5-10 years of experience in Greece.

Benefits:

• Private health insurance
• Performance-based bonus scheme linked to sponsorship targets and event delivery
• Equipment + professional development allowance

Working Hours: Full-time, 40 hours per week, with flexible hours, travel, and on-site partner management required.

ASSUMPTION: The salary range provided is an estimate based on industry standards for the given role, experience level, and location. The actual salary may vary depending on factors such as the candidate's qualifications, skills, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: TOPOSOPHY is a leading placemaking and marketing agency shaping how places thrive. They deliver destination strategy, experiential marketing, and high-impact events across Europe and beyond.

Company Size: TOPOSOPHY has 11-50 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: TOPOSOPHY was founded in 2010, with over a decade of experience in the industry.

Company Description:

• TOPOSOPHY is a place making and marketing agency that provides practical solutions to develop, manage, and market places as destinations.
• They offer complete solutions for destination strategy & planning, place marketing & branding, market intelligence, advocacy & government support, tailor-made to every place’s distinct needs.
• Their elite team of place strategists & researchers combines extensive experience as practitioners, managing operations, and many years of consultancy background with a passion to transform places into thriving destinations.

Company Specialties:

• Tourism Planning & Development
• Tourism Research & Intelligence
• Digital Tourism
• Destination Branding
• Strategic Planning for DMOs
• Place Making
• Destination Marketing
• Community consultation
• Residents sentiment analysis
• Community development
• Event planning

Company Website: http://www.toposophy.com

ASSUMPTION: TOPOSOPHY's focus on place making and marketing provides a unique opportunity for the right candidate to make a significant impact on the company's growth and success.

📊 Role Analysis

Career Level: This role is at the mid-career level, requiring 5-10 years of experience in sponsorships, partnerships, brand activation, or sales roles.

Reporting Structure: The Sponsorships & Partnerships Manager will report directly to the CEO and collaborate closely with the Marketing team.

Work Arrangement: This is a hybrid role with on-site requirements, flexible hours, and travel. The candidate should be comfortable working in a dynamic, fast-paced environment.

Growth Opportunities:

• Career growth and responsibility in a high-impact team
• Opportunities to work on high-profile events with leading brands
• Potential to shape the financial sustainability and visibility of TOPOSOPHY's city event platform and flagship experiences

ASSUMPTION: The growth opportunities listed above are based on the provided job description. However, the actual growth opportunities may vary depending on the company's future needs and the candidate's performance.

🌍 Location & Work Environment

Office Type: TOPOSOPHY has offices in both London, England, and Athens, Greece. The Sponsorships & Partnerships Manager will be based in the Athens office.

Office Location(s): 869 High Road, London, England N12 8QA, GB and 23 Kallirrois, Athens, Attiki 117 43, GR

Geographic Context:

• Athens is the capital and largest city of Greece, with a population of over 664,000 people.
• The city is known for its rich history, vibrant culture, and diverse culinary scene.
• Athens is a popular tourist destination, attracting millions of visitors each year.

Work Schedule: Full-time, 40 hours per week, with flexible hours, travel, and on-site partner management required.

ASSUMPTION: The work environment for this role may vary depending on the specific needs of the company and the candidate's performance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the CEO
• Final interview with the Marketing team
• Job offer and onboarding

Key Assessment Areas:

• Sales and sponsorship skills
• Marketing understanding
• Relationship-building abilities
• Budget oversight and cost-to-benefit assessment
• Activation know-how and event-based experience
• Cross-team collaboration and attention to detail

Application Tips:

• Tailor your resume and cover letter to highlight your sales and sponsorship experience, as well as your marketing understanding and relationship-building skills.
• Prepare examples of successful sponsorship deals you've closed and the strategies you used to secure them.
• Research TOPOSOPHY's events and campaigns to demonstrate your understanding of their work and how you can contribute to their success.

ATS Keywords: Sponsorships, partnerships, brand activation, sales, marketing, relationship-building, budget oversight, activation know-how, cross-team collaboration, attention to detail, CRM tools, pitch decks, activation schedules, Monday.com

ASSUMPTION: The interview process and key assessment areas listed above are based on the provided job description. However, the actual process and assessment areas may vary depending on the company's needs and the candidate's qualifications.

🛠️ Tools & Technologies

• CRM tools (e.g., Salesforce, HubSpot)
• Pitch decks (e.g., PowerPoint, Keynote)
• Activation schedules (e.g., Asana, Trello)
• Monday.com

ASSUMPTION: The tools and technologies listed above are based on industry standards for the given role. However, the actual tools and technologies used may vary depending on the company's specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Strategic
• Creative
• Practical

Work Style:

• Dynamic and fast-paced
• Collaborative and cross-team focused
• Results-driven and focused on delivering high-impact events

Self-Assessment Questions:

• Do you have a proven track record in closing high-value sponsorship deals?
• Are you comfortable working in a dynamic, fast-paced environment with flexible hours and travel?
• Do you thrive in a collaborative, cross-team setting and enjoy working with C-level partners, brands, and tourism boards?

ASSUMPTION: The company values and work style listed above are based on the provided job description. However, the actual values and work style may vary depending on the company's culture and the candidate's fit.

⚠️ Potential Challenges

• Managing multiple sponsorship deals and activation elements simultaneously
• Balancing on-site partner management with remote work and travel
• Adapting to a dynamic and fast-paced work environment
• Meeting sponsorship targets and event delivery expectations

ASSUMPTION: The potential challenges listed above are based on the provided job description. However, the actual challenges may vary depending on the company's specific needs and the candidate's performance.

📈 Similar Roles Comparison

• This role is unique to TOPOSOPHY, as it combines business development, relationship management, activation oversight, and reporting for strategic partnerships across all events and campaigns.
• Similar roles in the industry may focus on specific events or campaigns rather than the full spectrum of TOPOSOPHY's work.
• Career progression in this role may lead to increased responsibility and leadership opportunities within the sponsorships and partnerships team.

ASSUMPTION: The role comparison listed above is based on industry standards and the provided job description. However, the actual comparison may vary depending on the company's specific needs and the candidate's qualifications.

📝 Sample Projects

• Developing a tailored sponsorship package for DINE Athens Restaurant Week, including brand visibility, customer engagement, and data collection opportunities
• Negotiating a partnership with a leading F&B brand for TASTE of Athens, including co-branded events, activations, and marketing campaigns
• Securing a multi-year agreement with a global tech company for STAY in Athens, including brand integration, data sharing, and customer experience enhancements

ASSUMPTION: The sample projects listed above are based on TOPOSOPHY's events and campaigns. However, the actual projects may vary depending on the company's specific needs and the candidate's qualifications.

❓ Key Questions to Ask During Interview

• Can you describe the typical timeline for planning and executing a TOPOSOPHY event, and how the sponsorships and partnerships team fits into this process?
• How does TOPOSOPY measure the success of its events and sponsorships, and how can I contribute to improving these metrics?
• What are the key priorities for this role in the first 30, 60, and 90 days, and how can I ensure a smooth transition into the team?
• How does TOPOSOPHY support the professional development and growth of its employees, particularly within the sponsorships and partnerships team?
• What are the most rewarding aspects of working on TOPOSOPHY's events and campaigns, and how can I contribute to the company's continued success?

ASSUMPTION: The key questions to ask during the interview listed above are based on the provided job description. However, the actual questions may vary depending on the company's specific needs and the candidate's qualifications.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable link
• Tailor your resume and cover letter to highlight your sales and sponsorship experience, as well as your marketing understanding and relationship-building skills.
• Prepare examples of successful sponsorship deals you've closed and the strategies you used to secure them.
• Research TOPOSOPHY's events and campaigns to demonstrate your understanding of their work and how you can contribute to their success.
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.